Architectures of Meaning
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architectures of meaningAndrea Resmini
Malmö Högskolan, Sept 2012
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andrea @resmini :: architectures of meaning
Old pendulum clock, emiemihuimei http://www.flickr.com/photos/emiemihuimei/4003025515/
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andrea @resmini :: architectures of meaning
Teaching Maths, Moving Mountains Trusthttp://www.flickr.com/photos/movingmountainstrust/5050542720/
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andrea @resmini :: architectures of meaning
Salone del Libro Usato, br1dotcomhttp://www.flickr.com/photos/br1dotcom/4166129123/in/photostream/
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andrea @resmini :: architectures of meaning
Obi Wan Kenobi and Luke SkyWalker, Star Wars (G. Lucas)http://linkrandom.blogspot.com/
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andrea @resmini :: architectures of meaning
Old pendulum clock, emiemihuimei http://www.flickr.com/photos/emiemihuimei/4003025515/
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andrea @resmini :: architectures of meaning
UNIVAC, Lawrence Livermore National Laboratoryhttps://lasers.llnl.gov/multimedia/photo_gallery/images/in_the_beginning/large/nif-1109-17867.jpg
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andrea @resmini :: architectures of meaning
Computer room, County of Santa Barbarahttp://www.countyofsb.org/uploadedImages/eu/ComputerRoom.jpg
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andrea @resmini :: architectures of meaning
Old pendulum clock, emiemihuimei http://www.flickr.com/photos/emiemihuimei/4003025515/
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andrea @resmini :: architectures of meaning
Wikimediahttp://upload.wikimedia.org/wikipedia/commons/b/be/July_4_crowd_at_Vienna_Metro_station.jpg
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andrea @resmini :: architectures of meaning
Neuromancer, William Gibson
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andrea @resmini :: architectures of meaning
Tron Legacy
Tron Legacy (2010), J. Kosinsky
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andrea @resmini :: architectures of meaning
The Matrix, Wachowsky Brothers
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Cyberspace is not a place you go to but rather a layer tightly integrated into the world around us
– Institute For The Future
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andrea @resmini :: architectures of meaning
Mobiles, frogfotohttp://www.flickr.com/photos/frogfoto/6792036796/
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andrea @resmini :: architectures of meaning
Tablet use 2, ebayinkhttp://www.flickr.com/photos/ebayink/6816581064/
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andrea @resmini :: architectures of meaning
Sheffield, toph3rhttp://www.flickr.com/photos/ahxcjb/3552828240/
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what is all this and how do we design it?
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CHESS, MUFFET (http://www.flickr.com/photos/calliope/5347237755/)
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(mspaforum.com)
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MONSELICE (http://en.wikipedia.org/wiki/File:Monselice_z18.jpg)
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interfaces andInteractions differ
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CHESS IN HARRY POTTER
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wildly
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what if I ask you to writeor send a message?
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BYU EDU (news.byu.edu)
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F. REMINGTON, SMOKE SIGNALS
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OUIJIA BOARD, SCRIPTINGNEWS (http://www.flickr.com/photos/scriptingnews/3418293087/)
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KAROTZ, THE NEW NABAZTAG
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messages haveno medium
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interfaces andInteractions differ
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activities and artifacts merge into complex experiences
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experiences travelacross channels
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“customers interactwith the brand: they don't
care about the channel”Jess McMullin & Samantha Starmer
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we struggle formeaning and closure
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information architectureis the sense-making layer
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INTERFACES
TOUCH-POINTS
INFORMATION ARCHITECTURE
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The Matrix
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how can we design these pervasive information
architectures?
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The Name of the Rose, J, Annaud
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The Name of the Rose, J.J. Annaud
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The Name of the Rose, U. Eco
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cognitive continuityis not interface continuity
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The Name of the Rose, J, Annaud
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The Name of the Rose, J, AnnaudScale model of the library
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we say navigate, butwe really mean understand
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a manifesto
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information architectures become ecosystems
1
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no artifact stands isolatedall artifacts are connected in one
single user experience
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users becomeintermediaries
2
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participants in these ecosystemsactively produce and re-mediate
content and meaning
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static becomesdynamic
3
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ecologies are perpetually unfinished,always changing, always open
to further refinement and manipulation
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dynamicbecomes hybrid
4
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the boundaries separatingmedia, channels and genres get thinner
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horizontalprevails over vertical
5
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intermediaries push for spontaneity,ephemeral structures of meaning
and constant change
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productsbecome experiences
6
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focus shifts from how to designsingle items to how to design
experiences spanning processes
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experiences becomecross-channel experiences
7
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experiences bridge multipleconnected media, devices and environments
into seamless ubiquitous ecologies
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book
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@resminihttp://andrearesmini.com
http://pervasiveia.com