“To date, our societies have neither made children

and families a priority nor respected the priority needs of the very young. Doing so would mark an

evolutionary step in human consciousness.”

At Battat we’re NUTS about family!

A line of top-quality, innovative toys based on an endearing family of characters that promote and encourage children and families playing together.

Battat wants to be part of the evolution.

Philosophy

Make time to play

Everyone wins

Free play

Family & friends

Giving back

Playtime should be considered an investment in a child’s future

Along with changes in family structure, today’s hurried lifestyle means parents have little time after work and other commitments to relax with their children.

Free play between kids and adults is a supportive and nurturing action with long-term, constructive benefits to children’s development.

Work Hard

Play Harder

Live Better

Make Time to Play

We need toys that draw parents and kids together and encourage free play

Physical, cognitive and emotional development are enhanced, and kids feel validated and encouraged.

Kids

The interactions that occur through play

help to build enduring relationships.

Experience your child’s world, get to know him better, and have fun!

Adults

Everyone Wins

Children develop the prerequisites for creative ability through free play

Curiosity,

Playfulness,

Imagination,

Decision-making,

Expression,

Engagement,

Leadership,

Group skills

Free Play

Unstructured play builds:

Toys that encourage free play allow for various interpretations without imposing their use and function.

It’s all about sharing time together

Parent,

Grandparent,

Babysitter,

Caregiver,

Older sibling/

Family member,

Friend,

Etc, etc, etc

Family & Friends

Preschoolers are naturally enthusiastic and altruistic

A portion of each sale will be donated to an organization that exemplifies our values.

Battat’s reputation for generosity and community involvement will build customer loyalty by putting Mom or Dad in a “feel-good” mood.

Giving Back

This incentive provides parents a valuable opportunity to teach kids about compassion and charitable giving.

Style

Distinctive icons

Conscious design

& packaging

Strategic decoration

& detailed molding

Inspired colors

Modern styling with

a retro flavor

Balance modern, trend-setting elements with retro, nostalgic touches

Style evokes nostalgia for a simpler time. Nod to classic toys reminds parents of toys they played with as kids

Retro

Subtle contemporary themes from various lifestyle facets reflect current trends and cultural realities

Modern

Modern Style with Retro Flavor

The modern family re-imagined for preschoolers

Distinctive Icons

Robots are popular and familiar icons that are both defined and flexible enough to allow for fresh stylistic interpretation.

Unique and well-developed

personalities allow kids to see them-selves in the char-acters and relate to them as a happy, nurturing family demonstrating family values.

All the members of our robot family are built out of recycled and found objects, like toasters, bolts, speakers and lightbulbs.

Look like toys, but not like all the other toys on the shelves

From home décor to fashion, art to graphics, housewares to textiles, we gleaned inspiration from everything we could get our hands on.

Current trends, cutting-edge developments, tried and true classics

Inspired Colors

Toy-friendly, kid-appealing, endearing, attractive palette

Sophisticated

On-trend

Distinctive

Original

Balanced

Our Color Palette

A simple, classical visual style

Better durability

Popular trend

High-end style

“Green” perception

Multiple textures

Surface finishes

Varied tactile materials

Strategic Decoration & Detailed Molding

Top quality products at Walmart prices

We don’t have to look “green” to be “green”

Bright graphics

Striking photos

Clear information

Enticing esthetic

Consistent style

Beautiful

Recycled papers

Soy-based inks

Recycled PP fabric

Minimal packaging

Printed activities

Ecological

Conscious Design & Packaging

We don’t have to look “green” to be “green”

Our Packaging

Product Line

Robot characters

Classic tin toys

Vehicle sets

Building sets

Musical toys

Games & activities

Pretend play

Rag

Articulated figurines

Mechanical functions

High-detail molding

Robot Characters

Recycled metal

Classic retro style

Basic functions

Wind-ups

Tin Toys

Soft cars

RC

Track grabber

Train sets

Vehicle Sets

Blocks

Construction bricks

Bristle Blocks

Soft blocks

Building Sets

Instruments

Song functions

Sound recorders

Character themes

Musical Toys

Mix & Match

Music & Sound

Simple Games

3D Puzzles

Floor Puzzles

Games & Activities

Role play kits

Food and dishes

Kitchens

Tool kits

Puppets

Pretend Play

Multimedia

Club membership

Promotions

Social media

Partnerships

Plot expansion Books, DVDs, music

Potential for short TV episodes