All About Fundraising

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All about fundraising Burke Museum Tuesday 28 June 2016 @laura_miles www.slideshare.com/lauramiles

Transcript of All About Fundraising

All about fundraisingBurke Museum Tuesday 28 June 2016

@laura_miles

www.slideshare.com/lauramiles

First, an experiment

The ‘corporate’ approach

The ‘artistic’ approach

The ‘good cause’ approach

Time to vote

Left to right: the ‘corporate’, the ‘artistic’ and the ‘good cause’ approaches

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

Funding sources

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

Where the funding comes from

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

Source: Regional Arts Victoria, Arts Access Victoria, Royal Historical Society of Victoria and Public Galleries Association of Victoria annual reports (2014)

Regional Arts Victoria $5.3m

Arts Access Victoria $1.8m

Royal Historical Society of Victoria - $452k

Public Galleries Association of Victoria - $239k

Outputs, outcomes, impacts

Where the funding comes from

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

Do your research

Where the funding comes from

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

Where the funding comes from

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

Where the funding comes from

• Government • Philanthropy• Corporates• Benefactors• The broad community• The local community

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

All about fundraising – topics to cover

• Tone of voice• Funding sources • Pragmatism • Getting organised• Being connected • Acknowledgements and entitlements

Excerpt from MA (Vic) sponsorship brochure (2015)

www.mavic.asn.au/about_us/partnerships

MA (Vic) Awards 2014 – photograph courtesy Simon Fox

Avoiding common pitfalls

• Understanding grant procedures• Fulfilling supporters’ expectations• Chasing the long shot• Getting the content wrong

Avoiding common pitfalls

• Understanding grant procedures• Fulfilling supporters’ expectations• Chasing the long shot• Getting the content wrong

Excerpt from MA (Vic) sponsorship brochure (2015)

Avoiding common pitfalls

• Understanding grant procedures• Fulfilling supporters’ expectations• Chasing the long shot• Getting the content wrong

Avoiding common pitfalls

• Understanding grant procedures• Fulfilling supporters’ expectations• Chasing the long shot• Getting the content wrong

Good habits to cultivate

• Decide on your focus• Use your resources wisely - lo-tech can

be good• Keep an ‘ideas file’ • Maintain an ‘ideas network’

Good habits to cultivate

• Decide on your focus• Use your resources wisely - lo-tech can

be good• Keep an ‘ideas file’ • Maintain an ‘ideas network’

twitter.com/VicCollections

Impacts and ‘soft power’ www.aam-us.org/resources/bookstore

Takeaways:

Download these slides at:www.slideshare.com/lauramiles

More resources:www.mavic.asn.auwww.youtube.com/MuseumsAustraliaVic