Analytics et Big Data. Vers une informatique cognitive et Watson. [#CloudAccelerate 13/06/2014 @ IBM...

© 2014 IBM Corporation

Christel Beltran

Partner Executive, IBM

Ecosystem Development Team

[email protected]@chrisbel99

PARLONS avec WATSON !


Agenda

Du Big Data à Watson…

Les principes de Watson

Watson Foundations

Watson Ecosystem

Exemples de réalisations et ……..Watson et la cuisine


What do we mean by Big Data ?

Volume

Terabytes to

exabytes of

existing data

to process

Velocity

Streaming data,

milliseconds to

seconds to

respond

Variety

Structured,

unstructured,

text and

multimedia

Veracity

Uncertainty from

inconsistency,

ambiguities, etc.


How is Big Data changing Analytics?

Foundational

• What happened?

• When and where?

• How much?

Predictive

• What will happen?

• What will be the impact?

• Dashboards

• Data repositories

• Basic reporting

• Individuals spreadsheets

• Enterprise analytics

• Evidence-based decisions

• Outcomes analytics

Decision support analytics

• Personalised decisions

• Population risk models

• Optimizing LoB systems

Prescriptive

• What are potential scenarios?

• What is the best course?

• How can we pre-empt and mitigate the crisis?

Transaction reporting

Data integrationData warehouse

Predictive analytics


Adding Natural Language Processing

Text Analytics (NLP*) describes

a set of linguistic, statistical,

and machine learning

techniques that allow text to be

analyzed and key information

extraction for business

integration

Not only was the

pick-up line at the

counter very long,

but I waited 30

minutes just to talk

to a rude

representative who

gave me a car that

smelled like smoke,

had stained floor

mats, a dented

fender, and only half

a tank of gas


Informed decision making: search vs. Watson


Watson is ushering in a new era of computing

1900 1950 2011


Watson Concept Basics

Have a question and answer requirement, with questions posed in natural language

Seek answers and insights from a defined data repository (i.e. corpus) comprised largely of unstructured data

Provide transparency and supporting evidence for confidence weighted responses to questions and queries


Cross-industry

• Watson Engagement Advisor• Watson Discovery Advisor• Watson Policy Advisor • Watson Explorer

Industry-specific

• Watson Health Cloud• Watson Travel Cloud• Watson Retail Cloud

• Etc….

Ecosystem

• Watson Developer Cloud

• Watson Content Store

• Watson Talent Hub

Watson Products and Services

Business solutions

and services

• IBM Decision Management

• IBM Content Analytics

• IBM Planning & Forecasting

• IBM Discovery & Exploration

• IBM BI & Predictive Analytics

• IBM Content Management

• IBM Hadoop System

• IBM Stream Computing

• IBM Data Management & Data Warehouse

• IBM Information Integration & Governance

WATSON FOUNDATIONS

New era big data and

analytics capabilities

“Powered by:”

Ex. Interactive Care Guide & Reviewer Powered by Watson (Wellpoint)

API branding: A modern approach to “ingredient” branding – design

Watson-enabled Solutions (IBM & Client)

IBM and client solutions that

incorporate Watson services

Introducing the IBM Watson family

http://www.ibm.com/smarterplanet/us/en/ibmwatson/

http://www.ibmbigdatahub.com/ibm-watson-foundations


What is the Watson Ecosystem?

The Watson Ecosystem empowers development of

“Powered by IBM Watson” applications. Partners are building a community of organizations who share a vision for shaping the future of their industry through

the power of cognitive computing.


The Watson Ecosystem is composed of complementary, interconnected partners

Talent Partners

Content Partners

App PartnersDevelop cognitive powered applications

powered by IBM Watson

Fuel the ecosystem with content to drive

cognitive applications

Support application partners with

developing and designing their solutions

Watson Developer

Cloud

Watson

ContentStore

Watson Talent

Hub


What constitutes a good use case?


A problem that has a deep or wide knowledge base

A problem that has a tendency for unstructured natural language questions either implied or explicit

A problem where questions can have multiple correct answers, but only one best answer

A problem where the answer is based on multiple related or unrelated pieces of knowledge (not data).

What Makes a Watson Project ?


Watson application Roadmap

Work with IBM team to solidify use case strategy

Define business case & content strategy

� Access the

Watson Dev

Cloud through

tools and API

� Build the

prototype

solution

� Socialize in

market

� Build a

commercial

application, enrich,

train and test

application

� Final testing

before product

release

� Align use

case with

rapid start

criteria

� Sign up IBM

PartnerWorld

� Submit

Ecosystem

application

Go-to-Market Plan

� Execute on

Go to Market

� Deploy the

product

“Powered by

Watson”

� Expand

usage in

future

releases


Memorial Sloan-Kettering Cancer Center

Challenge

• Transform the quality and speed of care delivered to patients through individualized, evidence based medicine using cognitive computing

Solution

• IBM Watson applies big data and analytics and cognitive computing by processing, analyzing and interpreting complex clinical information to improve health care quality and efficiency

Benefits• Provides individualized treatment options

through insights gleaned from cognitive systems

• A first of-its-kind Watson cloud based advisor identifies individualized treatment options for cancer patients

• Oncologists located anywhere can remotely access detailed treatment options

1515


North American Bank plans to use Watson to improve customer service by promoting faster, more consistent agent responses.

Need

• Level two support challenged to cover a broad range of products and services

• Need to draw upon vast information sources

• Difficult to keep up with quickly changing policies, procedures and regulations

Solution

Expected Benefits

• Reduce the team’s load

• Improve accuracy and consistency

• Reduce waiting times for customers looking for answers

Global Financial Services Company plans to use Watson to improve customer service by promoting faster, more consistent agent responses

Need

• Challenged to cover a broad range of products and services

• Vast information sources

• Quickly changing policies, procedures and regulations

Solution

• Use Watson as a resource to the support team

• Ingest manuals, call logs, and users groups, as well as procedures mandated by the bank policies and the government regulations

Expected Benefits

• Improve customer satisfaction through better accuracy and responsiveness

• Scale its business through increasing products, customers, and volumes of data without overwhelming staff


Watson et la cuisine

… beaucoup moins anecdotique que cela ne peut sembler

Cantines

Malades

Diététique en général

Bel exemple de mise en œuvre des capacités cognitives de Watson

Pour en savoir plus

https://www.youtube.com/watch?v=HwWxIHVNE5M(2.48mn, foodtruck experience)

http://www.youtube.com/watch?v=yrfMcNE0y9s&feature=youtu.be(2.28mn, genèse du projet)


J’espère vous avoir donné envie d’en savoir plus !

Pour soumettre votre dossier

http://www-03.ibm.com/innovation/us/watson/getting_started.shtml

http://www.ibm.com/smarterplanet/us/en/ibmwatson/ecosystem.html

http://www.ibm.com/smarterplanet/us/en/ibmwatson/developers.html

Watson, Science Behind an Answer

https://www.youtube.com/watch?feature=player_embedded&v=DywO4zksfXw

Watson: Ushering in a new era of computing

http://www-03.ibm.com/innovation/us/watson/index.html

Jeopardy! Gameshow Challenge

Day 1: http://www.youtube.com/watch?v=rxU1Pg-80as

Day 2: http://www.youtube.com/watch?v=smSvr4dfmPk

Day 3: http://www.youtube.com/watch?v=14r0eD2HWbo

Analytics et Big Data. Vers une informatique cognitive et Watson. [#CloudAccelerate 13/06/2014 @ IBM...

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Transcript of Analytics et Big Data. Vers une informatique cognitive et Watson. [#CloudAccelerate 13/06/2014 @ IBM...