Annual Report 2011

A Message From the CEO & PresidentAt Street Soccer USA our business is built on one thing: the transformative power of sports.In 2011, SSUSA reached a new high of nearly 2000 program participants. We also achieved new levels of success: over 91% of program participants learn essential life skills that led to life changing outcomes in health, education, housing, and employment. Take our Street Soccer USA Cup tournament, for example. From our 240 participants alone, 173 secured housing, employment, pursued further education, or successfully completed a treatment program. Or look at SSUSAs Lady Salamander Women's initiative. Participation in that program increased by 300 percent from 2 to 6 teams and sent 8 women, coached by program graduate Lisa Wrightsman, to compete as the second ever all women's team in the Homeless World Cup in Paris this past August. How do we keep these achievements going? In 2011, we focused on and took huge strides towards sustainable growth. We increased our pool of donors to over 700. Through our University partnership with Texas A&M and the University of Louisville, SSUSA revamped its quality control, program accreditation, and strategic planning processes. To better document our results, we implemented a new web-based data collection system. In partnership with Deloitte, SSUSA planned the launch of a 2012 board development initiative. We are in this business for the long haul. A well-trained staff is crucial to sustainability. SSUSA trained 45 new project leads in our coaching techniques on the local level. On the central staff level, SSUSA has developed its future leadership; staff are pursuing postgraduate degrees in social work at Tulane University (Will Mazzuto), a Masters in Business Administration at Columbia University (Lawrence Cann), and one staff has completed a Masters Degree in Sports Management at the University of San Francisco (Rob Cann). Most impressively, we hired two SSUSA program graduates as staff members in New York (TK Ajiboye) and Los Angeles (Johnny Figueroa). 2011 was also a successful year in raising the prole of SSUSAs work. In addition to continued coverage in the press, SSUSA engaged high prole athletes in our work including the NBAs Steve Nash and Kobe Bryant, the NFLs Troy Vincent, MLS leading scorer Chris Wondolowski, and English Premier League defender Emmerson Boyce of Wigan Athletic. Ending homeless and poverty is a team sport. Thanks to the hard work and investment of all involved, 2011 has positioned SSUSA for a year of growth and major impacts in 2012. In the words of our late friend, program graduate, and ambassador Kevin Polk of Fort Worth, Being part of the SSUSA team means never being alone, and I want to thank you for that on behalf of all the people like me out there.

Lawrence Cann President and CEO

RELATIONSHIPS

Street Soccer USA Annual Report 2011

RELATIONSHIPS

Building relationships are at the heart of everything we do at Street Soccer USA. With a caring coach, teammates and caseworker, our players set goals and focus on their future. We build relationships not only with our clients but also with volunteers who join our mission. Through these transformative relationships we end homelessness for a high percentage of our players. Investors and donors make it possible for us to: Teach 8 essential life and job skills to homeless men, women, teens and adults in 18 US Cities through the SSUSA Curriculum Provide equipment for 2000 program participants each year Conduct training for 45 Street Soccer USA coaches and directors each year Host the countrys premier Sport for Social Change Event, the Street Soccer USA Cup, involving 23 SSUSA program teams Take 8 men and 8 women abroad to compete in the 64-nation Homeless World Cup No relationship was more important to us in 2011 than the one we share with our donors and investors. 93% of every corporate dollar and individual donation we receive goes to direct services for one of our participants. We will continue to work hard to earn your trust and ongoing support. We extend our warmest thanks to all of our donors and investors.

