An Introduction to Pinterest

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Presented to the Online Work Network for WordPress Professionals (OWNWP) on May 3, 2013 http://www.ownwp.com; Basics of Pinterest for personal and business use

Transcript of An Introduction to Pinterest

  • An OWNWP PresentationMay 3, 2013 Jan McClintockAn Introduction to
  • What is it?"Pinterest is atool forcollecting andorganizingthings youlove.
  • What is it?"Pinterest is a tool for collecting andorganizing things you love.A virtual catalogue of your life
  • What is it?"Pinterest is a tool for collecting andorganizing things you love.A virtual catalogue of your lifeA social scrapbook
  • What is it?"Pinterest is a tool for collecting andorganizing things you love.A virtual catalogue of your lifeA social scrapbookYour own museum exhibit, procured andcurated by YOU
  • What is it?"Pinterest is a tool for collecting andorganizing things you love.A virtual catalogue of your lifeA social scrapbookYour own museum exhibit, procured andcurated by YOUA picture is worth a thousand words.
  • Where to start?http://www.pinterest.com/http://business.pinterest.com/ forBusiness
  • Where to start?http://www.pinterest.com/Type of account: Personal or Business?
  • Where to start?http://www.pinterest.com/Type of account: Personal or Business?Different TOSFuture plans for business featuresMust verify web site
  • Where to start?Pin It button gets added to your browser bar:
  • Where to start?Pin It button gets added to your browser bar:Follow widget for your web site:
  • Where to start?Pin It button for pictures you want others to pin
  • Where to start?Pin It button for pictures you want others to pinJPG, GIF, PNG, Videos(YouTube, Vimeo, TED)
  • Whats that mean?PinRe-pinPinnerLikeBoardFollowMention
  • Whats that mean?Pin a pin is an image or video; or to pinan image or videoRe-pin to find an image you like onsomeone elses Pinterest board and copyit to your own.Pinner the person doing the pinning
  • Whats that mean?Board a collection of pins; like a folderof imagesLike to show appreciation but notenough to pin it yourselfFollow a person or a board; youll seenew pins in your feedMention use the @pinterestname tobring a pin to another users attention
  • Examples?Lets go look at a few boards!http://pinterest.com/ownwp/http://pinterest.com/bzzzsocial/http://pinterest.com/mcfitzsatx/http://pinterest.com/nightowlsites/http://pinterest.com/generalelectric/http://pinterest.com/lucindabrant/
  • What can it do for business?Branding: logo, office, employees
  • What can it do for business?Branding: logo, office, employeesShowcase products and services
  • What can it do for business?Branding: logo, office, employeesShowcase products and servicesBuild your reputation
  • What can it do for business?Branding: logo, office, employeesShowcase products and servicesBuild your reputationAct as a portfolio
  • What can it do for business?Branding: logo, office, employeesShowcase products and servicesBuild your reputationAct as a portfolioAdd more interest for customers/clients
  • What can it do for business?Tips:Optimize your Pinterest profile: add website, links to Twitter and Facebook,keywords
  • What can it do for business?Tips:Optimize your Pinterest profile: add website, links to Twitter and Facebook,keywordsAdd the Follow Me widget and Pin Itbuttons to content on your web sites
  • What can it do for business?Tips:Optimize your Pinterest profile: add website, links to Twitter and Facebook,keywordsAdd the Follow Me widget and Pin Itbuttons to content on your web sitesUse good descriptions for your pins,including #hashtags for keywords and
  • What can it do for business?Marketing sites for Pinterest:Piqorahttp://www.piqora.com/Reachlihttp://www.reachli.com/HelloSocietyhttp://hellosociety.com/