AMACOM Books Fall 2014 catalog

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FALL-WINTER 2014 CATALOG of BOOKS

description

AMACOM, publishes business books including management, communication, project management, customer service, sales, and career.

Transcript of AMACOM Books Fall 2014 catalog

Page 1: AMACOM Books Fall 2014 catalog

FALL-WINTER 2014CATALOG of BOOKS

Page 2: AMACOM Books Fall 2014 catalog

978-0-8144-1546-7

978-0-8144-3207-5

978-0-8144-1403-3

978-0-8144-7364-1

978-0-8144-1775-1

978-0-8144-1783-6978-0-8144-1348-7 978-0-8144-1538-2

978-0-8144-3273-0

978-0-8144-3177-1

978-0-8144-2030-0978-0-8144-7282-8

978-0-8144-3324-9 978-0-8144-0162-0978-0-8144-1748-5

978-0-8144-1624-2

B E S T S E L L E R S F R OM AMAC OM

978-0-8144-3286-0978-0-8144-7301-6

978-0-8144-7201-9

978-0-8144-1342-5

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AMACOM, a division of American Management Association,publishes books on business, management, career growth,current events, technology, personal finance, real estate,and self-help. AMACOM books help readers enhance theirpersonal and pro fes sional growth and reach into the futureto understand emerging trends and cutting-edge thinking.

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FALL-WINTER 2014CATALOG of BOOKS

New Titles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2

Backlist . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20

Title Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .31

Author Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33

Sales Representatives, International Distributors,

and Amacom Sales Office Contacts . . . . . . . . . . . . . . . .35

Order Form . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36

Ordering Information . . . . . . . . . . . . . . . .inside back cover

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Primal TeamsHarnessing the Power of Emotions to Fuel Extraordinary PerformanceJackie Barretta

Emotion, more than anything else, spells the difference between stellar andmediocre team performance. Fear, anger, frustration, and other negative feelings,

can en danger a group’s dynamic. But positive emotions have the power to transform itinto a high-performance engine, where everyone operates at their peak. Their mindssharpen. They find creative solutions. They get great results.

Thanks to discoveries in neuroscience and psychology, we now know that emotionsoperate independently from our logical minds. They can’t be reasoned away. Theymust be dealt with directly. Drawing on the latest research, Primal Teams shows howany one can control potentially damaging emotions, while triggering the kind ofpassion and energy that supercharge performance. Illustrated with compellingexamples, this groundbreaking guide reveals how to:Transform fear and negativity • Energize primal emotional systems • Activateinsight and intuition • Foster emotional bonds and team spirit • Connect theteam to a deeper purpose • And more

Emotions determine whether a group works with energy and enthusiasm or just goesthrough the motions. With the array of insights and practical tools in this book,anyone can inspire an unprecedented level of performance.

JACKIE BARRETTA (Portland, OR) is a Founding Partner of Nura Group, a consulting firm dedi -cated to enhancing team innovation and performance. Her work with primal emotions inteams has won her widespread recognition and dozens of prestigious awards.

What sets the very best teams apart . . .

The Truth Doesn’t Have to Hurt How to Use Criticism to Strengthen Relationships, Improve Performance, and Promote ChangeDeb Bright, Ph.D.

Nobody likes criticism. Handled poorly, it too often stings and breeds resent ment—and most of us try to avoid it at all costs.

But criticism—crafted carefully and communicated skillfully—promotes trust andrespect, motivates individuals, and serves as a catalyst for change. It has the abilityto turbocharge workplaces and careers. If that sounds far-fetched, it’s because fewunderstand how to properly give and receive the kind of critical feedback that bringspositive results. The Truth Doesn’t Have to Hurt rejuvenates this powerful but neglect -ed art form. Executives, managers, team leaders—anyone who needs to temperpraise with a dose of reality—will learn to:Deliver the truth and have it taken as helpful • Create an atmosphere ofacceptance • Avoid mistakes that sabotage an exchange • Control how theyreceive criticism so they benefit—even if it’s badly presented

Ignoring problems or always saying nice things will only maintain the status quo.This research-backed book delivers proven techniques and tools for motivating peo -ple and triggering improvement—swiftly and painlessly.

DEB BRIGHT, PH.D., (Tucson, AZ) is founder and president of Bright Enterprises, Inc., aconsulting firm devoted to enhancing performance. Her impressive roster of clients includesRaytheon, Marriott, Disney, GE, Chase, Morgan Stanley, and other premier organizations.

Don’t run from criticism. Own it!

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OCTOBER 2014 • Business / CommunicationPaperback • 6 x 9 • 256 pages

978-0-8144-3481-9U.S. $17.95

No audio rights.

OCTOBER 2014 • Management / TeamsHardcover • 61/8 x 91/4 • 240 pages

978-0-8144-3441-3U.S. $24.95

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Lead with Humility12 Leadership Lessons from Pope Francis

Jeffrey A. Krames

When Fortune announced its list of the World’s GreatestLeaders, the top spot was awarded—not to a captain of

industry—but to the new pontiff.

In the year since his election, Pope Francis earned that accolade…and more. He has achieved the remarkable: breathed lifeinto an aging institution, reinvigorated a global base, and creat -ed real hope for the future.

How did a man who spent his life laboring in slums far fromthe Vatican manage to do this and so quickly? The answer liesin his humility—and the simple principles that spring from it.

Lead with Humility explores 12 of these principles and showshow leaders and managers can adapt them for the workplacewith equally impressive results. They include:

Don’t stand over your employees—sit down with them • Avoid insularity • Don’t judge—assess • Take care ofpeople, not lobbies • Go where you are needed • Temperideology with pragmatism • Don’t change—reinvent! • The boldest course can be the most prudent • And more

Pope Francis’s ability to inspire the world is unprecedented inmodern times. Lead with Humility reveals the power of hismeth ods, and helps anyone lead with grace and greaterauthenticity.

JEFFREY A. KRAMES (Chicago, IL) is the bestselling author of TheRumsfeld Way, The Welch Way, Jack Welch and The 4 E’s ofLeadership, and other popular business books. He has been pub -lished in The New York Times, The Wall Street Journal, Barron’s,Financial Times, Chicago Tribune, and Los Angeles Times andbeen interviewed by Fox News, CNBC, MSNBC, CNN, A&E’sBiography, the BBC, and other major media outlets.

Inspiring ideas for a world in need of true leaders.

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SEPTEMBER 2014 • Leadership

Hardcover • 55/8 x 81/2 • 144 pages

978-0-8144-4911-0

U.S. $14.00

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Think AgileHow Smart Entrepreneurs Adapt in Order to SucceedTaffy Williams

Funding falls apart. A similar product is unveiled by a more established company. Akey employee jumps ship to work for a competitor. These are the unexpected

obstacles that derail even the most promising new ventures. Entrepreneurs de ter -mined to keep up with today’s constantly changing business environment need tostay nimble enough to shift their strategies, products, and services on a dime. Yetmany fail to master this essential new mindset: agility.

Featuring real-life case studies and invaluable tools, Think Agile helps entrepre neursassess their level of flexibility—and learn to be open-minded and option-orientedin key areas including: Funding sources • Launch timetables • Planning • Repurposing everything fromproducts to people to names • And more

When entrepreneurs lock themselves into one strategy, one product, one distri bu tionmethod—and one way of thinking about their business—they limit their potential,and lower their chances of capitalizing on economic, industry, or market changes.Think Agile is an indispensable guide to an undeniably essential new skill.

TAFFY WILLIAMS (Concord, NC) has been a successful entrepreneur and advisor to entre pre -neurs for over 30 years. The founder and president of Colonial Technology DevelopmentCompany, which assists start-ups in technology commercialization, he writes the popular“Startup Blog,” as well as articles for Examiner.com.

Successful entrepreneurs are able to shift gears at a moment’s notice.

Behind Every Good DecisionHow Anyone Can Use Business Analytics to Turn Data into Profitable InsightPiyanka Jain and Puneet Sharma

There is a costly misconception in business today—that the only data that mat tersis BIG data, and that complex tools and data scientists are required to extract any

practical information. Nothing could be further from the truth.

In Behind Every Good Decision, authors and analytics experts Piyanka Jain andPuneet Sharma demonstrate how professionals at any level can take the infor ma -tion at their dis pos al and leverage it to make better decisions. The authors’ stream - lined frame work demystifies the process of business analytics and helps anyonemove from data to decisions in just five steps…using only Excel as a tool. Readerswill learn how to:Clarify the business question • Lay out a hypothesis-driven plan • Pull relevantdata • Convert it to insights • Make decisions that make an impact

Packed with examples and exercises, this refreshingly accessible book explains thefour fundamental analytic techniques that can help solve a surprising 80% of allbusiness problems. Business analytics isn’t rocket science—it’s a simple problem-solving tool that can help companies increase revenue, decrease costs, improveproducts, and delight customers. And who doesn’t want to do that?

PIYANKA JAIN (Sunnyvale, CA) is President and CEO of Aryng, a management consultingcompany focused on analytics for business impact. PUNEET SHARMA (Sunnyvale, CA) is VPof Analytics, Growth Hacking, and User Research at Move Inc.

Use data to make a real difference in your organization.

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NOVEMBER 2014 • ManagementHardcover • 61/8 x 91/4 • 256 pages

978-0-8144-4921-9U.S. $27.95

NOVEMBER 2014 • EntrepreneurshipHardcover • 61/8 x 91/4 • 224 pages

978-0-8144-3430-7U.S. $23.00

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AnticipateThe Art of Leading by Looking Ahead

Rob-Jan de Jong

Business schools, leadership gurus, and strategy guides agree—leaders must have a vision. But the sad truth is that most

don’t . . . or at least not one that compels, inspires, and ener -gizes their people. How can something so essential be prac -ticed so little in real life?

Vision may sound like a rare quality, unattainable by all excepta select few—but nothing could be further from the truth. Any -one can expand their visionary capacity. You just need to learnhow. In Anticipate, strategy and leadership expert Rob-Jan deJong explains that to develop vision you must sharpen two keyskills. The first is the ability to see things early—spotting thefirst hints of change on the horizon. The second is the power toconnect the dots—turning those clues into a gripping storyabout the future of your organization and industry.

Packed with stories and practices, Anticipate provides proventech niques for looking ahead and exploring many plausiblefutures—including the author’s trademarked FuturePrimingprocess, which helps distinguish signal from noise. You willdiscover how to:

Tap into your imagination and open yourself to the uncon -ventional • Become better at seeing things early • Frame thebig-picture view that provides direction for the future • Com -municate your vision in a way that engages others and pro -vokes action • And more

When you anticipate change before your competitors, you cre -ate enormous strategic advantage. That’s what visionaries do . . .and now so can you.

ROB-JAN DE JONG (Amsterdam, The Netherlands) is one of five facultymembers in Whar ton’s flagship executive program “Global StrategicLeadership.” A sought-after international consultant, he helps leadersand com pa nies anticipate the future and arrive at winning stra tegies.His clients include Philips, ING, HCL, Dannon, and other toporgani za tions..

You’re not leading your organization anywhere . . .unless you’re leading it into the future.

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JANUARY 2015 • Business / Leadership

Hardcover • 6 1/8 x 9 1/4 • 288 pages

978-0-8144-4907-3

U.S. $27.95

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Parenting with a StoryReal-Life Lessons in Character for Parents and Children to SharePaul Smith

Tell a young person what to do—play fair, be yourself, stick to the task at hand—and most will tune you out. But show them how choices and consequences play

out in the real world, with real people, and the impact will be far more profound.

Parenting with a Story gathers 101 narratives from people around the world and fromall walks of life, reflecting unexpected moments of clarity about who they are andhow they should treat others. The lessons illuminate the power of character—integrity, curiosity, creativity, grit, kindness, patience, gratitude, and more—to prepareus for anything.

Sometimes heart-wrenching, sometimes funny, always compelling, these stories im -part wisdom and help steer choices about:Resisting peer pressure • Remaining open-minded • Being humble • Makingcourageous decisions • Standing by their word • Bouncing back from failure • Showing compassion • Picking friends wisely • And more

Stories help shape who we are and who we aspire to become. Share these, discussthem, and watch your child grow into the adult you’ll be proud of.

PAUL SMITH (Mason, OH) is a dedicated father of two and an expert trainer in leadershipand storytelling techniques. As the author of the popular Lead with a Story (978-0-8144-2030-0), he has seen his work featured in The Wall Street Journal, Time, Forbes, TheWashington Post, Success, and Investor’s Business Daily, among others.

Teach them what matters—one story at a time.

Teenagers 101What a Top Teacher Wishes You Knew About Helping Your Kid SucceedRebecca Deurlein, Ed.D.

As a parent, you want to see your teen succeed in school and in life—and you doyour best to help. But how do you know what will make a difference? Maybe it’s

time to listen to a teacher.

Day in and day out, teachers watch kids interact with peers, make decisions, deal withdifficulty, accept or deflect responsibility . . . Teachers are our eyes and ears—and there’sa lot they wish we knew.

In Teenagers 101, veteran high school teacher Rebecca Deurlein examines how we cansupport our teens as they cope with the challenges of the modern world. In an age ofinstant gratification, how do they learn to work hard? How do they become self-reliant when Mom and Dad are quick to step in? How do they make the transitionfrom kids to adults? Speaking as an educator and a parent herself, Deurlein offerspractical strategies for getting teens to:Be self-motivated • Take responsibility for learning • Puzzle through problems • Become their own advocate • Present themselves well • And more

Packed with engaging anecdotes and backed by years of experience, Teenagers 101 is acrash course on the skills teenagers everywhere need to thrive in college and beyond.

REBECCA DEURLEIN, ED.D. (Houston, TX) has taught in school systems around the country. Shehas a doctoral degree in educational leadership and has raised two children of her own.

Time for a parent-teacher conference. The topic: teenagers.

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NOVEMBER 2014 • ParentingPaperback • 6 x 9 • 256 pages

978-0-8144-3465-9U.S. $16.00

NOVEMBER 2014 • ParentingPaperback • 6 x 9 • 272 pages

978-0-8144-3357-7U.S. $16.00

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Home for DinnerMixing Food, Fun, and Conversation

for a Happier Family and Healthier Kids Anne K. Fishel,Ph.D., cofounder of The Family Dinner ProjectForeword by Michael Thompson, Ph.D., author of Raising Cain

Sports, activities, long hours, and commutes—with so muchto do, dinner has been bumped to the back burner.

But research shows that family dinners offer more than justnutrition. Studies have tied shared meals to increased resili -ency and self-esteem in children, higher academic achieve ment,a healthier relationship to food, and even reduced risk of sub -stance abuse and eating disorders.

Written by a Harvard Medical School professor and mother,Home for Dinner makes a passionate and informed plea to putmealtime back at the center of family life and supplies com pel -ling evidence and realistic tips for getting even the busiest offamilies back to the table. Chock full of stories, new research,recipes, and friendly advice, the book explains how to:

Whip up quick, healthy, and tasty dinners • Get kids to lend ahand (without any grief) • Adapt meals to the needs of every -one—from toddlers to teens • Inspire picky eaters to explorenew foods • Keep dinnertime conversation stimu lating • Addan element of fun • Reduce tension at the table • Exploreother cultures and spark curiosity about the world • And more

Mealtime is a place to unwind and reconnect, far from the pres -sures of school and work. As the author notes, family therapycan be helpful, but regular dinner is transformative.

ANNE K. FISHEL, PH.D., (Boston, MA) is the director of the Family andCouples Therapy Program at Massachusetts General Hospital andan associate clinical professor of psychology at the Harvard MedicalSchool. As cofounder of The Family Dinner Project, she has beeninter viewed by Good Housekeeping, NPR, The Washington Post,The New York Times, The Christian Science Monitor, and othermajor media. She writes the popular blog Digital Family for Psy -chol ogy Today.

Kids need more than food. They’re starving for family dinners.

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JANUARY 2015 • Parenting

Paperback • 6 x 9 • 240 pages

978-0-8144-3370-6

U.S. $16.00

Page 10: AMACOM Books Fall 2014 catalog

EvergreenCultivate the Enduring Customer Loyalty That Keeps Your Business Thriving Noah Fleming • Foreword by Alan Weiss, author of Million Dollar Consulting

Loyal customers are the beating heart of every great business. So why do so manycom panies act like adrenalin junkies, chasing after new customers at the expense

of creating deeper, more profitable relationships with the ones they already have?

Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an on -going revenue drain, as one-time customers fail to return. A better solution is to shiftresources from attracting new customers to engaging the base—the path to stablegrowth, season after season. The book’s entertaining stories and action steps revealhow anyone can:Cultivate the 3Cs of evergreen companies: character, community, and content •Build loyalty programs that turn satisfied customers into enthusiastic advocates • Nurture profitable customers while pruning those who sap time and money • Inject authenticity into social media communications • Invert the expectations gap that can drive customers away

From Internet startups and mom-and-pop businesses to multinational giants, strongcompanies are rooted in customer retention. Evergreen helps anyone merge high-techtools with the personal touch to forge lasting bonds and steady profits.

NOAH FLEMING (Kingsville, ON) is a strategic marketing expert and CEO of Fleming Consult -ing & Co. He has provided coaching and consulting services for thousands of business owners,execut ives, and individuals, and is an expert blogger for FastCompany and guest blogger forThe Globe and Mail’s “Report on Business.”

Getting new customers is a thrill. Keeping them builds a business.

The Ten Golden Rules of Leadership Classical Wisdom for Modern LeadersM. A. Soupios and Panos Mourdoukoutas.

Skills and experience might land you a leadership position, but they don’t makeyou a true leader.

Leadership comes from inside—and the greatest leaders first question themselvesbefore they tackle the world around them. To aid in this critical interrogation, TheTen Golden Rules of Leadership explores ideas from Aristotle, Heraclitus, Soph o cles,Hesiod, and other great thinkers, including:Know thyself • Do not waste energy on things you cannot change • Nurture com - munity • Always embrace the truth • Let competition reveal talent • Live life by a higher code • Understand that character is destiny

Then it shows you how to take each idea—along with what you’ve learned aboutyourself—and apply it to the challenges of the modern workplace. As Aristotle tu -tor ed Alexander the Great, you too will learn what it takes to conquer all.

M. A. SOUPIOS, PH,D., (East Northport, NY) is professor of political philosophy at Long IslandUni ver sity, where he has taught for more than 30 years. He holds eight graduate degreesinclud ing four earned doctorates. PANOS MOURDOUKOUTAS, PH,D., (Plainview, NY) is professor ofeco nomics at Long Island University. A regular contributor to Forbes.com, he has beenpublished in Barron’s, The New York Times, The Japan Times, Newsday, and otherpublications. Togeth er, they are authors of The Ten Golden Rules: Ancient Wisdom fromthe Greek Philosophers on Living the Good Life.

Leadership truths that stand the test of time.

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NOVEMBER 2014 • LeadershipHardcover • 53/4 x 73/4 • 144 pages

978-0-8144-3467-3U.S. $15.95

JANUARY 2015 • Business / MarketingHardcover • 61/8 x 91/4 • 288 pages

978-0-8144-3443-7U.S. $26.00

Page 11: AMACOM Books Fall 2014 catalog

FEBRUARY 2015 • Entrepreneurshp

Hardcover • 6 1/8 x 9 1/4 • 192 pages

978-0-8144-3478-9

U.S. $21.95

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Fail Fast or Win BigThe Start-Up Plan for Starting Now

Bernhard Schroeder

Entrepreneurs have long been taught that to be successful,they need to spend months perfecting a business plan and

finding investors before they can finally launch their business.But with the marketplace changing at lightning speed, thisnotion is not only outdated—it’s costly.

