Alumni Poker Tour - Risk Free Revenue for Alumni & Athletic Associations

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2015/2016 Tour Guide EARN RISK FREE REVENUE FOR YOUR ALUMNI OR ATHLETIC ASSOCIATION

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Transcript of Alumni Poker Tour - Risk Free Revenue for Alumni & Athletic Associations

2015/2016 Tour Guide

EARN RISK FREE REVENUEFOR YOUR ALUMNI OR ATHLETIC ASSOCIATION

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Copyright © 2012

Aces & Angels, LLC

ALL RIGHTS RESERVED.

This booklet contains material pro-tected under International and Fed-eral Copyright Laws and Treaties. Any unauthorized reprint or use of this material is prohibited. No part of this booklet may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system without express written permission from the author / publisher.

ACES & ANGELS, LLC848 N. Rainbow Blvd.

Suite 282Las Vegas, NV 89107

(702) 430-9100

www.aces-angels.com

PRODUCED BY

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What We Do

Risk Free Revenue

Guarantee

The Event

What’s Included

Clients

Q & A

APT Features

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WelcomeThe Alumni Poker Tour™ and Aces & Angels™ can help your association or organization reach its financial goals.

EXPERIENCEDSeize the opportunity. The Alumni

Poker Tour™ is the exclusive nation-

al poker series for Colleges and University Alumni As-

sociations, Athletic Assocations & Booster Clubs. At

Aces & Angels, we provide our clients with the oppor-

tunity to harness the incredible power of an expertly

produced prestifious poker tour to raise tremendous

amounts of revenue. We work hand in hand with out

host organizations to ensure thier success.

We are much more than a poker fundraising company

and certainly light years ahead of the plethora of “ca-

sino night” companies which seem to be everywhere.

We are highly skilled, expert fundraising consultants

with unquestionably the finest staff and poker equip-

ment in the world. We work closely with our clients to

ensure their marketing, fundraising and public rela-

tions objectives are not only met, but exceeded.

Finally, we create phenomenal events that sponsors,

patrons and donors will never forget. They become

passionate about supporting our clients and excited

about participating year after year.

Please take a moment to read through the material

and reach out to us so we may create a stunning

Allumni Poker Tour Signature Event, just for you.

Michael Eakman

President & CEO

Aces & Angels, LLC

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Michael Eakman is one of just 170 poker executives worldwide with certification from the Poker Tournament Director’s Association and one of less than a handful of certified professionals that are not employed by a ma-jor casino or gaming company and available to assist nonprofits, associations and corpo-rations. In addition, we are proud members of the Tournament Directors Association (TDA) and the Poker Players Alliance (PPA).

4FACT

According to the World Poker Tour, “there

are more than 60 million poker players in

the United States and more than 100 Million Worldwide.

More people play Poker than Golf, Billiards & Tennis

combined”. If you are ignoring this highly desirable

demographic, you will have folded the winning hand. Poker

players are young, educated and passionate. Poker players

are far more philanthropic than the average population and

far too valuable to ignore.

Take a seat

Your Success is our only Goal!NOW BOOKING EVENTS FOR THE 2015 & 2016 ALUMNI POKER TOUR™

APT POKERAlumni and athletic associations are

sitting on a virtual goldmine. Right

now you have hundreds of members who are poker play-

ers. In fact, more people play poker than golf and tennis

combined. If you are looking to raise more revenue, an

Alumni Poker Tour event should be a required event for

every association.

At the Alumni Poker Tour, your success is our only goal. We

go the extra mile to ensure that your event exceeds your

expectations. Once you reserve a date on the Alumni Poker

Tour Calendar, we go to work and deliver all of the graphics,

templates, event web page and more that will enable you to

quickly launch your sponsorship & event campaign.

You have nothing to lose and everything to gain with the

Alumni Poker Tour. Contact u today to get the ball rolling

and learn hor you can put the power of the APT™ to work

for you.

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Poker talkA look at what makes us different and why organizations from coast to coast select Aces & Angels to produce their poker events.

EXPERIENCE

As the only national producer

of charity poker events in North

America, our clients include; the

William Jefferson Clinton Foun-

dation, the World Series of Poker,

Caesars Entertainment, the NFL

and more. Our events have been

featured on the A&E Television

Network and seen in 86 countries

around the world on the Aces &

Angels episode of Gene Simmons

Family Jewels.