Street Soccer USA Annual Report 2011$1-499!A & W Automotive ! A. Carl!Kellers! Aaron!Glatzer! Aaron!Lutze! Aaron!Watt! Abby!Weeks! Abby!Williams! Abigail!Hopkins! Abigail!Temple! Abraham!Romo! Abu!Ahmed! Adam!Aloi! Adam!Csillag! Adam!Fox! Adina!Zinn! Adrian!Fadrhoric! Alan!Cobb! Alan!Krichavsky! Alan!Popovsky! Albert!Gore! Alexander!Bearman! Alexander!Cass! Alexander!Okulski! Alexandra!Sandberg! Alexis!Duffin! Alfred!Lindenbaum! Allan!Jimenez! Aly!Ebzery! Amanda!Gabriel! Amanda!McCrea! Amanda!Pressly! Amanda!Tantum! Amaris!Kress! Amber!Levofsky! Amer!Ahmed! Amy!Chang! Amy!Crawford! Andrew!Jones! Andrew!Mack! Andrew!Sens! Andrew!Tulchin! Andrew!Walker! Andy!Kosinski! Angela!Miller! Ann!Fedorchak! Ann!Geracimos! Ann!Sullivan! Anna!Silva! Anne!Batchelder! Anne!Fontaine! Anne!Sims! Anne!Twadell! Annette!Dime! Anthony!Au! Antoine!Lagarde! Anton!Preisinger! Armando!Almanza! Arturo!Murguia! Bailey!Locke! Barbara!Benham! Becky!Budge! Becky!Thams! Bela, Inc! Benjamin!Olsen! Beth!Sheehy! Blythe!Peterson! Bonnie!Bogle! Bonnie!Lobby! Brad!Burton! Brad!Engel! Brad!Shoup! Bradford!Valentine! Brandan!Dillon! Brendan!Kittredge! Brent!Maher! Brett!Herschenfeld! Brian!Conroy! Brittany!Larson! Bruce Levin D.M.D. Butch!Otey! C. Ray!Tribble! Cacey!Dayton! Caitlin!Barreto! Caitlin!Nibley! Calvin!St. John! Cameron!Hess! Cameron!Phleger! Cara!Foley! Carlos!Alvarez! Carlos!Pimenta! Carlota!Pardini! Carol!Fischer! Carol!Kari! Carol!Obriant! Caroline!Keller! Carolyn!Bierman! Carolyn!Jewell! Carrie!Magnuson! Catherine!Keegan! Catherine!Zahra! Cathleen!Kiscaden! Cecile!Bassas! Cecily!Craighill! Chandrima!Chatterjee! Charles!Martel! Charles!Sills! Charles Willis!Guess! Charlotte!Lagarde! Cheryl!Harrison! Cheryl!Wadhwa! Chris!Gaines! Christian!Simonson! Christina!Sevilla! Christine!Bauckman! Christine!Meshanko! Christine!Pietrusewicz! Christopher!Austin! Christopher!Coghlan! Christopher!Cox! Christopher!Nibley! Christopher!Sullivan! Christy!Walters! Cindy!Jones! Citizens For Maldonado! Claire!Perry! Claire!Slattery! Clayton!Gehring! Clayton!Miller! Congregation Adath Jeshurun! Connie!Beach! Constance!Anderson! Corrie!Albetski! Costco Wholesale! Cristina!Sison! Cynhart!Tapley! Cynthia!Dahl! Cynthia!de Lorenzi! Cynthia!Wang! D!Schembri! Dale!Katz! Dan!Goodman! Dan!Nelson! Dan!Sherman! Daniel!Ford! Daniel!Guill! Daniel!Helfrich! Daniel!McCool! Daniel!Morgenroth! Daniel!Schumm! Daniel!Valentine! Danielle!Karst! Dave!Schmalz! Dave!Sertich! David!Churchill! David!Davy! David!McPhee!

RELATIONSHIPS

2010-2011 Donors and Partners

David!Murphy! David!Nibley! Davis!Dong! Deanna!Purdie! Deborah!Hinson! Deirdre!Miller! Denis!Oneil! Derek!Kilburn! Devon!Shannon! Dina!Paltoo! Dixie!Horning! Dominic!Tarpey! Donald!Frumkin! Donna!Mendez! Doug!Tapley! Douglas!Golden! Douglas S Freeman High School! Drew!Chafetz! Duncan!Chaplin! Dustin!Edge! Dylan!Peterson! E Brooke!Templin! Edith!Lucas! Edward!Kidd! Elaine!Colwell! Elaine!Poms! Elena!Zelenova! Elijah!Peters! Elisabeth!Frost! Elizabeth!Boehmler! Elizabeth!Brantley! Elizabeth!Bruch! Elizabeth!Cahill! Elizabeth!Goldberg! Elizabeth!Helfrich! Elizabeth!Holm! Emily!Bandy! Emily!Birkland! Emily!Bowers! Emily!Carmody! Emily!Eaton! Emily!Hanford! Emily!Simon! Emmanuel!Lopez! Eric!Betts! Erika!Atkins Whitley! Erika!Battle! Erin!Nibley! Ernest!Newbrun! Fado Seattle Inc Florin!Neacsu! Forrest!Stevens!

