Anand Aurora

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  • 1. Profile Anand Aurora

2. experience

  • Anand Aurora graduated from the National Institute of design, as an Industrial Designer in 1986.
  • ` He has diverse, hands on experience, working in multiple design disciplines of product, interior, furniture, exhibition and signage design.
  • He has functioned in various roles as designer, project leader, design director and design mentor.

3. companies

  • Co founder of Tessaract Design a multidisciplinary design house providing design consultancy in product and interior design.1986 to 2005.
  • Co founder and design director of Idiom Design and Consulting Ltd, one of the top design houses in India.Idiom was formed with the merger of Tessaract Design and Esign in 2005.
  • Idiom is a 100 strong multidisciplinary design house providing design services in product and space design, Brand and communication design.
  • Co founder of Dovetail Furniture Systems Pvt Ltd. One of the top 3 retail
  • fixturing manufacturers in India.
  • Co creator of The Designstore brand of home furniture and accessories, An active contributing designer for both the Design store and Dovetail product ranges.


  • At Tessaract, Idiom , Dovetail , Anand Aurora was engaged in a wide range of design to implementation projects for top Indian Business Houses, ranging from Interior Design ,Planning ,Product and Exhibition Design.
  • Some Prominent Clients : Future Group, Tvs and Sons, TVS Electronics, Levis, Bharat Petroleum/Shell,Infosys,Britannia Industries,Hutchison Max,Titan Industries, Elgi Engineering,Cisco Systems,Madura Garments,L&T Electronics,Welingkar Institute Of Management,Vikas Group Hyderabad,JG Apparels,Archaelogical Survey of India, Commonwealth Games 2010,Enfield India,Assetz Developers

clients 5. current status

  • In April 2010, Anand founded a design and innovation consultancy startup, Leap Consulting.
  • Leap is a collaborative network of independent professionals, service agencies and domain experts, brought together in multidisciplinary teamsby design directors to produce cutting edge design solutions.

6. recent work

  • Some of Anands recent work:
  • Space planning and design for Weschool, an innovative management institute, for their Bangalore and Mumbai campuses.
  • Space, furniture design and planning for Idiom Design studio and head office in Bangalore.
  • Entry and finalist for an open design competition for design of visitor amenities for heritage sites in Karnataka.
  • Signage planning and environmental graphics for Ciscos global center in Bangalore.
  • The latest wet grinder from ELGI.
  • An innovative rainwater filter for a social entrepreneur.
  • A manual and motorised hospital bed for a startup.


  • Other works of note:
  • Retail andOffice, Interior and furniture design for the TVS group
  • Automobile showroom and service centres with office space for TVS & Sons at Coimbatore, Madurai and Cochin.
  • Family Mart, a 150,000 sft multi category mall for the Valdel Group. Concept to detail and execution.
  • Retail design for Pantaloons, at Ahmedabad
  • Large departmental anchor store concept Hours ,at Fun Republic Mall, Ahmedabad.
  • Currently working on a complete redesign and rejuvenation of an existing mall on Brigade road, the Mota Arcade, for Motwane Builders. Project Size: 1, 00,000 sft

8. Family Mart 9. Family Mart 10. Family Mart 11. Family Mart 12. Family Mart 13. Family Mart 14. Family Mart 15. Family Mart 16. Family Mart 17. Weschool (management institute) 18. Weschool (management institute) 19. Weschool 20. Idiom Design and Consulting Limited 21. Idiom Design and Consulting Limited 22. Idiom Design and Consulting Limited 23. Idiom Design and Consulting Limited 24. 25. Cisco campus at Bangalore (Signage planning and environmental graphics only) 26. Product Design (Client Elgi Ultra Industries) The latest and the fastest selling wet grinder by Elgi Ultra . 100,000 sold in under an year 27. Product Design (Conceptprototypes for Pilsener Urquell) Shelf visual merchandiser for Beer pint bottles ,with built in LED lighting Branded Merchandise : Flippable maze 28. Exhibition Design Maximum impact in a minimal space