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Annual Conference | April 6–10, 2018Exhibitor Program | April 7–9 | Hyatt Regency Chicagohlcommission.org/conference

Apply at hlcommission.org/conference 2

BE A PART OF THE 2018 HLC ANNUAL CONFERENCE

HLC's annual conference, held every year in Chicago, provides the opportunity for a diverse and influential group of higher education professionals to discuss current issues and recommended practices in education and accreditation by participating in professional development workshops and programs. It is among the largest events of its kind in higher education, with more than 4,000 attendees.

The Exhibitor Program responds to high attendee demand for a carefully selected representation of companies and organizations that focus on serving the higher education community. It is distinguished by its culture of free-flowing information for both attendees and exhibitors. Please join HLC in creating another meaningful conference in 2018.

WAYS TO PARTICIPATE

Become a conference sponsorPurchase a 10'x10' booth in the Exhibit HallHost a showcase presentation during the General ProgramAdvertise in the program book

JOIN HLC IN CHICAGO IN APRIL

MEET THE ATTENDEES

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PRIMARY ATTENDEE ROLES

INSTITUTIONAL PROFILE

REPRESENTING 19 STATES

22%Faculty Members

13%Chief Executive Officers

10%Institutional Research Administrators

18%Chief Academic Officers

12%Assessment Administrators

3%Finance Administrators

22%Department Administrators

Tribal Colleges and Universities

Private, Not For Profit Institutions

Highest Degree: Doctoral

Highest Degree: Specialist

Highest Degree: Master's

Highest Degree: Bachelor's

Highest Degree: Associate's

Private, For Profit Institutions

Public Institutions

26

256

16

190

92

298

31

332

463

Arizona, Arkansas, Colorado, Illinois, Indiana, Iowa, Kansas, Michigan, Nebraska, New Mexico, North Dakota, Ohio, Oklahoma, South Dakota, West Virginia, Wisconsin, Wyoming

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TAKE YOUR ENGAGEMENT TO A HIGHER LEVELBECOME A CONFERENCE SPONSORWith a forecasted attendance of more than 4,000 higher education professionals, the HLC annual conference offers sponsors a unique opportunity to greatly extend their reach beyond the tradeshow booth. Attendees are eager to learn best practices and to find solutions they can take back to their institution and start using right away. This year's conference theme of Innovation and Transformation offers sponsors an ideal context to highlight how their products and services can spark positive transformation for attendees' institutions.

Sponsors receive a variety of additional opportunities for visibility to enhance strategic partnerships and establish their branding in the eyes of all attendees, while helping HLC maintain affordable registration fees for its membership. The following chart shows the benefits included with each level of sponsorship:

SEE PAGE 4 FOR SPONSOR-LEVEL CONCESSIONS AND PLATINUM LEVEL EXCLUSIVES!

Cost $35,000 $20,000 $15,000 $10,000

Booth Type 20' X 20' End Cap 10' X 20' Corner 10' X 10' Corner 10' X 10' Inline

Showcase Presentation 60 Minutes 2 Prime-time 1 Prime-time and

1 Non-prime-time 1 Prime-time 1 Prime-time

Full Conference Registrations 8 6 6 6

Networking/ Materials Tables at the Accreditation Workshop Luncheon

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Logo Displayed On • Signage at headquarters hotel

• HLC website• Program book• Registration area

signage

• Signage at headquarters hotel

• HLC website• Program book• Registration area

signage

• Signage at headquarters hotel

• HLC website• Program book

• Signage at headquarters hotel

• HLC website• Program book

Program Book Advertisement Full page, inside cover Full page Half page Quarter page

Mobile App Advertising • Logo displayed• Banner ad• Enhanced listing• Dedicated push

notification on 3 days: Saturday, Sunday, & Monday

• Logo displayed• Banner ad• Enhanced listing• Dedicated push

notification on 2 days: Sunday & Monday

• Logo displayed• Banner ad• Dedicated push

notification on 1 day: Sunday

• Logo displayed

PLATINUM GOLD SILVER BRONZE

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PLATINUM OPTIONS • Branded conference lanyard* (1 per attendee)

• 2 days' sponsorship of attendee lounge during the General Program

• 2 giveaway distribution bowls located at Registration Desk (up to 4,000 pieces*)

• Sponsor's choice (contact HLC for more information)

GOLD OPTIONS • 1 day's Wi-Fi sponsorship (Sunday or Monday)

• 1 day's sponsorship of attendee lounge in during the General Program

• 1 giveaway distribution bowl located at Registration Desk or attendee lounge (up to 3,000 pieces*)

• Sunday lunch sponsorship

SILVER OPTIONS • Branded conference pen* (1 per attendee)

• Branded keychain flashlight /whistle combo* (1 per attendee)

• 1 giveaway distribution bowl located at Registration Desk or attendee lounge (up to 2,000 pieces*)

BRONZE OPTIONS • 1 coffee break sponsorship with branded coffee sleeve

or napkin* in attendee lounge (AM or PM break)

• 1 hydration station sponsorship with branded napkin* in attendee lounge

• 1 giveaway distribution bowl located at Registration Desk (up to 1,000 pieces*)

*Indicates item must be purchased separately by sponsor. Specifications must be approved by HLC prior to production.

EMAIL ADVERTISEMENT Sponsorship ad in pre-event email to registered attendees, sent by HLC.

SMALL MEETING ROOM FOR PRIVATE APPOINTMENTS One private meeting room. If desired, food and beverage must be arranged and purchased separately by the sponsor.

SEATING AT THE OPENING AND KEYNOTE SESSIONSVIP reserved seating.

SPONSORS RECEIVE THE CHOICE OF ONE CONCESSION

PLATINUM EXCLUSIVES!

