AppSnips - Monetize Your App, Maximize Your Reach

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App Monetization Facts, Tips and Case studies

description

App Monetization Facts, Tips and Case studies Presented at the IMA's AppsMania event.

Transcript of AppSnips - Monetize Your App, Maximize Your Reach

  • 1. App Monetization
    Facts, Tips and Case studies

2. For every one angry birds there are 10,000 angry developers that have invested time and money, and no one downloaded their app.
Trip Hawkins, Digital chocolates CEO
3. App Store vs. Google Market
4. Facts
Android market share

  • In 5 months Google Android Market will be the largest store in terms of number of applications

5. Android Market share by the end of 2011 -38.5% .By 2012, 49.9% 6. After Christmas 50% of the Americans will have smartphonesMonetization facts

  • 80.8% of all iPhone downloads in the month of March were free

7. Apples App Store has 211,369 paid apps while Android Market has just 71,801 8. Sales in 2010: Apple- app ~$1.78B - Android- ~$100M