Alcatel-Lucent : Leclerc intrapreneurship conference-2011

Innovation and Entrepreneurship as vectors of TransformationOlivier Leclerc

Director, Entrepreneurial initiatives

December 2011

ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.2 |

ALCATEL-LUCENT

” Ben VerwaayenChief Executive Officer

Broadband everywhere is speeding up life and business. It takes no time to go from having a new idea, to touching peoples lives. We must innovate – and help our customers innovate – at the speed of ideas.

“

• Headquarters: Paris, France

• Annual Revenues: approx. €16 billion

• Employees: 77,000 +

• 130 countries

FAST FACTS

• R&D Budget: €2.5 billion

• Active Patents Held: 27,900

• Patents Awarded in 2010: 2,400

• Nobel Prizes Won: 7

“

REALIZING THE POTENTIAL OF A CONNECTED WORLD


CUSTOMERS WE SERVE

A leader in mobile, fixed, IP and optics technologies, and a pioneer in applications and services, we offer complete solutions that help service providers and their customers realize the potential of a connected world.

We provide end-to-end turnkey communications integration that improve quality of life through better energy management, efficient transportation and improved government services.

We help our enterprise and government customers worldwide interconnect their networks, people, processes and knowledge to make money and save money.

SERVICE PROVIDERS STRATEGIC INDUSTRIES ENTERPRISES


� 27,900 active patents � Collaboration with >250 universities worldwide

�Multiple Open Innovation Initiatives

PRESENCE IN 8 COUNTRIES

� Belgium

� China

� France

�Germany

LIFE-CHANGING TECHNOLOGIES

� DSL� PON�WiMAX�WDM� The transistor

MARKET IMPACT

GLOBAL REACH A HERITAGE OF INNOVATION

DEFINING THE FOREFRONT OF THE INDUSTRY

2010 BREAKTHROUGHS

� lightRadioTM

� 100G optical transmission�DSL Phantom Mode

� India

� Ireland

� South Korea

� United States

� Digital signal processing� CCD� Communications satellites� The laser� Cellular telephony

BELL LABSINNOVATING AT THE SPEED OF IDEAS


CHANGING PARADIGMYESTERDAY, SEPARETED SERVICE SILO NETWORKS


CHANGING PARADIGMTOMORROW, ONE NETWORK TO RULE THEM ALL

ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.7 |7 | change in progress | Intro | July 2009

BehavorialChange

Change the way we do business

Strategy

Systems&

StructureCulture

DRIVING TRANSFORMATIONTRANSFORMATION =


‘Standard’organization

‘Entrepreneurial’organization

DecideTop

Management

MiddleManagement

‘Operational’Management

Control

Execute

Bear & legitimate the meaningwith positive exemplarity

EnableSupport & encourage

Act as / Are Intrapreneurs

CHANGING MODELCHANGE CULTURE AND BEHAVIOR

ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.9 |9 | Guido H. Petit | HSATM | June 2009

InnovatInnovationion Leadership in aLeadership in aFastFast--ChangiChangingng Global OrganizationGlobal Organization

How can weHow can we ddo things differently?o things differently?


Défi ENTREPRENDRE BRINGING ENTREPRENEURSHIP INSIDE

Entrepreneurial Boot CampEntrepreneurial Boot Camp

““Innovation is the responsibilityInnovation is the responsibilityof every employee in the companyof every employee in the company””


Scouting Entrepreneurial Talent


You are challenged every day by your peers!

Overcome Gravitational Forces and

Organizational Barriers

A Stretch Track – A Real Challenge


5 teams each with 5 participants

Encourage collaboration


Research

Engineering

Marketing SalesFinance

Multidisciplinary teamsTalented people are everywhere but …they are often not connected!


On top of daily duties


Transition barrier increases over time

An Exponential

Learning

Curve

•


CoachingCoachingFocus on project

Theory


Takeaway 3

Constantly move borders – no status quo

Network and build relationships


A Real Life Experience


Let people pursue their passion

ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.22 |22 | Défi ENTREPRENDRE | Oct 2010

CONVINCE A JURY ABOUT …

•Vision, trends and market needs

•Sustainable business opportunity

•Team Strength

•Value Chain and Players

•Business case and financials

•Competition

•Solution and Technology

•Fit with business strategy/core competences

•Lead customers

•Rollout plan and exit strategy

•Need for partnering

In 15 m

inutes!

ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.23 |23 | Défi ENTREPRENDRE | Oct 2010

… THE JURY IS …

Venture Capitalists Business School ProfessorsCEO and executives of

Alcatel-Lucent

Venture Capitalists

Exposure to ALU top management


Défi ENTREPRENDRE / Entrepreneurial Boot CampA STAGE-GATED PROCESS

Spread, stimulate & concretize an entrepreneurial spirit within Alcatel-Lucent

• connects committed & talented people with multi-disciplinary/complementary skills across the boundaries of the organization

• ‘Bottom-up’ collection of ideas & team generation• ‘Innovation Fund’ with 1 M€ annual budget to help

pre-incubate the best projects

Create value for Alcatel-Lucent thinking ‘out-of-the-box’’

• Consolidate an innovative proposal• And finally Answer to the following questions ?

