International Congress and Convention Association www.iccaworld.com

July 17th 2010

International Congress & Convention Association

Meet the clientsAnna FrickAstraZeneca

Mölndal

Ewa SchöönEvents ProManager

SuzanneAckerman

CPM/ Vaccines,Nexium

Paula BrooksCPM/Seroquel

Kelly CrawfordCPM/Crestor

Karen LaneCPM/ Breast

Cancer

Gill IrvingShelley BoothCPM/Urology

Annie RhodesCPM/Iressa

Malin FlinckCPM//Symbicort

Karin AngelinCPM/Brillinta

Ulrika IsakssonCPM/ Atacand,

Vimovo

IngridGoritschnig

SourcingManager

Jennifer WestlyeKOL Manager

Anna FrickDirector of Marketing

Services

Marketing Services

Anne Gottlander-ÅSen

CPM/Diabetes

Sandra BroganSenior Admin.

Christine IvanettiSenior Admin

CPM- Conferenec Project Manager

Meeting types

• Congresses

• Scientific meetings

• Investigator mtg’s

• HQ visits

• Internal mtg’s

• Advisory boards

Meeting sizes

Meeting size:

20 – 2000 delegates

Meeting planning

• Core Event team

• Conference & Exhibition manager

• Conference manager

• Procurement and legal

• DMA appointed -preferred supplier

- pitch

Meeting planning

Conference manager project lead the DMAthat is responsible for the overall delivery.

The Conference & Exhibition managerproject leads the overall project and theinternal brand team.

Considerations

New considerations:

• Compliance

• Transparency

• Procurement

• CME

Venue

Venues considerations:

Perceived Resort Location

Adequate Facilities

• Exhibition Halls

• Audio visual

• Competent staff

Capacity

Accessibility

Hotel accommodationSecurity

IPCAAInternational Pharmaceutical

Congress Advisory Association

IPCAA

• 26 member companies globally

• + 70% of world healthcare market(IMS)

• Encompasses Pharmaceutical,Imaging and Diagnostic industries

• Established for 21 years (1989)

IPCAA Objectives

• Share information and supportmember education

• Develop standards and guidelinesto the benefit of all stakeholdersin the congress industry

• Encourage scientific objectivity

• Promote high quality congress andexhibition venues

Major IPCAA Focus Areas

• Therapeutic Area Task Forces

• Interact with organisations withsimilar objectives e.g. HCA (IAPCO& HCEA), ICCA, AIPC, AC FORUMetc

• Promotion of best practiceconcepts

• Regulatory affairs document

• Track developing congress trendse.g. CME, compliance issues etc

IPCAA Bulletin

Newsletter circulation2,500 copies• Member companies

• Medical Societies

• Congress organisers

• Other associations, etc.

• Published 2–3 times

per year

International Congress and Convention Association www.iccaworld.com

Thank you!

International Congress & Convention Association