Are You Branded?

Are You Branded?

Internal TrainingCommunications Korea

Copyright by James Chung 2008

What is YOU?


Can You Be a ‘Honmono’?Copyright by James Chung 2008

Are You ‘Differentiated’?Copyright by James Chung 2008

Think About 5 Years Before from NowCopyright by James Chung 2008

How About 5 Years Later?Copyright by James Chung 2008

Will You Survive?Copyright by James Chung 2008

Or Dominate?Copyright by James Chung 2008

Only The Paranoid Survive!Copyright by James Chung 2008

Paranoid Has Its Own Brand!Copyright by James Chung 2008

What is Your Own Brand?Copyright by James Chung 2008

Agentship is NOT BrandCopyright by James Chung 2008

Take One, Get All Free!Copyright by James Chung 2008

고흐는 세상을 그림으로 이해하고 , 그림으로 바꾸고 , 그림으로 완성된 세상을 보고자 했다 .

베토벤은 세상을 음악으로 이해하고 , 음악으로 바꾸고 , 음악으로 자신이 완성되고자 했다 .

체게바라는 세상을 혁명으로 이해하고 , 혁명으로 바꾸고 , 혁명으로 보다 나은 세상을 만들고자 했다 .

2,500 년전 손무는 세상을 전쟁으로 이해하고 , 전쟁으로 바꾸고 , 전쟁으로 새로운 세상을 만들고자 했다 . 그리고 전쟁의 혁명을 가져왔다 .

고흐나 , 베토벤 , 체게바라 , 손무는 모두가 예술가이고 혁명가였다 . 시대와 세상을 보는 도구는 달랐지만 ...

어떤 분야든 예술의 경지에 이르면 아름답다 . 격물치지 [格物致知]


http://acando.kr/

http://acando.kr/

http://acando.kr/

http://acando.kr/

Winner Always Takes All!Copyright by James Chung 2008

How to Build Your Own BrandCopyright by James Chung 2008

1. State What You AreCopyright by James Chung 2008

2. Identify Your Values for itCopyright by James Chung 2008

3. Keep Your Values ConsistentlyCopyright by James Chung 2008

4. Consistency toward VisionCopyright by James Chung 2008

Consistency, Consistency, Consistency







Consistency, Consistency, ConsistencyCopyright by James Chung 2008

Integration, Integration, IntegrationCopyright by James Chung 2008

Capitalize!Copyright by James Chung 2008

Just 2 Years MarathonCopyright by James Chung 2008

2 Years Being ParanoidCopyright by James Chung 2008

What is CK?


What the heck ‘Client’s Company’ is?


What are Values of CK?

Dream_꿈

Quality_품질

Win_ 승리

Standard_ 기준


Dream is Preparation

Dream_꿈


Are You Dreaming?

Dream_꿈


Quality is ‘Uncompromising’ and ‘Better than Expected’

Quality_품질


Are You Proud of Your Quality?

Quality_품질


Winning is Making Fans,NOT Begging

Win_ 승리


Are You Winning?

Win_ 승리


Standard is NOT about just First,BUT the Foremost

Standard_ 기준


Are You Building the Standard?

Standard_ 기준


What is CK’s Destination?


What is CK’s Destination?

FIRST TO BEST


What is your definition of ‘BEST’?


Who’s the best for Crisis Communication in Korea? YO

UCopyright by James Chung 2008

Who’s the best for Media Training in Korea?

YOU


Who’s the best for Issue Management in Korea? YO


Who’s the best for Social Media Training in Korea? YO


Who’s the best for M&A Communication in Korea? YO


Who’s the best for PMI Communication in Korea? YO


Who’s the best for PI Communication in Korea? YO


Who’s the best for Government Relations in Korea? YO


Who’s the best for Media Relations in Korea?

YOU


Who’s the best for Publicity Stunt in Korea?

YOU


Who’s the best for Investor Relations in Korea? YO


Who’s the best for Employee Communication in Korea? YO


Who’s the best for NGO Communication in Korea? YO


Who’s the best for CSR in Korea?

YOU


Who’s the best for Lobbying in Korea?

YOU


Who’s the best for PR2.0 in Korea?

YOU


OK, OK…Now Understood.But…How? How do I Start Branding Myself?Copyright by James Chung 2008

Open Your Brand Blog!Trust Me.


Work for Your Brand!Trust Me.


Do Your Brand Blog!Trust Me.


Publish Books on Your Brand!Trust Me.


Coach People with Your Brand!Trust Me.


Bill Your Client for Your Brand!Trust Me.


Just Do It!Trust ME.


CK Should Be ‘Group of the BEST’


Group of the BEST


Please DO NOT Stay as a Low Income Professional


BIG MONEY For YOU


Good Luck!


Are You Branded?

Business

Transcript of Are You Branded?