There’s no point to building a business in a bubble. Today’s en -tre preneurs must embrace the idea of “failing fast.” They needto connect with real customers and determine quickly whe thertheir idea is worth pursuing, needs new direction, or should beabandoned altogether. Fail Fast or Win Big shows entrepreneurshow to:

Create a rapid prototype of their product or service • Dev -elop a business model instead of a business plan • Test itrepeatedly with customers so they can spot failure early •Continue to refine the model based on customer inter ac -tions • Leverage their network and resources in order to run lean

The longer it takes to launch a company, the more changesthere will have been in the market place. Featuring real-lifeexam ples of entrepreneurs who set out to fail fast and ended upwinning big, this ground breaking guide reveals how the rightkind of risk can really pay off.

BERNHARD SCHROEDER (Del Mar, CA) is a director at the prestigiousLavin Entrepreneurship Center at San Diego State University.Previously a senior partner at CKS Partners, the world’s largest inte -grated marketing communications agency, he has served as a market -ing and brand expert for successful start-ups such as Amazon andYahoo as well as Fortune 100 firms such as Apple, Nike, Kellogg’s,GM, and American Express.

Don’t fear failure. Fear the missed opportunity.

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Creativity & Problem SolvingBrian Tracy

The crucial element separating an exceptional career froma lackluster one is the ability to devise innovative solu -

tions to work challenges. With research showing the directrelationship between ideas and profitability, creative think -ing skills are vital to professional advancement.

As one of the world’s premiere success experts, Brian Tracyknows that creativity can be developed with practice and afew helpful tools. This concise book reveals 21 proven, prac - tical techniques readers can use to immediately begin gen -er ating a stream of productive ideas, including how to:Stimulate the three primary triggers to creativity • Inspirea creative mindset in staff through recognition, rewards,and environment • Use methods such as Brainstorming,Zero-Based Thinking, Nominal Group Technique, andLateral Thinking to solve problems, improve systems,devise new products, and come up with fresh, excitingmarketing angles • Ask focused questions to generateelegant solutions • Understand the difference betweenmechanical and adaptive thinking • Rigorously evaluatenew ideas . . . without shutting down the creative impulse

Containing mind-stimulating exercises and down-to-earthstrategies, this career-changing book helps anyone tap intothe root source of their own intuitive genius.

OCTOBER 2014 • Business Self-Help • HC • 41/2 x 61/2 • 112 pages978-0-8144-3316-4 • U.S. $9.95

Sales SuccessBrian Tracy

Eighty percent of all sales are made by just twenty percentof sales people. What’s surprising to discover is that those

top pro fessionals perform only a bit better than their peers incertain critical areas. By excelling in these capabilities, youcan earn money faster, have more success, and gain greatercareer satis faction than you ever thought possible.

In this compact and convenient guide, sales trainer extraor -dinaire Brian Tracy reveals how anyone can get that win ningedge. He shares 21 tried-and-true techniques to:Set clear goals—and achieve them • Develop a sense ofurgency and make every minute count • Stay motivated • Know your products inside and out • Analyze yourcompetition • Identify competitive advantage • Developyour sales strategy • Find and quickly qualify prospects • Create rapport early and build trust • Understand thethree keys to persuasion • Master the elements of aneffective presentation • Use the power of suggestion • Establish ‘megacredibility’ • Overcome the six majorobjections • Ask for action • Advance your career byfollowing up

Packed with proven strategies and priceless insights, thishandy little book will help you take your sales game tounprece dent ed new heights.

JANUARY 2015 • Sales • HC • 41/2 x 61/2 • 112 pages978-0-8144-4919-6 • U.S. $9.95

No German or Russian translation rights. No audio rights.

POCKET-SIZED, BUT POWERFUL . . . THE BRIAN TRACY SUCCESS LIBRARY.

Page 13: AMACOM Books Fall 2014 catalog

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POCKET-SIZED, BUT POWERFUL . . . THE BRIAN TRACY SUCCESS LIBRARY.

BRIAN TRACY (Solana Beach, CA) is the Chairman and CEO of

Brian Tracy International, a company special i zing in the training and

develop ment of indi vid uals and orga ni zations. One of the top business

speakers and authorities in the world today, he has consulted for more

than 1,000 companies and addressed more than 5,000,000 people in

5,000 talks and seminars throughout the United States and more

than 60 countries worldwide. He has written 55 books and produced

more than 500 audio and video learning programs on management,

motivation, and personal success.

978-0-8144-3318-8

978-0-8144-3419-2 978-0-8144-3421-5

978-0-8144-3311-9

978-0-8144-3314-0

978-0-8144-3341-6

978-0-8144-3343-0

Page 14: AMACOM Books Fall 2014 catalog

Accounting for the NumberphobicA Survival Guide for Small Business OwnersDawn Fotopulos

Why do so many business owners dread looking at the numbers? They makeexcuses…They don’t have time…That’s what the accountant is for....But the

simple truth is that no one else will ever be as invested in their company as theyare—and they need to take control.

As a small-business owner, financial statements are your most important tools—andif you don’t know how to read them and understand their implications, you cannotpossibly steer your business successfully. Accounting for the Numberphobic de mys tifiesyour company’s financial dashboard: the Net Income Statement, Cash Flow State -ment, and Balance Sheet. The book explains in plain English how each mea sure mentreflects the overall health of your business—and impacts your decisions. You willdiscover:How your Net Income Statement is the key to growing your profits • How toidentify the break-even point that means your business is self-sustaining • Real-world advice on measuring and increasing cash flow • What the Balance Sheetreveals about your company’s worth • And more

Illustrated with case studies and packed with practical action steps, this indispen s -able guide will put your business on the path to profitability in no time.

DAWN FOTOPULOS (New York, NY), is founder of Best Small Biz Help.com, an award-winningblog and resource site for small-businesspeople. A former banker, she is currently an Asso -ci ate Professor of Business at The King’s College in Manhattan.

Lions, tigers, and numbers! Oh my!

Sell Your Business for an Outrageous PriceAn Insider’s Guide to Getting More Than You Ever Thought PossibleKevin Short

Too many businesses sell for far less than they should! After pouring time, ener gy,and money into their company, owners deserve to squeeze every last dol lar they

can from that hard-earned investment. Sell Your Business for an Outrageous Price isthe playbook they need to win big at the closing table. Readers will discover how to: Prepare their companies and themselves for sale • Recognize the best time to goto market • Minimize their risk • Identify, attract, and motivate deep-pocketedbuyers • Determine their company’s competitive advantage and leverage it forthe best offer • Find a transaction advisor with the skills and experience to guidethem through the M&A jungle • Ascertain whether the advisor has what it takesto get top dollar • Maintain confidentiality • Foil buyers’ attempts to underminesale price • And much more

Featuring real-life case studies and an appendix of indispensable tools—includingdue diligence lists, sample nondisclosure agreements, a sales readiness assess ment,and a sample engagement letter—this insightful guide reveals how anyone can geta positively outrageous price for their company.

KEVIN SHORT (St. Louis, MO) is the Managing Partner and CEO of Clayton Capital Partners,a leading middle market M&A advisory firm. Over the past 25 years, he has orchestrated over150 purchase/sale transactions of mid-sized businesses with an aggregate value of more than$1 billion.

Why settle for a good offer...when you can get a great one?

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SEPTEMBER 2014Small Business & Entrepreneurship

Hardcover • 61/8 x 91/4 • 240 pages978-0-8144-3471-0

U.S. $21.95

SEPTEMBER 2014Small Business / Finance

Paperback • 6 x 9 • 272 pages978-0-8144-3432-1

U.S. $19.95

Page 15: AMACOM Books Fall 2014 catalog

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The Crowdfunding HandbookUsing Equity Funding Portals to Raise Money

for Your Small Business or Start-Up

Cliff Ennico

Ever wish your company could raise capital the Kickstarter®way? Equity crowdfunding is finally here, opening new

fund ing avenues for small businesses and start-ups.

In April 2012, President Obama signed the Jumpstart OurBusiness Startups—or JOBS—Act into law. This ground break -ing legislation empowers privately-owned companies to raisecapital from investors without going through the rigorousIPO and private placement processes. When the SEC handsdown the last regulations, the floodgates will open and com -panies will be free to compete for funding.

Small business and legal expert Cliff Ennico has followed theequity crowdfunding story since its inception. Now, in TheCrowdfunding Handbook, he explains the JOBS Act and trans -lates the regulations into a clear set of do’s and don’ts for entre -preneurs and small-business owners looking to get in early—and do things right.

Need help pricing your securities? Pitching a project to the pub -lic? Choosing between funding platforms? Figuring out dis -closure documents and reporting requirements?

This book delivers targeted answers—whether crowdfundingis your best bet, picking the right legal entity, selecting typesof securities to offer, reaching the most promising investors,keeping crowds under control, and more.

IPOs are expensive, and venture capital nearly impossible toattract. Crowdfunding is changing the game for private com -panies . . . and this book will lead the way.

CLIFF ENNICO (Fairfield, CT), a former Wall Street lawyer, is a lead ingexpert on the legal and financial issues of entrepreneurial com panies.Previously the host of PBS’s MoneyHunt, he now writes the nation -ally syndicated “Succeeding in Your Business” column as well as alegal Q&A column for Entrepreneur.

Securities crowdfunding got the green light— now go!

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JANUARY 2015

Small Business & Entrepreneurship

Paperback • 73/8 x 9 1/4 • 288 pages

978-0-8144-3360-7

U.S. $19.95

Page 16: AMACOM Books Fall 2014 catalog

Stress Less. Achieve More.Simple Ways to Turn Pressure into a Positive Force in Your Life Aimee Bernstein

With greater workplace demands comes greater stress—and it’s taking a toll onour productivity and well-being.

The standard recommendations are to exercise, meditate, eat better. But who hastime for yoga poses amid nonstop meetings and pressing deadlines? Stress reduc tionbecomes one more thing to do!

Executive coach and psychotherapist Aimee Bernstein offers a more effective and real -istic approach: embrace the pressure. See it as an energy source. Tap into its flow toaccom plish more while feeling calm and centered. It’s a counterintuitive message thatfrenzied professionals can actually use.

Stress Less. Achieve More. delivers relief for the overwhelmed. Part training manual, partspiritual guide, the book uncovers a total mental/physical/emotional formula to:Stop reacting defensively • Retrain natural responses to stress triggers • Resolveconflicts harmoniously • Energize fatigued teammates • Relax in difficult situations

In today’s overbooked world, pressure is almost impossible to avoid. But with thetips, techniques, and exercises in Stress Less. Achieve More., you can turn it into yourally—and thrive under even the most demanding circum stances.

AIMEE BERNSTEIN (Miami, FL), president of Open Mind Adventures, is a change accelerator andcoach focused on leadership and personal development. Her clients have included executivesfrom Dolce & Gabanna, The Ritz Carlton, Microsoft, NASA, Intel, and others.

Stop FIGHTING all the pressure and learn to USE it.

The Elements of Résumé StyleSECOND EDITIONEssential Rules for Writing Résumés and Cover Letters That WorkScott Bennett

It's amazing the misinformation found in most résumé books! Scott Bennett hashired hundreds of people in a variety of industries, and he knows firsthand what

kind of résumé sparks an employer’s interest—and which ones fail. In The Elementsof Résumé Style, he warns against popular “tricks” that tend to backfire—and insteadshows readers how to craft clear, compelling, targeted résumés and cover letters thatactually work.

In this new edition, readers see that whether it’s on paper or online, the rules arethe same: use clear, dynamic language—and keep it short and focused. Now cov er -ing so cial media, the online application process, and more, this indispensableguide provides:More than 1,400 action words, statements, and position descriptions that help sellyour skills and experience • Hundreds of words, phrases, and vague claims to avoid• Advice for handling employment gaps, job-hopping, and requests for salary historyand requirements • Sample résumés, response letter, inquiry letter, informa tionalinterview request letter, references, and more • Surprising tips for acing the interview

Competition is intense no matter what your field, but this candid book’s time-testedtools will make you stand out—and help get you the job you deserve!

SCOTT BENNETT (New Haven, CT) has reviewed more than 100,000 résumés, conducted thou -sands of interviews, and hired hundreds of employees in organizations both large and small.

Required reading for EVERY job seeker.

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SEPTEMBER 2014 • Career / RésumésPaperback • 51/2 x 81/4 • 160 pages

Previous Edition: 978-0-8144-7280-4978-0-8144-3393-5

U.S. $9.95

JANUARY 2015 • Business Self-HelpPaperback • 6 x 9 • 256 pages

978-0-8144-3383-6U.S. $17.95

Page 17: AMACOM Books Fall 2014 catalog

Strategic ConnectionsThe New Face of Networking in a Collaborative World Anne Baber, Lynne Waymon, André Alphonso, and Jim Wylde

Today’s organizations are collaborative. With old command-and-control methodsreplaced by openness and transparency, networking has become an essential

professional skill—expected of everyone, at every level.

Unveiling eight indispensable competencies for the new Network-Oriented Workplace,Strategic Connections provides practical advice for building better, more produc tive busi -ness relationships. Readers will discover how to:Commit to a positive, proactive networking mindset • Align networking activitieswith individual and organizational objectives • Leverage their contacts by organiz -ing them into strategic groups • Earn trust—a prerequisite for collaboration • Boosttheir social acumen and increase their likeability • Master conversational skills anddeepen interactions • Employ storytelling to make communications memorable •Use networking to deliver value to the company

Thanks to technology, new contacts are only a click away. But the level of connec tionand collaboration required for real success demands advanced face-to-face relation -ship-building skills. This book gives you the tools you need to meet goals, executestrategies, foster innovation, and make yourself invaluable to your organi za tion.

ANNE BABER and LYNNE WAYMON cofounded Contacts Count, an international training firm, 24years ago. They are the authors of Make Your Contacts Count (978-0-8144-7402-0).ANDRÉ ALPHONSO manages Contacts Count in Australia and India. JIM WYLDE is a PrincipalConsultant and Certified Trainer with the firm.

Take networking to the next level.

The Hidden LeaderDiscover and Develop Greatness within Your Company Scott K. Edinger and Laurie SainForeword by James M. Kouzes and Barry Z. Posner

Think you can spot the leaders in your company? Don’t assume that you caniden tify them by their positions. What about those employees who consistently

step up: the field agent who solves a previously intractable problem; the servicerep who thinks outside the box and creates unshakeable customer loyalty. Theseare more than “good employees”. . . these are “hidden leaders”. . . and they are criti -cal to an organi zation’s long-term success.

Managers today need to make the most of all their resources—and The Hidden Leadershows them how to recognize and cultivate these talented but under utilized em -ployees, who:Demonstrate integrity • Lead through authentic relationships • Focus on results• Work from clear customer purpose • Fulfill the value promise of the company

Supported by real-world examples of hidden leaders in action—and QR codes readerscan scan for instant access to online assessments—the book helps man a gers discoverthese secret saviors and enable them to deliver even greater value to customers.

SCOTT K. EDINGER (Tampa, FL), founder of Edinger Consulting Group, is recognized as an ex -pert in helping organizations achieve measurable business results. Coauthor of The InspiringLeader, he blogs for Harvard Business Review and Forbes. LAURIE SAIN (Lander, WY) helpsbusinesses devel op strategic goals and maximize their innovation, productivity, and creativity.

Identify the unsung heroes that can take your business to new heights

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JANUARY 2015 • Business / CareerHardcover • 61/8 x 91/4 • 256 pages978-0-8144-3496-3U.S. $21.95

FEBRUARY 2015Management / LeadershipHardcover • 61/8 x 91/4 • 240 pages978-0-8144-3399-7U.S. $24.95

Page 18: AMACOM Books Fall 2014 catalog

Amp Up Your SalesPowerful Strategies That Move Customers to Make Fast, Favorable DecisionsAndy Paul

Salespeople today face a fast-paced and increasingly crowded marketplace wheremean ingful product differentiation has all but disappeared. To compete suc -

cess fully, sellers must set themselves apart in the eyes of buyers. Amp Up Your Salesshows anyone how to become the trusted sales professional who consistently winsnew business.

Customers are overloaded with information, overwhelmed by options, and short ontime—so the salesperson who is always responsive and completely focused on value,is the one who will stand out from the crowd and get the sale. Combining leading-edge research with field experience, the book shows readers how to:Maximize the value of their selling • Accelerate responsiveness to build trust and credibility • Earn valuable selling time with customers • Shape the buyer’svision • Integrate persuasive stories into their sales process • Build lasting rela -tionships through follow-up and customer service

Insightful and practical, the book arms salespeople with a powerful set of strate giesthey can use to spur buyers to say yes!

ANDY PAUL (San Diego, CA) is the CEO and founder of Zero-Time Selling, Inc., and a lead ingexpert on selling with speed. He has more than 30 years of sales experience in com paniesranging from raw startups to Fortune 1000s.

Accelerate the buying process—and gain customers for life.

Selling Above and Below the LineConvince the C-Suite. Win Over Management. Secure the Sale.William “Skip” Miller

Cost, service, functionality—good salespeople know the value propositions thatspeak to frontline managers. But there’s another crucial player in the buying

decision, with an entirely different set of criteria.

Top-level executives evaluate proposals from an “above the line” perspective: ROI,time saved, risk lowered, productivity improved. Sales professionals that appeal toboth achieve spectacular results.

In Selling Above and Below the Line, master sales trainer Skip Miller shows how tosimul ta ne ously sell the technical and financial fit of any product or service—a strategyused by Google, Apple, Cisco WebEx, and other powerhouses. Readers learn to:Create energy by including executives early in the sales process • Ask the rightquestions and pinpoint big-picture financial needs • Keep “below the line” man -agers from feeling bypassed • Uncover value propositions that target each set ofdecision-makers

Too often, sales that seemed locked in will stall or go dark. Learn to sell above andbelow the line, and keep the process moving swiftly toward successful, lucrative deals.

WILLIAM “SKIP” MILLER (Los Gatos, CA) is president of M3 Learning, a leading sales devel op -ment firm whose clients include Apple, Google, Cisco, Oracle, Teva, Tableau, UGG, and othertop companies. He is the author of ProActive Selling (978-0-8144-3192-4), and ProActiveSales Management (978-0-8144-1456-9).

Sell all the decision-makers . . . and seal the deal.

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FEBRUARY 2015 • SalesPaperback • 6 x 9 • 240 pages

978-0-8144-3483-3U.S. $18.95

NOVEMBER 2014 • SalesPaperback • 6 x 9 • 240 pages

978-0-8144-3487-1U.S. $17.95

Page 19: AMACOM Books Fall 2014 catalog

TargetedHow Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers Mike Smith

Far from the catchy television spots and sleek magazine spreads are the compar -atively modest ads that pop up on websites and in Internet searches. But don’t be

fooled—online advertising is exploding. Growing at a compound annual rate near20%, it is now the second-largest advertising channel in the United States.

Part history, part guidebook, part prediction for the future, Targeted tells the storyof the companies, individuals, and innovations driving this revolution. It takesreaders behind the scenes—examining the growth of digital advertising, its enor -mous potential, and the technologies that are changing the game forever. Leading theway is real-time bidding, which offers advertisers unprecedented preci sion intargeting ads and measuring their effectiveness.

