Ahmedabad retail scenario

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    Ahmedabad

    Group 1

    Section D

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    AHMEDABAD

    Ahmedabad is situated in the state of Gujarat in the western India.

    Largest city in Gujarat.

    Seventh largest cityand eighth largest metropolitan area of India.

    Fastest growing cityof India, and ranked third as the fastest growing city worldwide.

    City is well connected by road, rail and air to national capital, New Delhi and countrys

    financial capital, Mumbai and other major cities like Bangalore, Chennai, Hyderabad,

    Kolkata.

    GDP of Ahmedabad was 89 billion USD in 2010.

    Area is 205 sq Km.

    The Government has started vibrant Gujarat program to attract more foreign investment.

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    AHMEDABAD

    Ahmedabad is the largest industrial centre in Gujaratand has been an important

    base of commerce, trade and industry.

    Ahmedabad has seen great prosperity because of its proximity to Surat and its

    access to the hinterland of Gujarat.

    Though dusty roads and bungalows used to dot the city once, Ahmedabad is now

    witnessing a major construction boom and an increase in population. City has also

    seen a significant rise in information technology and scientific industries.

    Ahmedabad ranks 92nd in the list of Top-100 cities of the world, as far ascompetitive spirit is concerned. EIUs report reveals that Ahmedabad has

    witnessed double-digit growth in GDP and has the potential to grow even faster.

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    Before 2009, GDP of India is

    growing at approximately 9%.

    In 2009-10, GDP growth of India

    reduced because of recession andafter that it start growing at good

    pace.

    This high growth of GDP and high

    proportion of middle class people

    made India Top 3rd favoureddestination for FDI.

    Since India is most attractive place

    for foreign investors, now among

    all states, which state is attractive?

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    WHY GUJRAT

    3rd fastest growing city in world (2010 byForbes magazines)

    Top contributor of Indian economy (22%

    of Indian export contributed by Gujrat)

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    Connected to major ports of UK, Australia,

    Middle East and East Asian economies

    Gateway to land locked states in India.

    Good attraction for exports (connectivity)

    STRATEGIC LOCATION

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    Population growth of Gujrat is 22.31% as compared to 17% of India. So itwould be a great attraction for retailers as it is and will be a city with large

    number of consumers.

    Density of Ahmedabad has increased from 727 to 890. Retailers can havemore consumers per sq km, so he can cater to larger consumer base with lessno. of stores (saves cost , time)

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    Clothing and shoes (5.10%) and markets37.9%) - retail

    Approximately 43% of expenses of consumersis in retail sector.

    Great attraction for retailer.

    Ahmedabad is among top 5 cities in terms ofPurchasing power.

    Population Purchasing

    power

    1 Mumbai 18,414,288 53.18

    2 Delhi 16,314,838 63.15

    3 Bangalore 8,499,399 75.98

    4 Hyderabad 7,749,334 65.88

    5 Ahmedabad 6,352,254 58.54

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    GDP of

    Gujrat

    % growth GDP of

    India

    % growth

    2004-05 203,373 - 2,971,464 -

    2005-06 233,776 14.95 3,253,073 9.48

    2006-07 253,393 8.39 3,564,364 9.57

    2007-08 281,273 11.00 3,896,636 9.32

    2008-09 300,341 6.78 4,158,676 6.72

    2009-10 330,671 10.10 4,507,637 8.39

    2010-11 365,295 10.47 4,885,954 8.39

    2011-12 390,421 6.78 5,222,027 6.88

    Gujarat is Indias most industrialized and urbanized economy. Manufacturing sector

    contributes 28% of GDP.Government policies encourage enterprenual spirit, infrastructure growth and has

    prime location.

    FDI in retail is against national interests because it will not only dislocate the small and

    unorganized retailers but also result in their unemployment

    550 mn people under age of 5 years

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    Central Business Districts

    CG ROAD & SG ROAD

    Although Manekchawk, Ashram Road and CG Road have not

    completely lost their charm and are still part and parcel of

    trading activities, SG Road has emerged as the new central

    business district of Ahmadabad

    SG ROAD: Came up in 2000

    CG ROAD: Came in late 80s

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    Secondary Business

    Districts

    Relief Road, Gandhi Road,

    Ashram Road

    Gandhi Road is more of

    wholesale whereas Relief

    Road which is in old

    Ahmadabad is for Retail.

