ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise...
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![Page 1: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/1.jpg)
ARIN Outreach
![Page 2: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/2.jpg)
Why We Do This
• Contact varied stakeholders beyond traditional ARIN community
• Raise awareness of ARIN and key messages
• Provide education
![Page 3: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/3.jpg)
Messages• ARIN and the RIRs
• PDP and participation
• IPv4 depletion and IPv6 adoption
• Other targeted messages as needed– Legacy RSA– 4-byte AS Numbers
![Page 4: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/4.jpg)
Audiences• Providers– ISPs– Content providers– Application service providers
• Equipment and software vendors• Enterprise companies• Governments and NGOs• Media / Press / Social Media
![Page 5: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/5.jpg)
Methods• Presentations
• Exhibits (direct and reverse)
• Media interviews
• Advertisements
• Event attendance and participation–Microphone time– Hallway outreach
![Page 6: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/6.jpg)
Materials• Fact and information sheets (and
CDs)
• Multimedia pieces
• Giveaways (pens, stickers, etc.)
• Slide decks
• Comic books
• More…
![Page 7: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/7.jpg)
Exhibit and Speaking Events
Recent Events• Consumer Electronics Show• IT Roadmaps• LISA• CompTEL• CTIA Wireless• FOSE• VoiceCon• WIMAX Global Forum• Super Computing
Upcoming Events• Interop• Cable Show• FutureNet• CTU ICT Road Show• International Telecoms
Week• E3 Gaming Expo• InfoComm• HostingCon• CANTO
![Page 8: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/8.jpg)
Public Relations Firm• Hired LEWIS Public Relations in July
• PR Strategy and Planning
• Social Media Strategy and Tactics
• Securing:–Media Interviews– Speaking Engagements
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Sample Media Coverage
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ARIN Goes Social• Joint effort between MSD and
Outreach
• Promoting presence at exhibit and speaking events, upcoming ARIN events, industry and ARIN news, etc.
• Interact with ARIN members, Internet technical community, and others interested in ARIN activities
![Page 11: ARIN Outreach. Why We Do This Contact varied stakeholders beyond traditional ARIN community Raise awareness of ARIN and key messages Provide education.](https://reader030.fdocuments.in/reader030/viewer/2022032606/56649e8f5503460f94b93f26/html5/thumbnails/11.jpg)
• http://TeamARIN.net• Event Calendar• Education• Blogs• Coming Soon – Fun &
Games
The TeamARIN Microsite
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ARIN Goes Social
• Facebook – www.facebook.com/TeamARIN
• Twitter – www.twitter.com/TeamARIN
• YouTube – www.youtube.com/TeamARIN
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Thank You