Analysis of questionnaire

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Questionnaire and Analysis

Transcript of Analysis of questionnaire

Page 1: Analysis of questionnaire

Questionnaire and Analysis

Page 2: Analysis of questionnaire

How often do you watch documentaries? Female 16-18

Never

Rarely

Occassionally

Often

How often do you watch documentaries? Female 25-30

Never

Rarely

Occassionally

Often

How often do you watch documentaries? Female 12-16

Never

Rarely

Occassionally

Often

How often do you watch documentaries? Male 12-16

Never

Rarely

Occassionally

Often

Page 3: Analysis of questionnaire

Analysis of ‘How often do you watch Documentaries?’

It seems as though the younger generation watch documentaries occasionally. This could make them a good target audience as, if we include enough features they look for in a documentary, it will appeal to them and persuade them to watch it. The are also a good target audience as the older generation seems to answer ‘rarely’, suggesting they watch documentaries less frequently than the younger generation.

Page 4: Analysis of questionnaire

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Male 12-16

Male 16-18

Female 12-16

Female 16-18

Female 30+

Female 25-30

Analysis of ‘What features do you look for in a documentary?’

To appeal to our target audience we need to make out documentary entertaining, while being educational. Informality is also a required element for our target audience age group.

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Age 12-16

Age 16-18

Age 21-25

Age 25-30

Age 30+

Female

Entertainment is also a required element for females as is informality. However, current affairs is just as popular as education and so we will try and bring this feature into our documentary.

Page 5: Analysis of questionnaire

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Age 12-16 Age 16-18 Age 21-25 Age 25-30 Age 30+

Want interviewer on screen

Want interviewer off screen

Analysis of

‘Do you like to see the interviewer on screen?’

It is evident that all ages, except the 16-18 group, prefer the interviewer off screen. To appeal to a wider audience we will not include an interviewer on screen; this is also common in channel 4 documentaries.

Page 6: Analysis of questionnaire

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Age 12-16 Age 16-18 Age 21-25 Age 25-30 Age 30+

Quirky music

Dramatic music

Humerous music

Emphatic music

Analysis of

‘What type of music do you prefer to be included in documentaries?’

We were expecting quirky music to be the most popular type to be used in documentaries as this is common in channel 4 documentaries, which are popular with our target age group as shown in the question ‘Did you like the documentary ‘Educating Essex?’. However, dramatic is clearly the most popular which we will take into consideration. Humour is also the second most popular type with our target age group and so to meet both these requirements we could over dramatise some elements through sound which will create humour.

Page 7: Analysis of questionnaire

To put the documentary online

Age 12-16

Age 16-18

Age 21-25

Age 25-30

Age 30+

To not put documentary online

Age 12-16

Age 16-18

Age 21-25

Age 25-30

Age 30+

The 25-30 age group would like the documentary to be put online as does the 21-25 group. However, our target age group does not find this necessary and so we would not make it available on channel 4’s catch-up service ‘4Od’.

Page 8: Analysis of questionnaire

Hidden Camera Footage

Age 12-16

Age 16-18

Age 21-25

Age 25-30

Age 30+

Analysis of

‘Should hidden camera footage be included?’

Our target audience age group 12-16 and 16-18 years would prefer hidden camera footage to be included. We were planning on including this originally as we feel it would be more beneficial to fit to the documentary genre but we can see it is a necessary inclusion.

Page 9: Analysis of questionnaire

Liked Educating Essex

Age 12-16

Age 16-18

Age 21-25

Age 25-30

Age 30+

Analysis of

‘Did you like the channel 4 documentary ‘Educating Essex’?

We are basing our documentary idea on Channel 4’s documentary ‘Educating Essex’ but we felt we should find out whether it appealed to our target age group. While it was favourited by the younger half of our target age group, it was not by the older. To take this into consideration we will include some similar features of the documentary such as the hidden camera footage, but make it ore factual and educational.