Ajnara Group Review Ajnara India Limited
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Ajnara India Limited ICRA has assessed Grand Ajnara Heritage project at "[ICRA] NCR Five-Star" * . The project is being developed by Ajnara India Limited (AIL) in Noida (Uttar Pradesh). ICRA’s assessment takes into account the established market position and demonstrated project execution capability of Ajnara Group in Ghaziabad (Uttar Pradesh) and National Capital Region, along with the favourable location of the project which is situated in Sector 74, Noida. ICRA’s assessment also factors in low approval risk for the project, healthy bookings and customer advances received in the project and the bank financing for the project being tied-up. The grading is, however, constrained by high competitive intensity in the Noida real estate sector resulting in market risk for the project. Moreover, with phase-II of the project being in early stage of development, the project is exposed to implementation risk. The grading is also constrained by the funding risk as dependence on customer advances remains very high, which in turn depends on sales velocity and timely collections. Nevertheless, ICRA takes comfort from the promoter’s financial profile and experience in the real estate business, and strong price appreciation witnessed in the project since its launch. Project and Sponsor Profile Ajnara India Limited (AIL) was incorporated in 1991 as a private limited company. The company was earlier known as Ajnara Farms and Services Limited. AIL is a closely held company managed by three brothers namely Mr. Pramod Kumar Gupta, Mr. Ashok Gupta and Mr. Vinod Gupta. The Company has completed several group housing projects in National Capital Region (NCR) and is currently developing four group housing projects two of which (Ajnara Integrity, and Ajnara GenX) are in Ghaziabad, third project (Ajnara Grand Heritage) is in Noida, and fourth project (Ajnara Panorama) is in Yamuna Expressway, Greater Noida. Grand Ajnara Heritage is being developed as a group housing project located in Sec 74, Noida. The project is spread across 49,410 sq meter of land and consists of 1485 two and three BHK apartments with saleable area ranging from 1075 sq ft to 2025 sq ft. The project is being developed in a phased manner with Phase I comprising of 986 units with a saleable area of 1.38 million sqft to be completed by March 2014 and phase II comprising of 499 units with a saleable area of 0.76 million sqft to be completed by March 2015. The total project cost is estimated at Rs. 635 crore which is to be funded by Rs. 70.00 crore of term loan, Rs. 70.00 crore of promoter’s contribution and remaining from customer advances. * ICRA grades real estate projects on an eight-point scale from “Seven-Star” through to “One-Star” and finally “Weak”, with “Seven-Star” being the highest grade and “Weak” being the lowest. An ICRA-assigned real estate grade is an evaluation of the prospects of successful implementation of the real estate project concerned and transfer of ownership in accordance with the agreed terms on a relative scale. The grade assigned is specific to the city/area in which the project is being developed, and the name of the city/area is prefixed to the grade assigned.
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ICRA has assessed Grand Ajnara Heritage project at "[ICRA] NCR Five-Star". The project is being developed by Ajnara India Limited (AIL) in Noida (Uttar Pradesh). http://www.ajnara.com/
Transcript of Ajnara Group Review Ajnara India Limited
Ajnara India Limited ICRA has assessed Grand Ajnara Heritage project at "[ICRA] NCR Five-Star"
*. The project is being
developed by Ajnara India Limited (AIL) in Noida (Uttar Pradesh). ICRA’s assessment takes into account the established market position and demonstrated project execution capability of Ajnara Group in Ghaziabad (Uttar Pradesh) and National Capital Region, along with the favourable location of the project which is situated in Sector 74, Noida. ICRA’s assessment also factors in low approval risk for the project, healthy bookings and customer advances received in the project and the bank financing for the project being tied-up. The grading is, however, constrained by high competitive intensity in the Noida real estate sector resulting in market risk for the project. Moreover, with phase-II of the project being in early stage of development, the project is exposed to implementation risk. The grading is also constrained by the funding risk as dependence on customer advances remains very high, which in turn depends on sales velocity and timely collections. Nevertheless, ICRA takes comfort from the promoter’s financial profile and experience in the real estate business, and strong price appreciation witnessed in the project since its launch. Project and Sponsor Profile Ajnara India Limited (AIL) was incorporated in 1991 as a private limited company. The company was earlier known as Ajnara Farms and Services Limited. AIL is a closely held company managed by three brothers namely Mr. Pramod Kumar Gupta, Mr. Ashok Gupta and Mr. Vinod Gupta. The Company has completed several group housing projects in National Capital Region (NCR) and is currently developing four group housing projects two of which (Ajnara Integrity, and Ajnara GenX) are in Ghaziabad, third project (Ajnara Grand Heritage) is in Noida, and fourth project (Ajnara Panorama) is in Yamuna Expressway, Greater Noida. Grand Ajnara Heritage is being developed as a group housing project located in Sec 74, Noida. The project is spread across 49,410 sq meter of land and consists of 1485 two and three BHK apartments with saleable area ranging from 1075 sq ft to 2025 sq ft. The project is being developed in a phased manner with Phase I comprising of 986 units with a saleable area of 1.38 million sqft to be completed by March 2014 and phase II comprising of 499 units with a saleable area of 0.76 million sqft to be completed by March 2015. The total project cost is estimated at Rs. 635 crore which is to be funded by Rs. 70.00 crore of term loan, Rs. 70.00 crore of promoter’s contribution and remaining from customer advances.
* ICRA grades real estate projects on an eight-point scale from “Seven-Star” through to “One-Star” and finally “Weak”, with “Seven-Star” being the highest grade and “Weak” being the lowest. An ICRA-assigned real estate grade is an evaluation of the prospects of successful implementation of the real estate project concerned and transfer of ownership in accordance with the agreed terms on a relative scale. The grade assigned is specific to the city/area in which the project is being developed, and the name of the city/area is prefixed to the grade assigned.
Table: Project Overview Particulars Details
Project Overview
Project Name Grand Ajnara Heritage
Developer Ajnara India Limited
Project Location Sec 74, Noida
Type of Development Residential - Group Housing
Land Area 49,410 sq meter
Total Saleable Area 2.16 million sq ft
Number of Apartments 1485
Average Apartment Size 1453 sq ft
Project Cost & Progress
Construction Start Date March 2011
Scheduled Completion Date March 2014 (Phase I), March 2015 (Phase II)
Total Project Cost Rs. 635 crore
Tentative Funding Pattern Promoters’ contribution – Rs. 70 crore, Term Loans – Rs. 70 crore Customer Advances – Rs. 495 crore
Source: Company Data, ICRA research
October 2013 For further details please contact: Analyst Contacts: Mr. Rohit Inamdar (Tel. No. +91 124 4545 847) [email protected] Relationship Contacts: Mr. Vivek Mathur (Tel. No. +91-124-4545310) [email protected]
© Copyright, 2013, ICRA Limited. All Rights Reserved.
Contents may be used freely with due acknowledgement to ICRA
ICRA ratings should not be treated as recommendation to buy, sell or hold the rated debt instruments. The ICRA
ratings are subject to a process of surveillance which may lead to a revision in ratings. Please visit our website
(www.icra.in) or contact any ICRA office for the latest information on ICRA ratings outstanding. All information
contained herein has been obtained by ICRA from sources believed by it to be accurate and reliable. Although
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must be construed solely as statements of opinion and ICRA shall not be liable for any losses incurred by users from
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