Frances!Dellinger! Frankenthaler Kohn, Franklin!Shaw! Frederick!Schramm! Gail!Scrivanich! Gary!Cookey! Gary!Hansen! Gary!Knauer! Gary!Lefkof! Gary!Napp! Gaurav!Kumar! Gayle!Madeira! Geoffrey!Harper! Gil!Jenkins! Gilbert!Lee! Gina!Artese! Gina!DiVenuti! Gina!F! Gina!Gardner! Glenn!Dulieu! Glenn!Morrison! Gloria F. Ross Foundation Inc.! Gonzalo!Garcia! Grecia!Garcia! Greens Farms Academy Inc! Gregory!Young! Gretchen!Zucker! Gurol!Arici! Hannah!Kim! Harrison!Moskowitz! Hartwell!Roper! Heather!Babcock! Heather!Guay! Heather!Nibley! Heidi!Snyderburn! Henry!Arlander! Henry!Long! HESED House, Inc! HML Rose Inc! Holly!Maddox! Holly!Thomas! Humam!Talhami! Ida!Wainschel! Irene!Chen! Iron Horse LLC! Iryna!Mologoko! Izabela!Hallet! Izette!Folger! J!McNeil! J Travis!Pritchett! Jacques!Lagarde!

Jairoski!Panlilio! Julia!McGeorge! James!Biwald! Julie!Lagarde! James!Curry! Julie!Wood! James!Flugstad! Justin!Rubin! Jami!Choudhury! Karen!Finney! Jamie!Lee! Karen!Hauser! Jamison!Ely! Karen!Huber-Rowley! Janice!Greenwald! Katharine!Rust! Jared!Delaney! Katherine!Barnard! Jason!Green! Katherine!Damon! Jason!Rizzo! Katherine!DeVinna! Jeanette!Schusteff! Katherine!Lorenz! Jeanne!Koch! Katherine!Mayes! Jeff!Derner! Katherine!Tracy! Jeffrey!Endick! Kathleen!Johnson! Jeffrey!Kempton! Kathleen!Kiernan! Jeffrey!Mehigan! Kathleen!Larson! Jeffrey!Walker! Kathleen!Murphy! Jen!McConville! Kathleen!Neville! Jennifer!Lee-Sethi! Kathleen!Santiago! Jenny!Walters! Katie!Gates! Jeremy!Goldberg! Katie!Hollenbeck! Jeremy!Wong! Katie!Keegan! Jeremy!Zehr! Keely!Fox! Jernis!Peterson! Keith!Barley-Maloney! Jessica!Sloan! Kelani!Chan! Jessica!Swain! Kelli!Raecker! Jesus!Ruiz-Romero! Kelly!Rose! Joan!Farkas! Kenneth!Sweda! Joan Solimine Real Estate! Kevin!Byrne! Joanna!Majka! Kim!Hlavan! Joe!Mcginniss! Kim!Luk! Joel Klasfeld D.D.S. Kim!Skibinski! John!Baker! Kim!Whitegead! John!Chandler! Kimball!Stroud! John!Livingood! Kimberly!Scheibly! John!Martin! Kjersten Anna!Linletter! John!Prins! Kojo!Boateng! Jon!Dumpys! Kristin!Gregozeski! Jon!Leu! Kristin!Larson! Jonathan!Achter! Kristin!Leary! Jonathan!Patrick! Kristy!Tarnow! Jordana!Merran! Kwasi!Fraser! Jose!Garcia! Kylene!Herr! Joseph!Colao! Lamell!McMorris! Joseph!Krabacher! Larry!Nelson! Joseph!Leyba! Laura!Fitzgerald! Joshua!Montgomery! Laura!Herr! Joy!Haynes! Laura!Lilly! Joy!Swanson! Laura!Mckaughan! Judith!Kneeter! Lauren!Davis! Julia!Douds! Lauren!Glaser! Julia!Grathwol! Lauren!Talbot! !