EQUIPMENT

Our trucks transport a quarter

million dollars of custom pok-

er equipment: 21 full size, real

poker tables, 1400 lbs of cus-

tom poker chips, multiple giant

screen video displays, full sound

system, vip lounge and our 31

member team. Our event produc-

tion team includes professional

poker dealers, certified tourna-

ment directors, production staff

and crew.

EXECUTION

We do it all. From assisting with

event development, marketing

and sponsorship strategy, to

bringing the event to you and

producing a fun and exciting

poker tournament - we execute

a top quality fundraiser that

will exceed your expectations.

Our trademarked Power Chip™

structure uniquely infuses op-

portunities for your annual

signature poker event.

The finest poker production I have ever seen.President Bill Clinton

Thank you so much for inviting me. What an amazing night to honor our fallen heroes.

President George W. Bush

What we doAces & Angels is a highly experienced producer of the Alumni Poker Tour™ and other Signature Events for nonprofit organizations across North America.

7FOUNDATIONS

Aces & Angels produces the most

profitable poker tournaments in the

world on behalf of Presidential Foundations,

nonprofit organizations and associations.

TOURSWe produce several national poker

tours including the Charity Poker Tour

(CPT), Alumni Poker Tour (APT) Guns ‘n Hoses Poker

Tour and the Kosher Poker Tour (KPT) for nonprofit or-

ganizations across America.

SUPER BOWLAces & Angels Salute to the Troops

is one of the premier star studded

events held each year at the Super Bowl to honor our

Wounded Warriors.

CELEBRITIESCelebrities & VIP’s flock to Aces &

Angels events, held at the most

prestigious venues in the world. Our “little black book”

of stars is unmatched in the world of poker.

RevenueAn overview of the four powerful revenue streams and what they mean for your organization. The percentage of total revenue represented by each is shown below.

CHARITY POKER FACTYou have thousands of poker players in your database right now. These poker players

are loyal to the game and waiting for you to reach out with an invitation to a poker

event for your organization. Poker events are very unique in that they will not canibalize other fundraising activi-

ties. In fact, hosting a poker event is a great way to activate new sponsors, re-activate sponsors who have become

lethargic and present a great event that alumni association and athletic foundation supporters will look forward to

each and every year. Poker events will not take away from your existing fundraising. Poker players will play poker

somewhere the week of your event. The onlly question is will you recognize this and capture their willingness to

support your organization or will they play at a casino, take a trip to Vegas or participate in another nonprofit orga-

niation’s charity poker tournament.

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SPONSORSHIPS 34%

Alumni Poker Tour events consist of five to ten spon-sors who are provided with a rich package of benefits including branding before and at the event as well as VIP tables. Typical sponsor revenue is between $100K and $200K per event with a 95% renewal rate. 1

REBUYS 9%

Rebuys are available to players who have busted out of the tournament and want to rejoin the event. The rebuy period lasts until the first break. Rebuy revenue is a significant factor, oftentimes the total is equal to or greater than the entry fee (tables & tickets) reve-nue. Rebuy revenue averages $26,000 per event.

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21% TABLES & TICKETS

The unique structure where corporations purchase full tables, make it easy to sell out your event. Selling the event as full tables creates a social environment

that is great for networking and fun for nov-ice and experienced poker players alike. Your players will have the time of their lives.2

36% POWER CHIPS™

Our proprietary, patent-pending Power Chips™ struc-ture is where the big money exists. Each of the five denominations of Power Chips™ are sponsored by a company whose logo will appear on 500 custom, oversized chips. Power Chips™ create a “tidal wave of cash” for our clients.

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“I want to thank you, your great staff and everyone else who made the California Firefighters Celebrity Poker Classic a huge success.”

John Dane - Executive Director, California State Firefighters Association

GuaranteedWe have perfected the art of raising funds with poker and guarantee to exceed our client’s expectations. It’s what we do.

POKERThe Alumni Poker Tour is the result

of over thirty years of experience.

Each APT™ event incorporates our proprietary pat-

ent-pending structures and strategies designed to

maximize revenue for our clients.

