Appeals The writer/speaker uses different approaches and includes different details in order to...
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Transcript of Appeals The writer/speaker uses different approaches and includes different details in order to...
![Page 1: Appeals The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately,](https://reader035.fdocuments.in/reader035/viewer/2022081822/5697bfd21a28abf838cabce9/html5/thumbnails/1.jpg)
Appeals
The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately, the speaker aims to:
1. Appeal to Logic
2. Appeal to Credibility/Character
3. Appeal to Emotion
![Page 2: Appeals The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately,](https://reader035.fdocuments.in/reader035/viewer/2022081822/5697bfd21a28abf838cabce9/html5/thumbnails/2.jpg)
Appealing to Logic
The writer/speaker: offers clear, reasonable premises and
proofs, develops ideas with appropriate
details, and makes sure readers can follow the
progression of ideas.
![Page 3: Appeals The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately,](https://reader035.fdocuments.in/reader035/viewer/2022081822/5697bfd21a28abf838cabce9/html5/thumbnails/3.jpg)
Appealing to Credibility/CharacterThe writer/speaker: demonstrates that he is credible, good-
willed, & knowledgeable connects his thinking to the reader’s own
ethical or moral beliefs.
Audiences and speakers should assume the best intentions and most thoughtful search for truths.
![Page 4: Appeals The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately,](https://reader035.fdocuments.in/reader035/viewer/2022081822/5697bfd21a28abf838cabce9/html5/thumbnails/4.jpg)
Appealing to Emotion
The writer/speaker:• draws on emotions and interests of
readers• highlights those emotions using o personal stories and observations
to provoke audience’s sympathetic reaction
o figurative language to heighten emotional connections
![Page 5: Appeals The writer/speaker uses different approaches and includes different details in order to influence the audience’s attitude toward the subject. Ultimately,](https://reader035.fdocuments.in/reader035/viewer/2022081822/5697bfd21a28abf838cabce9/html5/thumbnails/5.jpg)
Speaker Audience
SubjectThe rhetorical triangle and rhetorical appeals work together. Appealing to Em
otionsAp
peal
ing
to L
ogic
Appealing to Credibility