Lauren!Vicary! Laurence!Birdsey! Leah!Golden! Lee!Carosi! Lee!Lyles! Lee!Schutzman! Leesa!Truesdell! Leonard!Feinberg! Liam!Muluaney! Liana!Kleeman! Liane!Char! Linda!Samuels! Lindsey!Simon! Linh!Le! Lisa Maria!Ellinger Keith! Lisa!Zaborko! Livable Communities PAC! Lois!Robbins! Lori!McCaffrey! Lorna!Rosenberg! Lorraine!Barry! Louise!Friday! Louise!Hallberg! Lucy!Kempf! Luigi!Bianchini! Luis!Perez! Luis!Villanueva Valdes! Luis-Alberto!Santiago! Lupe!Nickell! Lynn!Swenson! MacKenzie!Thompson! Mae Lin!Plummer! Mal!Warwick! Marc!Lazarus! Marco!Peters! Margaret!Wieboldt! Margaret!Zeigler! Mari!Villalobos! Marianne!McGhee! Marjorie!Lilly! Mark!Drapeau! Mark!Kusek! Mark!Tomaszewicz! Marlene!Crawford! Marsha!Lee! Martha!Bauer! Mary!Crotty! Mary!Downes! Mary!Mordini! Mary!Smith! Mary!Streett! Mary!Tait! Mary!Worthington Kachadurian!

Street Soccer USA Annual Report 2011

RELATIONSHIPSTeri!Tillotson! Terry!Valentine! Tess!Foley! Thomas!Roberts! Thomas!Sweda! Tiffany!Alvord! Timothy!Caffrey! Timothy!Kelley! Timothy!Skender! Todd!Knowles! Todd!Newnam! Toinette!Lippe! Tonya!Rooks! Tracy!Cook! Travis!Martz! Tricia!Brown Burgess! Trigg!Brown! Tyler!Bauer! Tyler!Brown! Valentina!AdelerArmour! Valentino!Papandrea! Valerie!Sydnor! Van!Peace! Virginia!Borcherdt! Vitold!Chrzanowski! Walter!Goetz! Wayne!Long! Wendy!Adeler-Hall! Wesley!Roach! Westin!Goetz! Whitney!Kuhn! William George ! William!Gordon! William!Guthrie! William!Mathon! William!Pitkin! William!Shuyler! Willy!Flohr! Zen!St. Clair! Zeynep!Aydogan! !

2010-2011 Donors and Partners, Cont.

Mathew!Spear! Matt!Lowe! Matt!Lu! Matt!Valentine! Matthew!Allen! Matthew!Perny! Max!Bosworth! Mayo!Shattuck! Megan!Hustings! Meghan!Doyle! Melissa!Buck! Melissa!Parrish! Melissa!Torres! Melissa!Warren! Meredith!Lorenz! Meridian Risk Management, Inc.! Micha!Weinblatt! Michael!Boyajian! Michael!Brandman! Michael!Harrison! Michael!Lu! Michael!Lynn! Michael!Mastrocinque! Michael!Matles! Michael!Passante! Michael!Powell! Michelle!Campbell! Michelle!Flomenhoft! Misty!Thomas! Mitchell!Shores! Mollie!Culligan! Molly!Parsley! Monica!Phillips! Morley!Amsellem! Myles!Perkins! Nader!Aboulhoson! Nancy!Buss! Nancy!Daum! Nancy!Paul! Nancy!Pechner! Nashville!Peart! Nathan!Barcic! Nathan!Harris! Neil!Seth! Nell!Baird! Nic!Snow! Nicholas!Wathen! Nicole!Hawkins! Nicole!Viviano! Nicole!Watson! Niki!Clark! Nita!Gordon! Noah!Merl!

