Advanced social media - Confidence and creativity
-
Upload
antoine-ste-marie-mba -
Category
Social Media
-
view
33 -
download
2
Transcript of Advanced social media - Confidence and creativity
![Page 1: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/1.jpg)
Confidence and Creativity
Antoine Ste-Marie@theTronTweetsDigital Strategy
![Page 2: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/2.jpg)
Desired topics
![Page 3: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/3.jpg)
Why engagement? Our posts are just a suggestion
The more it is engaging it is the higher ranking it will appear in feed, discover and searchNew on Instagram
![Page 4: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/4.jpg)
Quality of personalization
![Page 5: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/5.jpg)
Synergy
![Page 6: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/6.jpg)
![Page 7: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/7.jpg)
@laurentianU
![Page 8: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/8.jpg)
CreativityNeed for creativity
Social media is the chosen platformKnow your audienceBe critical
![Page 9: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/9.jpg)
ConfidenceBreak down institutional barriers
Prove that it works and get support
Try new things, be innovative
![Page 10: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/10.jpg)
Side effects
![Page 11: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/11.jpg)
Side effects
![Page 12: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/12.jpg)
TipsPersonal touch
Audience is more skeptical of traditional marketingShorter attention spans means more visualsThey want customized, and they want it now
What information do we have?Profile Recent TweetsTwitter advanced searchTrends
![Page 13: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/13.jpg)
GIF
Easy to makeReplicates an emotionGIPHY, Laurentian
![Page 14: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/14.jpg)
Yik Yak & Umentioned
Anonymous
![Page 15: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/15.jpg)
Takeover
![Page 16: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/16.jpg)
Takeover
![Page 17: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/17.jpg)
Snapchat
![Page 18: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/18.jpg)
Snapchat
![Page 19: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/19.jpg)
Live broadcast
![Page 20: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/20.jpg)
Dubsmash/Vine/Smule
Engaging and easy to make
![Page 21: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/21.jpg)
Pic Play Post
![Page 22: Advanced social media - Confidence and creativity](https://reader036.fdocuments.in/reader036/viewer/2022070510/58acd3291a28ab36288b55c7/html5/thumbnails/22.jpg)
Polls