Agenda GoldBox – Why did Ticomix buy it and hire Dave Petonic GoldBox Past GoldBox Future Product...

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Transcript of Agenda GoldBox – Why did Ticomix buy it and hire Dave Petonic GoldBox Past GoldBox Future Product...

Agenda

• GoldBox – Why did Ticomix buy it and hire Dave Petonic• GoldBox Past• GoldBox Future• Product Roadmap• Differences between GoldBox Basic & Pro• Competitive Pricing• New Pricing• Maintenance & Support • Marketing Updates• Order Process• VAR Requirements• Q&A

Why GoldBox & Ticomix

• Ticomix past and future commitment to GoldBox• One of the best 3rd party tools out there• Dave has great institutional knowledge and is located

in a geographically appealing place for Ticomix• Orphaned GoldBox Users • VAR Channel

GoldBox Past

1. Regular GoldBox Updates2. No Maintenance Fees3. No Real Marketing4. No GoldBox training in past several years

5. No FrontRange Support of 3rd party vendors

GoldBox Future

1. Regular GoldBox Updates (Product Roadmap)2. Software Maintenance Fees3. Relaunching of GoldBox Brand and new Website4. GoldBox training for VARS 5. Split of product into 3 versions:

a) Free / Demob) Basicc) Professional

GoldBox Future – How we Fail!

1. Steal customers from other VARs2. Don’t support the GoldBox Specialists3. Don’t market4. Don’t enforce software licensing5. Don’t collect Maintenance & Support Fees

GoldBox Product Roadmap

Q 4 2011 Q 1 2012 Q 3 2012 Q 1 2013

Serial Number Bonding of the GoldBox Interface

GoldBox Training Videos Become Available

Universal Updated module via a Goldbox Professional Edition

Q 4 2013

Customized releases of GoldBox to CRM or RDBMS systems

Recode GoldBox Executables as Windows applications

Interface Refresh

GoldMine Compatibility Updates

GoldMine Compatibility Updates

What is Included?GoldBox 7 BASIC GoldBox 7 Pro Feature

X X Fully Active Contact File Verifier

X X Import New Records/Update Existing Records

X X Export of Records

X X Merge-Perge

X X Single Table Deduplicator

X X Global Replace of Records

X X ACCOUNTNO Regenerator

X X Global Delete of Records

X Scripting and Automation

X History/E-mail Archive

X Main Notes Migrator

X Lookup List Manager

X E-Mail Bounce Router

X Mirror Update

X Links Path Changer

X User Name Changer

X GoldMine Group Builder

X INI Sections replicator

X GoldBox Views

X Universal Updater

Anvil & Inaport Pricing

AnvilAnvil Lite (no maintenance) $495

Anvil (with one year maintenance) $495 + $250

Anvil Enterprise (with one year maintenance) $1499 - $300

Inaport Standard ProfessionalNew License with SA $479 $749

New License, 30 day $140 $210

SA Renewal $80 $150

Versions, Prices, & Margins

Version Price

GoldBox Free / Demo Version Contact Verifier

GoldBox Basic $495 plus 20% maintenance required for 1st year; 20% each year after ($99)

GoldBox Professional $695 plus 20% maintenance ($139)

GoldBox 5 Pricing remains the same (No further updates)

GoldBox 7 Promotion

$139 Promotion through October 2011 for GoldBox Professional (30% Margin to VARs!)

After October 2011 Price = difference between GoldBox 7 Price ($395) and Professional Price ($695) + 1 year of

maintenance Price = $439

VAR Margins

40% on New Sales

· 20% on Maintenance

What is included in Software Maintenance & Support

GoldBox Software updates Included

GoldBox HotFixes / Bug Fixes, etc Included

Error Messages Included

Advice regarding a specific feature Included

GoldBox Implementation Fee Based

GoldBox Patch Installations Fee Based

Imports and Updates Fee Based

Setting up GoldBox Views Fee Based

Marketing Update

1. New Web Site www.goldboxsoftware.com

2. End User Webinars Designed to drive GoldBox sales

3. VAR Training WebinarsDesigned to teach VARs how to better use GoldBox and sell additional consulting sales

Order Process

1. End Users to Addon Store2. End Users to Ticomix3. End Users to VAR4. VAR to Ticomix

a) Fax – 815-636-1480b) eMail – [email protected]) Call – 779-423-6200d) Credit Card

VAR Requirements

1. Existing VARs all grandfathered in2. One to show, one to go3. Buy first copy at retail for first client, and get a copy for your

personal GoldMine database4. Free maintenance as long as you have at least one sale per year