The APT™ creates explosive sponsorship interest and

excitement. APT clients are able to reactivate spon-

sors that have grown lethartic as well as add addi-

tional donors as a direct result of the event.

Unlike casino night vendors, “our party is in the pok-

er.” Our customized format integrates opportunities

to use the poker tournament as a social or business

tool. Unique to Aces & Angels are additional patent

pending elements that create a tidal wave of dona-

tions for our clients and ensure that all attendees

look forward to each successive year’s event.

Aces & Angels strategies are so effective, that we

recently set a record for charity poker by raising an

astonishing $2.1 million in one night.

Follow our proven strategies, sell a minimum of 20

tables and the sponsorships and your organization

could earn $100,000 or more from your very first

Aces & Angels event and your event will grow over

time to be a $1 million annual fundraiser.

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The eventA glimpse at what an Aces & Angels production feels like through the eyes of your sponsors and attendees.

AMAZINGAs your guests stream through the

doors from the elegant valet park-

ing to the efficient guest check in, they are amazed at

the striking beauty of the production. They feel as

though they have just been transported to the stun-

ning Bellagio in Las Vegas.

VIP Guests and Sponsors walk the Red Carpet and

have their photos taken with the guests of honor as

they mix and mingle at the pre-tournament reception.

They feel a tingling sensation as they anticipate the

poker tournament that is about to begin.

Players anxiously take their seats as they are briefed

on the format of tonight’s spectacle to raise funds

for a cause they are so passionate about. The call of

“Shuffle Up & Deal” by the guest of honor, starts the

tournament. Chips are flying, donations to the event’s

beneficiary are streaming in. The players are amazed

at the quality of everything. From the custom poker

tables and chips, the professional poker dealers, the

tournament staff and the outstanding audio & visual.

It all seems like a dream, but wait - It’s real.

It’s Aces & Angels and it is as real as it gets.

“We were a little bit skeptical at first, but the event has far exceeded our expectations…..It’s been a pleasure working with Aces & Angels.….I highly recommend them for every organization” Suzanne Jacobson

Senior Vice President of DevelopmentJewish Federation of Greater Houston

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PRE-EVENT

Event Development Consultation

Site / Venue Selection Assistance

Market Research Report

Legal Compliance (approved in all 50 states)

Sponsorship Package Creation Assistance

Sponsorship & Table Sales Sales Development

“Power Chip™” Sponsors Sales Strategy & Guidance

2,500 Customized, Sponsor Branded “Power Chips™”

Up to 120 Days Unlimited Consulting with our Team

Proven Fundraising Strategies & Sales Training

Online Ticketing Portal Services

Venue Selection / Event Floor Plan Design

Proven Sponsorship Sales Guidance

Event Volunteer Tasking & Training

Complete Print & Web Graphics Template Package• save the date cards• invitations• sponsorship brochures• post cards, flyers, posters• online banner ads• web page• pre-produced print articles & press releases

Real Time 24/7 Access to Sales Revenue Reports

Pre-Event Walkthrough (volunteers, staff, speakers)

What’s includedWe take care of it all. Just send out the invitations and leave ther rest to our team of professionals.

The APT™ uses a proprietary non-gambling structure that is approved in all 50 states.

AT EVENT

Transportation of Equipment & Staff

Staff Accommodations & Meals

Set Up & Removal of Aces & Angels Equipment

Client Volunteers & Staff Event Meeting

20 Custom Full Size (10 player + dealer) Poker Tables

Custom Aces & Angels Final Table

12,500 Custom Ceramic Poker Chips

200 Decks New KEM Poker Cards

Multiple Large Screen Video Monitor Towers

Video Loop of Client’s Sponsor’s Logos

Full Tournament Sound System

Custom Tournament Management Software & Clock

Association Certified Tournament Director (TDA)

Assistant Tournament Directors

25 Professionally Trained Poker Dealers

Tournament Production Staff & Chip Runners

Tournament Emcee

Red Carpet Step & Repeat Package

Real Time Guest Registration / Check-in Package

Wireless On-Site Credit Card / Donation Processing

Turnkey Poker Tournament Production

Post Event Accounting / Sponsor Valuation Report

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FREEDownload Michael Eakman’s Insider Report, “5 Biggest

Mistakes”. The free report is a must read for anyone considering a poker fundraiser or even a casino night. The 5 Biggest Mistakes will save you money and educate you on the “dirty little secrets” that Casino Night companies don’t want you to know. Click on the book cover to the left or.....

