Advice Wallet Deck
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Transcript of Advice Wallet Deck
Mobile loyalty program to attract, keep and understand customers
Product: Advice Wallet empowers any local business to create a customized acquisition and loyalty program online in minutes. The value of the service to businesses extends far beyond simple driving sales; it offers tools to build a lifetime relationship with customers and reach their social connections. Advice Wallet provides analytics for businesses to keep track of their campaigns. In turn, it offers customers great gifts at places they like. Launch : October 2013 Development stage: Fully developed website and mobile application for iOS and Android Staff: 16 people Clients: 320 Countries: Ukraine, Russia, Moldova
Businesses display menu holders
HOW IT WORKS
Customers scan QR code and shake
their phones to earn points
Customers exchange points for
gifts offered by businesses
Flame Roasted Coffee
Strawberry Sorbet
Trout Pie and Wine
We offer unique analytics for businesses thanks to the integration with social networks
Businesses make targeted push notification campaigns to their customers
Customers share their impressions about received offers on social networks
CUSTOMER SURVEYS SOON
RENEWED UX/UI SOON
+IMPROVED CUSTOMER ACQUISITION MODEL
ДЕТАЛИ
INTEGRATION WITH POS TERMINALS SOON
PRICES Lite Plus All included $39/mo $69/mo $99/mo
Customer surveys – paid additionally
Loyalty program
Analytics
Invite friends
Happy hours
Where else customers go
General Detailed Detailed
✔
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✔
✔
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Rewards Unlimited Unlimited 5
More than 1 address on the map ✔ ✔
Push notification campaigns 4 8
Personal messages to customers ✔
We have discounts for local businesses who pay in advance for 3, 6 or 12 months
Plus All included $69/mo $99/mo
For 3 months
For 6 months
For 12 months
$59/mo
$49/mo
$39/mo
$89/mo
$79/mo
$69/mo
ALREADY THE BIGGEST IN UKRAINE
320 clients Ukraine Russia Moldova
15,500 app
downloads
after 4 month only!
October November December January February
1,000
+120%
2,200 5,000
+127% 9,500
+90% 14,000
+47%
October November December January February
29
+131%
67 139
+107% 230
+65% 320
+39%
320 clients
415 clients
540 clients
674 clients
836 clients
230 clients
GROWTH PLAN
Ukraine Russia (Moscow) Moldova (Chisinau)
4 month
5 month
6 month
7 month
8 month
9 month
Scaling: CIS countries Europe
PROMOTION CHANNELS
MAIN ADDITIONAL
• Sales (65%)
• Partnerships (20%) • PR (15%)
• Online Advertising (Google Ads, ads on social networks)
• SMM • Participation in specialized
exhibitions
$100B by 2015
GLOBAL LOYALTY MARKET
73 million local businesses in the world
4 years experience in Management and Sales; Entrepreneur
Stas Matviyenko, CEO
3 years experience in Marketing (Research, Sales)
Anna Polishchuk, COO
Serial entrepreneur, 15 years experience in web-development
Andrey Khavryuchenko,
CTO
5 developers
2 – Server, 2 – Android, 1 – iOS
6 years experience in Sales and Marketing
4 years experience in PR; Worked at Pokupon, Mobilochka, Kyivstar
Anna Bidnyk, PR-manager
Pavel Zameshaylov VP of Sales
6 leading sales specialists
TOP-10 most prospective startups
in Ukraine
TOP-20 at the European Startup
Competition
TOP-10 at the European Startup
Competition
V
FUNDING
$395k Happy Farm Business Incubator ($70K) Angel Investments ($25k) VC ($300k)
Closed Seed Round
Raising Round A
Spring 2014 Scaling Expansion into the European market