Adsmobi General Media Kit 2011 04 22

Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved

www.adsmobi.com ▪ [email protected]

Access more than 20BN ad requests

globally in more than 190 countries.

In addition to traditional buys, take

advantage of our CPD (cost per download)

and CPR (cost per ranking) offering!

(e.g. for iPhone).

Target your audience to the exact need of

your brand.

adsmobiMedia Buying Platform for Mobile Advertising

adsmobi is a mobile media buying platform that focuses on the small details that make a difference and

result in successful mobile campaigns for advertisers. Our partnership with one of the top mobile advertising

platforms enable us to deliver some of the highest quality mobile centric traffic for advertisers.

The best in class targeting capabilities of our platform are built to maximize your ROI, and drive efficiencies

through CPM, CPC, and CPD (cost per download) buying models.

Demographic

Content / Contextual

Advertising

Geographic

Targeting

High

Engagement

Units



• Audience Centric Buys

(Age, Gender, HHI)

• Contextual relevant inventory

(campaign specific)

• Location based advertising

(State, City, GPS)

Advertising Units

• Rich Media Executions

(Full Page Interstitial, Expandables,

iPad)

N. America: 31%

adsmobi InventoryOur Global Inventory helps you to engage your customers all over the world

EMEA: 29%Asia: 37%



S. America: 2%

adsmobi Network Inventory 2010

Australia: 1%

adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale

• Age: 21-55 y.o.

• Gender: Male.

• Reach: >100M Imps.

• Avg. CTR: 1.06 %.

• HHI: $50K+.

Automotive

• Age: 15-34 y.o.

• Gender: Male & Female.

• Reach: >1B Imps.

• Avg. CTR: 0.79 %.

• Age: 26-59 y.o.



• Avg. CTR: 1.21 %.

• HHI: $77K.

Business/Finance Entertainment

Women

• Age: 18+ y.o.

• Gender: Female.


• Avg. CTR: 0.89 %.

Travel

• Age: 24-51 y.o.



• Avg. CTR: 1.29 %.



• Age: 18-34 y.o.



• Avg. CTR: 1.05 %.

Education• Age: 20-49 y.o.

• Gender: Male.


• Avg. CTR: 1.09 %.

• HHI: 55K+.

News

• Age: 16-36 y.o.



• Avg. CTR: 0.59 %.

• Avg. Sessions of 7 min+.

Social Networking

• Avg. CTR: 0.89 %.

• Heavily Entertainment, Shopping,

Social Networking Centric.

• Avg. CTR: 1.29 %.

• HHI: $65K+.

• Age: 17-46 y.o.



• Avg. Sessions: 22 min.

• Age: 15-25 y.o.

• Gender: Male.

• Avg. Sessions: 20min.


• Avg. CTR: 0.87 %.

• Age: 18-57 y.o.


• Avg. Sessions: 7+ min.


• Avg. CTR: 1.17 %.

adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale

Games Health/Fitness Music

Teens

• Age: 14-19 y.o.

• Gender: Male + Female.


Weather• Age: 23-45 y.o..





• Age: 16-41 y.o.

• Gender: Male.


• Avg. Sessions: 17 min.

• Avg. CTR: 0.87 %.

• Age: 17+ y.o.

• Gender: Male + Female.

• Reach: > 1 BN monthly imps.

• Avg. CTR: 0.88 %.

• HHI: $32K+.

• Age: 27-41 y.o.


• Avg. Sessions of 9 min+.


• Avg. CTR: 1.36 %.

• HHI: $88K+.

Parents Shopping Sports


• Avg. Sessions of 10min+.

• Avg. CTR: 0.69 %.


• Avg. CTR: 0.99 %.

adsmobi Inventoryadsmobi has access to the right inventory to promote your brand

32%

10%

23%Social Networking

Music

Entertainment

adsmobi Inventory by category



13%

18%

8%

10%Music

Lifestyle, Shopping,

Women

Information, News, Sport

Games

adsmobi traffic December 2010

adsmobi PUSH APP PROGRAM App Promotion + Placement Guarantee

The app economy is exploding right now. With more than 300,000 apps in the Apple App Store and more than

200,000 apps in the Android market, a top rank is a must-have to get discovered by users!*

The adsmobi PUSH APP PROGRAM solves this problem. It delivers predictable results for a fixed budget, available for

paid and non-paid apps in the Apple App Store as well as the Android market. It is especially designed for:

• App Promotion (Improve the number of generated downloads).

• Placement Promotion (Top-Ranking Guarantee).

Top RankTop RankDiscovery Best in class ROIBest in class ROI



Top RankTop RankDiscovery Best in class ROIBest in class ROI

We help you to get

discovered within the

App Store.

We boost your app to the

top of the App Store.

We deliver predictable

results for a fixed budget.

$$$

$

* Source: venturebeat.com (2010)

Featured Advertisersadsmobi delivers ads for leading brands



adsmobi Inc.

260 Madison Avenue

8th Floor

New York City, New York 10016

Contact Us!

Tom AndersonRegional Director of Sales, Americas



T: +1 (646) 807-4596

F: +1 (646) 807-4542

E: [email protected]

adsmobi is a mobile media buying platform that focuses on placing successful mobile campaigns for mobile advertisers.

adsmobi delivers premium advertising traffic for advertisers through partnerships with leading mobile mediation and

optimization platforms.

adsmobi matches agencies and brands with the best mobile publisher inventory to achieve their mobile ROI goals.

adsmobi focuses on the advertiser “buy side” of the mobile advertising ecosystem. The adsmobi ad server will help

effectively manage media spending with the flexibility to target a desired audience at the right time, in the right place, on

the right device.

About adsmobi Inc.

Facebook.com/adsmobi

Twitter: @adsmobi

Regional Director of Sales, [email protected]

+1 (608) 213-5208

Adsmobi General Media Kit 2011 04 22

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