From keyword micro-markets and ad serving systems to aggregated virtual audi -ences and new business models, Targeted is sweeping in scope and stripped of tech -nical complexity. It is an essential resource for anyone interested in finding andcon necting with customers in the vast and shifting Internet universe.

MIKE SMITH (Scotch Plains, NJ) is a vice president at Hearst Magazines Digital Media,respon sible for the platforms that support the creation and delivery of online advertising.Previously president of Forbes.com, he is a recognized thought leader in digital publishing.

A split second is all it takes to reach the right consumers.

Brand AidSECOND EDITIONA Quick Reference Guide to Solving Your Branding Problems and Strengthening Your Market Position Brad VanAuken

Branding is more than a great logo. A brand is the essence of an organization—itsDNA—impacting its continual success. It is absolutely essential to get it right.

Brand managers, marketers, and executives have long turned to this trusted guide totroubleshoot their branding problems. Written by an acknowledged expert with 30years of experience building world-class brands, Brand Aid covers topics ranging fromresearch and positioning to brand equity management and architecture strategy.

Bringing together illuminating case studies, best practices, and the latest research, thisedition offers invaluable advice on every aspect of brand management including: The 6 most powerful sources of brand differentiation • 5 elements that trigger brandinsistence • Turning brand strategy into advertising • Online branding • Private labelbrands • Creating “category of one” brands • Social responsibility, sustaina bility,and storytelling • 60 nontraditional marketing techniques • Metrics • And more

A treasure trove of techniques, templates, and rules of thumb, Brand Aid is the idealresource for anyone responsible for building their organization’s brand.

BRAD VANAUKEN (Honeoye Falls, NY) is the president and founder of BrandForward, Inc.,and former director of brand management and marketing for Hallmark Cards.

“If you want your company to become the next Nike, Disney, or Absolut,this is the one book you want to read. And then read again!”— Bookviews

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NOVEMBER 2014 • AdvertisingHardcover • 61/8 x 91/4 • 240 pages978-0-8144-3499-4U.S. $24.95No audio rights.

DECEMBER 2014 • MarketingHardcover • 61/8 x 91/4 • 352 pagesPrevious Edition: 978-0-8144-0681-6978-0-8144-3473-4U.S. $29.95

Page 20: AMACOM Books Fall 2014 catalog

The Scorecard SolutionMeasure What Matters and Drive Sustainable GrowthDan E. King

Simply “making the numbers” is no longer enough to remain competitive. In today’shigh-pressure environment, organizations need to overachieve. That level of suc -

cess requires a clear and objective view of the business—because even the mostcourageous leader can’t steer a ship in the dark.

Is the enterprise Agile? Resilient? Vulnerable? Or Lagging? The Scorecard Solution pro -vides the answer. The book introduces a data-centric tool—the OrganizationalProwess Scorecard™—that precisely measures the capabilities needed for sustain ablegrowth. Analyzing the dimensions of talent, strategy, and execution produces abaseline score, and shines a light on the performance gaps that hold a business back.With the facts in hand, readers then learn how to:Position the organization to meet ambitious goals • Bring strategies to lifethrough an execution framework • Design a dashboard to track progress and flag problems • Foster a winning culture • And more

Organizations that maintain the status quo will be left in the dust. The ScorecardSolu tion helps companies chart a course for rapid change—and outperform thecompetition every time.

DAN E. KING (Atlanta, GA) is Founding Principal of CloseReach Consulting. Using his proprie -tary Organizational Prowess model, he helps senior management teams create strategic clarityand execute with speed and precision.

Because you can’t fix what you can’t see.

The Successful Virtual ClassroomHow to Design and Facilitate Interactive and Engaging Live Online LearningDarlene Christopher

Virtual training gives learning professionals unprecedented flexibility, making itpossible to reach participants globally and unite physically dispersed teams. But

designers and facilitators must adapt their programs and delivery styles in order to beeffec tive in this new medium. The Successful Virtual Classroom goes beyond intro duc -ing the technology, to offer trainers proven techniques tailored specifically to engagelive online audiences.

Packed with easy-to-use tools, checklists, and worksheets—as well as case studiesfrom Oracle, UPS, and more—the book introduces the PREP model for planning,rehearsing, executing, and then conducting a post mortem following the trainingevent. Readers will learn how to: Make the most of virtual classroom features such as content and screen sharing,annotation tools, polls, and breakout rooms • Weave chat responses into thediscussion • Compensate for the absence of body language • Monitor feedback • Engage individuals with different learning styles • Encourage audience contri -bution • Meet the unique needs of global participants • And more

Featuring icebreakers and interactive exercises designed for an online envi ronment, thisbook helps readers create programs that truly drive learner engagement.

DARLENE CHRISTOPHER (Washington, DC) is a Regional Knowledge & Learning Officer at theWorld Bank. She has been designing and delivering virtual training programs for global audi -ences for over ten years.

Engaging learners online...in “real time.”

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OCTOBER 2014 • TrainingPaperback • 73/8 x 91/4 • 224 pages

978-0-8144-3428-4U.S. $39.95

JANUARY 2015 • Business StrategyHardcover • 61/8 x 91/4 • 288 pages

978-0-8144-3492-5U.S. $29.95

Page 21: AMACOM Books Fall 2014 catalog

Fundamentals of Enterprise Risk ManagementSECOND EDITIONHow Top Companies Assess Risk, Manage Exposure, and Seize OpportunityJohn J. Hampton

One thing that will never change about the business world is the presence of risk.But risk management has changed dramatically since the 2008 financial crisis

. . . and new developments in technology and communications demand up-to-the-minute approaches for defending against threats—and seizing opportunities.

Extensively updated, the second edition of Fundamentals of Enterprise Risk Man age -ment examines the latest technologies such as Riskonnect and High Tech ElectronicPlatform (HTEP), and helps readers recognize both internal and external expo sures,understand crucial concepts such as risk mapping and risk identi fi ca tion, and alignrisk opportunities with their organization’s business model.

Packed with practical exercises and fresh case studies from organizations such as IBM,Microsoft, Apple, JPMorgan Chase, and Sony—as well as new material on topicsincluding the new role of Risk Owner, cutting-edge collaboration methods, and theupside of risk—this critical guide provides readers with the tools and informationthey need to keep their organizations as blissfully risk-free as possible.

JOHN J. HAMPTON (Litchfield, CT) is a professor of business at St. Peter’s University, and form erEx ec utive Director of the Risk and Insurance Management Society (RIMS). A respectedspeaker, he regularly ad dresses professional audiences on technologies that comprise thecutting edge of risk man age ment.

Any business is risky. This book shows you how to keep those risks under control.

Export/Import Procedures and DocumentationFIFTH EDITIONDonna L. Bade

The details of international business are growing more complex by the day—andeven the most seasoned professionals can find themselves in need of guidance.

This comprehensive answer book supplies readers with a clear view of the entireexport/import process, explaining the ins and outs of shipping and insurance; pay -ment mechanisms; distributors vs. agents; customs and export control require ments;and transportation issues.

Featuring dozens of sample contracts, procedures, checklists, and ready-to-use forms—Export/Import Procedures and Documentation is an authoritative voice in the ever-changing, often confusing world of international laws and regulations. The revisedfifth edition contains new and expanded information on topics including: Corporate oversight and compliance • Valuation • The Export Control Reform Act •Licensing re quire ments and exceptions • International Commerce Trade Termi nol -o gy • The shifting definition of “Country of Origin” • Specialized exporting andimporting • And more

Thorough and accessible, this trusted resource provides readers with the tools theyneed to manage supply chain dynamics around the world, and keep everything orga -nized, up-to-date, and above board each step of the way.

DONNA L. BADE is a managing partner of the Chicago office of the interna tion al trade law firm,Sandler, Travis & Rosenberg, P.A. She is past President of the Chicago Brok ers & FreightForwarders Association, and of the Customs Committee of the Chicago Bar Associa tion.

The go-to guide for export/import professionals—now extensively updated!

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DECEMBER 2014 • Business StrategyHardcover • 61/8 x 91/4 • 320 pagesPrevious Edition: 978-0-8144-1492-7978-0-8144-4903-5U.S. $79.95

FEBRUARY 2015 • International BusinessHardcover • 81/2 x 11 • 640 pagesPrevious Edition: 978-0-8144-1550-4978-0-8144-3475-8U.S. $85.00Short Discount

Page 22: AMACOM Books Fall 2014 catalog

SELECTED BACKLIST

20

BUSINESS SELF-HELP11 Laws of Likability, The Relationship Networking . . . Because People Do Business with People They Like Michelle Tillis Lederman 978-0-8144-1637-2 / PB / $16.95

Crunch Point The Secret to Succeeding When It Matters Most Brian Tracy 978-0-8144-7371-9 / HC / $17.95

EQ Difference, The A Powerful Plan for Putting Emotional Intelligence to Work Adele B. Lynn 978-0-8144-0844-5 / PB / $16.00

Etiquette Edge, The The Unspoken Rules for Business Success Beverly Langford 978-0-8144-7242-2 / PB / $14.95

Focal Point A Proven System to Simplify Your Life,Double Your Productivity, and Achieve All Your Goals Brian Tracy 978-0-8144-7278-1 / PB / $15.00

I Hear You Repair Communication Breakdowns,Negotiate Successfully, and BuildConsensus . . . in Three Simple Steps Donny Ebenstein 978-0-8144-3219-8 / HC / $24.95

Increase Your Influence at Work Richard A. Luecke and Perry McIntosh 978-0-8144-1601-3 / PB / $14.00

It Factor, The Be the One People Like, Listen to, and Remember Mark Wiskup 978-0-8144-7437-2 / PB / $14.95

Joy of Retirement, The Finding Happiness, Freedom, and the Life You’ve Always Wanted David C. Borchard and Patricia A. Donohoe 978-0-8144-8056-4 / PB / $16.95

Laws of Charisma, The How to Captivate, Inspire, and Influence for Maximum Success Kurt W. Mortensen 978-0-8144-1591-7 / HC / $21.95

Managing Brand You 7 Steps to Creating Your Most Successful Self Jerry S. Wilson and Ira Blumenthal 978-0-8144-1068-4 / HC / $21.95

Operation Excellence Succeeding in Business and Life —the U.S. Military Way Mark Bender 978-0-8144-0822-3 / HC / $24.95

PEOPLE STYLES AT WORK...AND BEYOND Making Bad Relationships Good and Good Relationships Better SECOND EDITIONRobert Bolton and Dorothy Grover Bolton 978-0-8144-1342-5 / PB / $19.95

Power of a Positive Attitude, The Discovering the Key to Success Roger Fritz 978-0-8144-1013-4 / HC / $15.00

POWER OF PRESENCE, THE Unlock Your Potential to Influence and Engage Others Kristi Hedges 978-0-8144-1773-7 / HC / $22.00

POWERFUL PHRASES FOR DEALING WITH DIFFICULT PEOPLE Over 325 Ready-to-Use Words and Phrases for Working with Challenging Personalities Renee Evenson 978-0-8144-3298-3 / PB / $10.95

Reinvention How to Make the Rest of Your Life the Best of Your Life Brian Tracy 978-0-8144-1346-3 / HC / $21.95

Secret to Peak Productivity, The A Simple Guide to Reaching Your Personal Best Tamara Myles 978-0-8144-3385-0 / PB / $16.00

SUCCESS UNDER STRESS Powerful Tools for Staying Calm,Confident, and Productive When the Pressure’s On Sharon Melnick 978-0-8144-3212-9 / PB / $17.95

TIME MANAGEMENT (THE BRIAN TRACY SUCCESS LIBRARY) Brian Tracy 978-0-8144-3343-0 / HC / $9.95

Time Power A Proven System for Getting More Done in Less Time Than You Ever Thought Possible Brian Tracy 978-0-8144-7470-9 / PB / $16.00

Time Trap, The The Classic Book on Time Management FOURTH EDITIONAlec Mackenzie and Pat Nickerson 978-0-8144-1338-8 / PB / $18.95

BUSINESSSTRATEGYData Crush How the Information Tidal Wave is Driving New Business Opportunities Christopher Surdak 978-0-8144-3374-4 / HC / $27.95

CAREER201 Knockout Answers to Tough Interview Questions The Ultimate Guide to Handling the New Competency-Based Interview Style Linda Matias 978-0-8144-1500-9 / PB / $13.95

Acing the Interview How to Ask and Answer the QuestionsThat Will Get You the Job Tony Beshara 978-0-8144-0161-3 / PB / $16.95

ADMINISTRATIVE ASSISTANT’SAND SECRETARY’S HANDBOOK FIFTH EDITIONJames Stroman, Kevin Wilson and Jennifer Wauson 978-0-8144-3352-2 / HC / $34.95

Black Faces in White Places 10 Game-Changing Strategies to Achieve Success and Find Greatness Randal Pinkett, Jeffrey Robinson and Philana Patterson 978-0-8144-1680-8 / HC / $24.95

CAREER MATCH Connecting Who You Are with What You’ll Love to Do Shoya Zichy and Ann Bidou 978-0-8144-7364-1 / PB / $15.00

Cracking the New Job Market The 7 Rules for Getting Hired in Any Economy R. William Holland 978-0-8144-1734-8 / PB / $17.95

FBI Career Guide, The Inside Information on Getting Chosen forand Succeeding in One of the Toughest,Most Prestigious Jobs in the World Joseph W. Koletar 978-0-8144-7317-7 / PB / $15.00

How to Land a Top-Paying Federal Job Your Complete Guide to Opportunities,Internships, Resumes and Cover Letters,Networking, Interviews, Salaries,Promotions, and More! SECOND EDITIONLily Madeleine Whiteman 978-0-8144-2022-5 / PB / $24.95

How to Make It Big as a Consultant FOURTH EDITIONWilliam A. Cohen 978-0-8144-1032-5 / PB / $18.95

I Got My Dream Job and So Can You 7 Steps to Creating Your Ideal Career After College Pete Leibman 978-0-8144-2020-1 / PB / $15.95

Insider’s Guide to Building aSuccessful Consulting Practice, An Bruce L. Katcher and Adam Snyder 978-0-8144-1436-1 / PB / $18.95

Page 23: AMACOM Books Fall 2014 catalog

SELECTED BACKLIST

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Job Search Checklist, The Everything You Need to Know to Get Back to Work After a Layoff Damian Birkel 978-0-8144-3291-4 / PB / $16.00

Job Search Solution, The The Ultimate System for Finding a Great Job Now! SECOND EDITIONTony Beshara 978-0-8144-1799-7 / PB / $16.95

Make Your Contacts Count Networking Know-How for Business and Career Success SECOND EDITIONAnne Baber and Lynne Waymon 978-0-8144-7402-0 / PB / $14.95

Managing Your Government Career Success Strategies That Work Stewart Liff 978-0-8144-1099-8 / PB / $19.95

Own Your Future How to Think Like an Entrepreneur andThrive in an Unpredictable Economy Paul B. Brown 978-0-8144-3409-3 / HC / $22.00

Personality Power Discover Your Unique Profile—and Unlock Your Potential forBreakthrough Success Shoya Zichy 978-0-8144-2123-9 / PB / $16.95

Portable Mentor, The Your Anywhere, Anytime Career Coach and Problem Solver Cy Charney 978-0-8144-7212-5 / PB / $18.95

POWERFUL PHRASES FORSUCCESSFUL INTERVIEWS Over 400 Ready-to-Use Words and Phrases That Will Get You the Job You Want Tony Beshara 978-0-8144-3354-6 / PB / $10.95

STILETTO NETWORK Inside the Women’s Power Circles ThatAre Changing the Face of Business Pamela Ryckman 978-0-8144-3253-2 / HC / $22.95

This Is How to Get Your Next Job An Inside Look at What Employers Really Want Andrea Kay 978-0-8144-3221-1 / PB / $16.00

Trajectory 7 Career Strategies to Take You fromWhere You Are to Where You Want to Be David L. Van Rooy 978-0-8144-3390-4 / PB / $16.00

UNBEATABLE RESUMES America’s Top Recruiter Reveals WhatREALLY Gets You Hired Tony Beshara 978-0-8144-1762-1 / PB / $16.95

Who Says It’s a Man’s World The Girls’ Guide to Corporate Domination Emily Bennington 978-0-8144-3187-0 / HC / $21.95

COMMUNICATIONAMA Handbook of Business Documents, The Guidelines and Sample Documents that Make Business Writing Easy Kevin Wilson and Jennifer Wauson 978-0-8144-1769-0 / PB / $19.95

AMA Handbook of Business Letters FOURTH EDITIONJeffrey L. Seglin and Edward Coleman 978-0-8144-2012-6 / HC / $29.95

AMA Handbook of Business Writing, The The Ultimate Guide to Style, Grammar, Punctuation, Usage,Construction, and Formatting Kevin Wilson and Jennifer Wauson 978-0-8144-1589-4 / HC / $34.95

How to Tell Anyone Anything Breakthrough Techniques for HandlingDifficult Conversations at Work Richard S. Gallagher 978-0-8144-1015-8 / PB / $14.95

How to Write Fast Under Pressure Philip Vassallo 978-0-8144-1485-9 / PB / $18.95

JUST LISTEN Discover the Secret to Getting Through to Absolutely Anyone Mark Goulston 978-0-8144-1403-3 / HC / $24.95

Language of Success, The Tom Sant 978-0-8144-7473-0 / PB / $15.00

LEAD WITH A STORY A Guide to Crafting Business NarrativesThat Captivate, Convince, and Inspire Paul Smith 978-0-8144-2030-0 / HC / $24.95

Lost Art of the Great Speech, The How to Write One—How to Deliver It Richard Dowis 978-0-8144-7054-1 / PB / $14.95

Persuasive Business Proposals Writing to Win More Customers, Clients, and Contracts THIRD EDITIONTom Sant 978-0-8144-1785-0 / PB / $19.95

Powerful Proposals How to Give Your Business the Winning Edge Terry R. Bacon and David G. Pugh 978-0-8144-7232-3 / HC / $24.95

Punctuation at Work Simple Principles for Achieving Clarity and Good Style Richard Lauchman 978-0-8144-1494-1 / PB / $13.95

Real Influence Persuade Without Pushing and Gain Without Giving In Mark Goulston and Dr. John Ullmen 978-0-8144-2015-7 / HC / $24.95

Speak to Win How to Present with Power in Any Situation Brian Tracy 978-0-8144-0157-6 / HC / $19.95

Supercommunicator Explaining the Complicated So Anyone Can Understand Frank J. Pietrucha 978-0-8144-3368-3 / PB / $17.95

Well Said! Presentations and Conversations That Get Results Darlene Price 978-0-8144-1787-4 / HC / $21.95

Whoever Tells the Best Story Wins How to Use Your Own Stories toCommunicate with Power and Impact Annette Simmons 978-0-8144-0914-5 / HC / $22.00

COMPUTERS,NETWORKING& I.T.Power of Convergence, The Linking Business Strategies and Technology Decisions to Create Sustainable Success Faisal Hoque 978-0-8144-1695-2 / HC / $27.95

Think Bigger Developing a Successful Big DataStrategy for Your Business Mark van Rijmenam 978-0-8144-3415-4 / HC / $27.95

CURRENT EVENTSLooks Why They Matter More Than You Ever Imagined Gordon Patzer 978-0-8144-8054-0 / HC / $23.00

