Advertise In DELUX Magazine

BE BOLD. BE SEXY. BE

DELUX YOUR LIFE

DELUX


DELUX IS THE #1 ACTIVE LIFESTYLE BRANDDELUX is the “how to look and feel amazing” resource of active, confident urban socialite. We inspire them. We empower them. We show them how to work it.

THE LEADING ACTIVE URBAN LIFESTYLE BRAND FOR INFLUENCERS IN THE STATE• One of the Most Engaged Media Brands • Category-leading magazine• Ultimate online resource• Printed Magazine Available in over 500 locations• Online, email and mobile extensions• Award-winning consumer events

ONE BRAND. ONE VISION. ONE MISSION.• DELUX is the ultimate lifestyle guide to fashion, living, culture, trends, and art. • Our fundamental message is “Be Bold. Be Sexy. Be DELUX.”


MORE EXPOSURE FOR YOUR BRANDDELUX is the one of the largest regional lifestyle branded magazines! Our larger circulation + engaging digital platforms means more eyes on your brand!

male

female 64%36%

40%32%13%

(AGE 25-34)

(AGE 35-44)(AGE 45+)

Gender Median Age

33.5

32%$135,000

Education

72.6%

2,237,000

114,0007,800 5,000

184,0005.5%42,000hold college

and/or post graduate

degrees

33%36.8%24%

hold post graduate degrees

hold college degrees

have some college education

(1-3 years)

Google Analytics Web Stats

Avg Monthly Pageviews

Avg Monthly Unique Visitors

Avg Monthly Bounce Rate

Avg Weekly Web Ad Impressions

Facebook Insights Statistics• Average page views per month:

595,023*• Average number of views per item:

7,728*• Average number of ‘likes’ per month:

1,128• Average number of comments per

month: 415 *Source: facebook analytics 8/1/2012

Home Ownership

Average Household Income

Homes Valued Above $225,000

Printed CircualtioniPad App Downloads

Monthly Avg Digital Readership (Issuu)

23.3%Regional Markets:St. LouisKansas City**AtlantaMemphis**


OPEN-ENDED MARKETING PLATFORMS

At DELUX we try to give our advertisers more than just an advertisement in a magazine. We try to provide an experience. DELUX Magazine has partnered up with a few local creative geniuses to present a new advertising platform geared to not only attracting new customers but engage your brand with new and old customers.

Our open ended marketing platforms are made for success. DELUX Magazine will customize an event at your place of business and execute the promotion of the custom event -- engaging with the consumer in this manner allows the “TASTE, TOUCH, & FEEL” of what your brand has to offer. Once event is completed you now have a new customer and a walking talking billboard along with DELUX magazines advertisements to keep people talking about YOU for months to come.

OPEN-ENDED MARKETING PLATFORMS


WHO WE REACH

AGREE WITH THE FOLLOWING:• I buy new clothes at the beginning of each season• I buy brands that reflect my style• I would pay extra for a product that is consistent with the image I want to convey• I buy based on quality, not price

DIRECT MAILDistributed strategically throughout St. Louis, Kansas City, Atlanta metro areas via paid and controlled subscriptions reaching top consumers in 75+ zip codes.

NEWSSTAND SALESAvailable for purchase in 60+ retail locations including; Barnes & Noble, Hen House, Hy-Vee, KCI airport gift shops, Price Chopper, Whole Foods, Waterway, Schnucks, Dierbergs, Cvs, Walgreens, Shop -n- Save,

FOCUSED SAMPLING PROGRAM5,000 sponsored copies are available at over 400+ high traffic retail and service locations. These copies ensure DELUX Magazine is seen by the metro’s active population and grow our loyal readership base without compromising DELUX Magazine’s influence in the market.

REGIONAL DISTRIBUTION WHO YOU WILL REACH• A niche audience with disposable income and a voracious desire for luxury• A targeted group of arbiters recognized for influencing general market trends• Consumers who are difficult to reach through conventional mainstream marketing• Readers with an average household income of $135,000

1DELUX MAGAZINE

WHAT’S GOOD?!2013 DELUX

DINING GUIDE

MURPHY LEE& JAY-E

Back2DaBasics

++MOUNT PLEASANT

WINERYTHE RUSTIC GOAT

ANTHONY SANDERS

on Marriagelove & Movies

malinda WILLIAMS

APRIL/MAY 2013www.delux-mag.comv.4.02

SPECIAL KGOT JOkEs?


DIGITAL PLATFORMS

Whether it is about restaurants, natural hair products, fashion or lifestyle news, readers can access additional content and video that is not available in DELUX Magazine. This photo rich information is easily searchable and is your online go-to source for everything that makes life DELUX.

640 x 90

300 x 250

300 x 250


TESTIMONIALS/ GOOD STUFF

Keith, just wanted to reach out again to thank you for all of your help over the past year with helping me to brand my company!!!! The many hours we spent developing strategies utilizing Social Media has caused my business to sky-rocket. I have seen growth of over 80% over last years sales and expect to double that amount. Not only that, but you empowered me by actually teaching me the concepts so now I have the tools necessary to continue my growth.Because of your efforts, Window Depot is a household name in the replacement window market in the St. Louis Metro Area.

Best of luck Lawrence E. Hopkins, MBAWindow Depot USA - St. LouisOwner

Lola loves Delux Magazine!!!!!!!There is nothing like getting exposure in a magazine that celebrates the best of what St. Louis has to offer. Delux Magazine has been a major part in supporting our business by offering its creative and cutting edge exper-tise when it comes to producing an ad for even a small family owned business such as Lola. This magazine has done an amazing job of introducing people from all walks of life to our business. There is a saying that says “ it doesn’t matter what you know, but who you know that sometimes makes the difference.” For Lola....Delux Magazine has proven to be a profitable partnership!

BECKY BLUECO-OWNER OF LOLA......on Washington

We would like to say that Delux Magazine is absolutely the best! We have received nothing but the stellar service from the editor and his staff. For the past 6 months we participated in several events as well as having a full sized advertisement placed in the magazine. Since placing the advertisement and participating in the sponsored events, we have had our numbers grow exponentially. We have received plenty of traffic on our social media accounts and web-page due to us advertising with Delux. We cannot wait until we re-launch so we can place another advertisement spot with them again.Cheers,Nicole & TaraThe Co-Owners of Lucky LucyAtlanta GA

Please consider DELUX Magazine as a tremendous opportunity to align with a unique lifestyle magazine. Keith Griffin and his team do a wonderful job connecting the dots between local pop culture, fashion, nightlife, music, and human interest with today’s urban consumer in mind. The magazine editorial and fashion layouts provide beautiful backdrops for some of the best events in the area. All of these are intertwined with digital and social media components that expand the reach to a variety of consumers. The editorial peaks interest and is often revealing.DELUX provides a solution for a need to reach a broad multicultural consumer base in a variety of ways that makes sense.It has been my pleasure to work with Keith and his team.

Regards,Tom InghamTrade/Field Marketing Manager MO,CO, KS, AR

Keith Griffin and the Delux Magazine team has really been beneficial to the growth of Honey’s Child Boutique. Until advertising in Delux Magazine, we found it particularly difficult to penetrate the affluent urban market. However, Delux magazine has a unique approach to marketing that helped catapult our presence in this market. We now benefit from non-stop customers, increased revenue and unprecedented brand awareness. I am truly grateful to Keith and the entire Delux Magazine team for bringing my business to an otherwise distant and hard to reach market!~Letitia A. Young, MM, MBAOwner of Honey’s Child Boutique, St. Louis


DELUX YOUR LIFE

Advertise In DELUX Magazine

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