And EnergyAnd Energy

byTobias KrennVedat Özcan

- multinational public cloud computing - multinational public cloud computing

- and Internet search technologies- and Internet search technologies

"to organize the world's information and "to organize the world's information and make it universally accessible and useful"make it universally accessible and useful"

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SSeerrvveerrss 1 million (2007) !!!1 million (2007) !!!5-10 2010 (est.)5-10 2010 (est.)

frontfront sideside

1 million (2007) !!!1 million (2007) !!!5-10 2010 (est.)5-10 2010 (est.)

Google's surprise: each server … Google's surprise: each server … 12-volt battery12-volt battery to supply to supply power if there's a problem … data centers have been power if there's a problem … data centers have been composed of composed of standard shipping containersstandard shipping containers - each with - each with 1,160 1,160 serversservers and a power consumption that can reach and a power consumption that can reach 250 kilowatts250 kilowatts..The Google server ... had two processors, two hard drives, and The Google server ... had two processors, two hard drives, and eight memory slots, … uses eight memory slots, … uses x86 processorsx86 processors from both AMD from both AMD and Intel. and Intel.

SSeerrvveerrss

Electricity (wind, water)Electricity (wind, water)

WatersupplyWatersupply

LandLand

InfrastructureInfrastructure

Incentives (tax, …)Incentives (tax, …)

Power consumptionPower consumptionServers (jobs)Servers (jobs)

End-UsersEnd-Users

Net (routers, ...)Net (routers, ...)

Fixed costsFixed costs

InfrastructureInfrastructure

Other issuesOther issues

One Single Google Search:One Single Google Search: 0,3? 4? 11? [Wh]0,3? 4? 11? [Wh]

GGooooggllee''ss Green Initiatives Green Initiatives

Google PowerMeterGoogle PowerMeter

GGooooggllee''ss Green Initiatives Green Initiatives

RechargeITRechargeIT

GGooooggllee''ss Green Initiatives Green Initiatives

Solar PanelsSolar Panels In the summer of 2007, with an In the summer of 2007, with an eye toward bringing eye toward bringing solar solar power into the mainstreampower into the mainstream, we , we switched on one of the largest switched on one of the largest corporate corporate solar installationssolar installations in in the United States at our the United States at our Mountain View headquarters. Mountain View headquarters. Our Our 9,212 solar panels produce 9,212 solar panels produce 1.6 MW1.6 MW of electricity, which is of electricity, which is enough to power approximately enough to power approximately 1,000 average California 1,000 average California homes. It reduces our carbon homes. It reduces our carbon emissions and makes good emissions and makes good business sense too; the business sense too; the installation will installation will pay for itself in pay for itself in about 7.5 yearsabout 7.5 years..

GGooooggllee''ss Green Initiatives Green Initiatives

RE<C RE<C (renawable (renawable << carbon) carbon)

SolarSolarWindWind

GeothermalGeothermal

GGooooggllee''ss Green Initiatives Green Initiatives

Clean Energy 2030Clean Energy 2030

GGooooggllee''ss goal in presenting the Clean Energy 2030 proposal is to goal in presenting the Clean Energy 2030 proposal is to stimulate debatestimulate debate and we invite you to take a look and comment - and we invite you to take a look and comment - or offer an alternative approach if you disagree.or offer an alternative approach if you disagree.

The U.S. has a real opportunity to transform our economy from The U.S. has a real opportunity to transform our economy from one running on one running on fossil fuels tofossil fuels to one largely based on one largely based on clean energyclean energy. . The energy team at Google has been crunching the numbers to The energy team at Google has been crunching the numbers to see how we could greatly reduce fossil fuel use see how we could greatly reduce fossil fuel use by 2030by 2030. Our . Our analysis suggests a potential path to weaning the U.S. off of coal analysis suggests a potential path to weaning the U.S. off of coal and oil for electricity generation by 2030 (with some remaining and oil for electricity generation by 2030 (with some remaining use of natural gas as well as nuclear), and use of natural gas as well as nuclear), and cutting oil use for cars cutting oil use for cars by 40%by 40%. Over 22 years this plan could . Over 22 years this plan could generate billions of dollarsgenerate billions of dollars in savings and help create millions of green jobs.in savings and help create millions of green jobs.

seeks to become energy traderseeks to become energy trader