Reclaiming the Sky 9/11 and the Untold Story of the Menand Women Who Kept America Flying Tom Murphy 978-0-8144-0909-1 / HC / $21.95

TITLES IN RED ARE OUR BESTSELLERS

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CUSTOMERSERVICE101 Activities for Delivering Knock Your Socks Off Service Ann Thomas and Jill Applegate 978-0-8144-1444-6 / PB / $34.95

Customer Experience 3.0 High-Profit Strategies in the Age of Techno Service John A. Goodman 978-0-8144-3388-1 / HC / $24.95

Customer Service Survival Kit, The What to Say to Defuse Even the Worst Customer Situations Richard S. Gallagher 978-0-8144-3183-2 / PB / $17.95

Customer Service Training 101 Quick and Easy Techniques That Get Great Results SECOND EDITIONRenee Evenson 978-0-8144-1641-9 / PB / $22.95

DELIGHT YOUR CUSTOMERS 7 Simple Ways to Raise Your CustomerService from Ordinary to Extraordinary Steve Curtin 978-0-8144-3280-8 / PB / $17.95

DELIVERING KNOCK YOUR SOCKS OFF SERVICE FIFTH EDITIONPerformance Research Associates 978-0-8144-1755-3 / PB / $18.95

EXCEPTIONAL SERVICE,EXCEPTIONAL PROFIT The Secrets of Building a Five-StarCustomer Service Organization Leonardo Inghilleri and Micah Solomon 978-0-8144-1538-2 / HC / $21.95

High-Tech, High-Touch Customer Service Inspire Timeless Loyalty in the Demanding New World of Social Commerce Micah Solomon 978-0-8144-1790-4 / HC / $23.00

Kindness Revolution, The The Company-wide Culture Shift ThatInspires Phenomenal Customer Service Ed Horrell 978-0-8144-7307-8 / HC / $23.00

Managing Knock Your Socks Off Service THIRD EDITIONChip R. Bell and Ron Zemke 978-0-8144-3204-4 / PB / $18.95

Powerful Phrases for EffectiveCustomer Service Over 700 Ready-to-Use Phrases andScripts That Really Get Results Renee Evenson 978-0-8144-2032-4 / PB / $15.00

SECRET SERVICE Hidden Systems That DeliverUnforgettable Customer Service John R. DiJulius 978-0-8144-7171-5 / PB / $17.95

Service Failure The Real Reasons Employees Struggle With Customer Service and What You Can Do About It Jeff Toister 978-0-8144-3199-3 / PB / $17.95

Strategic Customer Service Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits John A. Goodman 978-0-8144-1333-3 / HC / $24.95

EDUCATIONWhy Boys Fail Saving Our Sons from an EducationalSystem That’s Leaving Them Behind Richard Whitmire 978-0-8144-2017-1 / PB / $15.95

FINANCE &ACCOUNTINGAMA Handbook of Due Diligence, The REVISED AND UPDATED EDITIONWilliam M. Crilly and Andrew J. Sherman 978-0-8144-1382-1 / HC / $295.00 Short Discount

AMA Handbook of Financial Risk Management, The John J. Hampton 978-0-8144-1744-7 / HC / $75.00

Blueprint for Corporate Governance, A Strategy, Accountability, and thePreservation of Shareholder Value Fred R. Kaen 978-0-8144-0586-4 / HC / $29.95

Board of Directors and Audit Committee Guide to Fiduciary Responsibilities, The Ten Critical Steps to Protecting Yourself and Your Organization Sheila Moran and Ronald Kral 978-0-8144-3166-5 / HC / $34.95

ESSENTIALS OF FINANCE AND ACCOUNTING FORNONFINANCIAL MANAGERS, THESECOND EDITIONEdward Fields 978-0-8144-1624-2 / PB / $19.95

Mergers and Acquisitions from A to Z THIRD EDITIONAndrew J. Sherman 978-0-8144-1383-8 / HC / $35.00

Million-Dollar Financial Advisor, The Powerful Lessons and Proven Strategies from Top Producers David J. Mullen 978-0-8144-1472-9 / HC / $30.00

Million-Dollar Financial Services Practice, The A Proven System for Becoming a Top Producer SECOND EDITIONDavid J. Mullen 978-0-8144-3173-3 / HC / $30.00

Nonprofit Fundraising Solution, The Powerful Revenue Strategies to Take You to the Next Level Laurence A. Pagnoni 978-0-8144-3296-9 / PB / $19.95

Raising Capital Get the Money You Need to Grow Your Business THIRD EDITIONAndrew J. Sherman 978-0-8144-1703-4 / HC / $34.95

Successful Acquisitions A Proven Plan for Strategic Growth David Braun 978-0-8144-3265-5 / HC / $29.95

GENERAL BUSINESSBeyond the Lean Revolution Achieving Successful and SustainableEnterprise Transformation Deborah J. Nightingale and Jayakanth Srinivasan 978-0-8144-1709-6 / HC / $34.95

Business Confidential Lessons for Corporate Success from Inside the CIA Peter Earnest and Maryann Karinch 978-0-8144-1448-4 / HC / $24.95

Celebration of Fools An Inside Look at the Rise and Fall of JCPenney Bill Hare 978-0-8144-7159-3 / HC / $24.95

Coolfarming Turn Your Great Idea into the Next Big Thing Peter Gloor 978-0-8144-1386-9 / HC / $29.95

Coolhunting Chasing Down the Next Big Thing Peter Gloor and Scott Cooper 978-0-8144-7386-3 / HC / $24.95

Cultural Intelligence Difference, The Master the One Skill You Can’t DoWithout in Today’s Global Economy David Livermore. 978-0-8144-1706-5 / HC / $22.00

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Elements of Power, The Lessons on Leadership and Influence Terry R. Bacon 978-0-8144-1511-5 / HC / $27.95

Franchising & Licensing Two Powerful Ways to Grow Your Business in Any Economy FOURTH EDITIONAndrew J. Sherman 978-0-8144-1556-6 / HC / $45.00

Future Savvy Identifying Trends to Make BetterDecisions, Manage Uncertainty, and Profit from Change Adam Gordon 978-0-8144-0912-1 / HC / $24.95

Investing in a Sustainable World Why GREEN Is the New Color of Money on Wall Street Matthew J. Kiernan 978-0-8144-1092-9 / HC / $27.95

New Corporate Facts of Life, The Rethink Your Business to TransformToday’s Challenges Into Tomorrow’s Profits Diana Rivenburgh 978-0-8144-3304-1 / HC / $27.95

Now, Build a Great Business! 7 Ways to Maximize Your Profits in Any Market Mark Thompson and Brian Tracy 978-0-8144-1697-6 / HC / $24.95

OtherWise The Wisdom You Need to Succeed in a Diverse and Divisive World Dick Martin 978-0-8144-1752-2 / HC / $24.95

Power of Reputation, The Strengthen the Asset That Will Make or Break Your Career Chris Komisarjevsky 978-0-8144-1797-3 / HC / $22.00

Seven Secrets for Negotiating with Government How to Deal with Local, State, National, or Foreign Governments—and Come Out Ahead Jeswald W. Salacuse 978-0-8144-0908-4 / HC / $24.95

World Gone Social, A How Companies Must Adapt to Survive Ted Coine and Mark Babbitt 978-0-8144-3326-3 / HC / $24.95

HEALTH & FITNESSFitness After 40 How to Stay Strong at Any Age Vonda Wright and Ruth Winter 978-0-8144-0994-7 / PB / $17.95

Surviving the Cancer System An Empowering Guide to Taking Control of Your Care Mark Fesen 978-0-8144-1356-2 / PB / $18.95

HISTORYAmerican Entrepreneur The Fascinating Stories of the People Who Defined Business in the United States Larry Schweikart and Lynne Pierson Doti978-0-8144-1411-8 / HC / $29.95

Deadly Blue Battle Stories of the U.S. Air ForceSpecial Operations Command Fred Pushies 978-0-8144-1360-9 / HC / $24.95

HUMANRESOURCESAuditing Your Human Resources Department A Step-by-Step Guide to Assessing the Key Areas of Your Program SECOND EDITIONJohn H. McConnell 978-0-8144-1661-7 / HC / $79.95

Fair, Square & Legal Safe Hiring, Managing & Firing Practicesto Keep You & Your Company Out of Court FOURTH EDITIONDonald H. Weiss 978-0-8144-0813-1 / HC / $35.00

Field Tested Recruiting, Managing, and Retaining Veterans Emily King 978-0-8144-1779-9 / HC / $29.95

Handbook for Strategic HR Best Practices in OrganizationDevelopment from the OD Network John Vogelsang Maya Townsend, MattMinahan, David Jamieson, Judy Vogel,Annie Viets, Cathy Royal and Lynne Valek 978-0-8144-3249-5 / HC / $60.00

HR Answer Book, The An Indispensable Guide for Managers and Human Resources Professionals SECOND EDITIONShawn Smith and Rebecca Mazin 978-0-8144-1717-1 / HC / $24.95

HR from the Heart Inspiring Stories and Strategies for Building the People Side of Great Business Libby Sartain and Martha I. Finney 978-0-8144-0756-1 / HC / $24.95

Lean but Agile Rethink Workforce Planning and Gain a True Competitive Edge William J. Rothwell, Jim Graber, Ph.D. and Neil McCormick 978-0-8144-1777-5 / HC / $45.00

New HR Analytics, The Predicting the Economic Value of YourCompany’s Human Capital Investments Dr. Jac Fitz-enz 978-0-8144-1643-3 / HC / $29.95

Perfectly Able How to Attract and Hire Talented People with Disabilities Jim Hasse 978-0-8144-1564-1 / HC / $27.95

Performance Appraisal Tool Kit, The Redesigning Your Performance ReviewTemplate to Drive Individual andOrganizational Change Paul Falcone and Winston Tan 978-0-8144-3263-1 / PB / $21.95

Positioned Strategic Workforce Planning That Getsthe Right Person in the Right Job Dan L. Ward and Rob Tripp 978-0-8144-3247-1 / HC / $32.95

Recruiting, Interviewing, Selecting & Orienting New Employees FIFTH EDITIONDiane Arthur 978-0-8144-2024-9 / HC / $49.95 Short Discount

Roadmap to Strategic HR Turning a Great Idea into a Business Reality Ralph Christensen 978-0-8144-0867-4 / HC / $29.95

ROI of Human Capital, The Measuring the Economic Value of Employee Performance SECOND EDITIONDr. Jac Fitz-enz 978-0-8144-1332-6 / HC / $29.95

Talent Leadership A Proven Method for Identifying andDeveloping High-Potential Employees John Mattone 978-0-8144-3239-6 / HC / $34.95

Transforming Performance Measurement Rethinking the Way We Measure and Drive Organizational Success Dean R. Spitzer, Ph.D. 978-0-8144-0891-9 / HC / $29.95

Writing Effective Policies and Procedures A Step-by-Step Resource for Clear Communication Nancy J. Campbell 978-0-8144-7960-5 / Combbound / $60.00Short Discount

TITLES IN RED ARE OUR BESTSELLERS

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INTERNATIONALBUSINESSChocolate Fortunes The Battle for the Hearts, Minds, and Wallets of China’s Consumers Lawrence L. Allen 978-0-8144-1432-3 / HC / $27.95

In the Shadow of the Dragon The Global Expansion of ChineseCompanies—and How It Will Change Business Forever Winter Nie and William Dowell 978-0-8144-3170-2 / HC / $27.95

Mastering Import & Export Management SECOND EDITIONThomas A. Cook, Rennie Alston and Kelly Raia 978-0-8144-2026-3 / HC / $85.00

New Korea, The An Inside Look at South Korea’s Economic Rise Myung Oak Kim and Sam Jaffe 978-0-8144-1489-7 / HC / $24.95

INTERNET & E-COMMERCECLICK MILLIONAIRES Work Less, Live More with an Internet Business You Love Scott Fox 978-0-8144-3191-7 / HC / $22.00

e-Riches 2.0 Next-Generation Marketing Strategies for Making Millions Online Scott Fox 978-0-8144-1462-0 / HC / $25.00

eBay Seller’s Tax and Legal Answer Book, The Everything You Need to Know to Keep the Government Off Your Back and Out of Your Wallet Cliff Ennico 978-0-8144-7425-9 / PB / $19.95

Internet Riches The Simple Money-Making Secrets of Online Millionaires Scott Fox 978-0-8144-0995-4 / PB / $17.95 978-0-8144-7356-6 / HC / $22.00

LEADERSHIPAMA Handbook of Leadership, The Marshall Goldsmith, John Baldoni and Sarah McArthur 978-0-8144-1513-9 / HC / $29.95

How the Best Leaders Lead Proven Secrets to Getting the Most Out of Yourself and Others Brian Tracy 978-0-8144-1434-7 / HC / $24.95

Idea Agent Leadership that Liberates Creativity and Accelerates Innovation Lina M. Echeverria 978-0-8144-3217-4 / HC / $27.95

Intelligent Leadership What You Need to Know to Unlock Your Full Potential John Mattone 978-0-8144-3237-2 / HC / $27.95

Lead by Example 50 Ways Great Leaders Inspire Results John Baldoni 978-0-8144-1294-7 / HC / $21.95

Lead with Purpose Giving Your Organization a Reason to Believe in Itself John Baldoni 978-0-8144-1738-6 / HC / $23.00

Lead Your Boss The Subtle Art of Managing Up John Baldoni 978-0-8144-1505-4 / HC / $21.95

Leader’s Guide to Speaking with Presence, The How to Project Confidence, Conviction, and Authority John Baldoni 978-0-8144-3379-9 / PB / $6.95

LEADER’S POCKET GUIDE, THE 101 Indispensable Tools, Tips, and Techniques for Any Situation John Baldoni 978-0-8144-3231-0 / HC / $19.95

LEADERSHIP (THE BRIAN TRACY SUCCESS LIBRARY) Brian Tracy 978-0-8144-3341-6 / HC / $9.95

Leadership 2030 The Six Megatrends You Need to Understand to Lead Your Company into the Future Georg Vielmetter and Yvonne Sell 978-0-8144-3275-4 / HC / $27.95

LEADING AT THE EDGE Leadership Lessons from theExtraordinary Saga of Shackleton’sAntarctic Expedition SECOND EDITIONDennis N.T. Perkins 978-0-8144-3194-8 / PB / $15.00 978-0-8144-0543-7 / HC / $24.95

Leading with Cultural Intelligence The New Secret to Success David Livermore 978-0-8144-1487-3 / HC / $24.95

Leading with Kindness How Good People Consistently Get Superior Results William F. Baker and Michael O’Malley978-0-8144-0156-9 / HC / $24.95

Little Book of LeadershipDevelopment, The 50 Ways to Bring Out the Leader in Every Employee Scott J. Allen and Mitchell Kusy 978-0-8144-1754-6 / HC / $19.95

Preparing for Leadership What It Takes to Take the Lead Donna J. Dennis and Debbie Meola 978-0-8144-1452-1 / PB / $17.95

MANAGEMENT7 Hidden Reasons Employees Leave, The How to Recognize the Subtle Signs and Act Before It’s Too Late SECOND EDITIONLeigh Branham 978-0-8144-1758-4 / HC / $24.95

96 GREAT INTERVIEW QUESTIONSTO ASK BEFORE YOU HIRE SECOND EDITIONPaul Falcone 978-0-8144-1351-7 / PB / $17.95

101 SAMPLE WRITE-UPS FORDOCUMENTING EMPLOYEEPERFORMANCE PROBLEMS A Guide to Progressive Discipline & Termination SECOND EDITIONPaul Falcone 978-0-8144-1546-7 / PB / $35.00

978-0-8144-1548-1Combbound / $49.95 / Short Discount

101 TOUGH CONVERSATIONS TO HAVE WITH EMPLOYEES A Manager’s Guide to Addressing Performance, Conduct, and Discipline Challenges Paul Falcone 978-0-8144-1348-7 / PB / $18.95

2600 PHRASES FOR EFFECTIVEPERFORMANCE REVIEWS Ready-to-Use Words and Phrases that Really Get Results Paul Falcone 978-0-8144-7282-8 / PB / $10.95

2600 PHRASES FOR SETTINGEFFECTIVE PERFORMANCE GOALS Ready-to-Use Phrases that Really Get Results Paul Falcone 978-0-8144-1775-1 / PB / $11.95

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AMA Business Boot Camp Management and LeadershipFundamentals That Will See YouSuccessfully Through Your Career Edward Reilly 978-0-8144-2001-0 / HC / $25.00

AMA Dictionary of Business and Management, The George Thomas Kurian 978-0-8144-2028-7 / HC / $24.95

AMA Guide to Management Development, The Daniel R. Tobin and Margaret Pettingell 978-0-8144-0899-5 / HC / $34.95

Becoming an Exceptional Executive Coach Use Your Knowledge, Experience, and Intuition to Help Leaders Excel Michael Frisch, Robert Lee, Karen L. Metzger, Jeremy Robinson, and Judy Rosemarin 978-0-8144-1687-7 / HC / $34.95

Bench Strength Developing the Depth and Versatility ofYour Organization’s Leadership Talent Dr. Robert W. Barner 978-0-8144-0884-1 / HC / $29.95

Building a House for Diversity How a Fable About a Giraffe & an Elephant Offers New Strategies for Today’s Workforce R. Roosevelt Thomas and Marjorie I. Woodruff 978-0-8144-0463-8 / HC / $27.95

Coaching Connection, The A Manager’s Guide to DevelopingIndividual Potential in the Context of the Organization John Hoover and Paul Gorrell 978-0-8144-1414-9 / HC / $29.95

Complete Guide to Hiring and FiringGovernment Employees, The Stewart Liff 978-0-8144-1450-7 / HC / $24.95

Critical Thinking Toolkit, The Spark Your Team’s Creativity with 35 Problem Solving Activities Dr. Marlene Caroselli 978-0-8144-1740-9 / PB / $34.95

DELEGATION & SUPERVISION (THE BRIAN TRACY SUCCESS LIBRARY) Brian Tracy 978-0-8144-3314-0 / HC / $9.95

Designing Dynamic Organizations A Hands-on Guide for Leaders at All Levels Jay Galbraith, Diane Downey and Amy Kates 978-0-8144-7119-7 / PB / $29.95

Discipline Without Punishment The Proven Strategy That Turns ProblemEmployees into Superior Performers SECOND EDITIONDick Grote 978-0-8144-7330-6 / PB / $19.95

Effective Succession Planning Ensuring Leadership Continuity and Building Talent from Within FOURTH EDITIONWilliam J. Rothwell 978-0-8144-1416-3 / HC / $65.00 Short Discount

Enemy of Engagement, The Put an End to Workplace Frustration—and Get the Most from Your Employees Mark Royal and Tom Agnew 978-0-8144-1795-9 / HC / $25.95

Engaging Government Employees Motivate and Inspire Your People to Achieve Superior Performance Robert J. Lavigna 978-0-8144-3279-2 / HC / $24.95

EQ Interview, The Finding Employees with High Emotional Intelligence Adele B. Lynn 978-0-8144-0941-1 / PB / $16.00

Facilitator’s Fieldbook, The THIRD EDITIONTom Justice and David W. Jamieson 978-0-8144-2008-9 / PB / $45.00

FIRST-TIME MANAGER, THE SIXTH EDITIONLoren B. Belker, Jim McCormick and Gary S. Topchik 978-0-8144-1783-6 / PB / $17.95

