Mobile Web Sites: Allowing You To Make A Broader Impact and Move Your Cause Forward.

ADULT LITERACY LEAGUE: HELPING OTHERS HELP THEMSELVES.

Not Mobile Friendly but Mobile First• There are now more people using mobile devices then using

personal computers to get on the internet.

• The people who use smart phones are looking for specific transactions.

• Tablets allow for a greater immersive experience and more personal outreach.

Mobile Growth is Universal• The growth of the internet and especially mobile technology has

doubled in the last five years.

• The number of web users is 2.27 Billion people.

• The growth is everywhere, in every country, and especially in Asia and over seas.

Simple, Cheap, Effective, and focused. Mobile is Moving Forward and Reaching Millions.• The concern of a company, especially a non profit, would be the

obvious question of money.

• How can we afford a mobile site?

• Technology has made it so you can

afford a mobile site.

• Page less design is a simple way to

get on mobile devices in about two

weeks and usually for under $5000.00

Examples of Good Mobile Web Sites• Salesforce.com is an example of a good mobile web site. It is clean,

not cluttered, and loads quickly. It has easy links to follow.

• Nixon.com is another solid mobile web site. It uses a simple three bar tool icon which is great to keep things simple and clear. The color scheme is simple primary colors that are eye catchy and not distracting.

• It has a clear call to action, meaning it is easy to locate and address the key points it is trying to make, without any searching.

Examples of Bad Mobile Web Sites.• Dell.com is an example of a poor mobile web site. The first thing

that happens is you get hit with an advertisement for their application. The layout is cluttered and the color scheme distracting.

• Hardee’s.com is another example of poor mobile web design. It has no location capabilities , it does not know what town you are currently in, to say where the closest Hardee’s restaurant is. There is no information about the company, or it’s philosophy, just nutritional facts.

Current Technology That Makes Web Sites Available On All Devices.• Mobile Websites are built using the existing technology on the

market.

• The basic language and design concepts used on your main web site is just about the same as your mobile site.

• The challenge is that there are so many different types of devices on the market in the mobile sector that support for the devices has a tendency to be inconsistent.

Mobile Usage is Multidimensional• The usage of mobile applications for a non profit company is

multidimensional.

• You have the use of social media (Facebook, Twitter, etc.)

• You can use the information you gather for analytical statistics to help your cause.

• Cloud based saving of information that could be fast and easy.

What Should The Adult Literacy League Actually Do Moving Forward.• Think for a minute what it would mean to help so many more adults

be able to change their life, how would you feel?

• Moving forward and accomplishing this goal is not only possible but important to our communities and the countries future.

• The states and federal government offer grants for adult literacy programs so step one is to attain these funds as best as you can.

Moving Forward Continued.• Make sure to price around and research to find the best design firm

to assist you in your building of a mobile site.

• Look over other web sites that are trying to do the same thing and decide what you like and what you don’t.

• Remember to go for design that is clean, easy to read and hits the main purpose of the site.

• Try to focus on the key points that may help your success grow, raising money, getting more adult tutors, and growing knowledge with in your community and beyond.

REFERENCES• 1. Wentworth, T. (2011, August 5). Why Mobile Design Should Never

Be An Afterthought. Retrieved December 19, 2014, from www.mashable.com

• 2. Macarthur, S. (2011, March 21). 10 Ways Mobile Sites Are Different From Desktop Web Sites. Retrieved December 19, 2014, from www.uxmatters.com

• 3. Anderson, E. (2012, March 19). The 5 Worst Mobile Web sites. Retrieved December 19, 2014, from www.imediaconnection.com

• 4. Costill, A. (2014, April 16). The Top 10 Responsive Design Sites For Mobile. Retrieved December 19, 2014, from www.searchenginejournal.com

• 5. Weller, N. (2013, June 5). Eight Reasons Why Page Less Design is The Future. Retrieved December 19, 2014, from www.dtelepathy.com