Apresentação do PowerPoint - Kiss my Score€¦ · OPPORTUNITY +1.6Bn Football fans in World...
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Transcript of Apresentação do PowerPoint - Kiss my Score€¦ · OPPORTUNITY +1.6Bn Football fans in World...
W H A T I S
KISS MY SCORE?
FOR BRANDS: MEANINGFUL FAN ENCOUNTERSOPEN A FIELD OF OPPORTUNITIES.
Interact and engage in a relevant context. Be a part of the culture in anatural way. Utilize possibilities for rewarding, in-context merchandisingand sales.
FOR USERS: THE MOST ENGAGING WAY TOEXPERIENCE FOOTBALL.
From fans to fans, we combine excitement of the game with thrill ofwinning, while bringing a community together.
No money betting, just BroFessional betting
1. LOGIN
2. JOIN LEAGUE
3. START PLAYING
HOW TO PLAY
OPPORTUNITY
+1.6BnFootball fans in
World
97,5%Have Smartphone
58%of 16-25 year old football fans are part of a
private football chat group
79%of under-25s in the UK ‘SECOND SCREEN’
while watching Football matches
THE MODERN FOOTBALL FAN
+ IMMERSION + INTERACTION
+ SOCIAL
TARGET AUDIENCEAttracting a modern audience who wants to do more than simply Watch
Highest growing Audiences
MARKET VALIDATION
+340K
+70K
+400K
+12X
Football fans playing the game
Groups of friends hanging out together
Football messages exchanged
Number of times #1 App on the Sports category
A viral phenomenon launched FEB 2018
SUCCESS CASES
KMS AS PLATAFORMMORE THAN A MARKETING TOOL…
LONG TERM RETENTIONONGOING INTERACTION
HUBSEGMENTED AUDIENCE
Opportunity to create intense Brand connection that guarantees high
loyalty relationship with consumers
Once a user joins a competion there will be a 1000x opportunities for
interaction.
Fun, relevant & useful content for the audience that matters.
OFFICIAL LEAGUESCONTEXTUAL OPPORTUNITIES TO ENGAGE WITH FOOTBALL FANS
- Brand owned League
- Exclusive space for customers
- Fully customizable for the brand experience
LEAGUE COVER
LEAGUE CHAT
- Unlimited Live messaging
- Used to:
- Announcements
- Brand challenges
- Giveaways
- Promote events
CELEBRATE WITH FANS
Opportunities:
- Goal from favourite Club
- Exact score
- Weekly Top10 rank
- MVP moment
- Upcoming hot match
TRADITIONAL ADVERTISING
- Native Banners
- High visibility slots
- Totally customised
ENGAGEMENT PLATAFORM
1000x INTERACTION
OPPORTUNITIES
DIGITALPOSITIONING
CONNECTED TO BRAND VALUES
FUN & INNOVATIVE
SOCIAL GAMIFICATION
GET INTOUCH
Contact:
João Duarte: [email protected] // +351 964047767
António Bragança: [email protected] // +351912337004