    ManiNagar, Krishna Nagar,

    Bapu Nagar, Kuber Nagar,

    Sardar Nagar, Drive In Road

    and Gurukul

    Circle : Primary

    Triangle: Neighbourhood

    Square : Secondary

    Neighbourhood

    Business Districts

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    Big Bazar in Ahmedabad

    1. Near Iskcon Temple, S G Highway, Rudra Point, Ahmedabad, Gujarat

    380015

    2. Himalaya Mall,Near Indraprast Tower,Drive-in

    Road,Gurukul,Ahmedabad,Gujarat 380052

    3. Big Bazaar, 10 Acres Mall, Raipur, Ahmedabad

    2 in mall and 1 outside malls

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    Croma in Ahmedabad

    Ahmedabad HimalayaAhmadabad CROMA, Basement of Himalaya Mall,

    Indraprasth Tower, Drive in Rod, Memnagar, Ahmadabad, 380052, Gujarat.

    Satellite mall Devarc Ahmadabad CROMA, Dev Arc Mall, Junction of Sg Road andSatellite Road, Next to Fun Republic, Ahmadabad, 380053, Gujarat.

    Star BazarAhmedabad CROMA,1st, Floor, Star Bazar, Iscon Mall, Jodhpur Char

    Rasta, Opp Bidiwala Park, Satellite Road, Ahmedabad-380015.

    Croma Store in Sarkhej Gandhinagar Highway

    Himalaya mall is the only mall to have BigBazzar and Croma in it

    3 in Malls and 1 outside mall

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    B

    B

    BC

    C C

    Location

    Big Bazaar

    ChromaShopper Stop

    SS

    B

    CSS

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    List Of Shopping Malls in Ahmedabad

    Himalaya Mall Shopping Mall Drive In Road,Ahmedabad

    Iscon Mega Mall Shopping Mall Bodakdev,Ahmedabad

    R3 Mall Shopping Mall Memnagar,Ahmedabad Covered, Honest

    Gallops Mall Shopping Mall Sarkhej Gandhinagar Highway,Ahmedabad

    10 Acres Mall Shopping Mall Raipur,Ahmedabad

    Super Mall Shopping Mall C G Road,Ahmedabad

    Satyam Mall Shopping Mall Satellite,Ahmedabad

    Freeway Mall Shopping Mall Bodakdev,Ahmedabad

    Sarvopari Mall Shopping Mall Bhuyangdev,Ahmedabad

    Ahmedabad Central Shopping Mall Ambawadi,Ahmedabad Sardar Patel Mall Shopping Mall Bapunagar,Ahmedabad

    Grand Monarch Mall Shopping Mall Satellite,Ahmedabad

    Sunrise Shopping Mall Shopping Mall Vastrapur,Ahmedabad

    Amrapali Shopping Mall Shopping Mall Ambli,Ahmedabad

    Total 14 malls

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    Location of all Malls

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    RENTAL RATESRENTAL RATES

    Sep-12 Jun-12

    MAIN STREETS

    INR PER

    SF/MTH Q-O-Q CHANGE

    Y-O-Y

    CHANGE

    INR PER

    SF/MTH Q-O-Q CHANGE

    Y-O-Y

    CHANGE

    C.G.

    Road 150 15.40% 15.40% 130 0.00% -7.10%

    Law

    Garden 120 0.00% 0.00% 120 0.00% 20.00%Satellite

    Road 140 7.70% 12.00% 130 0.00% 23.80%

    S.G

    Highway 90 0.00% 5.90% 90 0.00% 5.90%

    MALLS Sep-12 Jun-12

    INR PER

    SF/MTH Q-O-Q CHANGE

    Y-O-Y

    CHANGE

    INR PER

    SF/MTH Q-O-Q CHANGE

    Y-O-Y

    CHANGE

    Vastrapur 100 0.00% 33.30% 100 0.00% 28.20%

    S.G Highway 75 -6.30% 7.10% 80 0.00% 23.10%

    Drive-in Road 70 -6.70% 7.70% 75 0.00% 7.10%

    Kankaria Lake 60 -7.70% 9.10% 65 0.00% 44.40%

    Cushman and wakefield

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    ANALYSIS

    Declining rentals in malls is due to highvacancies across most malls

    Lack of new supply and preference for highstreet has led to an increase in growth in

    rental.

    Low Mall rentals could attract retailers

    providing them with a good option