Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD...

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www.SteepCreekMedia.com • 281-962-4390 1036 First Street Suite C • Humble, TX 77338 Advertising Opportunities in Texas Schools Steep Creek Media Media Kit REVISED11-01-18

Transcript of Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD...

Page 1: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

www.SteepCreekMedia.com • 281-962-43901036 First Street • Suite C • Humble, TX 77338

Advertising Opportunitiesin Texas Schools

Steep Creek Media

Media Kit

REVisEd11-01-18

Page 2: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

We’re helping the following schoolsraise much-needed revenue...

Steep Creek Media

• Alief ISD• Friendswood ISD• Fort Bend ISD

• Hitchcock ISD• Huffman ISD

• Pasadena ISD• Stafford MSD

Houston AreA

• Austin ISDAustin AreA

• College Station ISDcentrAl texAs

• DeKalb ISD• Hooks ISD• Hubbard ISD• Leary ISD• Liberty-Eylau ISD

• Malta ISD• Maud ISD• New Boston ISD• Pleasant Grove ISD• Red Lick ISD

• Redwater ISD• Simms ISD• Texarkana ISD

nortHeAst texAs

Page 3: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Introducing a

Unique Advertising Opportunity...

Mobile advertising can be a very effectIve And effIcIent form of outdoor advertising, reaching consumers at a relatively lower Cost Per Thousand Impressions (CPM).

Your ad will trAvel to many areas where billboards cannot.

You can show cOmmUnIty sUppOrt for specific schools that you choose and the mAjOrIty of the ad revenue goes to the school district.

Steep Creek Media

Page 4: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

HigH Visibility sign(Actual size 7’ x 1’)

Above the Window on Either Sideof the Bus

Your Ad Here6’ x 2.5’

7’ x 1‘

Steep Creek Mediasign Placement and Dimensions

EyE lEVEl sign(Actual size 6’ x 2.5’)

Below the Windowon the Driver’s Side

of the Bus only

Page 5: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

OutdOOr Consumer ImpaCt

• The average (Steep Creek Media client) school bus drives

hundreds of miles a week.

• Bus billboards travel an average of 8 hours per day during both rush hours, often to mid-day school events and late run

sporting events. That’s 40+ hours per week!

• There are, on average, 20 school days each month.

• 5,000 cars pass an individual bus each day, which adds up to

100,000 cars a month.

• The industry standard is to qualify each car as having an average

of 2.2 passengers.

• Total monthly Daily Effective Circulation per vehicle is 663,200*.

*Source: U.S. Census Bureau, Houston Metro Area

SignS Are AS low AS $25 A week!

Steep Creek Media

[email protected]

Page 6: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek MediaHouston Area School District Map

The districts highlighted in red are the ones we currently represent.

WALLER ISD

MAGNOLIA ISD

TOMBALL ISD

KLEINISD

CYPRESSFAIRBANKS ISD

SPRINGISD

HUMBLE ISD

CONROE ISD

NEWCANEYISD

ALDINEISD

ROYALISD

KATY ISD SPRING

BRANCH ISD

HOUSTONISD

LAMAR CONSOLIDATED ISD

NEEDVILLE ISD

ALIEF ISD

FORT BEND ISD

STAFFORD ISD

PEARLAND ISD

ALVINISD

ANGLETON ISD

FRIENDS-WOODISD

CLEARCREEK ISD

DICKINSON ISD

PASADENAISD

GALENA PARK ISD

GalvestonBay

LA PORTEISD

DEERPARK ISD

CHANNEL-VIEW ISD

SHELDONISD

CROSBY ISD

BARBERS HILL ISD

GOOSECREEK ISD

DAYTON ISD

HUFFMANISD

LIBERTY ISD

CLEVELANDISD

TARKING-TONISD

45

59

4559

59

59

6

6

10 10

146

146610 45

225

8

90

1960

1960

290

MONTGOMERY ISD

249

HITCHCOCK ISD

Page 7: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek MediaAustin Area School District Map

The districts highlighted in red are the ones we currently represent.

Page 8: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek MediaCentral Texas School District Map

The districts highlighted in red are the ones we currently represent.

Page 9: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek MediaNortheast Texas School District Map

The districts highlighted in red are the ones we currently represent.

Page 10: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek Media

Q: Why are school districts using this program to generate funds?

A. Schools are facing budget deficits that could result in a reduction of staff, as well as a reduction in services and programs for children. So, they are seeking to generate their own revenue to partially solve their budget problems through this innovative program.

Q: Are there any restrictions on the types of ads that can run?

A: Yes. All ads must be in the form of an age-appropriate positive message. The school districts have an advertising committee that gives final approval for all advertisements State law is specific about the location and size of the signs.

Q: Does the school spend any money on this program?A: No. Steep Creek Media provides a turn key program, handling all sales, art design, fee

collection, sign installation and sign removal. There is no cost to the district. The revenue goes into their general operating budget and most of them view the revenue as “found money” to use as they wish - no state or federal strings attached.

Q: What does the School Bus Advertising program do?A: It helps businesses build brand awareness, while providing much needed funding for

local schools. The ads are seen every day by thousands of people as the buses travel around town.

Q: What is the sign made of and does it harm the bus?A: The signs are made of a porous material that is durable and vinyl coated with a special

laminate. The signs adhere to the bus like a bumper sticker and are weather and fade resistant. A special process is used to remove the signs and will not harm the outside of the bus.

Frequently Asked Questions

Page 11: Advertising Opportunities in Texas Schoolssteepcreekmedia.com/Media kit.pdf · • Friendswood ISD • Fort Bend ISD • Hitchcock ISD • Huffman ISD • Pasadena ISD • Stafford

Steep Creek Media

t Ads on the Web Site

t Stadium Sponsorships

t Football Game Night

t Commercials on Scoreboard

t Bookcovers/Homework Folders

t Event Tickets (ads on the back)

t Banners at Gyms

t Signs on Outside Fields and Courts

t Signage on Fields, End Zones, Swimming Pools

t Banners/Signs on Light Poles in Parking Lots

t Banners in Cafeterias

t Magazines

t Telecasts of Events, Performances, Graduation

t In-school Television Advertising

t Naming Rights to Buildings, Stadiums, Sports Fields, and/or Entrances

You can also help the schools by utilizing these other advertising options...