Noel!Sesay! Olivia!Wong! Omar!Abdul-Baki! Onalie!Sotak! Oscar Nicholas!Urteaga! Pamela!Sorensen! Patricia!Julien! Patricia!Simpson! Patrick!Carr! Paul!Hornbeck! Paul!Watson! Peter!Fink! Prescott!Paulin! Prudence!O'Brien! R!Salomons! R. M.!Ames! Randall!Davis! Randall!Telfer! Raymond!Holowicki! Rebecca!Herhold! Rebecca!Johnson! Rebekah!Fergusson! Rene!Bogdanos! Renee!Wilde! Richard!Guild! Richard!Tait! Rinku!Khazanchi! Ristorante Tosca! Robert!Barnett! Robert!Goldman! Robert!Hoffman! Robert!Lee! Robin!Devaux! Robyn!Tortorelle! Rodrigo!Marquez! Rodrigo!Marquez! Rohita!Shivnarain! Ronald!Stern! Roshanak!Tehrani! Russell!Strand! Ruth!Berger! Ruth!Payne! Ryan!Wilson! Salim!Elkhou! Samantha!Bateman! Sameer!Kirtane! Sandy!Hazen! Sara!Cann! Sara!Goodin! Sara!Mazzuto! Sarah!Apsel! Sarah!Howe! Sarah!Kammerer! Sarah!Tate!

Sarah!Thorpe! Sarbjit!Singh! Schneider & Katz! Scott!Kinlaw! Sean!Tuohey! Shahab!Ravery! Shannon!Edelstone! Shannon!Mason! Shelley!Merrield! Sheryl!Mascarenhas! Shoshana!Ungerleider! Sidsel!Nyholm! Simon!Bresler! Smith!Rodes! Sophia!Siddiqui! Spence!Millen! Stacey!Cruz! Stacey!McAdams! Stacy!Korbelak! Stanley!Fasci! Starbucks of Vienna! Stephan!Kieu! Stephan!Simonson! Stephan!Thieringer! Stephanie!Baucus! Stephanie!Norris! Stephen!Hope! Stephen!Latimer! Stephen!Mills! Stephen!Nibley! Stephen!Whisnant! Stephen!Whitman! Steven!Faigen! Steven!Schneid! Summer!Amin! Susan!Koch! Susan!Lesser! Susan!Ronk! Susan!Sadocha! Susan!Vendeland! Suzanne!Pender! Suzanne!Spencer! Sybil!Leson! Sydney!Recht! Syed!Zaman! Talia!Roth! Tammien!Nicholson! Tanya!Bowers! Tara!de Nicolas! Tasheena!Robinson! Taylor!Geiger! Taylor!Rettig! Taylor!Stinebaugh! Teresa!Lin!

$500-$1000Alex Benjamin Norris Memorial Fund! Alice Greenwald! BNY Mellon Wealth Management-PA! Braden!Ferrari! Brendan!Moylan! Bruce!Mueller! Carrington Pasco!! Charles A Dailey Foundation! Charles!Penner! Chicago Fire Foundation! Clay Aaron! Doug!Pardon! Edward!Stern! G Everett!Reveley! Group 360 LLC! Holster Records LLC! Institute for Philanthropy US! J!Warren! Jaron Frieden!! John Bottini! John!Koskinen! John!Richmond! Kevin!Carroll! Kristin!Mannion! Marilyn!Losher! Mark!Cohen! Matthew!Grondin! Molten USA, Inc.! Nicholas E MacFalls Sole Prop! Potbelly Sandwich Works! R Molitor!Ford! Robert Allen!! Ronald!Kapolnek! Sandra!Ziebold! Smart Online Inc! Staritch Foundation, Inc.! The Brimstone Fund! Thomas!Nurmi! Wolf!Joffe! Zachary!Leonsis!

