Adinch usa new5
-
Upload
maria-polyanskaya -
Category
Technology
-
view
244 -
download
0
description
Transcript of Adinch usa new5
![Page 1: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/1.jpg)
Mobile Traffic Discounter
![Page 2: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/2.jpg)
Adinch – Demand Side Platform and Trading Desk
230 + countries 3000 + million daily impressions
• smartphones and tablets only • ad platforms: apps and mobile versions of sites (not WAP) • 20 + thousand sites and applications
Who we are
![Page 3: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/3.jpg)
Variety of unclear options for mobile advertising
Effectiveness of ad campaigns is not clear
Expensive ad campaigns do not always lead to good results
Statistics of customers is not used or unavailable
Complicated analytics
Ad agencies’ problems
![Page 4: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/4.jpg)
Mobile Ad Industry evolution
91%
95%
9 of 10
Mobile Ad spend in 2015Adults keep their smartphones within arm’s reach (Morgan Stanly)
Smartphone users look up local info, 61% called the store, 59% visited (Compuware.com)
Mobile searches lead to action (SearchEngineLand)
$6.2 B
![Page 5: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/5.jpg)
RTB Ecosystem
![Page 6: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/6.jpg)
Real time bidding process
![Page 7: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/7.jpg)
Why use RTB?
Saving the client 56% of their budget
![Page 8: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/8.jpg)
• Re – targeting Return your first-time customer
• Automated processes and low CPM marginInvest more money into campaign
• Trading deskEvaluate Conversion metrics across all campaigns
Advertiser benefits
![Page 9: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/9.jpg)
Why Re-targeting?
![Page 10: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/10.jpg)
Your customers are moving targets
![Page 11: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/11.jpg)
Customer targeting
Location Site’s topic Device
Type of channel Operating System Carrier
device model
Previous sites visited and apps used
App categories
The day and the time of the day
Demographic (gender, age)
![Page 12: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/12.jpg)
Real-Time Reporting
![Page 13: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/13.jpg)
Our platforms
Global partners
Global Clients ???
and others
![Page 14: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/14.jpg)
Our formats
300x250300x250320x50
IAB, MMA-standards: banner formats 320*50, 300*250
![Page 15: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/15.jpg)
Advertising opportunities
Graphical banner Teaser (picture + text)
Promotion objects:
Site Application for Android
Application for iOS
Call, email
Advertising formats:
![Page 16: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/16.jpg)
Discounts for advertising agencies and advertisers
We offer discounts for our long-term advertisers and agencies
Monthly payment Discount$1000 - $5000 5% $5000 - $20000 10% $20000 - $50000 15% $50000 - $100000 20% More then $100000 25%
![Page 17: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/17.jpg)
Our Service Levels
![Page 18: Adinch usa new5](https://reader034.fdocuments.in/reader034/viewer/2022051817/547a134db4af9fc3158b49e7/html5/thumbnails/18.jpg)
Sign up today!Your result is out guarantee!