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OTHER BENEFITSHLC is willing to work with sponsors to fulfill requests for other benefits not listed here. If interested, please contact Julie Reese, Meetings and Events Manager, at jreese@hlcommission.org.

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EXHIBITION/ BOOTH PACKAGE

Corner booths are limited and available on a first-come, first-serve basis. Sponsors may purchase the booth types above in addition to the booth type included in their selected sponsorship package.

Early Bird Rate by December 1, 2017 $1,750 $2,000

Standard Rate December 2, 2017–January 19, 2018 $1,950 $2,500

Late Rate after January 19, 2018 $2,250 $3,000

10' X 10' INLINE BOOTH 10' X 10' CORNER BOOTH

EXHIBIT BOOTH FEATURESBENEFITS OF EXHIBITING

• Over 27 hours of networking and exhibition time

• Company listing in conference program book and mobile app

• 50 percent discount on four General Program registrations

• Complimentary wireless internet service (additional fee for hard line)

• Four complimentary badges per exhibiting company

• 24-hour security

• High attendee traffic in Exhibit Hall for meal events, including:

Accreditation Workshop luncheon—Lunch for four booth staff members as well as designated table for networking and promotional material ($50 each for additional booth staff members, up to six)

Sunday lunch available to all attendees

Complimentary continental breakfast on Sunday and Monday

Popular ice cream social on Monday afternoon

EACH 10' X 10' BOOTH INCLUDES • 8' draped wall; 3' side rails

• 6' skirted table with 2 chairs; wastebasket

• One 7" x 44" identification sign

• Daily aisle cleaning; the hall is carpeted, but custom carpet can be ordered

ITEMS NOT INCLUDED IN HLC EXHIBIT FEE • Material handling by Hyatt Regency Chicago

or Freeman

• Hard-wired internet lines and electricity (can be ordered from Freeman)

GUIDELINES

All booths must be staffed and ready when the show floor opens for lunch at 11:30 a.m. on Saturday, April 7, and for the continental breakfasts at 7:00 a.m. on Sunday, April 8, and Monday, April 9.

Tear-down cannot begin until 3:30 p.m. on Monday, April 9.

All exhibitors must read, agree to, and abide by the Rules and Regulations.

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NOTE: Each organization must purchase at least one booth in order to participate in the program and be eligible to host a showcase presentation or purchase an advertisement.

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ADDITIONAL OPPORTUNITIES

SHOWCASE PRESENTATIONSExhibitors may offer showcase presentations as an opportunity to get the full attention of a broad audience by conducting a 60-minute presentation during the General Program. These presentations should feature creative alliances between higher education institutions and organizations that provide products and services to the higher education community.

The fee for a showcase presentation includes meeting space, a standard audiovisual setup, wireless internet access and use of the speaker ready room. Space is limited and will be assigned on a first-come, first-served basis. Each exhibiting organization may purchase one prime-time slot and one non-prime-time slot. To be considered for inclusion in the program, showcase presentation details must be submitted by December 18, 2017.

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Price $2,000 $1,500

Times subject to change

Sunday 10:00 a.m.– 5:15 p.m.

Monday 10:00 a.m.– 12:15 p.m.

Monday 1:30 p.m.– 5:15 p.m.

PRIME-TIME NON-PRIME-TIME

ADVERTISING OPTIONS Exhibitors may invite attendees to visit your booth through an advertisement in the program book. Each attendee receives a program book at the event, and the book is also made available on the HLC website.

Price $775 $525

Dimensions 7.25” x 4.75” 3.5” x 4.75”

HALF PAGE QUARTER PAGE

LOCATIONHYATT REGENCY CHICAGO151 East Wacker Drive, Chicago, IL 60601 chicago.regency.hyatt.com

EXHIBIT HALL Riverside Exhibition Center 70,000 square feet of exhibit space Ceiling Height: 12'3" Floor Load Capacity: 350 pounds/square foot

RECEIVING DATES Advance: Thursday, March 29 Showsite: Friday, April 6 Official Service Contractor: Freeman

2018 EXHIBIT HALL SCHEDULE

FRIDAY, APRIL 6 12:00–5:00 p.m. Exhibitor Move-in

SATURDAY, APRIL 7 7:00–11:00 a.m. Exhibitor Move-in

11:30 a.m.–4:00 p.m. Exhibit Hall Open

11:30 a.m.–12:30 p.m. Accreditation Workshop Luncheon

SUNDAY, APRIL 8 7:00 a.m.–5:00 p.m. Exhibit Hall Open

APPLY ONLINETo participate, please visit the HLC website: hlcommission.org/conference

QUESTIONSFor assistance, please contact: Julie Reese, HLC Meetings and Events Manager Email: jreese@hlcommission.org Direct Line: 312.476.1354

The following events take place in the exhibit hall. Schedule is subject to change.

EXHIBITOR SERVICE MANUALThe Exhibitor Service Manual will be sent to exhibitors after acceptance of application. It will provide order forms, quick facts related to the conference, and information on freight pickup and delivery, drayage, standard material handling fees, rental of tables and chairs, audiovisual, labor, utilities, and more. In keeping with HLC’s green initiatives, a print version of the Exhibitor Service Manual will not be provided.

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SUNDAY, APRIL 8 (CONT.) 12:15–1:30 p.m. Attendee Lunch

2:30–4:00 p.m. Accreditation Share Fair

MONDAY, APRIL 9 7:00 a.m.–3:00 p.m. Exhibit Hall Open

10:00 a.m.–12:00 p.m. Academy Poster Fair

2:30–3:00 p.m. Ice Cream Social

3:30–7:00 p.m. Exhibitor Tear-down