Download our Insider Report

http://www.aces-angels.com/pdf/5BiggestMistakes.pdf

APT™ $100,000 NATIONAL CHAMPIONSHIPS CUSTOM CHAMPIONSHIP BRACELETS

The winner of each local APT™ event receive a lux-

ury travel and hotel package and an entry into the

prestigeous Alumni Poker Tour™ National Champion-

ships. Your winner will and will join poker players rep-

resenting Universities around the country in Las Ve-

gas to compete in a unique three events poker series

for the Alumni Poker Tour™ National Championship

title and a share of the $100,000 cash prize pool. It’s

as real as it gets.

It’s every poker player’s dream to win a “Bracelet

Event”. At Aces & Angels, we make dreams come

true. Each winner is presented a custom Alumni Pok-

er Tour™ Championship Bracelet. These beautiful

pieces of jewelry are custom made for us here in the

United States by Pro Poker Gear and Madison Jew-

elers. Winners proudly wear their trophies and return

year after year to defend their title. The only way to

get one - is to win one.

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The StarsBill Clinton

Kim Kardashian

Dane Cook

Chelsea Clinton

Marshall Faulk

Tony Gonzales

Bret Saberhagen

Khloe Kardashian

Ron Artest

Jayde Nicole

Derek Hough

Leeann Tweeden

Kris Jenner

Andy Bloch

Victoria Fuller

Jerry Mathers

Mike “The Miz” Mizanin

Joshua Henderson

Eli Elezra

Michael Copon

Donna Mills

Brody Jenner

Ashley Tisdale

Tone Loc

Hal Sparks

Tobey Maguire

Gene Simmons

Shannon Tweed

Jason Alexander

Randy Travis

Vince Young

Jamie Gold

Lamar Odom

Shannon Elizabeth

Annie Duke

Bruce Jenner

Jason Witten

Eric Seidel

Mike Matusow

Tony Dow

Brittny Gastineau

Brian Baumgartner

Stephanie Schaeffer

Dick Van Patten

Adrian R’Mante

Michael Bunin

Brian Krause

Eileen Davidson

Michael Chow

Tiffany Michelle

John Legend

Jessica Biel

Adrian Peterson

Lon McEachern

Phil Hellmuth

Brande Roderick

Jim McMahon

Scotty Nguyen

Maria Menounos

Kourtney Kardashian

Leigh Steinberg

Jose Canseco

Sammy Farha

Christopher Knight

TJ Cloutier

Vince Van Patten

Ross Powers

Billy Burke

Joshua Malina

James Kyson Lee

ANT!

Jesse Billauer

Maria Ho

David Denman

Joseph Mascolo

“I am honored to be a part of this tremendous event. The production was flawless. What you do for the troops is nothing short of spectacular.”

Gene Simmons - Actor, Rock Star, Entrepreneur

A partial list of celebrities that attend Aces & Angels events

ClientsA brief listing of the clients we have served over the years.

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FROM A

William Jefferson Clinton Foundation

The Super Bowl / National Football League

Our Lady of the Lake University

The USO

World Series of Poker

Wounded Warrior Project

Gene Simmons Family Jewels

A&E Television Network

Jewish Federation of Greater Houston

Muscular Dystrophy Association

Caesars Entertainment

Big Brothers & Big Sisters

Shipping Wars

United States Marine Corps Toys for Tots

Veterans of Valor

Jewish Community Center of Southern Nevada

California State Firefighter’s Association

Boys & Girls Clubs

Fire Safety Training Institute

Together Our Resources Can Help (TORCH)

TO Z

Marine Corps Scholarship Foundation

The Intrepid Fallen Heroes Fund

Salute to the Troops

Federal Firefighters Association

California Organization of Police & Sheriffs

Los Angeles Firefighters Relief Association

Los Angeles Police Department

Beth Zion Congregation

Congregation Dor Tamid

Texas Municipal Police Officers Association

Culver City Police Relief Association

Burbank Police Officers Association

Harris County Deputy Sheriff’s Association

Baton Rouge Police Association

Louisiana State Troopers Association

International Union of Police Associations

Orange County Firefighters Association

Honolulu Police Officers Association

Honolulu Firefighters Association

Kauai Police Relief Association

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JOIN USWe would welcome the opportunity to serve you and your organization. We look forward to

creating an Alumni Poker Tour event that you, your staff and Board of Directors will be proud of.