Full Engagement! Inspire, Motivate, and Bring Out the Best in Your People Brian Tracy 978-0-8144-1689-1 / HC / $22.00

Generations at Work Managing the Clash of Boomers, GenXers, and Gen Yers in the Workplace SECOND EDITIONRon Zemke, Claire Raines and Bob Filipczak 978-0-8144-3233-4 / PB / $17.95

Generations, Inc. From Boomers to Linksters—Managingthe Friction Between Generations at Work Meagan Johnson and Larry Johnson 978-0-8144-1573-3 / PB / $16.95

Get Weird! 101 Innovative Ways to Make YourCompany a Great Place to Work John Putzier 978-0-8144-7114-2 / PB / $17.95

Getting to Innovation How Asking the Right QuestionsGenerates the Great Ideas Your Company Needs Arthur B. VanGundy 978-0-8144-0898-8 / HC / $29.95

HIGH-IMPACT INTERVIEW QUESTIONS 701 Behavior-Based Questions to Find the Right Person for Every Job Victoria A. Hoevemeyer 978-0-8144-7301-6 / PB / $17.95

Improving the Performance of Government Employees A Manager’s Guide Stewart Liff 978-0-8144-1622-8 / HC / $27.95

Innovation Killer, The How What We Know Limits What We Can Imagine — and What SmartCompanies Are Doing About It Cynthia Barton Rabe 978-0-8144-0883-4 / HC / $26.00

Into the Storm Lessons in Teamwork from the Treacherous Sydney to Hobart Ocean Race Dennis N.T. Perkins 978-0-8144-3198-6 / HC / $24.95

Keeping Employees Accountable for Results Quick Tips for Busy Managers Brian Cole Miller 978-0-8144-7320-7 / PB / $17.95

Keeping the People Who Keep You in Business 24 Ways to Hang On to Your Most Valuable Talent Leigh Branham 978-0-8144-0597-0 / HC / $27.95

Management (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3419-2 / HC / $9.95

Management 500, The A High-Octane Formula for Business Success Dan Coughlin 978-0-8144-1423-1 / HC / $22.00

Management? It’s Not What You Think! Henry Mintzberg, Bruce Ahlstrand and Joseph Lampel 978-0-8144-1684-6 / HC / $22.00

Manager 3.0 A Millennial’s Guide to Rewriting the Rules of Management Brad Karsh and Courtney Templin 978-0-8144-3289-1 / PB / $17.95

Manager’s Guide to Coaching, A Simple and Effective Ways to Get the Best From Your Employees Anne Loehr and Brian Emerson 978-0-8144-0982-4 / PB / $16.95

Manager’s Guide to HR, The Hiring, Firing, Performance Evaluations, Documentation, Benefits,and Everything Else You Need to Know SECOND EDITIONMax Muller 978-0-8144-3302-7 / HC / $24.95

TITLES IN RED ARE OUR BESTSELLERS

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Manager’s Guide to Virtual Teams, A Yael Zofi 978-0-8144-1659-4 / HC / $27.95

Managing Government Employees How to Motivate Your People, Deal with Difficult Issues, and Achieve Tangible Results Stewart Liff 978-0-8144-0887-2 / HC / $24.95

MOTIVATION (THE BRIAN TRACY SUCCESS LIBRARY) Brian Tracy 978-0-8144-3311-9 / HC / $9.95

NEW MANAGER’S TOOL KIT, THE 21 Things You Need to Know to Hit the Ground Running Don Grimme and Sheryl Grimme 978-0-8144-1306-7 / PB / $16.95

New Supervisor’s Survival Manual, The William A. Salmon 978-0-8144-7027-5 / PB / $18.95

No More Pointless Meetings Breakthrough Sessions That WillRevolutionize the Way You Work Martin Murphy 978-0-8144-3168-9 / PB / $17.95

PRACTICAL DRUCKER, THE Applying the Wisdom of the World’sGreatest Management Thinker William A. Cohen. 978-0-8144-3349-2 / HC / $25.00

Productive Performance Appraisals SECOND EDITIONPaul Falcone and Randi T. Sachs 978-0-8144-7422-8 / PB / $10.00

Quick Brainstorming Activities for Busy Managers 50 Exercises to Spark Your Team’sCreativity and Get Results Fast Brian Cole Miller 978-0-8144-1792-8 / PB / $18.95

Quick Emotional IntelligenceActivities for Busy Managers 50 Team Exercises That Get Results in Just 15 Minutes Adele B. Lynn 978-0-8144-0895-7 / PB / $17.95

Quick Meeting Openers for Busy Managers More Than 50 Icebreakers, Energizers, and Other Creative Activities That Get Results Brian Cole Miller 978-0-8144-0933-6 / PB / $17.95

Redefining Operational Excellence New Strategies for MaximizingPerformance and Profits Across the Organization Andrew Miller 978-0-8144-3397-3 / HC / $27.95

Star Factor, The Discover What Your Top Performers Do Differently—and Inspire a New Level of Greatness in All William Seidman and Richard Grbavac 978-0-8144-3320-1 / HC / $25.00

TRUE ALIGNMENT Linking Company Culture with CustomerNeeds for Extraordinary Results Edgar Papke 978-0-8144-3336-2 / HC / $29.95

What Keeps Leaders Up at Night Recognizing and Resolving Your Most Troubling Management Issues Nicole Lipkin 978-0-8144-3211-2 / HC / $21.95

Wiki Management A Revolutionary New Model for a RapidlyChanging and Collaborative World Rod Collins 978-0-8144-3308-9 / HC / $25.00

Winning Factor, The Inspire Gold-Medal Performance in Your Employees Peter Jensen 978-0-8144-3175-7 / HC / $24.95

MARKETING,ADVERTISING & PR According to Kotler The World’s Foremost Authority onMarketing Answers Your Questions Philip Kotler 978-0-8144-7295-8 / PB / $17.95

AMA Handbook of Public Relations, The Robert L. Dilenschneider 978-0-8144-1525-2 / HC / $35.00

BE A DIRECT SELLING SUPERSTAR Achieve Financial Freedom for Yourselfand Others as a Direct Sales Leader Mary Christensen 978-0-8144-3207-5 / PB / $16.00

Be a Network Marketing Superstar The One Book You Need to Make MoreMoney Than You Ever Thought Possible Mary Christensen and Wayne Christensen 978-0-8144-7431-0 / PB / $15.00

BE A PARTY PLAN SUPERSTAR Build a $100,000-a-Year Direct Selling Business from Home Mary Christensen 978-0-8144-1651-8 / PB / $17.95

BE A RECRUITING SUPERSTAR The Fast Track to Network Marketing Millions Mary Christensen 978-0-8144-0163-7 / PB / $16.00

Brand Real How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty Laurence Vincent 978-0-8144-1676-1 / HC / $25.00

DO IT! MARKETING 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition David Newman 978-0-8144-3286-0 / HC / $19.95

Don’t Think Pink What Really Makes Women Buy — and How to Increase Your Share of This Crucial Market Lisa Johnson and Andrea Learned 978-0-8144-0815-5 / HC / $23.00

Experience Effect, The Engage Your Customers with a Consistentand Memorable Brand Experience Jim Joseph 978-0-8144-1554-2 / HC / $24.95

GET CLIENTS NOW!™ A 28-Day Marketing Program forProfessionals, Consultants, and Coaches THIRD EDITIONC. J. Hayden 978-0-8144-3245-7 / PB / $19.95

Going Social Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media Jeremy Goldman 978-0-8144-3255-6 / PB / $19.95

It’s Not the Size of the Data — It’s How You Use It Smarter Marketing with Analytics and Dashboards Koen Pauwels 978-0-8144-3395-9 / HC / $29.95

Marketing (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3421-5 / HC / $9.95

Marketing Plan, The How to Prepare and Implement It FOURTH EDITIONWilliam M. Luther 978-0-8144-1693-8 / PB / $21.95

MARKETING TO MILLENNIALS Reach the Largest and Most InfluentialGeneration of Consumers Ever Jeff Fromm and Christie Garton 978-0-8144-3322-5 / HC / $24.95

New Rules of Lead Generation, The Proven Strategies to Maximize Marketing ROI David T. Scott 978-0-8144-3261-7 / HC / $24.95

Rainmaker’s Toolkit, The Power Strategies for Finding, Keeping,and Growing Profitable Clients Harry Mills 978-0-8144-7216-3 / HC / $22.00

Secrets of the Marketing Masters What the Best Marketers Do — And Why It Works Dick Martin 978-0-8144-0943-5 / HC / $24.00

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Secrets of Word-of-Mouth Marketing, The How to Trigger Exponential Sales Through Runaway Word of Mouth SECOND EDITIONGeorge Silverman 978-0-8144-1668-6 / PB / $17.95

Truth The New Rules for Marketing in a Skeptical World Lynn B. Upshaw 978-0-8144-7376-4 / HC / $24.95

Web Copy That Sells The Revolutionary Formula for Creating Killer Copy That Grabs TheirAttention and Compels Them to Buy THIRD EDITIONMaria Veloso 978-0-8144-3251-8 / PB / $21.95

MEMOIRLive From Jordan Letters Home From My Journey Through the Middle East Benjamin Orbach 978-0-8144-7427-3 / HC / $22.00

NEGOTIATION& PERSUASIONBlack Belt Negotiating Become a Master Negotiator UsingPowerful Lessons from the Martial Arts Michael Lee and Sensei Grant Tabuchi 978-0-8144-7461-7 / PB / $15.00

Elements of Influence The Art of Getting Others to Follow Your Lead Terry R. Bacon 978-0-8144-1732-4 / HC / $26.00

How to Become a Better Negotiator SECOND EDITIONRichard A. Luecke and James G. Patterson 978-0-8144-0047-0 / PB / $12.00

Maximum Influence The 12 Universal Laws of Power Persuasion SECOND EDITIONKurt W. Mortensen 978-0-8144-3209-9 / PB / $17.95

NEGOTIATION (THE BRIAN TRACY SUCCESS LIBRARY) Brian Tracy 978-0-8144-3318-8 / HC / $9.95

Persuasion IQ The 10 Skills You Need to Get Exactly What You Want Kurt W. Mortensen 978-0-8144-0993-0 / HC / $21.95

PERSONAL FINANCE& INVESTINGDebt-Free Spending Plan, The An Amazingly Simple Way to Take Controlof Your Finances Once and for All JoAnneh Nagler 978-0-8144-3243-3 / PB / $16.00

Financial Fresh Start Your Five-Step Plan for Adapting andProspering in the New Economy Shari Olefson 978-0-8144-3229-7 / HC / $26.00

Soldier of Finance Take Charge of Your Money and Invest in Your Future Jeff Rose 978-0-8144-3328-7 / PB / $16.00

PLANT &FACILITIESDisaster Recovery Handbook, The A Step-by-Step Plan to Ensure Business Continuity and Protect VitalOperations, Facilities, and Assets SECOND EDITIONMichael Wallace and Lawrence Webber 978-0-8144-1613-6 / HC / $59.95

Facility Management Handbook, The FOURTH EDITIONKathy O. Roper and Richard P. Payant 978-0-8144-3215-0 / HC / $79.95

Front Desk Security and Safety An on-the-Job Guide to Handling Emergencies, Threats, and Unexpected Situations Betty A. Kildow 978-0-8144-0826-1 / PB / $15.95

PREGNANCY &PARENTING7 Steps to Raising a Bilingual Child Naomi Steiner, MD 978-0-8144-0046-3 / PB / $14.95

ABCs of Breastfeeding, The Everything a Mom Needs to Know for a Happy Nursing Experience Stacey H. Rubin 978-0-8144-8057-1 / PB / $14.95

ADD/ADHD Drug Free Natural Alternatives and PracticalExercises to Help Your Child Focus Frank Jacobelli and Lynn A. Watson 978-0-8144-0094-4 / PB / $15.00

In Faith and In Doubt How Religious Believers and Nonbelievers Can Create Strong Marriages and Loving Families Dale McGowan 978-0-8144-3372-0 / PB / $17.95

It Gets Easier! . . . And Other Lies We Tell New Mothers A Fun, Practical Guide to Becoming a Mom Claudine Wolk 978-0-8144-1502-3 / PB / $14.00

Parenting an Adult with Disabilities or Special Needs Everything You Need to Know to Plan for and Protect Your Child’s Future Peggy Lou Morgan 978-0-8144-0991-6 / PB / $17.95

Parenting Beyond Belief On Raising Ethical, Caring Kids Without Religion Dale McGowan 978-0-8144-7426-6 / PB / $17.95

Raising Freethinkers A Practical Guide for Parenting Beyond Belief Dale McGowan, Molleen Matsumura,Amanda Metskas and Jan Devor 978-0-8144-1096-7 / PB / $17.95

STRESS-FREE POTTY TRAINING A Commonsense Guide to Finding the Right Approach for Your Child Sara Au and Peter L. Stavinoha 978-0-8144-0162-0 / PB / $12.95

Stress-Free Pregnancy Guide, The A Doctor Tells You What to Really Expect Carol Livoti, Dr. and Elizabeth Topp 978-0-8144-8055-7 / PB / $15.00

Strong Kids, Healthy Kids The Revolutionary Program for Increasing Your Child’s Fitness in 30 Minutes a Week Fredrick Hahn 978-0-8144-0942-8 / HC / $21.95

Survival Guide to Parenting Teens, A Talking to Your Kids About Sexting, Drinking, Drugs, and OtherThings That Freak You Out Joani Geltman 978-0-8144-3366-9 / PB / $16.00

PROJECTMANAGEMENT101 Project Management Problemsand How to Solve Them Practical Advice for Handling Real-World Project Challenges Tom Kendrick, PMP 978-0-8144-1557-3 / PB / $19.95

AMA Handbook of ProjectManagement, The FOURTH EDITIONPaul C. Dinsmore and Jeannette Cabanis-Brewin 978-0-8144-3339-3 / HC / $79.95 Short Discount

TITLES IN RED ARE OUR BESTSELLERS

Page 30: AMACOM Books Fall 2014 catalog

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Emotional Intelligence for Project Managers The People Skills You Need to Achieve Outstanding Results SECOND EDITIONAnthony Mersino978-0-8144-3277-8 / PB / $19.95

Enterprise Project Governance A Guide to the Successful Management of Projects Across the Organization Paul C. Dinsmore and Luiz Rocha 978-0-8144-1746-1 / HC / $34.95

FUNDAMENTALS OF PROJECT MANAGEMENT FOURTH EDITIONJoseph Heagney 978-0-8144-1748-5 / PB / $16.95

IDENTIFYING AND MANAGING PROJECT RISK Essential Tools for Failure-Proofing Your Project SECOND EDITIONTom Kendrick, PMP 978-0-8144-1340-1 / HC / $32.95

Improving Your Project Management Skills SECOND EDITIONLarry Richman, PMP 978-0-8144-1728-7 / PB / $15.00

Maximizing Project Value Defining, Managing, and Measuring for Optimal Return Jeff Berman 978-0-8144-7382-5 / PB / $19.95

Performance-Based Project Management Increasing the Probability of Project Success Glen B. Alleman 978-0-8144-3330-0 / HC / $27.95

Program Management Office Advantage, The A Powerful and Centralized Way forOrganizations to Manage Projects Lia Tjahjana, Paul Dwyer and Mohsin Habib 978-0-8144-1426-2 / HC / $34.95

Project Management for Non-Project Managers Jack Ferraro 978-0-8144-1736-2 / HC / $24.95

Project Management for Small Business A Streamlined Approach from Planning to Completion Joseph Phillips 978-0-8144-1767-6 / PB / $21.95

Project Management Question and Answer Book, The Michael W. Newell and Marina N. Grashina978-0-8144-7164-7 / PB / $17.95

Project Management That Works Real-World Advice on Communicating,Problem-Solving, and Everything Else YouNeed to Know to Get the Job Done Rick A. Morris and Brette McWhorter Sember 978-0-8144-0988-6 / HC / $24.95

Project Management Tool Kit, The 100 Tips and Techniques for Getting the Job Done Right THIRD EDITIONTom Kendrick978-0-8144-3345-4 / PB / $19.95

Rescue the Problem Project A Complete Guide to Identifying,Preventing, and Recovering from Project Failure Todd C. Williams978-0-8144-1682-2 / HC / $32.95

Results Without Authority Controlling a Project When the Team Doesn’t Report to You SECOND EDITIONTom Kendrick978-0-8144-1781-2 / PB / $19.95

Succeeding in the Project Management Jungle How to Manage the People Side of Projects Doug Russell978-0-8144-1615-0 / PB / $19.95

PURCHASING ANDSUPPLY CHAINCollaborative Planning, Forecasting, and Replenishment How to Create a Supply Chain Advantage Dirk Seifert 978-0-8144-7182-1 / HC / $44.95

Essentials of Inventory Management SECOND EDITIONMax Muller 978-0-8144-1655-6 / HC / $39.95

Market-Driven Supply Chain, The A Revolutionary Model for Sales and Operations Planning in the New On-Demand Economy Robert P. Burrows III 978-0-8144-3163-4 / HC / $39.95

Supply Chain Excellence A Handbook for Dramatic ImprovementUsing the SCOR Model THIRD EDITIONPeter Bolstorff and Robert Rosenbaum 978-0-8144-1771-3 / HC / $45.00

Supply Chain Management Guide to Business Continuity, A Betty A. Kildow 978-0-8144-1645-7 / HC / $35.00

Supply-Based Advantage, The How to Link Suppliers to YourOrganization’s Corporate Strategy Stephen C. Rogers 978-0-8144-0155-2 / HC / $39.95

QUALITYMANAGEMENTPower of Business ProcessImprovement, The 10 Simple Steps to Increase Effective -ness, Efficiency, and Adaptability Susan Page 978-0-8144-1478-1 / HC / $32.95

Successful Business Process Management What You Need to Know to Get Results Paula K. Berman 978-0-8144-3401-7 / HC / $29.95

REAL ESTATECommercial Mortgages 101 Everything You Need to Know to Create a Winning Loan Request Package Michael Reinhard 978-0-8144-1507-8 / PB / $21.95

Complete Guide to Investing in Foreclosures, The Steve Berges 978-0-8144-7288-0 / PB / $17.95

Everything You Need to Know BeforeBuying a Co-op,Condo, or Townhouse Ken Roth 978-0-8144-7325-2 / PB / $18.95

Home Makeovers That Sell Quick and Easy Ways to Get the Highest Possible Price Sid Davis 978-0-8144-7373-3 / PB / $15.00

Landlord’s Financial Tool Kit, The Michael C. Thomsett 978-0-8144-7235-4 / PB / $18.95

Mortgage Confidential What You Need to Know That Your Lender Won’t Tell You SECOND EDITIONDavid Reed 978-0-8144-1543-6 / PB / $17.95

Property Management Tool Kit, The Mike Beirne 978-0-8144-7351-1 / PB / $19.95

Real Estate Investor’s Guide to Financing, The Insider Advice for Making the Most Money on Every Deal David Reed 978-0-8144-8061-8 / PB / $17.95

Real Estate Presentations That Make Millions Jim Remley 978-0-8144-7401-3 / PB / $18.95

Page 31: AMACOM Books Fall 2014 catalog

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Your Successful Career as a Mortgage Broker David Reed 978-0-8144-7370-2 / PB / $18.95

Your Successful Real Estate Career FIFTH EDITIONKenneth W. Edwards 978-0-8144-7319-1 / PB / $18.95