Dan!Ford! Dave!Tyahla! David!Meckler! DC Sports & Recreation Association! E-Youth Sports US Fit PhysiQue, Inc! IMG Models! James & Theodore Pedas Family Foundation Inc! Justin!Fishkin! Lawrence!B. Cann III! Le Colonial Restaurant Corp! Mia Hamm Foundation! North Carolina Youth Soccer Association ! Peter!Mullany! Raul!Fernandez! Scott & Stringfellow LLC! Steven!Grabowski! Teatro Goldoni! The!Albin Family Foundation! Theodros!Mariam! ThinkFoodGroup- Jaleo Restaurant!

$10,001-$49KBlackrock Coach Across America Deloitte Microsoft Corporation National Football League! Sidney E Frank Foundation The!Promotion Factory Inc! Washington Kastles

Above $50k!HELP USA Nike, Inc. Publicis, USA Sheila C. Johnson Foundation Ted Leonsis

$1001-10,000Alexander!Deegan! Angelita!Harris! Anthony!Corso! Blake!Clifton! Bradley!Radoff! Caffe Picasso LTD! Carlisle Investment Group! Commonwealth Gastro Pub!

Street Soccer USA Annual Report 2011

RELATIONSHIPS

I do feel like a star, I'm not going to lie!With support from our donors, change happens. In January 2010, Rudy was living in a stairwell in the Bronx. One year and one dose of SSUSA later, Rudy is working, in her own apartment and fresh off a trip to Paris, France where she represented the USA Women in the annual Homeless World Cup. Rudys story is much like that of others we help every year. A former high school basketball star with a love of sports, but no parents, no guidance and no vision for her future, Rudy lost her way and wound up on the streets, homeless. Fortunately someone referred Rudy to HELP USA. There, she found not just shelter but a family of SSUSA teammates to support her. SSUSA offers the chance for participants to regain control of their future by teaching them job and life skills through sports. We invite you to join us and learn more about the clients we serve and be a part of the change in 2012. You can visit us on the web at streetsoccerusa.org to become a donor, volunteer, or join our fan club of supporters. Ending Homelessness is a team sport and we want you to have a role to play with us! Rudy at 2011 SSUSA Cup

Street Soccer USA Annual Report 2011

RELATIONSHIPS

SSUSA signed up two Program Ambassadors & honored two top athletes with Sport for Social Change Awards in 2011:Steve Nash, two-time NBA MVP and seven-time NBA All-Star, was presented one of our prestigious Sport for Social Change Awards on June 24th at the French Embassy in Manhattan as well as played a tribute match with Street Soccer New York players. "Sports has power and sports also shows people that they have the power to make a difference. It's an honor to receive this award, especially since Street Soccer USA puts two of my passions-soccer and helping people-together ," remarked Steve Nash upon receiving the award."Steve both personally and through his foundation sets the gold standard in term of athletes using sport to drive outcomes for a better world, which is why we are so pleased to recognize him," said SSUSA founder, Lawrence Cann.

Troy Vincent, Hall of Fame football player and current Senior VP of Player Engagement at the NFL, accepted the Sport For Social Change Award in Leadership for his work locally in Trenton, NJ as well for the national initiatives he has led to teach nancial literacy and education to and through athletes. Troy commented, "Being a professional athlete, for me, has always been about community leadership." Since receiving his award, Troy has stayed involved with both HELP USA and Street Soccer USA to explore a deeper relationship with the NFL and the two organizations.

Chris Wondolowski, MLS Superstar, signed on as the rst National Ambassador for Street Soccer USA. This season Wondolowski was honored for the second straight year as the San Jose Earthquakes Most Valuable Player and named the clubs Humanitarian of the Year for his charitable work in the local community and with Street Soccer USA. Chris said: I could not be more excited about this opportunity to work with the entire SSUSA organization. With the help of the San Jose Earthquakes and Soccer Silicon Valley we hope to make a signicant contribution to SSUSA. Im fully committed to this remarkable group.

Emmerson Boyce, Wigan defender in the English Premier League signed on as the rst international ambassador of Street Soccer USA. He will make personal appearances in various cities across the SSUSA network, while also sending interactive correspondence through video messages. Boyce was able to travel from his home in England to New York for one of SSUSA NYCs players Associate Degree graduation. Emmerson said: Soccer is a global sport, it can lift all of our spirits and improve all of our lives and I want to promote the use of the beautiful game in this way. It [SSUSA] is an amazing organization with true values mirroring those at the heart of soccer, teamwork and passion. It is a privilege and an honor to be named the rst International Ambassador for Street Soccer USA.

