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Agency Brief on Kirloskar Institute of Advanced Management Studies

The college Kirloskar Institute of Advanced Management Studies (KIAMS) was established

in the year 1991 in Harihar, Karnataka. The college belongs to the Kirloskar Group. The

college provides specialization in the field of Finance, Marketing, Human Resources and

Operations with a Post Graduate Diploma in Management (PGDM) degree.

The institute at present is counted amongst the top 50 reputed B-schools of the country. It is

one of the best institutes of the country to hone one’s management skills. The institute does

not believe in just instilling students with the bookish knowledge, it encourages creative

thinking. The institute provides an intense atmosphere for learning and exploring oneself.

The institute soon aims to see itself among the top 20 colleges of the country. The institute

has also started a new campus in one of the near about metro cities Pune. To achieve its goal

the college calls well experienced faculties for its students. These faculties do not only give

theoretical knowledge but also provide students with practical/industry knowledge. The

college runs an Industrial Integration Programme for its students to make them aware of the

corporate culture.

On various occasions of college such as the foundation day, many renowned people from the

industry are called upon to facilitate and felicitate the students. An interactive session is

organized for the students with the industry people. They make students aware of the nitty-

gritty’s of the corporate culture which students implement in their real life. If the

management works with the same enthusiasm and students simultaneously imbibe these

values then soon KIAMS will be among the top 20 colleges of the country.

The college is promoting the institute through various social websites like pagalguy and other

portals. The college has tied up with an online agency for the advertising and branding the

college. The college has also interacts with students through various coaching institutes

across the country spreading the awareness about the college.

To achieve the set standards and raise the bar the college needs to interact with to familiarise

its students with the industry trends and get acquainted with the industry jargon so that the

students can talk in a manner that the industry accepts and applauds. The institute shall

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motivate its students to take up live projects and encourage the student’s fraternity to take up

such projects.

A control process always requires a measurement and to improve the process there should bea check whether we have achieved the set targets or we have deviated. To check whether the

institute has achieved the set standards we can check by looking at the number of live

projects the students have taken up, by the quality of placements, by looking at the rising

interests of corporates through recall i.e. the number of companies revisiting the campus.

The college promotion has various dimensions to it ranging from taking help of web to direct

interaction with MBA aspirants to interaction with corporates. All the stake holders right

from the Director, Faculties and the Students are engaged in taking up such activities.