SALESACCIDENTAL SALESPERSON, THE How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve SECOND EDITIONChris Lytle 978-0-8144-3086-6 / PB / $17.95

Art of Social Selling, The Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks Shannon Belew 978-0-8144-3332-4 / PB / $19.95

Building a Winning Sales Force Powerful Strategies for Driving High Performance Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer 978-0-8144-1040-0 / HC / $34.95

Buying Styles Simple Lessons in Selling the Way Your Customers Buys Michael Wilkinson, Richard Smith, Tierah Chorba and Lynn Sokler 978-0-8144-1527-6 / HC / $19.95

Complete Guide to Sales ForceIncentive Compensation, The How to Design and Implement Plans That Work Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer 978-0-8144-7324-5 / HC / $65.00 Short Discount

Consultative Selling The Hanan Formula for High-Margin Sales at High Levels EIGHTH EDITIONMack Hanan 978-0-8144-1617-4 / HC / $29.95

Conversations That Sell Collaborate with Buyers and Make EveryConversation Count

Nancy Bleeke 978-0-8144-3180-1 / PB / $17.95

Emotional Intelligence for SalesSuccess Connect with Customers and Get Results Colleen Stanley 978-0-8144-3029-3 / PB / $17.95

Fundamentals of Sales Managementfor the Newly Appointed SalesManager Matthew Schwartz 978-0-8144-0873-5 / PB / $18.95

HIGH-PROFIT SELLING Win the Sale Without Compromising onPrice Mark Hunter 978-0-8144-2009-6 / PB / $19.95

Innovative Sale, The Unleash Your Creativity for BetterCustomer Solutions and ExtraordinaryResults Mark Donnolo 978-0-8144-3347-8 / HC / $25.00

Key to the C-Suite, The What You Need to Know to SellSuccessfully to Top Executives Michael J. Nick 978-0-8144-1730-0 / HC / $22.00

NEW SALES. SIMPLIFIED. The Essential Handbook for Prospectingand New Business Development Mike Weinberg 978-0-8144-3177-1 / PB / $17.95

Nonstop Sales Boom Powerful Strategies to Drive ConsistentGrowth Year After Year Colleen Francis 978-0-8144-3376-8 / PB / $17.95

ProActive Sales Management How to Lead, Motivate, and Stay Ahead ofthe Game SECOND EDITIONWilliam “Skip” Miller 978-0-8144-1456-9 / HC / $24.95

ProActive Selling Control the Process—Win the Sale SECOND EDITIONWilliam “Skip” Miller 978-0-8144-3192-4 / PB / $17.95

QUESTIONS THAT SELL The Powerful Process for DiscoveringWhat Your Customer Really Wants Paul Cherry 978-0-8144-7339-9 / PB / $16.95

Sales Scripts That Sell SECOND EDITIONMichael Gamble and Teri Gamble 978-0-8144-7421-1 / PB / $16.95

Secret Language of Influence, The Master the One Skill Every Sales Pro Needs Dan Seidman 978-0-8144-1726-3 / PB / $17.95

Selling to Anyone Over the Phone SECOND EDITIONRenee P. Walkup and Sandra McKee 978-0-8144-1483-5 / PB / $17.95

Slow Down, Sell Faster! Understand Your Customer’s BuyingProcess and Maximize Your Sales Kevin Davis 978-0-8144-1685-3 / PB / $18.95

Smart Sales Manager The Ultimate Playbook for Building and Running a High-Performance Inside Sales Team Josiane Chriqui Feigon 978-0-8144-3283-9 / HC / $24.95

Smart Selling on the Phone and Online Inside Sales That Gets Results Josiane Chriqui Feigon 978-0-8144-1465-1 / PB / $17.95

Successful Cold Call Selling Over 100 New Ideas, Scripts, and Examples From the Nation’s Foremost Sales Trainer Lee Boyan 978-0-8144-7718-2 / PB / $17.95

UNLIMITED SALES SUCCESS 12 Simple Steps for Selling More Than You Ever Thought Possible Brian Tracy and Michael Tracy 978-0-8144-3324-9 / HC / $22.95

What Your CEO Needs to Know About Sales Compensation Connecting the Corner Office to the Front Line Mark Donnolo 978-0-8144-3227-3 / HC / $34.95

SCIENCE &TECHNOLOGYAbsolutely Small How Quantum Theory Explains Our Everyday World Michael D. Fayer 978-0-8144-1488-0 / HC / $24.00

Brain Sense The Science of the Senses and How We Process the World Around Us Faith Hickman Brynie 978-0-8144-1324-1 / HC / $24.00

Food Fray Inside the Controversy over Genetically Modified Food Lisa H. Weasel 978-0-8144-0164-4 / HC / $23.00

Geeks of War, The The Secretive Labs and Brilliant MindsBehind Tomorrow’s Warfare Technologies John Edwards 978-0-8144-0852-0 / HC / $24.00

TITLES IN RED ARE OUR BESTSELLERS

Page 32: AMACOM Books Fall 2014 catalog

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SELF-HELP30 Days to a More Powerful Memory Gini Graham Scott 978-0-8144-7445-7 / PB / $14.95

Life in Balance, A Nourishing the Four Roots of True Happiness Dr. Kathleen Hall 978-0-8144-7334-4 / HC / $21.95

Power of Charm, The How to Win Anyone Over in Any Situation Brian Tracy and Ron Arden 978-0-8144-7357-3 / HC / $15.00

SMALL BUSINESS &ENTREPRENEURSHIP6 Secrets to Startup Success How to Turn Your Entrepreneurial Passion into a Thriving Business John Bradberry 978-0-8144-1606-8 / HC / $21.95

Art of War for Small Business, The Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu Becky Sheetz-Runkle 978-0-8144-3381-2 / PB / $14.95

ECONOMY OF YOU, THE Discover Your Inner Entrepreneurand Recession-Proof Your Life Kimberly Palmer 978-0-8144-3273-0 / HC / $21.95

Graphic Designer’s Business Survival Guide, The Lawrence J. Daniels 978-0-8144-3241-9 / PB / $24.95

Idea to Invention What You Need to Know to Cash In on Your Inspiration Patricia Nolan-Brown 978-0-8144-3293-8 / PB / $17.95

Small-Business Guide to Government Contracts, The How to Comply with the Key Rules andRegulations . . . and Avoid TerminatedAgreements, Fines, or Worse Steven J. Koprince 978-0-8144-3193-1 / HC / $29.95

Standout Business Plan, The Make It Irresistible—and Get the Funds You Need for Your Startup or Growing Business Vaughan Evans and Brian Tracy 978-0-8144-3411-6 / PB / $19.95

TEAMSMore Quick Team-Building Activities for Busy Managers 50 New Exercises That Get Results in Just 15 Minutes Brian Cole Miller 978-0-8144-7378-8 / PB / $17.95

Nice Teams Finish Last The Secret to Unleashing Your Team’s Maximum Potential Brian Cole Miller 978-0-8144-1393-7 / PB / $17.95

QUICK TEAM-BUILDING ACTIVITIES FOR BUSY MANAGERS 50 Exercises That Get Results in Just 15 Minutes Brian Cole Miller 978-0-8144-7201-9 / PB / $17.95

Team of Leaders, A Empowering Every Member to Take Ownership, Demonstrate Initiative, and Deliver Results Paul Gustavson and Stewart Liff 978-0-8144-3407-9 / HC / $26.95

Team-Building Tool Kit, The Tips and Tactics for Effective Workplace Teams SECOND EDITIONDeborah Mackin and Deborah Harrington-Mackin 978-0-8144-7439-6 / PB / $17.95

TRAININGConflict and Communication Activity Book, The 30 High-Impact Training Exercises for Adult Learners Bill Withers and Keami D. Lewis 978-0-8144-7167-8 / PB / $34.95

Diversity Training Activity Book, The 50 Activities for PromotingCommunication and Understanding at Work Jonamay Lambert and Selma Myers 978-0-8144-1536-8 / PB / $34.95

Innovation at Work 55 Activities to Spark Your Team’s Creativity Richard Brynteson 978-0-8144-3234-1 / PB / $34.95

Instructional Design for Action Learning Geri McArdle 978-0-8144-1566-5 / PB / $34.95

Leadership Training Activity Book, The 50 Exercises for Building Effective Leaders Lois B. Hart and Charlotte S. Waisman 978-0-8144-7262-0 / PB / $34.95

Leading the Learning Revolution The Expert’s Guide to Capitalizing on theExploding Lifelong Education Market Jeff Cobb 978-0-8144-3225-9 / HC / $29.95

Learning to Succeed Rethinking Corporate Education in aWorld of Unrelenting Change Jason Wingard 978-0-8144-3413-0 / HC / $29.95

Management Training Tool Kit, The 35 Exercises to Prepare Managers for the Challenges They Face Every Day Alan Clardy, Ph.D. 978-0-8144-3114-6 / PB / $34.95

Negotiation at Work Maximize Your Team’s Skills with 60 High-Impact Activities Ira G. Asherman 978-0-8144-3190-0 / PB / $34.95

Trainer’s Handbook, The The AMA Guide to Effective Training Garry Mitchell 978-0-8144-0341-9 / HC / $75.00 Short Discount

Trainer’s Tool Kit, The SECOND EDITIONCy Charney and Kathy Conway 978-0-8144-7268-2 / PB / $18.95

Training on Trial How Workplace Learning Must Reinvent Itself to Remain Relevant James D. Kirkpatrick and Wendy Kayser Kirkpatrick 978-0-8144-1464-4 / HC / $24.95

Training That Delivers Results Instructional Design That Aligns with Business Goals Dick Handshaw 978-0-8144-3403-1 / PB / $34.95

Working Longer New Strategies for Managing, Training,and Retaining Older Employees William J. Rothwell, Harvey Sterns,Diane Spokus and Joel Reaser 978-0-8144-7392-4 / PB / $29.95

Page 33: AMACOM Books Fall 2014 catalog

TITLE AND AUTHOR INDEX

31

TITLE INDEX101 Activities for Delivering Knock YourSocks Off Service . . . . . . . . . . . . . . . .22

101 Project Management Problems and How to Solve Them . . . . . . . . . . . .27

101 Sample Write-Ups for Documenting Employee Performance Problems . . . . . . . . . . . . .24

101 Tough Conversations to Have with Employees . . . . . . . . . . . .24

11 Laws of Likability, The . . . . . . . . . . .20

201 Knockout Answers to Tough Interview Questions . . . . . . . . . .20

2600 Phrases for Effective Performance Reviews . . . . . . . . . . . . . .24

2600 Phrases for Setting Effective Performance Goals . . . . . . . . .24

30 Days to a More Powerful Memory . . .30

6 Secrets to Startup Success . . . . . . . . .30

7 Hidden Reasons Employees Leave, The . . . . . . . . . . . . .24

7 Steps to Raising a Bilingual Child . . . .27

96 Great Interview Questions to Ask Before You Hire . . . . . . . . . . . . .24

ABCs of Breastfeeding, The . . . . . . . . . .27

Absolutely Small . . . . . . . . . . . . . . . . . .29

Accidental Salesperson, The . . . . . . . . .29

According to Kotler . . . . . . . . . . . . . . . .26

Accounting for the Numberphobic . . . . .12

Acing the Interview . . . . . . . . . . . . . . . .20

ADD/ADHD Drug Free . . . . . . . . . . . . . .27

Administrative Assistant’s and Secretary’s Handbook . . . . . . . . . .20

AMA Business Boot Camp . . . . . . . . . . .25

AMA Dictionary of Business and Management, The . . . . . . . . . . . . .25

AMA Guide to Management Development, The . . . . . . . . . . . . . . . .25

AMA Handbook of Business Documents, The . . . . . . . . . .21

AMA Handbook of Business Letters . . . .21

AMA Handbook of Business Writing, The . . . . . . . . . . . . .21

AMA Handbook of Due Diligence, The . .22

AMA Handbook of Financial Risk Management, The . . . . . . . . . . . .22

AMA Handbook of Leadership, The . . . .24

AMA Handbook of Project Management, The . . . . . . . . . .27

AMA Handbook of Public Relations, The . . . . . . . . . . . . . .26

American Entrepreneur . . . . . . . . . . . . .23

Amp Up Your Sales . . . . . . . . . . . . . . . .16

Anticipate . . . . . . . . . . . . . . . . . . . . . . . .5

Art of Social Selling, The . . . . . . . . . . . .29

Art of War for Small Business, The . . . . .30

Auditing Your Human Resources Department . . . . . . . . . . . . .23

Be a Direct Selling Superstar . . . . . . . . .26

Be a Network Marketing Superstar . . . . .26

Be a Party Plan Superstar . . . . . . . . . . .26

Be a Recruiting Superstar . . . . . . . . . . .26

Becoming an Exceptional Executive Coach . . . . . . . . . . . . . . . . .25

Behind Every Good Decision . . . . . . . . . .4

Bench Strength . . . . . . . . . . . . . . . . . . .25

Beyond the Lean Revolution . . . . . . . . .22

Black Belt Negotiating . . . . . . . . . . . . . .27

Black Faces in White Places . . . . . . . . .20

Blueprint for Corporate Governance, A . .22

Board of Directors and Audit Committee Guide to Fiduciary Responsibilities, The . . . . . . .22

Brain Sense . . . . . . . . . . . . . . . . . . . . .29

Brand Aid . . . . . . . . . . . . . . . . . . . . . . .17

Brand Real . . . . . . . . . . . . . . . . . . . . . .26

Building a Winning Sales Force . . . . . . .29

Business Confidential . . . . . . . . . . . . . .22

Buying Styles . . . . . . . . . . . . . . . . . . . .29

Career Match . . . . . . . . . . . . . . . . . . . .20

Celebration of Fools . . . . . . . . . . . . . . . .22

Chocolate Fortunes . . . . . . . . . . . . . . . .24

Click Millionaires . . . . . . . . . . . . . . . . . .24

Coaching Connection, The . . . . . . . . . . .25

Collaborative Planning, Forecasting, and Replenishment . . . . . .28

Commercial Mortgages 101 . . . . . . . . . .28

Complete Guide to Hiring and FiringGovernment Employees, The . . . . . . . .25

Complete Guide to Investing inForeclosures, The . . . . . . . . . . . . . . . .28

Complete Guide to Sales Force Incentive Compensation, The . . . . . . . .29

Conflict and Communication Activity Book, The . . . . . . . . . . . . . . . .30

Consultative Selling . . . . . . . . . . . . . . . .29

Conversations That Sell . . . . . . . . . . . . .29

Coolfarming . . . . . . . . . . . . . . . . . . . . .22

Coolhunting . . . . . . . . . . . . . . . . . . . . .22

Cracking the New Job Market . . . . . . . . .20

Creativity & Problem Solving (Brian Tracy Success Library) . . . . . . . .10

Critical Thinking Toolkit, The . . . . . . . . .25

Crowdfunding Handbook, The . . . . . . . .13

Crunch Point . . . . . . . . . . . . . . . . . . . . .20

Cultural Intelligence Difference, The . . .22

Customer Experience 3.0 . . . . . . . . . . . .22

Customer Service Survival Kit, The . . . . .22

Customer Service Training 101 . . . . . . .22

Data Crush . . . . . . . . . . . . . . . . . . . . . .20

Deadly Blue . . . . . . . . . . . . . . . . . . . . .23

Debt-Free Spending Plan, The . . . . . . . .27

Delegation & Supervision (The Brian Tracy Success Library) . . . . .25

Delight Your Customers . . . . . . . . . . . . .22

Delivering Knock Your Socks Off Service . . . . . . . . . . . . . . . .22

Designing Dynamic Organizations . . . . . .25

Disaster Recovery Handbook, The . . . . .27

Discipline Without Punishment . . . . . . .25

Diversity Training Activity Book, The . . . .30

Do It! Marketing . . . . . . . . . . . . . . . . . .26

Don’t Think Pink . . . . . . . . . . . . . . . . . .26

e-Riches 2.0 . . . . . . . . . . . . . . . . . . . . .24

eBay Seller’s Tax and Legal Answer Book, The . . . . . . . . . . . .24

Economy of You, The . . . . . . . . . . . . . . .30

Effective Succession Planning . . . . . . . .25

Elements of Influence . . . . . . . . . . . . . .27

Elements of Power, The . . . . . . . . . . . . .23

Elements of Resume Style, The . . . . . . .14

Emotional Intelligence for Project Managers . . . . . . . . . . . . . . . . .28

Emotional Intelligence for Sales Success 29

Enemy of Engagement, The . . . . . . . . . .25

Engaging Government Employees . . . . .25

Enterprise Project Governance . . . . . . . .28

EQ Difference, The . . . . . . . . . . . . . . . .20

EQ Interview, The . . . . . . . . . . . . . . . . .25

Essentials of Finance and Accounting for Nonfinancial Managers, The . . . . . .22

Essentials of Inventory Management . . . .28

Etiquette Edge, The . . . . . . . . . . . . . . . .20

Evergreen . . . . . . . . . . . . . . . . . . . . . . . .8

Everything You Need to Know Before Buying a Co-op,Condo, or Townhouse . . . . . . . . . . . . . .28

Exceptional Service, Exceptional Profit . .22

Experience Effect, The . . . . . . . . . . . . .26

Export/Import Procedures andDocumentation . . . . . . . . . . . . . . . . . .19

Facilitator’s Fieldbook, The . . . . . . . . . .25

Facility Management Handbook, The . . .27

Fail Fast or Win Big . . . . . . . . . . . . . . . . .9

Fair, Square & Legal . . . . . . . . . . . . . . .23

FBI Career Guide, The . . . . . . . . . . . . . .20

Field Tested . . . . . . . . . . . . . . . . . . . . .23

Financial Fresh Start . . . . . . . . . . . . . . .27

First-Time Manager, The . . . . . . . . . . . .25

Fitness After 40 . . . . . . . . . . . . . . . . . .23

Focal Point . . . . . . . . . . . . . . . . . . . . . .20

Food Fray . . . . . . . . . . . . . . . . . . . . . . .29

Franchising & Licensing . . . . . . . . . . . .23

Front Desk Security and Safety . . . . . . .27

Full Engagement! . . . . . . . . . . . . . . . . .25

Fundamentals of Enterprise RiskManagement . . . . . . . . . . . . . . . . . . . .19

Fundamentals of Project Management . .28

Fundamentals of Sales Management for the Newly Appointed Sales Manager . . . . . . . . . . .29

