Agro Tourism

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Agro tourism Presented by : Binu Joseph 09020242006 Manish Raghuvanshi 09020242017 Pradeep Kumar 09020242026 Vinod Tripathi 09020240245

Transcript of Agro Tourism

Page 1: Agro Tourism

Agro

tourism

Presented by :Binu Joseph 09020242006Manish Raghuvanshi09020242017Pradeep Kumar09020242026Vinod Tripathi09020240245

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WHAT IS

Agro-Tourism is the form of tourism which capitalizes on

rural culture as a “tourist attraction” which appeals, not the

natural landscape but a cultural heritage.

Agro-tourism is an innovative agricultural activity related to

tourism and agriculture both. It has a great capacity to create

additional source of income and employment opportunities to

the farmers.

Agro

tourism

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Agro tourism

The agro-tourism is an additional co-activity for the farmers. It

provides additional income source and employment opportunity to

the farmers and rural peoples. It gives new look for the agri-

business.

There are a range of other forms of rural tourism which are not

necessarily a part of agrotourism in the strict sense - e.g.

ethnotourism, project tourism, health tourism, historical tourism,

cultural tourism or adventure tourism.

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Requirements For

A largely authentic natural or small-scale, richly structured

cultural landscape.

In addition to the beauty of the landscape itself, it is important

to have other cultural, historical or natural attractions.

Good transport links, because even attractive regions can be

almost impossible to market for tourism if they are not easily

accessible from the population centres.

Agro

tourism

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Requirements For

A certain level of infrastructure must be in place: e.g.

transport, accommodation and catering facilities.

Stable political conditions: this is essential for

marketing even major tourist attractions.

Acceptance among the population: local people must

be in favour of tourism.

Agro

tourism

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Location : Characteristics

Agro tourism

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Agro

tourism Location: Malegaon (Baramati)

Land : 10 Acres (parental land)

Nearest city : Pune, Satara

Nearest Tourist Destination: Pandharpur, Panchgani

How to reach :

Nearest Airport : Pune (105 kms)

Nearest Rly Station : Pune (90 kms)

Nearest Bus Stand : Baramati (4)

Location : Characteristics

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Agro tourism

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Starting

Advantages

Agri-tourism enterprises create employment opportunities for family

members and supplement the family’s income.

One of the most rewarding aspects of Agri-tourism for many farmers

is the opportunity to provide the public with a better understanding of

what agriculture is really about.

It is also an opportunity to enhance the community’s economic

potential.

Agro

tourism

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Disadvantages

The tourism aspect may compete with the main farm operations

for time and labour.

Loss of privacy, extra responsibilities, modest financial returns,

and the high liability risk.

Some other negative issues are the loss of privacy, extra

responsibilities, modest financial returns, and the high liability

risk.

Agro

tourism Starting

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INFRASTRUCTURE FOR

• Accommodation facilities at same place or alliance with nearest hotels.

• Farmhouse, which has the rural look and feel comfortable along with

all minimum required facilities.

• Rich resources in agriculture namely water and plants at the place.

• Cooking equipments for cooking food, if tourist have interest.

• Emergency medical cares with first aid box.

• The well or lake or swimming tank for fishing, swimming.

• Bullock cart, cattle shade, telephone facilities etc

Agro tourism

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Facilities Provided In

• Offer authentic rural Maharashtrian food for breakfast, lunch and dinner.

• Farmers should offer to see and participate in the agricultural activities.

• Offer an opportunity to participate in the rural games to the tourist

• Provide information them about the culture, dress, arts, crafts, festivals, rural

traditions and also give possible demonstration of some arts.

• Offer bullock cart for riding and horse riding, buffalo ride in the water, fishing

facility in your pounds or nearest lake.

• Show local birds, animals and waterfalls etc and give authentic information

about them.

• Arrange folk dance programme, Shekoti folk songs bhajan, kirtana, lezim

dance, dhangari gaja, etc.

Agro tourism

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WHAT DOES IT TAKE TO START A SUCCESSFUL AGRI-TOURISM BUSINESS?

Social skills

Site

Liability Insurance

Labour

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AGRI-TOURISM PRODUCTS

1. Accommodations

A. Cottages

B. Bed and Breakfasts

2. Farm-Based Recreation

Farm Tours / Demonstrations

Farm Museums / Heritage Education

Stocked Ponds for Fishing

3. Direct Marketing

4. Value-added products

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MARKETING

ATDC : Agri Tourism Development Corporation

ATDC is responsible for the marketing aspects of Agro Tourism in

Maharashtra.

Conduct seminars and conferences on agri tourism business Conduct lectures of

the successful National and International Farmers in agri-tourism business

Provide sales and marketing support.

Conduct and coordinate tours from urban areas to the farms.

Arrange National as well as International Agri Tourism Center study tours.

Agro tourism

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Agro tourism : Mechanism

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Strengths of

Ancient Monuments

Cultural Traditions

Favourable Geographical Location

Variety Of Country Side

Dense Network of Cycle Paths & Natural Traits.

Agro tourism

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Weakness of

Low level of regional support

Lack of government support

Lack of infrastructure

Lack of human skills

Lack of public facilities

Agro tourism

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Opportunity for

Generating tourism business Employment Increasing family income Increasing value of the village

Agro tourism

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Threat for

Degradation of natural resources

Land using problems

Pollutions

Changing host attitudes

Increasing criminalities

Commercialization of traditions

Agro tourism

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Social Concerns of

It is going to change the mind set of the villagers and society at

large towards the farming community.

It also increases the income of rural people and in turn this checks

the migration of rural peasants to urban areas.

Once the project is a success many more will follow suit and that

is where we Agri Business grads come in to fulfill our obligation

towards society and at the same time sustaining our selves by

being self reliant and self employed.

Agro tourism

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Future Plans for

Introduction of pottery unit Sericulture Emu farming Rural museum Exotic & Medicinal plants nursery Tasting the local wine or honey Introduction of merchandise Conducting Rural fests Rural games

Agro tourism

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furnitures

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Electrical fittings

Bed & pillows Tea Table

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