Automotive Apps Evolution 2014 Developing Attractive Business Models | Creating a Rich Automotive Application Platform | Realising

Successful Partnerships | Designing Accessible Apps

September 22 – 23, 2014 | LEONARDO ROYAL Hotel Berlin | http://automotive-apps2014.we-conect.com

“Great opportunity to talk with experts and colleagues about future tasks! Perfect conference outcome - A real connecting concept!”

Maximilian Romani, Ferrari SpA After a very successful Automotive Apps and Mobile Device Evolution 2013 congress, we.CONECT is again bringing together leading automotive professionals, team leaders and engineering managers to discuss the latest challenges and solutions, technologies, trends and best-in-class practices in automotive app and content development at the annual Automotive Apps Evolution 2014 in Berlin.

MAIN TOPICS OF AUTOMOTIVE APPS EVOLUTION 2014

» Delivering Sophisticated Content » User Experience

» Seamless Integration & » Ensuring Data Security & Privacy

Platform Technology » Promising Business Models

» Ensuring Interoperability and many more topics

TOP SPEAKERS AND MODERATORS

Thomas Scheerbarth, Senior Expert Future Communication at Telekom Innovation

Laboratories Germany will introduce his case study on ‘How Can I Use My Smartphone in the

Car’ sharing some new ideas on intuitive HMI design and practical demonstration. He takes into

account the strong demand to be and keep connected in the car, as well as the current car

infotainment landscape in the context of connectivity. Read more

Oskar Juhlin, Director at Mobile Life VinnExcellence Center Sweden will offer valuable

insights in his keynote on the task of ‘Designing Social Applications for People on the Road’ by

drawing an ethnographic fieldwork of mobile user practices to influence the design of various

applications. Read more

Martin Graf, Development and Test Engineer at ThyssenKrupp Presta Steering

Liechtenstein will moderate a World Café Session on the challenge of ‘Sophisticated &

Sustainable Concepts, Business Models and Operating Systems – What Applications and

Content will Consumers Use in the Vehicle?’. A focus of the discussion will be laid on revenue

opportunities, OEM drivers for enhanced content integration and consequences. Read more

MULTI TOUCHPOINT CONCEPT – What Can You Expect?

» Live interaction & benchmarking in a new conference concept

» Independently researched, designed & produced content, based on latest trends & facts

» 360 Degree feedback & live evaluation of your projects, strategies and solutions

» Benchmarking, support and unique access to more than 100 top decision makers

» Unique business platform to discuss effective solutions which fit to your needs and challenges

» More than 10 Sessions: World Café, Show Cases, Challenge your Peers individually matched

with a focus on latest trends, technologies and solutions

» Business Networking: 2 evening receptions: Icebreaker & Dinner for optimal networking

“Very informative, very interactive, very professional. You.conect - Thank you!” Christian Herrmann, Novero Dabendorf GmbH

INDIVIDUALLY DESIGNED MODULES @ we.CONECT

Ice Breaker Session Break the ice before the actual start of the conference by joining the renowned Icebreaker Session. On the eve of the first conference day, the Icebreaker Session provides a first opportunity to network, benchmark and connect with peers over drinks and snacks, enabling you to get to know each other in a relaxed atmosphere.

Cutting-Edge Case Studies Listen to Case Studies from leading companies in the field of autonomous driving, such as PSA Peugeot Citroën, Car Connectivity Consortium, Jaguar Land Rover, QNX Software Systems Limited, Fiat Chrysler Automobiles, Continental Corporation, SBD, Robert Bosch GmbH, Volvo Car and many more.

Challenge Your Peers Roundtables Delegates get the opportunity to describe and discuss their specific issues, approaches and solutions regarding the conference topic during the Challenge Your Peers Session, as we.CONECT depicts in advance the most critical issues that participants are facing to actively discuss and find solutions in plenum.

World Café Sessions

During the World Café Sessions in the morning of the second day, participants may discuss and share ideas on issues like “Defining Attractive and Valuable Auto Apps”, “Sophisticated & Sustainable Concepts, Business Models and Operating Systems – What Applications and Content will Consumers Use in the Vehicle?”, “Developing Digital Services That Really Matter” and “From In-Car Experience to Customer Journey: How to Shape the Future of (Automotive) Development Processes”.

APP DEVELOPER LOUNGE – NEW! New interactive session format designed for Auto Apps Evolution 2014 Be the first to see the latest and the most innovative applications for the automotive cockpit out there! The 2014 App Developer Lounge is a perfect platform to share ideas and practical solutions with the automotive apps community. In this special session, we.CONECT offers an opportunity to showcase latest applications introduced to the field. The most remarkable nominees receiving most of the community votes will be awarded.

“The congress was very informative, inviting and included a good variety of experts and experience”

Donna Bell, Ford Motor Company

If you are interested in fresh approaches and new inspiration on how to empower your company’s efforts in automotive apps development, UX and practical integration, you should not miss the Auto Apps Evolution 2014. Become a part of the official LinkedIn Community ‘Automotive Professional Minds now and follow the ’@ group on twitter to stay tuned with latest news, facts and insights. AutoworldCONECT

We look forward to welcoming you at the Auto Apps Evolution 2014 from September 22 - 23, 2014 in the vibrant city-center of Berlin.

For any enquiry about the event or registration, please contact: Serina Gummert Digital Marketing Manager we.CONECT Global Leaders GmbH Phone: +49 (0)30 52 10 70 3 - 83 Fax: +49 (0)30 52 10 70 3 - 30 Email: serina.gummert@we-conect.com www.we-conect.com