Future Savvy . . . . . . . . . . . . . . . . . . . . .23

Geeks of War, The . . . . . . . . . . . . . . . . .29

Generations at Work . . . . . . . . . . . . . . .25

Generations, Inc. . . . . . . . . . . . . . . . . . .25

Get Clients Now!™ . . . . . . . . . . . . . . . .26

Get Weird! . . . . . . . . . . . . . . . . . . . . . . .25

Getting to Innovation . . . . . . . . . . . . . . .25

Going Social . . . . . . . . . . . . . . . . . . . . .26

Graphic Designer’s Business Survival Guide, The . . . . . . . . . . . . . . .30

Handbook for Strategic HR . . . . . . . . . .23

Hidden Leader, The . . . . . . . . . . . . . . . .15

High-Impact Interview Questions . . . . . .25

High-Profit Selling . . . . . . . . . . . . . . . . .29

High-Tech, High-Touch Customer Service . . . . . . . . . . . . . . . . .22

Home for Dinner . . . . . . . . . . . . . . . . . . .7

Home Makeovers That Sell . . . . . . . . . .28

How the Best Leaders Lead . . . . . . . . . .24

How to Become a Better Negotiator . . . .27

How to Land a Top-Paying Federal Job . .20

How to Make It Big as a Consultant . . . .20

How to Tell Anyone Anything . . . . . . . . .21

How to Write Fast Under Pressure . . . . .21

HR Answer Book, The . . . . . . . . . . . . . .23

HR from the Heart . . . . . . . . . . . . . . . . .23

I Hear You . . . . . . . . . . . . . . . . . . . . . . .20

Idea Agent . . . . . . . . . . . . . . . . . . . . . .24

Idea to Invention . . . . . . . . . . . . . . . . . .30

Improving the Performance of Government Employees . . . . . . . . . .25

Improving Your Project Management Skills . . . . . . . . . .28

In Faith and In Doubt . . . . . . . . . . . . . .27

In the Shadow of the Dragon . . . . . . . . .24

Increase Your Influence at Work . . . . . . .20

Innovation at Work . . . . . . . . . . . . . . . . .30

Innovation Killer, The . . . . . . . . . . . . . .25

Innovative Sale, The . . . . . . . . . . . . . . .29

Insider’s Guide to Building a Successful Consulting Practice, An . . . .20

Instructional Design for Action Learning . . . . . . . . . . . . . . . . . .30

Intelligent Leadership . . . . . . . . . . . . . .24

Internet Riches . . . . . . . . . . . . . . . . . . .24

Internet Riches . . . . . . . . . . . . . . . . . . .24

Into the Storm . . . . . . . . . . . . . . . . . . . .25

Investing in a Sustainable World . . . . . .23

It Factor, The . . . . . . . . . . . . . . . . . . . .20

It Gets Easier! . . . And Other Lies We Tell New Mothers . . .27

It’s Not the Size of the Data — It’s How You Use It . . . . . . . . . . . . . . .26

Job Search Checklist, The . . . . . . . . . . .21

Job Search Solution, The . . . . . . . . . . . .21

Joy of Retirement, The . . . . . . . . . . . . . .20

Just Listen . . . . . . . . . . . . . . . . . . . . . .21

Keeping Employees Accountable for Results . . . . . . . . . . . .25

Keeping the People Who Keep You inBusiness . . . . . . . . . . . . . . . . . . . . . . .25

Key to the C-Suite, The . . . . . . . . . . . . .29

Kindness Revolution, The . . . . . . . . . . .22

Landlord’s Financial Tool Kit, The . . . . .28

Language of Success, The . . . . . . . . . . .21

Laws of Charisma, The . . . . . . . . . . . . .20

Lead by Example . . . . . . . . . . . . . . . . . .24

Lead with a Story . . . . . . . . . . . . . . . . .21

Lead with Humility . . . . . . . . . . . . . . . . .3

Lead with Purpose . . . . . . . . . . . . . . . . .24

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32

Lead Your Boss . . . . . . . . . . . . . . . . . . .24

Leader’s Guide to Speaking with Presence, The . . . . . . . . . . . . . . .24

Leader’s Pocket Guide, The . . . . . . . . . .24

Leadership (The Brian Tracy Success Library) . . . . .24

Leadership 2030 . . . . . . . . . . . . . . . . .24

Leadership Training Activity Book, The . .30

Leading at The Edge . . . . . . . . . . . . . . .24

Leading at The Edge . . . . . . . . . . . . . . .24

Leading the Learning Revolution . . . . . .30

Leading with Cultural Intelligence . . . . .24

Leading with Kindness . . . . . . . . . . . . .24

Lean but Agile . . . . . . . . . . . . . . . . . . . .23

Learning to Succeed . . . . . . . . . . . . . . .30

Life in Balance, A . . . . . . . . . . . . . . . . .30

Little Book of Leadership Development, The . . . . . . .24

Live From Jordan . . . . . . . . . . . . . . . . . .27

Looks . . . . . . . . . . . . . . . . . . . . . . . . . .21

Lost Art of the Great Speech, The . . . . .21

Make Your Contacts Count . . . . . . . . . . .21

Management (The Brian Tracy Success Library) . . . . .25

Management 500, The . . . . . . . . . . . . .25

Management Training Tool Kit, The . . . .30

Management? It’s Not What You Think! .25

Manager 3.0 . . . . . . . . . . . . . . . . . . . . .25

Manager’s Guide to Coaching, A . . . . . . .25

Manager’s Guide to HR, The . . . . . . . . .25

Manager’s Guide to Virtual Teams, A . . . .26

Managing Brand You . . . . . . . . . . . . . . .20

Managing Government Employees . . . . .26

Managing Knock Your Socks Off Service . . . . . . . . . . . . . . . .22

Managing Your Government Career . . . . .21

Market-Driven Supply Chain, The . . . . . .28

Marketing (The Brian Tracy Success Library) . . . . .26

Marketing Plan, The . . . . . . . . . . . . . . .26

Marketing to Millennials . . . . . . . . . . . .26

Mastering Import & Export Management .24

Maximizing Project Value . . . . . . . . . . . .28

Maximum Influence . . . . . . . . . . . . . . .27

Mergers and Acquisitions from A to Z . . .22

Million-Dollar Financial Advisor, The . . . .22

Million-Dollar Financial Services Practice, The . . . . . . . . . . . . .22

More Quick Team-Building Activities for Busy Managers . . . . . . . . .30

Mortgage Confidential . . . . . . . . . . . . . .28

Motivation (The Brian Tracy Success Library) . . . . .26

Negotiation (The Brian Tracy Success Library) . . . . .27

Negotiation at Work . . . . . . . . . . . . . . . .30

New Corporate Facts of Life, The . . . . . .23

New HR Analytics . . . . . . . . . . . . . . . . .23

New Korea, The . . . . . . . . . . . . . . . . . . .24

New Manager’s Tool Kit, The . . . . . . . . .26

New Rules of Lead Generation, The . . . .26

New Sales. Simplified. . . . . . . . . . . . . .29

New Supervisor’s Survival Manual, The . .26

Nice Teams Finish Last . . . . . . . . . . . . .30

No More Pointless Meetings . . . . . . . . . .26

Nonprofit Fundraising Solution, The . . . .22

Nonstop Sales Boom . . . . . . . . . . . . . . .29

Now, Build a Great Business! . . . . . . . .23

Operation Excellence . . . . . . . . . . . . . . .20

OtherWise . . . . . . . . . . . . . . . . . . . . . .23

Own Your Future . . . . . . . . . . . . . . . . . .21

Parenting an Adult with Disabilities or Special Needs . . . . . . . .27

Parenting Beyond Belief . . . . . . . . . . . .27

Parenting with a Story . . . . . . . . . . . . . . .6

People Styles at Work...And Beyond . . . .20

Perfectly Able . . . . . . . . . . . . . . . . . . . .23

Performance Appraisal Tool Kit, The . . . .23

Performance-Based Project Management . . . . . . . . . . . . . .28

Personality Power . . . . . . . . . . . . . . . . .21

Persuasion IQ . . . . . . . . . . . . . . . . . . . .27

Persuasive Business Proposals . . . . . . . .21

Portable Mentor, The . . . . . . . . . . . . . . .21

Positioned . . . . . . . . . . . . . . . . . . . . . . .23

Power of a Positive Attitude, The . . . . . .20

Power of Business Process Improvement, The . . . . . . . . . .28

Power of Charm, The . . . . . . . . . . . . . . .30

Power of Convergence, The . . . . . . . . . .21

Power of Presence, The . . . . . . . . . . . . .20

Power of Reputation . . . . . . . . . . . . . . .23

Powerful Phrases for Dealing with Difficult People . . . . . . . .20

Powerful Phrases for Effective Customer Service . . . . . . . . . .22

Powerful Phrases for Successful Interviews . . . . . . . . . . . . . .21

Powerful Proposals . . . . . . . . . . . . . . . .21

Practical Drucker, The . . . . . . . . . . . . . .26

Preparing for Leadership . . . . . . . . . . . .24

Primal Teams . . . . . . . . . . . . . . . . . . . . .2

ProActive Sales Management . . . . . . . . .29

ProActive Selling . . . . . . . . . . . . . . . . . .29

Productive Performance Appraisals . . . .26

Program Management Office Advantage, The . . . . . . . . . . . . . . . . . .28

Project Management for Non-Project Managers . . . . . . . . . . . . .28

Project Management for Small Business . . . . . . . . . . . . . . . . . .28

Project Management Question and Answer Book, The . . . . . . . . . . . . .28

Project Management That Works . . . . . .28

Project Management Tool Kit, The . . . . .28

Property Management Tool Kit, The . . . .28

Punctuation at Work . . . . . . . . . . . . . . .21

Questions That Sell . . . . . . . . . . . . . . . .29

Quick Brainstorming Activities for Busy Managers . . . . . . . . . . . . . . . .26

Quick Emotional Intelligence Activities for Busy Managers . . . . . . . . .26

Quick Meeting Openers for Busy Managers . . . . . . . . . . . . . . . .26

Quick Team-Building Activities for Busy Managers . . . . . . . . .30

Rainmaker’s Toolkit, The . . . . . . . . . . . .26

Raising Capital . . . . . . . . . . . . . . . . . . .22

Raising Freethinkers . . . . . . . . . . . . . . .27

Real Estate Investor’s Guide to Financing, The . . . . . . . . . . . .28

Real Estate Presentations That Make Millions . . . . . . . . . . . . . . .28

Real Influence . . . . . . . . . . . . . . . . . . . .21

Reclaiming the Sky . . . . . . . . . . . . . . . .21

Recruiting, Interviewing, Selecting & Orienting New Employees . . . . . . . . .23

Redefining Operational Excellence . . . . .26

Reinvention . . . . . . . . . . . . . . . . . . . . . .20

Rescue the Problem Project . . . . . . . . . .28

Results Without Authority . . . . . . . . . . .28

Roadmap to Strategic HR . . . . . . . . . . .23

ROI of Human Capital, The . . . . . . . . . .23

Sales Scripts That Sell . . . . . . . . . . . . . .29

Sales Success (The Brian Tracy Success Library) . . . . .10

Scorecard Solution, The . . . . . . . . . . . . .18

Secret Language of Influence, The . . . . .29

Secret Service . . . . . . . . . . . . . . . . . . . .22

Secret to Peak Productivity, The . . . . . . .20

Secrets of the Marketing Masters . . . . . .26

Secrets of Word-of-Mouth Marketing, The . . . . . . . . . . . . . . . . . .27

Sell Your Business for an Outrageous Price . . . . . . . . . . . . . . .12

Selling Above and Below the Line . . . . .16

Selling to Anyone Over the Phone . . . . . .29

Seven Secrets for Negotiating with Government . . . . . . . . . . . . . . . . .23

Service Failure . . . . . . . . . . . . . . . . . . .22

Slow Down, Sell Faster! . . . . . . . . . . . . .29

Small-Business Guide to Government Contracts, The . . . . . . . . .30

Smart Selling on the Phone and Online . . . . . . . . . . . . . . . .29

Soldier of Finance . . . . . . . . . . . . . . . . .27

Speak to Win . . . . . . . . . . . . . . . . . . . . .21

Standout Business Plan, The . . . . . . . . .30

Star Factor, The . . . . . . . . . . . . . . . . . . .26

Stiletto Network . . . . . . . . . . . . . . . . . .21

Strategic Connections . . . . . . . . . . . . . .15

Strategic Customer Service . . . . . . . . . .22

Stress Less. Achieve More. . . . . . . . . . .14

Stress-Free Potty Training . . . . . . . . . . .27

Stress-Free Pregnancy Guide, The . . . . .27

Strong Kids, Healthy Kids . . . . . . . . . . .27

Succeeding in the Project Management Jungle . . . . . . . . . . . . . . .28

Success Under Stress . . . . . . . . . . . . . .20

Successful Acquisition . . . . . . . . . . . . .22

Successful Business Process Management . . . . . . . . . . . . . .28

Successful Cold Call Selling . . . . . . . . . .29

Successful Virtual Classroom, The . . . . .18

Supercommunicator . . . . . . . . . . . . . . .21

Supply Chain Excellence . . . . . . . . . . . .28

Supply Chain Management Guide to Business Continuity, A . . . . . .28

Supply-Based Advantage, The . . . . . . . .28

Survival Guide to Parenting Teens, A . . .27

Surviving the Cancer System . . . . . . . . .23

Talent Leadership . . . . . . . . . . . . . . . . .23

Targeted . . . . . . . . . . . . . . . . . . . . . . . .17

Team of Leaders, A . . . . . . . . . . . . . . . .30

Team-Building Tool Kit, The . . . . . . . . . .30

Teenagers 101 . . . . . . . . . . . . . . . . . . . .6

Ten Golden Rules of Leadership, The . . . .8

Think Agile . . . . . . . . . . . . . . . . . . . . . . .4

Think Bigger . . . . . . . . . . . . . . . . . . . . .21

This Is How to Get Your Next Job . . . . . .21

Time Management (The Brian Tracy Success Library) . . . . .20

Time Power . . . . . . . . . . . . . . . . . . . . . .20

Time Trap, The . . . . . . . . . . . . . . . . . . .20

Trainer’s Handbook, The . . . . . . . . . . . .30

Trainer’s Tool Kit, The . . . . . . . . . . . . . .30

Training on Trial . . . . . . . . . . . . . . . . . . .30

Training That Delivers Results . . . . . . . .30

Trajectory . . . . . . . . . . . . . . . . . . . . . . .21

Transforming Performance Measurement . . . . . . . . .23

True Alignment . . . . . . . . . . . . . . . . . . .26

Truth . . . . . . . . . . . . . . . . . . . . . . . . . . .27

Truth Doesn’t Have to Hurt, The . . . . . . . .2

Unbeatable Resumes . . . . . . . . . . . . . .21

Unlimited Sales Success . . . . . . . . . . . .29

Web Copy That Sells . . . . . . . . . . . . . . .27

Well Said! . . . . . . . . . . . . . . . . . . . . . . .21

What Keeps Leaders Up at Night . . . . . .26

What Your CEO Needs to Know About Sales Compensation . . . . . . . . . .29

Who Says It’s a Man’s World . . . . . . . . .21

Whoever Tells the Best Story Wins . . . . .21

Why Boys Fail . . . . . . . . . . . . . . . . . . . .22

Wiki Management . . . . . . . . . . . . . . . . .26

Winning Factor, The . . . . . . . . . . . . . . .26

Working Longer . . . . . . . . . . . . . . . . . . .30

World Gone Social, A . . . . . . . . . . . . . . .23

Writing Effective Policies and Procedures . . . . . . . . . . . .23

Your Successful Career as a Mortgage Broker . . . . . . . . . . . . . .29

Your Successful Real Estate Career . . . .29

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AUTHOR INDEXAgnew, Tom . . . . . . . . . . . . . . .25