REAL CHANGE

Street Soccer USA Annual Report 2011

REAL CHANGE

STREET SOCCER USA IS IN IT FOR THE LONG HAULWhen Street Soccer USA does strategic planning, we think 50 years into the future. We know sports has an integral role to play in homeless services. We will be here to make sure it continues to. SSUSA is committed to changing the culture of homeless services to a system designed to lifting people out of homelessness and into a productive life. We have a 5 year plan to build an infrastructure that will help change the mindset, as well as the life circumstances of homeless people in a way that we can measure and publicize to our grassroots supporters and strategic partners. We have made signicant progress on the goals of our 5 year plan Established research base and reliable, quantitative instruments to measure program impact Established web based data collection system that captures monthly results from our 18 cities. Established a new quality control system and program accreditation process. Established programs in 18 cities and planning for launch of 5 more in 2012; well on our way to reach 50 states in 5 years. Creation of Sustainability and Social Enterprise Ventures highlighted by Publicis USA partnership. Maturation of our Lady Salamander Women's Initiative Staged local, regional and national SSUSA Events engaging over 5,000 non-homeless participants

Street Soccer USA Annual Report 2011

REAL CHANGE

STREET SOCCER USA CUP CONTINUES TO INSPIREThe 2011 edition of the Street Soccer USA Cup tournament in Washington, DC featured 23 teams from across the United States. For the rst ever the Cup included an all-womens Lady Salamander division. Minneapolis won both the mens and womens tournament, while Ann Arbor won the Fair-Play Trophy for embodying the true spirit of the event. 8 Men and 8 Women from 10 different cities went on to represent SSUSA at the annual Homeless World Cup in Paris, France in October 2011. The 23 teams from 18 SSUSA-city programs met at Washington Kastles Stadium at the Wharf. The festivities also included the rst ever SSUSA Open Cup which featured 32 community teams from across the Metro DC area. This new addition to the tournament helped educated the public on the mission of SSUSA while generating revenue to offset event costs. SSUSA will replicate this model across the country. In 2012, events in Charlotte, DC, New York and San Francisco are already scheduled. This part of our business will leverage our brand from an excellent social service to a leadership position in the emerging sport of street soccer.

RETURN

Street Soccer USA Annual Report 2011

RETURN

STREET SOCCER USA: LEVERAGING YOUR DOLLARSSSUSA provides the SSUSA program free of charge to existing local non-prots and trains their staff to run the program. That way, keeping overhead low and impact high, SSUSA has positioned itself to grow quickly while maintaining a high level of service. As our next step, in 2012 we will begin to expand our reach in the cities where we work by opening regional offices to aid in program funding and development. To-date, our nancials show a pattern of responsible growth and allocation of resources to create the highest impact possible. ExpensesFundraising Overhead SSUSA Cup/Homeless World Cup Program/Training

7% 49% 37% 7%

Typical Current Program BudgetStaff Program Operating, Training, Direct Earned Rewards to Players SSUSA Cup/ Homeless World Cup

$3,000.00 $13,000.00 $20,000.00

Optimal Program BudgetThe optimal budget increases the number of clients served 5-fold and creates the staffing infrastructure to initiate our revenue generating operations

Staff Program Operating, Training, and Direct Earned Rewards to Players SSUSA Cup/ Homeless World Cup

$5,000.00 $50,000.00 $72,000.00

Street Soccer USA Annual Report 2011Economic Impact:

RETURN

We wanted to know if our program was having an economic impact on the community. So we did a survey of 25 participants in 3 of our programs. We found that emergency room visits dropped by 40%. Jail time was eliminated entirely. This conrms that sports can play a key role in reducing recidivism rates as well as promoting healthy lifestyle choices. The impact of these results, when amplied, is tremendous. Homeless individuals visit the hospital 5 times as often as the non-homeless and cost on average $2500 more per visit*. Maintaining jails cost tax payers a signicant amount of dollars as well. The results in savings to the community due to less jail time and fewer hospital visits in a sampling of just 25 SSUSA members is approximately $277,500 or $11,100 per constituent. Furthermore, from the same sample group, 18, or about 75%, found jobs and/or left the shelter system within one year, meaning they began contributing taxes to the community furthering the positive economic impact of the program. $20,000.00 $15,000.00 $10,000.00 $5,000.00 $0

prison bed per year

cost per person on overnight jail stays

average cost of hospital stay

*Statistics provided by the National Alliance to End Homelessness

Street Soccer USA Annual Report 2011Human Return:

RETURN

18 Cities SSUSA CUP " " " " "" " " " "

100+ Players/City 240 Players " " " " "" " " " "

2000 Served 173 Entered

""

""

school, treatment, housing, a new job

Coaches" " " " "

" "

" "

45 Trained" " " " " " "

" "

" "

45 Empoweredto serve more people in 2012

This all adds up to a tremendous bottom line for Street Soccer USA in 2011. Yet we are only at the beginning of what we truly can achieve. Our rising level of philanthropic support in a tough economy bodes well for future growth of the organization, while our commitment to social innovation makes us an increasingly attractive partner for the communities we work in. The SSUSA program has quickly become the sports-based national model for transferring job and life skills to homeless kids, youth and adults. It works.

Street Soccer USA Annual Report 2011Partner City Programs & Program Leads Ann Arbor, Michigan Wastenhaw Project Outreach Team Sara Silvennoinen & Linda Bacigalupil Charlotte, NC Urban Ministry Center Peter Fink Chicago, Illinois La Casa Norte Otto Rodriguez & Antonio Navarro Dallas, Texas LifeNet/Street Soccer Dallas Gary Lefkof & Matt Valentine Denver, Colorado Street Soccer Denver Brandon Sejera Ft. Worth, Texas Kicking the Streets Karla Grey and Ryan Robbins Los Angeles, California Jovenes, Inc. Andrea Marchetti and Johny Figueroa Minneapolis, Minnesota Youth Link, MN Jose Acuna Montgomery County, Virginia Human Restoration Project Luis Felipe Romero & Carlos Fernandez New York, New York HELP USA TK Ajiboye & Ayana Sumiyasu Portland, Oregon Outside In Erin Swensen Richmond, Virginia Daily Planet Daryl Grove St. Louis, Missouri Peter & Paul Community Services Keith Deisner Sacramento, California Volunteers of America Chris Mann San Francisco, California St. Vincent de Paul/ SF Conservation Corps Antoine Lagarde Seattle, Washington Street Youth Ministries/ Street Soccer Seattle David Nibley Tulsa, Oklahoma Youth Services Tulsa Brian Majka Washington, DC A-Span Sarah Morse

Street Soccer USA Annual Report 2011We would like to extend a special thanks to our Board of Advisors & Board of Directors:

Lawrence Cann, Founder, SSUSA (New York, New York) Blake Clifton, Treasurer, (Charlotte, NC) Tom Drymalski, Publicis USA (New York, New York) Perry Essig, Publicis USA (New York, New York) Jose Garcia, CEO, Carlisle Management Company (Chicago, IL) Dr. Rick Guild, Founder, Guild Counseling Group (Midland Park, NJ) Susan Koch, Cabin Films (Washington, DC) Christopher Lodgeson, SSUSA Graduate (New York, NY) Dale Mullenix, Executive Director, Urban Ministry Center (Charlotte, NC) Board of Advisors

STREET SOCCER USA. 16 TEAMS OF HOMELESS ATHLETES. ALL PLAYING FOR SOMETHING BIGGER THAN A CHAMPIONSHIP.Venanzio Ciampa, CEO, The Promotion Factory Maria Cuomo Cole, Board Chair, HELP USA Amy Farkas, UNICEF Justin Fishkin, Founder, Holster Project Fabian Koss, Inter American Development Bank

Board of Directors