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UB GROUP (UNITED BREWERIES)

The UB Group is 3rd largest spirits marketer in the world

The company offers 140 brands at varying price points.

With overall sales of 60 million cases.

Agenda

Patterns of alcohol consumption

Demerits of alcohol

WHO Report

Conclusion

Patterns of alcohol consumption

Men drink far more than women, but women’s drinking is rising

People start drinking earlier than ever.

People with heavy use of alcohol develop early health problems

Demerits of alcohol

Physical health effect

Mental health effect

Social effect

Effects of alcohol

WHO Report

CONCLUSION

BIBLIOGRAPHY

GOOGLE

Any Questions???