Ahlstrand, Bruce . . . . . . . . . . . .25

Alleman, Glen B. . . . . . . . . . . . .28

Allen, Lawrence L. . . . . . . . . . . .24

Allen, Scott J. . . . . . . . . . . . . . .24

Alphonso, Andre . . . . . . . . . . . . .15

Alston, Rennie . . . . . . . . . . . . . .24

Applegate, Jill . . . . . . . . . . . . . .22

Arden, Ron . . . . . . . . . . . . . . . .30

Arthur, Diane . . . . . . . . . . . . . . .23

Asherman, Ira G. . . . . . . . . . . . .30

Au, Sara . . . . . . . . . . . . . . . . . .27

Aubuchon, Norbert . . . . . . . . . . .23

Baber, Anne . . . . . . . . . .15, 21, 23

Bacon, Terry R. . . . . . . . . . .21, 27

Bade, Donna L. . . . . . . . . . . . . .19

Baker, William F. . . . . . . . . . . . .24

Baldoni, John . . . . . . . . . . . . . . .24

Barner, Robert W. . . . . . . . . . . . .25

Barretta, Jackie . . . . . . . . . . . . . .2

Barton Rabe, Cynthia . . . . . . . . .25

Beirne, Mike . . . . . . . . . . . . . . .28

Belew, Shannon . . . . . . . . . . . . .29

Belker, Loren B. . . . . . . . . . . . . .25

Bell, Chip R. . . . . . . . . . . . . . . .22

Bender, Mark . . . . . . . . . . . . . . .20

Bennett, Scott . . . . . . . . . . . . . .14

Bennington, Emily . . . . . . . . . . .21

Berges, Steve . . . . . . . . . . . . . . .28

Berman, Jeff . . . . . . . . . . . . . . .28

Berman, Paula K. . . . . . . . . . . . .28

Bernstein, Aimee . . . . . . . . . . . .14

Beshara, Tony . . . . . . . . . . .20, 21

Bidou, Ann . . . . . . . . . . . . . . . .20

Birkel, Damian . . . . . . . . . . . . . .21

Bleeke, Nancy . . . . . . . . . . . . . .29

Blumenthal, Ira . . . . . . . . . . . . .20

Bolstorff, Peter . . . . . . . . . . . . . .28

Bolton, Dorothy Grover . . . . . . . .20

Bolton, Robert . . . . . . . . . . . . . .20

Borchard, David C. . . . . . . . . . . .20

Boyan, Lee . . . . . . . . . . . . . . . . .29

Bradberry, John . . . . . . . . . . . . .30

Branham, Leigh . . . . . . . . . .24, 25

Braun, David . . . . . . . . . . . . . . .22

Bright, Deb . . . . . . . . . . . . . . . . .2

Brown, Paul B. . . . . . . . . . . . . . .21

Brynie, Faith Hickman . . . . . . . .29

Brynteson, Richard . . . . . . . . . . .30

Burrows III, Robert P. . . . . . . . . .28

Cabanis-Brewin, Jeannette . . . . .27

Campbell, Nancy J. . . . . . . . . . . .23

Caroselli, Marlene . . . . . . . . . . . .25

Charney, Cy . . . . . . . . . . . . .21, 30

Cherry, Paul . . . . . . . . . . . . . . . .29

Chorba, Tierah . . . . . . . . . . . . . .29

Christensen, Mary . . . . . . . . . . . .26

Christensen, Ralph . . . . . . . . . . .23

Christensen, Wayne . . . . . . . . . .26

Christopher, Darlene . . . . . . . . . .18

Clardy, Alan . . . . . . . . . . . . . . . .30

Cobb, Jeff . . . . . . . . . . . . . . . . .30

Cohen, William A. . . . . . . . . .20, 26

Coine, Ted . . . . . . . . . . . . . . . . .23

Coleman, Edward . . . . . . . . . . . .21

Collins, Rod . . . . . . . . . . . . . . . .26

Conway, Kathy . . . . . . . . . . . . . .30

Cook, Thomas A. . . . . . . . . . . . .24

Cooper, Scott . . . . . . . . . . . . . . .22

Coughlin, Dan . . . . . . . . . . . . . .25

Crilly, William M. . . . . . . . . . . . .22

Curtin, Steve . . . . . . . . . . . . . . .22

Daniels, Lawrence J. . . . . . . . . . .30

Davis, Kevin . . . . . . . . . . . . . . . .29

Davis, Sid . . . . . . . . . . . . . . . . .28

de Jong, Rob-Jan . . . . . . . . . . . . .5

Dennis, Donna J. . . . . . . . . . . . .24

Deurlein, Rebecca . . . . . . . . . . . .6

Devor, Jan . . . . . . . . . . . . . . . . .27

DiJulius, John R. . . . . . . . . . . . .22

Dilenschneider, Robert L. . . . . . .26

Dinsmore, Paul C. . . . . . . . . .27, 28

Donnolo, Mark . . . . . . . . . . . . . .29

Donohoe, Patricia A. . . . . . . . . . .20

Dowell, William . . . . . . . . . . . . .24

Dowis, Richard . . . . . . . . . . . . . .21

Downey, Diane . . . . . . . . . . . . . .25

Dwyer, Paul . . . . . . . . . . . . . . . .28

Earnest, Peter . . . . . . . . . . . . . .22

Ebenstein, Donny . . . . . . . . . . . .20

Echeverria, Lina M. . . . . . . . . . . .24

Edinger, Scott K. . . . . . . . . . . . .15

Edwards, John . . . . . . . . . . . . . .29

Edwards, Kenneth W. . . . . . . . . .29

Emerson, Brian . . . . . . . . . . . . .25

Ennico, Cliff . . . . . . . . . . . . .13, 24

Evans, Vaughan . . . . . . . . . . . . .30

Evenson, Renee . . . . . . . . . .20, 22

Falcone, Paul . . . . . . . . .23, 24, 26

Fayer, Michael D. . . . . . . . . . . . .29

Feigon, Josiane Chriqui . . . . . . . .29

Ferraro, Jack . . . . . . . . . . . . . . .28

Fesen, Mark . . . . . . . . . . . . . . . .23

Fields, Edward . . . . . . . . . . . . . .22

Filipczak, Bob . . . . . . . . . . . . . .25

Finlayson, Andrew . . . . . . . . . . .23

Fishel, Anne K. . . . . . . . . . . . . . .7

Fitz-enz, Jac . . . . . . . . . . . . . . .23

Fleming, Noah . . . . . . . . . . . . . . .8

Fotopulos, Dawn . . . . . . . . . . . . .12

Fox, Scott . . . . . . . . . . . . . . . . .24

Francis, Colleen . . . . . . . . . . . . .29

Frisch, Michael . . . . . . . . . . . . .25

Fritz, Roger . . . . . . . . . . . . . . . .20

Fromm, Jeff . . . . . . . . . . . . . . . .26

Galbraith, Jay . . . . . . . . . . . . . . .25

Gallagher, Richard S. . . . . . .21, 22

Gamble, Michael . . . . . . . . . . . .29

Gamble, Teri . . . . . . . . . . . . . . .29

Garton, Christie . . . . . . . . . . . . .26

Geltman, Joani . . . . . . . . . . . . . .27

Gloor, Peter . . . . . . . . . . . . . . . .22

Goldman, Jeremy . . . . . . . . . . . .26

Goldsmith, Marshall . . . . . . . . . .24

Goodman, John A. . . . . . . . . . . .22

Gordon, Adam . . . . . . . . . . . . . .23

Gorrell, Paul . . . . . . . . . . . . . . . .25

Goulston, Mark . . . . . . . . . . . . . .21

Graber, Jim . . . . . . . . . . . . . . . .23

Grashina, Marina N. . . . . . . . . . .28

Grbavac, Richard . . . . . . . . . . . .26

Grimme, Don . . . . . . . . . . . . . . .26

Grimme, Sheryl . . . . . . . . . . . . .26

Grote, Dick . . . . . . . . . . . . . . . .25

Gustavson, Paul . . . . . . . . . . . . .30

Habib, Mohsin . . . . . . . . . . . . . .28

Hahn, Fredrick . . . . . . . . . . . . . .27

Hall, Kathleen . . . . . . . . . . . . . .30

Hampton, John J. . . . . . . . . .19, 22

Hanan, Mack . . . . . . . . . . . . . . .29

Handshaw, Dick . . . . . . . . . . . . .30

Hare, Bill . . . . . . . . . . . . . . . . . .22

Harrington-Mackin, Deborah . . . .30

Hart, Lois B. . . . . . . . . . . . . . . .30

Hasse, Jim . . . . . . . . . . . . . . . . .23

Hayden, C. J. . . . . . . . . . . . . . . .26

Heagney, Joseph . . . . . . . . . . . . .28

Hedges, Kristi . . . . . . . . . . . . . .20

Hoevemeyer, Victoria A. . . . . . . . .25

Holland, R. William . . . . . . . . . .20

Holtman, Margaret P. . . . . . . . . .24

Hoover, John . . . . . . . . . . . . . . .25

Hoque, Faisal . . . . . . . . . . . . . . .21

Horrell, Ed . . . . . . . . . . . . . . . . .22

Hunter, Mark . . . . . . . . . . . . . . .29

Inghilleri, Leonardo . . . . . . . . . . .22

Jacobelli, Frank . . . . . . . . . . . . .27

Jaffe, Sam . . . . . . . . . . . . . . . . .24

Jain, Piyanka . . . . . . . . . . . . . . . .4

Jamieson, David . . . . . . . . . . . . .23

Jamieson, David W. . . . . . . . . . . .25

Jayaraman, Lakshmi . . . . . . . . . . .4

Jensen, Peter . . . . . . . . . . . . . . .26

Johnson, Larry . . . . . . . . . . . . . .25

Johnson, Lisa . . . . . . . . . . . . . . .26

Johnson, Meagan . . . . . . . . . . . .25

Joseph, Jim . . . . . . . . . . . . . . . .26

Justice, Tom . . . . . . . . . . . . . . . .25

Kaen, Fred R. . . . . . . . . . . . . . . .22

Karinch, Maryann . . . . . . . . . . . .22

Karsh, Brad . . . . . . . . . . . . . . . .25

Katcher, Bruce L. . . . . . . . . . . . .20

Kates, Amy . . . . . . . . . . . . . . . .25

Kay, Andrea . . . . . . . . . . . . . . . .21

Kayser Kirkpatrick, Wendy . . . . . .30

Kendrick, Tom . . . . . . . . . . .27, 28

Kessler, Paul R. . . . . . . . . . . . . .24

Kiernan, Matthew J. . . . . . . . . . .23

Kildow, Betty A. . . . . . . . . . .27, 28

Kim, Myung Oak . . . . . . . . . . . . .24

King, Dan E. . . . . . . . . . . . . . . .18

King, Emily . . . . . . . . . . . . . . . .23

Kirkpatrick, James D. . . . . . . . . .30

Koletar, Joseph W. . . . . . . . . . . .20

Komisarjevsky, Chris . . . . . . . . . .23

Koprince, Steven J. . . . . . . . . . . .30

Kotler, Philip . . . . . . . . . . . . . . .26

Kral, Ronald . . . . . . . . . . . . . . . .22

Krames, Jeffrey A. . . . . . . . . . . . .3

Kurian, George Thomas . . . . . . . .25

Kusy, Mitchell . . . . . . . . . . . . . .24

Lambert, Jonamay . . . . . . . . . . .30

Lampel, Joseph . . . . . . . . . . . . .25

Langford, Beverly . . . . . . . . . . . .20

Lauchman, Richard . . . . . . . . . .21

Lavigna, Robert J. . . . . . . . . . . . .25

Learned, Andrea . . . . . . . . . . . . .26

Lederman, Michelle Tillis . . . . . .20

Lee, Michael . . . . . . . . . . . . . . .27

Lee, Robert . . . . . . . . . . . . . . . .25

Lewis, Keami D. . . . . . . . . . . . . .30

Liff, Stewart . . . . . . .21, 25, 26, 30

Lipkin, Nicole . . . . . . . . . . . . . .26

Livermore, David . . . . . . . . .22, 24

Livoti, Carol . . . . . . . . . . . . . . . .27

Loehr, Anne . . . . . . . . . . . . . . . .25

Lorimer, Sally E. . . . . . . . . . . . . .29

Luecke, Richard A. . . . . . . . .20, 27

Luther, William M. . . . . . . . . . . .26

Lynn, Adele B. . . . . . . . .20, 25, 26

Page 36: AMACOM Books Fall 2014 catalog

TITLE AND AUTHOR INDEX

34

Lytle, Chris . . . . . . . . . . . . . . . .29

Mackenzie, Alec . . . . . . . . . . . . .20

Mackin, Deborah . . . . . . . . . . . .30

Martin, Dick . . . . . . . . . . . . .23, 26

Matias, Linda . . . . . . . . . . . . . . .20

Matsumura, Molleen . . . . . . . . . .27

Mattone, John . . . . . . . . . . .23, 24

Mazin, Rebecca . . . . . . . . . . . . .23

McArdle, Geri . . . . . . . . . . . . . . .30

McArthur, Sarah . . . . . . . . . . . . .24

McCarthy, Catherine . . . . . . . . . .24

McConnell, John H. . . . . . . . . . .23

McCormick, Jim . . . . . . . . . . . . .25

McCormick, Neil . . . . . . . . . . . . .23

McGowan, Dale . . . . . . . . . . . . .27

McIntosh, Perry . . . . . . . . . . . . .20

McKee, Sandra . . . . . . . . . . . . . .29

McWhorter Sember, Brette . . . . .28

Melnick, Sharon . . . . . . . . . . . . .20

Meola, Debbie . . . . . . . . . . . . . .24

Mersino, Anthony . . . . . . . . . . . .28

Metskas, Amanda . . . . . . . . . . . .27

Metzger, Karen L. . . . . . . . . . . . .25

Miller, Andrew . . . . . . . . . . . . . .26

Miller, Brian Cole . . . . . .25, 26, 30

Miller, William “Skip” . . . . . .16, 29

Mills, Harry . . . . . . . . . . . . . . . .26

Minahan, Matt . . . . . . . . . . . . . .23

Mintzberg, Henry . . . . . . . . . . . .25

Mitchell, Garry . . . . . . . . . . . . . .30

Moran, Sheila . . . . . . . . . . . . . . .22

Morgan, Peggy Lou . . . . . . . . . . .27

Morris, Rick A. . . . . . . . . . . . . . .28

Mortensen, Kurt W. . . . . . . . .20, 27

Mourdoukoutas, Panos . . . . . . . . .8

Mullen, David J. . . . . . . . . . . . . .22

Muller, Max . . . . . . . . . . . . .25, 28

Murphy, Martin . . . . . . . . . . . . . .26

Murphy, Tom . . . . . . . . . . . . . . .21

Myers, Selma . . . . . . . . . . . . . . .30

Myles, Tamara . . . . . . . . . . . . . .20

Nagler, JoAnneh . . . . . . . . . . . . .27

Newell, Michael W. . . . . . . . . . . .28

Newman, David . . . . . . . . . . . . .26

Nick, Michael J. . . . . . . . . . . . . .29

Nickerson, Pat . . . . . . . . . . . . . .20

Nie, Winter . . . . . . . . . . . . . . . .24

Nightingale, Deborah J. . . . . . . . .22

Nolan-Brown, Patricia . . . . . . . . .30

O’Malley, Michael . . . . . . . . . . . .24

Olefson, Shari . . . . . . . . . . . . . .27

Orbach, Benjamin . . . . . . . . . . . .27

Page, Susan . . . . . . . . . . . . . . . .28

Pagnoni, Laurence A. . . . . . . . . .22

Palmer, Kimberly . . . . . . . . . . . .30

Papke, Edgar . . . . . . . . . . . . . . .26

Patterson, James G. . . . . . . . . . .27

Patterson, Philana . . . . . . . . . . .20

Patzer, Gordon . . . . . . . . . . . . . .21

Paul, Andy . . . . . . . . . . . . . . . . .16

Pauwels, Koen . . . . . . . . . . . . . .26

Payant, Richard P. . . . . . . . . . . .27

Performance Research Associates 22

Perkins, Dennis N.T. . . . . . . .24, 25

Pettingell, Margaret . . . . . . . . . .25

Phillips, Joseph . . . . . . . . . . . . .28

Pierson Doti, Lynne . . . . . . . . . . .23

Pietrucha, Frank J. . . . . . . . . . . .21

Pinkett, Randal . . . . . . . . . . . . .20

Price, Darlene . . . . . . . . . . . . . .21

Pugh, David G. . . . . . . . . . . . . . .21

Putzier, John . . . . . . . . . . . . . . .25

Raia, Kelly . . . . . . . . . . . . . . . . .24

Raines, Claire . . . . . . . . . . . . . . .25

Reaser, Joel . . . . . . . . . . . . . . . .30

Reed, David . . . . . . . . . . . . .28, 29

Reilly, Edward . . . . . . . . . . . . . .25

Reinhard, Michael . . . . . . . . . . .28

Remley, Jim . . . . . . . . . . . . . . . .28

Richman, Larry . . . . . . . . . . . . . .28

Rivenburgh, Diana . . . . . . . . . . .23

Robinson, Jeffrey . . . . . . . . . . . .20

Robinson, Jeremy . . . . . . . . . . . .25

Rocha, Luiz . . . . . . . . . . . . . . . .28

Rogers, Stephen C. . . . . . . . . . . .28

Roper, Kathy O. . . . . . . . . . . . . .27

Rose, Jeff . . . . . . . . . . . . . . . . .27

Rosemarin, Judy . . . . . . . . . . . . .25

Rosenbaum, Robert . . . . . . . . . .28

Roth, Ken . . . . . . . . . . . . . . . . .28

Rothwell, William J. . . . .23, 25, 30

Royal, Cathy . . . . . . . . . . . . . . . .23

Royal, Mark . . . . . . . . . . . . . . . .25

Rubin, Stacey H. . . . . . . . . . . . .27

Russell, Doug . . . . . . . . . . . . . . .28

Ryckman, Pamela . . . . . . . . . . . .21

Sachs, Randi T. . . . . . . . . . . . . .26

Sain, Laurie . . . . . . . . . . . . . . . .15

Salacuse, Jeswald W. . . . . . . . . .23

Salmon, William A. . . . . . . . . . . .26

Sant, Tom . . . . . . . . . . . . . . . . .21

Sartain, Libby . . . . . . . . . . . . . .23

Schroeder, Bernhard . . . . . . . . . . .9

Schwartz, Matthew . . . . . . . . . . .29

Schweikart, Larry . . . . . . . . . . . .23

Scott, David T. . . . . . . . . . . . . . .26

Scott, Gini Graham . . . . . . . . . . .30

Seglin, Jeffrey L. . . . . . . . . . . . .21

Seidman, Dan . . . . . . . . . . . . . .29

Seidman, William . . . . . . . . . . . .26

Seifert, Dirk . . . . . . . . . . . . . . . .28

Sell, Yvonne . . . . . . . . . . . . . . . .24

Sharma, Puneet . . . . . . . . . . . . . .4

Sheetz-Runkle, Becky . . . . . . . . .30

Sherman, Andrew J. . . . . . . .22, 23

Short, Kevin . . . . . . . . . . . . . . . .12

Silverman, George . . . . . . . . . . .27

Sinha, Prabhakant . . . . . . . . . . .29

Smith, Mike . . . . . . . . . . . . . . . .17

Smith, Paul . . . . . . . . . . .6, 21, 23

Smith, Richard . . . . . . . . . . . . . .29

Snyder, Adam . . . . . . . . . . . . . . .20

Sokler, Lynn . . . . . . . . . . . . . . . .29

Solomon, Micah . . . . . . . . . . . . .22

Soupios, M. A. . . . . . . . . . . . . . . .8

Spitzer, Dean R. . . . . . . . . . . . . .23

Spokus, Diane . . . . . . . . . . . . . .30

Srinivasan, Jayakanth . . . . . . . . .22

Stanley, Colleen . . . . . . . . . . . . .29

Stavinoha, Peter L. . . . . . . . . . . .27

Steiner, Naomi . . . . . . . . . . . . . .27

Sterns, Harvey . . . . . . . . . . . . . .30

Stroman, James . . . . . . . . . . . . .20

Surdak, Christopher . . . . . . . . . .20

Tabuchi, Sensei Grant . . . . . . . . .27

Tan, Winston . . . . . . . . . . . . . . .23

Templin, Courtney . . . . . . . . . . .25

Thomas, Ann . . . . . . . . . . . . . . .22

Thompson, Mark . . . . . . . . . . . . .23

Thomsett, Michael C. . . . . . . . . .28

Tjahjana, Lia . . . . . . . . . . . . . . .28

Tobin, Daniel R. . . . . . . . . . . . . .25

Toister, Jeff . . . . . . . . . . . . . . . .22

Topchik, Gary S. . . . . . . . . . . . . .25

Topp, Elizabeth . . . . . . . . . . . . .27

Townsend, Maya . . . . . . . . . . . . .23

Tracy, Brian . . . . . . . . . . . . . . . . . . . .10, 20, 21, 23, 24, 25, 26, 27, 29, 30

Tracy, Michael . . . . . . . . . . . . . .29

Tripp, Rob . . . . . . . . . . . . . . . . .23

Ullmen, John . . . . . . . . . . . . . . .21

Upshaw, Lynn B. . . . . . . . . . . . .27

Valek, Lynne . . . . . . . . . . . . . . . .23

van Rijmenam, Mark . . . . . . . . . .21

Van Rooy, David L. . . . . . . . . . . .21

VanAuken, Brad . . . . . . . . . . . . .17

VanGundy, Arthur B. . . . . . . . . . .25

Vassallo, Philip . . . . . . . . . . . . . .21

Veloso, Maria . . . . . . . . . . . . . . .27

Vielmetter, Georg . . . . . . . . . . . .24

Viets, Annie . . . . . . . . . . . . . . . .23

Vincent, Laurence . . . . . . . . . . . .26

Vogel, Judy . . . . . . . . . . . . . . . .23

Vogelsang, John . . . . . . . . . . . . .23

Waisman, Charlotte S. . . . . . . . . .30

Walkup, Renee P. . . . . . . . . . . . .29

Wallace, Michael . . . . . . . . . . . .27

Ward, Dan L. . . . . . . . . . . . . . . .23

Watson, Lynn A. . . . . . . . . . . . . .27

Wauson, Jennifer . . . . . . . . .20, 21

Waymon, Lynne . . . . . . . . . .15, 21

Weasel, Lisa H. . . . . . . . . . . . . .29

Webber, Lawrence . . . . . . . . . . .27

Weinberg, Mike . . . . . . . . . . . . .29

Weiss, Donald H. . . . . . . . . . . . .23

Whiteman, Lily Madeleine . . . . . .20

Whitmire, Richard . . . . . . . . . . .22

Wilkinson, Michael . . . . . . . . . . .29

Williams, Taffy . . . . . . . . . . . . . . .4

Williams, Todd C. . . . . . . . . . . . .28

Wilson, Jerry S. . . . . . . . . . . . . .20

Wilson, Kevin . . . . . . . . . . . .20, 21

Wingard, Jason . . . . . . . . . . . . . .30

Winter, Ruth . . . . . . . . . . . . . . .23

Wiskup, Mark . . . . . . . . . . . . . . .20

Withers, Bill . . . . . . . . . . . . . . . .30

Wolk, Claudine . . . . . . . . . . . . . .27

Wright, Vonda . . . . . . . . . . . . . . .23

Wylde, Jim . . . . . . . . . . . . . . . . .15

Zemke, Ron . . . . . . . . . . . . .22, 25

Zichy, Shoya . . . . . . . . . . . .20, 21

Zofi, Yael . . . . . . . . . . . . . . . . . .26

Zoltners, Andris A. . . . . . . . . . . .29

Page 37: AMACOM Books Fall 2014 catalog

SALES REPRESENTATIVES

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3432-1 Acccounting for the Numberphobic $19.95

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