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YOUR GATEWAY TO A

G L O B A L M A R K E T

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aQa - PR & Tourism Marketing

POSITIONING DESTINATIONS

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POSITIONING BUSINESS

EXPERTISE IN TRADE AND CONSUMER SHOWS (stand design and construction, staff,

agenda planning, animation)

2.0 CAMPAIGNS & SOCIAL MEDIA: “Coup de poing” 2.0 campaigns, Community

Manager, 2.0 trips...

WORKSHOPS AND ROAD-SHOWS: single or multi-city events – complete organization

and invitation service

STREET MARKETING / OUTDOOR PROMOTIONS: concept, logistics, legal

authorizations, execution…

PR EVENTS: press conferences, press launches, VIPs, product launches…

CULTURAL EVENTS: movie premieres, cinema festivals, culinary festivals…

M A K I N G YO U R

D R E A M S

C O M E T R U E

aQa - PR & Tourism Marketing

The meeting of tourists’ requirements and expectations is essential to developing destinations.

Expectations created are essentially dependent on effective communication and image and the positioning of the destination among visitors.

Appropriate positioning is therefore crucial to ensuring the success of a destination.

At aQa PR & Tourism Marketing we act as a delegation, providing a wide range of services aimed at ensuring that tourist destina-tions can find a place in the primary outbound markets, all the while taking into account our 3.0 vision (social, sustainable and technological) of what destinations with a future should be.

TOURISM DEVELOPMENT

STRATEGIES FOR A DESTINATION

POSITIONING DESTINATIONS

“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand” Albert Einstein

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TOURISM DEVELOPMENT

STRATEGIES FOR A DESTINATION

POSITIONING DESTINATIONS - SERVICES

“YOUR PERMANENT REPRESENTATION IN THE MOST SIGNIFICANT OUTBOUND TOURISM MARKETS”

PROMOTION AND COMMUNICATION IN OUTBOUND MARKETS

PR & REPRESENTATION FOR OFFICIAL INSTITUTIONS

CONSUMER MARKETING

DESTINATION PR & REPRESENTATION

OPERATIONAL MARKETING PLANS

REPRESENTATION AT TOURISM TRADE FAIRS, WORKSHOPS AND OTHER EVENTS

ROAD SHOWS AND PROMOTION VISITS

COMMUNICATION PLANNING

NEWSLETTERS AND PRESS RELEASES

PUBLICITY AND MEDIA PLANNING

OUT OF THE ORDINARY EVENTS

DEVELOPING INFRASTRUCTURE AND MARKETING INTELLIGENCE

DESIGNING, CREATING AND DEVELOPING DATABASES, IMAGE DATABASES AND CHECKLISTS

ANALYSIS, RESEARCH AND STUDIES ON OUTBOUND MARKETS

ANALYSIS OF TOUR OPERATORS’ CATALOGUES

IMPACT STUDIES AND MEDIA PRESENCE

TERRITORIAL IDENTITY STUDIES

2.0 TOURISM

SOCIAL MEDIA CAMPAIGNS

COMMUNITY MANAGER

DEVELOPMENT AND PLANNING OF ONLINE MARKETING

DESIGN AND PREPARATION OF 2.0 WEB SITES

ANALYSIS OF ONLINE PRESENCE

2.0 PRESSTRIP

NEXT GENERATION TRAVEL TECHNOLOGY

BOOKING ENGINES

XML GATEAWAY

CENTRAL RESERVATION SYSTEMS

CONTENT MANAGEMENT SYSTEMS

MARKETING AUTOMATION

SOCIAL NETWORKING

N O B O U N D A R I E S . . .

. . . T O Y O U R D R E A M S

At aQa we provide all tourism professionals

with the tools they need to successfully

meet the challenges of an international

world; tools designed to ensure they can

successfully tackle the various phases of

working internationally: introduction,

aQa - PR & Tourism Marketing

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STRATEGIC BUSINESS DEVELOPMENT

FOR YOUR BUSINESS

POSITIONING BUSINESS

We will identify professionals from each

market and apply the most effective strategies

for consolidating your international develop-

ment, always taking into account your product-

market cross-cultural requirements.

STRATEGIC BUSINESS DEVELOPMENT

FOR YOUR BUSINESS

POSITIONING BUSINESS - SERVICES

PROMOTION AND COMMUNICATION IN OUTBOUND MARKETS

PR & REPRESENTATION FOR OFFICIAL INSTITUTIONS

CONSUMER MARKETING

DESTINATION PR & REPRESENTATION

OPERATIONAL MARKETING PLANS

REPRESENTATION AT TOURISM TRADE FAIRS, WORKSHOPS AND OT-

HER EVENTS

ROAD SHOWS AND PROMOTION VISITS

COMMUNICATION PLANNING

NEWSLETTERS AND PRESS RELEASES

PUBLICITY AND MEDIA PLANNING

OUT OF THE ORDINARY EVENTS

INITIAL STEPS TO MAKING TOURISM SERVICES INTERNATIONAL

INTERNATIONALISATION AUDIT

IMAGE AND DESIGN: CORPORATE IDENTITY, PRINTED MATERIALS,

STANDS, ETC.

TRANSLATION FOR THE TOURISM INDUSTRY

LOCALISING PRODUCTS FOR POTENTIAL NEW MARKETS

SEARCHING FOR AND ARRANGING ASSISTANCE AND SUBSIDIES FOR

A COMMERCIAL REPRESENTATIVE IN OUT-

BOUND MARKETS

ANALYSIS AND THE OPENING UP OF NEW

MARKETS

CONSOLIDATING MARKETS

SUPPORTING SALES AND MARKETING

2.0 TOURISM: HELPING TOURISM COM-

PANIES

DEVELOPING AND PLANNING ONLINE

MARKETING

DESIGNING AND CREATING MULTILINGUAL

WEB PAGES

ANALYSIS OF ONLINE PRESENCE

“OUR STRUCTURE AND EXPERT KNOWLEDGE OF KEY MARKETS

AT YOUR SERVICE”

OUR CONTACTS

NO BOUNDARIES GLOBE

EUROPE /SPAIN - OFFICE

MR. ADRIÀ FLOR

aflor@aqa-consulting.eu

Provença 385 - 08025 Barcelona (SPAIN )

Tel. +34 627 545 068

ASIA / S INGAPORE - OFFICE

MR. DAVID MIRÓ

dmiro@aqa-consulting.eu

10 Anson Road - International Plaza 25 – 07

SINGAPORE 079903

Tel. +65 62204022

EUROPE / FRANCE - OFFICE

MS. EMMANUELLE POIRET

epoiret@aqa-consulting.eu

17 rue Lappe - PARIS 75011 (FRANCE)

Tel. +33 629 753 008

EUROPE / SPAIN—OFFICE

MS. PAOLA GROMMES

pgrommes@aqa-consulting.eu

SPAIN Provença 385 - 08025 Barcelona

Tel. +34 610 478 262

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NORTH AFRICA - REPRESENTATION

MR. JORDI GARCIA

jgarcia@aqa-consulting.eu

LATINAMERICA - REPRESENTATION

MS. PALMA VALDIVIELSO

pvaldivielso@aqa-consulting.eu

YOUR GATEWAY TO A

G L O B A L M A R K E T