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COMPARE

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TELL STORIES ABOUT YOUR NEIGHBORHOOD

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www.yourbrand.com/

www.yourbrand.com/locations

www.yourbrand.com/locations/state

www.yourbrand.com/locations/state/city

www.yourbrand.com/locations/state/city/neighborhood @Matt_Silt

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Influencers are social media celebrities who have thousands of loyal and engaged followers.

They span a broad range of categories, lifestyles, platforms and audiences, which enables them to communicate with very tailored niches of followers.

These followers perceive influencers as friends and role models and are loyal to them. Thus, influencer content can be highly engaging and impactful.

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of consumers rely on social media to inform their purchasing decisions. (ODM)74% of consumers trust peer recommendations. (Nielsen)90% of consumers rely on social media to inform their purchasing decisions. (ODM)70%

higher rate of conversion on offers shared by trusted advocates than offers sent by brands. (Zuberance)4x-10x

of purchasing decisions are primarily influenced by word-of-mouth recommendation (McKinsey)20%-50%

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