Applying the Technology Acceptance Model and Flow Theory to online consumer behaviour

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Reproduced with permission of the copyright owner. Further reproduction prohibited without permission. Applying the technology acceptance model and flow theory to online consumer b... Marios Koufaris Information Systems Research; Jun 2002; 13, 2; ABI/INFORM Global pg. 205

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Applying the Technology Acceptance Model and Flow Theory to online consumer behaviour

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Page 1: Applying the Technology Acceptance Model and Flow Theory to online consumer behaviour

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Applying the technology acceptance model and flow theory to online consumer b...Marios KoufarisInformation Systems Research; Jun 2002; 13, 2; ABI/INFORM Globalpg. 205

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