From Caricature to Character: The Intellectually Disabled ...
Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this...
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Transcript of Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this...
![Page 1: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/1.jpg)
Visual ArgumentsAdvertising
![Page 2: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/2.jpg)
What to Consider
•What is being advertised?•Who is advertising?•Who is the intended audience?• Is this visually/ intellectually stimulating?•What message is being conveyed?
![Page 3: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/3.jpg)
![Page 4: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/4.jpg)
What is being advertised?
Campari is a bitter Italian aperitif. It is a proprietary blend of herbs and spices, is a brilliant red color, and has an extremely unique flavor which may take some getting used to
![Page 5: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/5.jpg)
Who is advertising?
Alcoholic Beverage Company
![Page 6: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/6.jpg)
Who is the intended audience?
![Page 7: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/7.jpg)
Is this visually/ intellectually stimulating? • What is the
focus?• People/
Characters in the work?
• Significance? • Interaction
between people?
• Mood?• Colors• Symbols• Anything that
seems odd?
ANALYZE
What message is being conveyed?
![Page 8: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/8.jpg)
Is it successful?
Do you agree , morally?
Does this accurately portray the product?
Does it get your attention?Is it memorable?Does it make you want the product?
![Page 9: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/9.jpg)
![Page 10: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/10.jpg)
What is being advertised?Who is advertising?
Who is the intended audience?
![Page 11: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/11.jpg)
• What is the focus?• People/ Characters in the
work? • Significance? • Interaction between
people?• Mood?• Colors• Symbols• Anything that seems odd?
![Page 12: Advertising. What is being advertised? Who is advertising? Who is the intended audience? Is this visually/ intellectually stimulating? What message is.](https://reader030.fdocuments.in/reader030/viewer/2022032722/56649cee5503460f949bc00d/html5/thumbnails/12.jpg)
Is it successful?
Do you agree , morally?
Does this accurately portray the product?
Does it get your attention?Is it memorable?Does it make you want the product?