Is there a Business? Addressable within ~2 years?

In which environment this business should be best developed?

• Inside ALU BD, with an ALU Venture (ALV), outside ALU

Provide personal development opportunities for Alcatel-Lucentemployees

• The Boot Camp includes an intensive learning program in partnership with top-ranked French business school ESCP Europe in Paris + external VCs as Coaches

• Strong exposure to executive level of the company – through Innovation Board directors from AL France, AL Bell Labs France & AL Enterprise -

OBJECTIVES


Défi ENTREPRENDREA STAGE-GATED PROCESS


INNOVATION FUNDCREATED END SEPT 2009

As to :

-- Buy equipment + pay for service (POC)

-- Allow / enable some team members to work 100% of their time on the project for a limited and defined period

=> Help concretize the proposition

Eligible projects are high-rated ones after BC

Back


Défi ENTREPRENDREENTREPRENEURIAL BOOT CAMP


Défi ENTREPRENDRESEASONS AFTER SEASONS …

Kickoff in June 2008

Season 2 : ALU WebTV episode ‘Innovation@Work’ on Défi / BC

Season 3 : Creation of ‘Innovation Fund’ with 1M€/year budget to help the projects

concretize their proposal before transfert to BGs, ALV

Seas : ‘Club Défi’ initiative (local discussion groups to stimulate idea

creation / enrichment) in ALU premises in France (Lannion , Villarceaux, Vélizy, Orvault,

Colombes …) animated and managed by BC alumni

=> more infos in ‘Défi ENTREPRENDRE’ groupS in Engage (Alcatel-Lucent internalsocial network)

Since kickoff, more than 250 projects proposals received, 25 developed projects, now reaching > 4000 website users every season


Défi ENTREPRENDRESEASON 6

Web site : http://all.alcatel-lucent.com/defi-entreprendrehttps://engage.alcatel-lucent.com/groups/defi-entreprendr

Follow us on Twitter : http:\\twitter.com\ALU_Defi


Défi ENTREPRENDRESOME KEY PROGRESS & SUCCESS

Augmented Reality services (for smartphones) fully funded by Innovation Fund from Jan til June 2010transitioned to Services / MNC during 2H 2010 with

funding from Services, Bell Labs & Innovation Fund

Advertized in Mobile World Congress’11New services launched Commercial contracts

Now part of , an Alcatel-Lucent company

MOSAR

MOSAR became ‘Alternative Energy Program’Energy-autonomous wireless base station

Commercial contracts

Funded by Innovation Fund in Jan-Oct 2011

Transfered to Alcatel-Lucent Entreprise

Service for Smart Sharing and Enrichment of Videos


Défi ENTREPRENDREAND OTHER BOOT CAMPS

Other BootCamps in Alcatel-Lucent

- ‘BC2.0’ (Belgium) (new version after 8 seasons) => Final Event in March 2012

- BC in Germany (3nd) => Final Event in March 2012

- Americas’ BC (3rd) => Grande Finale in March 2012

- BC in China (2st) => Grande Finale in March 2012

- Similar initiative in India called‘ideaz Central’ with 3nd

interation in 2H2011


Défi ENTREPRENDRETRAINING – ESCP EUROPEFridays & Saturdays

• + Coaching stop-overs by (serial) Entrepreneurs (see bios) – 1 per team –

• + 3h teaching on Intellectual Property + 2h coaching per project by ALU IP&S reps

INTERNAL MENTORING, EXTERNAL COACHING, HOTLINE

MODULE 1FROM IDEATO BUSINESSPLAN

TEAMBUILDINGPresentation of mechanismProject review

VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN

MODULE 2FROM BUSINESS PLAN TO PROJECT

PROJECT REVIEW

SELLING and MARKETING the IDEA

ENTREPRENEURIAL LEADERSHIP

MODULE 3FROM PROJECT TO MARKET

ADVANCED PROJECT REVIEW

PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading

E-learning

E-learning E-learning



VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN


PROJECT REVIEW





PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading

E-learningE-learning

E-learningE-learning E-learningE-learning

*

INTERNAL MENTORING, EXTERNAL COACHING, HOTLINE



VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN


PROJECT REVIEW





PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading

E-learning




VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN


PROJECT REVIEW





PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading



*



VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN


PROJECT REVIEW





PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading

E-learning




VISION and STRATEGY

FINANCING A PROJECT

BUSINESS PLAN


PROJECT REVIEW





PROJECT MANAGEMENT

FINANCE

2 days2, 5 days

1,5 days

CoachingStop Over 1

CoachingStop Over 4

CoachingStop Over 2

1.5hCoaching

Stop Over 3

Pre-reading



*

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Alcatel-Lucent : Leclerc intrapreneurship conference-2011

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