AdSense Tips by Amit Agarwal

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India Blog School http://blogschool.in Digital Inspiration http://www.labnol.org

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AdSense Tips by Amit Agarwal of Digital Inspiration http://www.labnol.org/

Transcript of AdSense Tips by Amit Agarwal

Page 1: AdSense Tips by Amit Agarwal

India Blog Schoolhttp://blogschool.in

Digital Inspiration http://www.labnol.org

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Stop Feeling Shy

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Big is Better

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useit.com

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google.com

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Colors & Fonts

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What’s Your Style

Ads within content Ads adjacent to contentLight background behind ads

Blend Blend or complement

Dark background behind ads

Blend, complement, or contrast

Contrast or complement

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Improve Relevance

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Site Search

search.labnol.org

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CPM, CPC or Link Units?

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Placement Example

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Ask Mom or CrazyEgg

Flickr - Test Google AdSense

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Image Search

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www.briansolis.com

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Links and CitationsHelp Search EnginesAuthorityGood Anchor TextThe Dreaded Back

Button

Flickr

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Master Analytics High CTR but Low

CPMTrack Problems Early

[email protected]

Bounce RateVisitor Locations

AdSense SandboxReferral Sources

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Typical MistakesDiluted Title / Slug

“My Personal Technology Blog – Why I Love My iPod” Too many pages with similar titles / content

Make life easy for AdvertisersWasting Visits

NOINDEX, FOLLOW for tag pagesAllowing Stop Words in CommentsSmart PricingFeeling Complacent

If it ain’t broke, don’t fix it – Bad Idea

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Fresh Contentsingle.php

feeds-rss2.php

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See details

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Steal Ideas

AdSense Case StudiesMedia Sites – CNN, NYT, Network 18, etc.Premium PublishersWebmaster World

SeniorsPreferred Members

Official Google Guides, JenSense, ProBlogger, Barry Schwartz, Chris Pirillo

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Selling Direct AdsAudience – Quantcast,

Visitor SurveysAd Formats / SpecsDeciding Ad RatesPayment OptionsGoogle Ad ManagerTestimonialsMake it Easy

http://www.bbcreachingmillions.com/ http://www.cnnmediainfo.com/ http://www.labnol.org/advertise/

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Amit Agarwalhttp://www.labnol.org