One that grows exponentially and leaves your sponsors, patrons and donors longing for next year’s event.

Please give one of our Client Services Specialists a call and find out what the Alumni Poker Tour™ can do for you.

The APT is Coming to Your Area

“It was an evening to remember – we’ve had the best turnout we could have expected and look forward to continuing this event for years to come…” David Nathan

Director of Marketing

“Thank you for everything you did to make our first ever poker tournament a huge success. Everyone had a great time…..” Dora Klaff

Senior Associate for Corporate Development

Start at

www.AlumniPokerTour.com (702) 430-9100

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Q. Can we have a poker fundraiser in our state?A. YES! Through extensive legal research, we have developed a non-gambling structure that we activate in any area that this is an issue. We guarantee that there will be no legal issues with your APT Event. Q. Is your package a turnkey solution?A. Yes, due to the numerous requests for a simple, high quality turnkey event, we have bundled a package that includes our APT Tables & Chips and our professional Dealers and Tournament Direc-tors along with everything else you need to host a APT event. The details are included in this guide.

Q. How much money can we raise?A. On the low end, Organizations can expect to raise between $50,000 and $100,000 after all APT event expenses. Many events have the opportunity to earn $200,000 and more. In fact, we have several events that have worked their way up to over a $1 million payday for the organization.

Q. How much work do we have to do?A. We handle everything except the venue, food & beverage and the sponsorship, ticket and table sales. We even provide pre-designed layouts for save-the-date cards, brochures, invitations, spon-sorship decks, posters and thank you notes along with email templates and text to assist with your fundraising efforts.

Q. What does the fundraising consist of?A. Simply send out the invitations to your members via email or mail and post the event prominently on your websiite and calendar. That’s all you need to do. There is no risk - no loss. You earn revenue from dollar one!

Q. How are we able to raise so much money?A. Our event structure is custom designed to maximize revenue to the Organization by allowing players who bust out of the tournament to make optional additional donations and re-enter the tournament. In addition, we allow all players to make one final additional donation before the first break that will add additional chips. We average 1.5 to 2.5 additional donations per player!

Q. How are we going to sell 200 seats in the Poker Tournament?A. By utilizing our unique table captain format, Organizations are able to activate their fundrais-ing committee, have them find 20 table captains and then have each table captain round out their team of 10. This enables the Organization to reach far beyond their membership and ensure a sold out event.

Q & AQuick answers to some of the most common questions

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APT LicensingYour Nonprofit Organization (NPO) receives a license to use the Alumni Poker Tour and APT logos and marks and present the event as an Official Alumni Poker Tour event. Also includes sub–license that enables sponsors to use Alumni Poker Tour marks as Official Sponsors of your APT™ event.

APT Fundraising ConsultingWe include unlimited consulting on all event and fundraising elements from our team of experienced fundraising experts. Our team has raised over $15 Million for nonprofits and has over 30 years of Fundraising Experience. Simply call or email and one of our experts will assist and guide you and your team to success.

APT Fundraising PackageWe include customized fundraising & sponsorship templates including: donor letters, sponsorship brochures, event brochures, invitations, posters & more.

Tournament ManagementThe APT™ professionally handles all aspects of the tournament. We include an experienced team that will manage the tournament including a Tournament Director, two Assistant Tournament Directors and professional Poker Dealers. This leaves you and your staff free to focus on fundraising.

Professional Dealers & Tournament Directors We include professionally trained, experienced uniformed poker dealers. Our dealers are not “casino party” dealers as you find in virtually all casino/poker rental companies. Simply stated, our dealers are the best in the business. Most work the World Series of Poker, have dealt the President Clinton Global Initiative Foundation and Super Bowl events (at President Clinton’s event we raise over $2 Million in one night!). All APT Tournament Directors are members of the Tournament Directors Association (TDA) and are highly trained to ensure a professionaly run event.

