Antiseptic Liquid & Cream Market

Presented By:Aneesh SrivastavaAsmita DattaRajan ARajeev Nayan

Agenda

• Overview Of The Antiseptic Liquid & Cream Market

• Main Brands In The Antiseptic Liquid & Cream Market

• Approximate Division Of The Antiseptic Liquid & Cream Market

• Consumer Market Segments

• Institutional Market

Market Size:

Antiseptic Liquid Market: Rs 150-200 Crore (We assume Rs 185 crore)

Antiseptic Cream Market: Rs 2.94 Billion (Rs 294 Crore)

Total Market Size of Antiseptic Liquid and Cream: Rs 479 Crore

Business to Business Market Size: Rs 206.7 CroreBusiness to Consumer Market Size: Rs 272.3 Crore

Overview Of The Antiseptic Liquid & Cream Market

Source: The Cosmetic & Personal Care Sector in Indiawww.business-standard.comDrug Stores, Medical Representatives

Main Brands In The Market

Antiseptic Liquid: Antiseptic Cream:

Source: The Cosmetic & Personal Care Sector in India, Internet, Drug Stores, Medical Representatives

Brand Producing Company

Market With Prominent Presence

Dettol Reckitt & Benckiser Consumer & Institutional

Savlon Johnson & Johnson Consumer & Institutional

Suthol GD Pharmaceuticals Consumer

Betadine Liquid or Paint (not cream)

WIN Medicare Institutional

Wocadine

Wockhardt Ltd. Institutional

Tincture of Iodine

Institutional

Brand Producing Company

Market With Prominent Presence

Betadine Cream WIN Medicare Institutional & Consumer

Boroline GD Pharmaceuticals

Consumer

Boroplus Emami Limited Consumer

Soframycin Sanofi Aventis Institutional & Consumer

Vicco Turmeric Cream

Vicco Group Consumer

Burnol Morepen Labs Consumer

T-Bact Oinment Glaxo Smith Kline

Institutional

Approximate Division Of The Market

86%

8%6%

Market Share of Major An-tiseptic Liquid Brands

Dettol Savlon Others

65%

21%

12%

1%

Market Share of Major Antiseptic Cream Producing Companies

Emami Private LimitedGD PharmaceuticalsParas PharmaceuticalsOthers

Consumer Market Segments

Available OTC Needs Prescription

Dettol, Savlon, Betadine, Soframycin, Burnol, Boroline, etc

T-Bact Oinment, Wokadine Oinment & Liquid, etc

Surgical & Clinical Usage

Used as Disinfectant

Betadine, Soframycin, Wokadine, Savlon, Dettol, T-Bact, etc

Antiseptics with Aldehydes (Formaldehyde, Glutaraldehyde), Paraformaldehyde, etc

For Small Cuts For Serious & Post OperationBoroline, Boroplus, Dettol, Savlon, etc Betadine, Soframycin, etc

For Burn Injuries For Dermatological PurposeBurnol, Burn Free, etc T-Bact Oinment, Bepanthen,

Brulidine, etc

Consumer Market Segments (Contd..)

Toxic Semi-Toxic Non-ToxicT-Bact Oinment, Wokadine Oinment & Liquid, Dettol, Lysol, etc

Savlon, Soframycin, etc Betadine, Boroline, Boroplus, etc

Ayurvedic Non Ayurvedic/ChemicalVicco Turmeric, Sovolin, Himalaya Herbals Natural Antiseptic Cream, etc

Dettol, Betadine, Savlon, Soframycin, etc

Institutional Market

Name Of The Institution Commonly Used Brand/Product

Hospitals Betadine, Dettol, Savlon, Lysol etc

Hotels Dettol, Lysol, etc

Railways Dettol, Lysol, etc

Defense Betadine, Dettol, Savlon, etc

Beauty & Hygiene Borosoft, Boroplus, Suthol, etc

Aircraft Dettol, Lysol, Savlon etc

Source: The Cosmetic & Personal Care Sector in Indiawww.business-standard.com, Drug Stores, Medical Representatives, Doctors, Medical Students, Annual Report of R & B

Thank You