Advert analysis

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Transcript of Advert analysis

Page 1: Advert analysis

Advert analysis – oasis This advert is a clear front page of a popular magazine of the time when oasis the band where together. This id obviously a big magazine because it was attracting big stars like Liam Gallagher out of oasis which at one time where a big rock group with huge fan support. The advert also talks about and has headlines for other big groups such as the foo fighters and the black keys. It also mentions some solo artists on the front page as well so there is a sense that this magazine commonly or intentionally deals with music and big artists it even says right at the top next too the logo that it is the ‘worlds greatest music magazine’. The main image of the magazine is on the guitarist and lead singer from the band oasis, showing a straight possibly angry image of Liam. The image has been chosen to relate to the heading that the story is on about talking about a shotgun so in my opinion it does not look like a good issue that it is on about so that relates to the picture. The other important information that it includes on the front page is of other stories that are making the music news. Also the magazine logo fills the top left hand corner of the page, this is quite a prominent image and I believe that it is as bold and as big as it is because they want to promote and display the branding of the magazine, which if people like the stories might continue to buy that type and they wont miss it in a shop because of that logo. I believe red is used in the logo too bring emphasis to it as well give it the boldness it requires. The background of the page is white, which in my opinion makes the front cover look clean and tidy which people could like in comparison too other displays that are more out there and more pattern of picture based, this front cover is based upon there most important or exclusive story and they have a main image that shows that dominating the page and all of the other stories it around it. In terms of color the front cover is very basic and has a particular theme and I believe it is based upon the logo color, which is set in red, and white with a black title at the top where it states ‘the greatest music magazine’. All of the bands names are written in red and underlying comments are in black. The oasis title is in black. The font is bold and thick and is in a very basic and common font which in some ways make it look professional but could be argued boring. One of the biggest bits of writing is the caption that tells the reader how many pages there are and has the plus in black and the 37 in red and there is a slightly different font for this as it is not related to anything other on the page. The last thing that I can pick up from the magazine is the fact that the main image is in black and white which could go with the story that it is talking about, this differently means something and I think it is up for interpretation to what it is about.

Page 2: Advert analysis