Special Guest Host/HonoreeHonor a special donor for his/her support of the event. The Special Guest Honoree will be introduced by our Tournament Director and after saying a few words, he/she will get to start the Tournament by announcing “Shuffle Up & Deal”.

Set Up & Removal of Tables & Event EquipmentThe APT Quick Pack Transportation System allows for a quick set up and removal. Our team seamlessly works with other vendors and staff to ensure a hassle free set up and removal of all APT equipment.

Alumni Poker Tour™ Features

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APT Casino Quality Poker PackageThis includes up to 20 APT professional, casino-quality poker tables along with the stunning Alumni Poker Tour Final Table. The APT tables are full size (8’ x 4’) and custom made for the APT by 916 Poker Depot. Party Casino companies use low quality imported tables that are only 7’ in length making it impossible to seat 10 players plus a dealer. The number one complaint amongst fundraisers is poor quality tables. APT tables are requested at the highest profile events in the country including President Clinton’s World Series of Poker Experience event in Los Angeles and many others. Custom casino quality chips and high quality Kem Poker Cards from the World Series of Poker are also included.

Sponsor & VIP RecognitionWe are highly experienced at ensuring that your sponsors and VIP’s are recognized and have the time of their lives. We are selected by the most discerning clients and deliver each and every time.

Sponsor & VIP Celebrity Reception/Meet & GreetInvite all Sponsors and VIP’s to a pre-tournament Celebrity Meet & Greet. Mix & Mingle with the Stars and honor your Sponsors at this exciting event. (food & beverage not included)

Freight & DeliveryThere will be no surprises as our team of professionals transports the Alumni Poker Tour tables and Equipment. All APT equipment is professionally wrapped and carefully loaded into the APT transport vehicles ensuring that APT equipment arrives on time and in perfect condition each and every time. Fright & Delivery is included at all APT events.

Championship Bracelet, Trophies & Prizes Your APT winner will receive a beautiful Alumni Poker Tour custom Champions Bracelet with both the APT logo and your logo. The APT Champions Bracelet is the ultimate trophy to present your winner. They are custom made from heavy sterling silver by our official jeweler. Your winner will proudly show off this beautiful piece of jewelry for years to come. In addition, we provide beautiful APT trophies to those players making the final table.

Additional CostsChairs (11 per table), Food & Beverage (optional and typically donated): Venue Rental (typically no cost or donated), APT™ National Championship Package for top finisher (incl. airfare voucher, four nights deluxe hotel accommodations, welcome reception, tournament entry package & prizes).

Aces & Angels, LLC848 N. Rainbow BoulevardSuite 282Las Vegas, NV 89107USA

(702) 430-9100

[email protected]

Producers of The Super Bowl Celebrity Poker TournamentThe Clinton Foundation Poker TournamentThe World Series of Poker ExperienceThe Wall Street Poker ShowdownThe Congressional Poker ClassicThe Hold’em for Heroes Poker TourThe Guns ‘n Hoses Poker TourThe Kosher Poker Tour

www.aces-angels.com

The Alumni Poker Tour is Proudly Produced by:

The Alumni Poker Tour is produced by Aces & Angels, LLC, the leading celebrity & poker fundraising firm based in Las Vegas, Nevada. Aces & Angels produces the annual Hold’em for Heroes Celebrity Poker Tournament at the Super Bowl, The Presidential Celebrity Poker Tournament in Los Angeles, The California Firefighters Celebrity Poker Tournament, The Hold’em for Heroes Alumni Poker Tour and the Alumni Poker Tour and many others.

Aces & Angels events have been featured on numerous television shows including the Aces & Angels episode of Gene Simmons Family Jewels and Shipping Wars, both on the A&E Network and seen around the world in 86 countries. View the Aces & Angels episode of Gene Simmons Family Jewels and Shipping Wars at www.Aces-Angels.com

Aces & Angels produced events receive tremendous media coverage including features on Entertainment Tonight, Access Hollywood and Extra as well as exposure on the ABC, CBS, NBC and FOX national networks, ESPN, FOX Sports and many more. Aces & Angels has over 30 years of experience in celebrity fundraising, celebrity golf and poker event production and marketing.

www.alumnipokertour.com