Application Pull

Semantic Web Opportunities for Enterprises

Contributors Michael Brodie, Verizon Umshawar Dayal, Hewlett-Packard Frank Manola, Mitre Corp. Michael Uschold, Beoing Corp. Hans-Georg Stork, European Union Ramesh Jain, UCSD

“Ask not what the Semantic Web Can do for you, ask what you can do

for the Semantic Web”Hans-Georg Stork, European Union

Ontological Insight

A hacker who studied ontologyWas famed for his sense of frivolityWhen his program inferredThat Clyde ISA BirdHe blamed -- not his code -- but zoology

"AI Limericks" by Henry Kautzhttp://www.cs.washington.edu/homes/kautz/misc/limericks.html

Questions What are the applications today and what value can

the semantic web add to them? What is the contribution of the Semantic Web?

Why is the Semantic Web required to provide these benefits?

How will the semantic Web impact organizations Outsourcing Web Services Economy Organizational structure Work habits Need for governance

Law Government

Agenda

Premises Every resource meaningfully available Current & Planned Web Services Beneficiaries and Requirements

Potential Semantic Services B2B, C2C, Intra-Enterprise Example Semantic Web Services

Challenges / Questions / Concepts What the Semantic Web Will Look Like

Example Employee Services Digital CIO Enterprise Solutions Center IT Customer Portals Intranet Services

Digital Worker EWeb.verizon.com Order office services: telecom Arrange a meeting Purchasing Pay a vendor Arrange Travel Expense reimbursement HR capabilities Performance management Career management Benefits Training Donations to charity

Company information Organization charts Information on all employees

and partners Every organization and many

systems online Learn about policies News letter Corporate announcements,

news, calendar

Communications Instant messaging EWeb Voice Portal E-mail

Example Semantic Web Services Individual (service consumer)

Tax preparation and submission Friends and Family CRM

Business (service producer) Information Aggregators

News Service Composition

Financial services

Business to Business Supply chain

E-Procurement Design collaboration

Domains Entertainment Health care Manufacturing Law enforcement Education Defense Science

Semantic Web Scenarios Scenarios

Tax preparation (Individual) Supply Chain (B2B) Scientific Research

Semantics will be added at three different levels in successive phases Information Transactions Collaborations

Tax Preparation

Tax payer Sources of income

Employment Investments

Sources of expense Taxable deductible expenses

Family situation Nationality Past history

Taxes

Tax codes Federal State Local

Financial transactions Monetary Taxablity

Financial service providers Banks Vendors Charitable organizations Accountants

Tax services Continuous monitoring Guidance and consulting

E-education Talk to a tax expert Commercial Government

Obtain information Compute Review

Human Automated, include. exception handling

Approve Submit Payments

Schedule Validate

Review tax account Tax-Related Services

Financial planning Career planning

Information Required Transactions

Tax Preparation

Who Taxpayer Tax preparer Financial services Tax advisors

Collaboration

Collaboration services What if Optimize Exception handling

Supply Chain: Information Stakeholders

Vendors Purchasers Aggregators / intermediaries

(Brokers) Types of information

Organizational Name Address Services offered Ratings Credit history / rating

Products and Services Products (e.g., catalogue) Inventory

Logistics Costs Transport Schedule

Stakeholders Vendors Purchasers Aggregators / intermediaries

(Brokers) Types of information

Business Processes Ordering Fulfillment Repair

Manufacturing Machine schedule Raw materials

Service Level Agreements Existing History

Supply Chain: Transactions Continuous monitoring

Business process monitoring

Dynamic optimization and re-scheduling

Penalties

Discovery Service provider

Selection Continuous multi-party

optimization

Negotiation Contract definition Term negotiation Continuous

compliance monitoring Process Integration

Benefits / Requirements Lowering barriers to entry

Costs Entrants

Consumers Service providers

Dynamic Ability to adjust to rapidly

changing circumstances Continuous

Continuous activity (i.e., taxes, financial activity) monitoring

Event Detection Do taxes anytime,

anywhere X-Internet

Executable Extended

Improved Transparency Timeliness Accuracy Optimization Eliminate mundane

tasks Additional services Reliability and trust Archiving

Data Meta-data Transaction histories

Challenges Upper ontologies

Entities Personal Organizations

Activities / Events Processes

Ontologies Products Services Financial contracts Business objects Tax laws (all agencies) Financial activities Service providers Financial planning Supply chain processes Activities (to be monitored)

Ontology activities Search Select Create, refine Maintain, version

Local Shared Global

Mapping Ontology-based activities

Accountability Arbitration Trust Tracing

Engineering Managing ontologies and

mappings Scalability, robustness,

Challenges Loose coupling Relaxed precision

Approximations Queries Schema mapping Transactions