Aditya Birla’s Birla Cellulose Ranks First in Canopy’s Hot ......Aditya Birla’s Birla...
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Birla Cellulose has a stringent wood sourcing policy, where 100% of itswood comes from controlled sources complying to FSC, SFI or PEFCStandards. All its sites are FSC CoC (Chain of Custody) certified. Providing forest to fashion transparency for sustainability-focussed brands in their value chain, Birla Cellulose’s traceability platform GreenTrackTM is one of the most widely used platform in the industry.
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Aditya Birla’s Birla Cellulose Ranks First in Canopy’s Hot Button Report
G artex Texprocess India, the country's most comprehensiveexhibition on garment and textile manufacturing, is all set to belaunched as a ‘hybrid’ event in 2021. This significant event in thetextile trade calendars will be held alongside yet another premier fairfor screen, textile, sublimation and digital printing technologies –Screen Print India, thus bringing the entire textile value chaintogether for business through their new hybrid format.
Messe Frankfurt India & MEX Exhibitions Announce First Hybrid Events
In conjunction with MEX Exhibitions Pvt Ltd, Messe Frankfurt TradeFairs India Pvt Ltd announced that Gartex Texprocess India and MesseFrankfurt's Screen Print India, will be the first textile sector exhibitionto take the hybrid route. Both Mumbai and Delhi editions aim to bringthe entire textile value chain together through the new format
The Mumbai edition is set to bring industry players face-to-face from 18 – 20 March, 2021. With the on-going travelrestrictions that are still in place, the new-age multimodal exhibition will allow screen printing and textile sector exhibitors andvisitors to take full advantage of both physical interactions and virtual networking opportunities. The hybrid format for boththe fairs are being specially curated with live product demonstration features, to allow exhibitors to showcase their productrange to buyers who may be unable to attend the physical fair, thus ensuring dual access to trade opportunities.
Gartex Texprocess India & Screen Print that will offer an intelligent combination of digital and physicalinteractions for business exchange. The textile and printing businesses thrives on the ‘touch-and-feel’ aspect
of networking which makes the physical trade fair the number one choice for buyers. However, its virtualfeatures will be the perfect extension to expand exhibitor networking opportunities with buyers.
- Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd
Birla Cellulose has been accorded a ‘dark green shirt’ by Canada's Canopy Planet Society
irla Cellulose, the pulp and fibre business ofthe Aditya Birla Group, has again emergednumber 1 globally in Canopy’s Hot Button Report2020 for its continuous effort on theconservation of ancient and endangered forests.
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The top ranking in the environmental reportreflects the company’s relentless attempt toimprove sustainable wood sourcing practices,conservation of forests, innovations indevelopment of next generation fibre solutionsand transparency across its value chain.
For Birla Cellulose, protection of ancient and endangered forests is extremelyimportant. We believe rich biodiversity, sustainable forestry practices, and
advancing conservation solutions can help fight climate change. Ourcollaboration with Canopy has motivated us to continually better our own
benchmarks year on year in each of the focussed areas.
- Dilip Gaur, Business Director, Pulp and Fibre (Birla Cellulose) Aditya Birla Group
Along with the top ranking, Birla Cellulose hasbeen accorded a ‘dark green shirt’ ranking, a firstin the Hot Button Report 2020. This affirmsbetter performance of the company in itsimplementation of its CanopyStyle commitments.
The report recognizes that Aditya Birla is a key stakeholder poised to usetheir significant influence to create socioeconomic and ecological certainty.The recently published CanopyStyle Audit has confirmed that the risk ofsourcing wood from ancient and endangered forests or other controversialsources for Birla Cellulose remains low.
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