Addressing Facebook Zero

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description

There is an increasing sense of frustration with Facebook as a marketing channel. In December 2013 it confirmed a “leaked” update to the newsfeed algorithm resulting in that organic reach would fall to between 3% and 6%. The ebook presents the thoughts of respected Facebook marketers on tackling dwindling organic reach and the future of Facebook marketing.

Transcript of Addressing Facebook Zero

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http://www.twitter.com/thepaulsutton
http://www.twitter.com/thepaulsutton
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http://www.twitter.com/thepaulsutton
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http://www.agorapulse.com/blog/facebook-page-reach-december-2013-down-or-not
http://www.agorapulse.com/blog/facebook-page-reach-december-2013-down-or-not
http://www.twitter.com/eernoult
http://www.twitter.com/eernoult
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http://www.twitter.com/briancarter
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http://www.twitter.com/briancarter
http://www.twitter.com/briancarter
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http://www.twitter.com/dannywhatmough
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http://www.twitter.com/dannywhatmough
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http://www.twitter.com/alukeonlife
http://www.twitter.com/alukeonlife
http://amecorg.com/wp-content/uploads/2013/06/Social-Media-Valid-Framework2013.pdf
http://amecorg.com/wp-content/uploads/2013/06/Social-Media-Valid-Framework2013.pdf
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http://www.twitter.com/alukeonlife
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http://www.twitter.com/alexpearmain
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http://www.jonloomer.com/2014/03/11/facebook-reach-experiment
http://www.jonloomer.com/2014/03/11/facebook-reach-experiment
http://gigaom.com/2014/03/31/this-is-what-happens-when-facebook-controls-the-signal-and-it-defines-you-as-noise
http://gigaom.com/2014/03/31/this-is-what-happens-when-facebook-controls-the-signal-and-it-defines-you-as-noise
http://www.insidefacebook.com/2014/01/03/the-speed-of-the-feed-facebooks-real-problem
http://www.insidefacebook.com/2014/01/03/the-speed-of-the-feed-facebooks-real-problem
https://econsultancy.com/blog/64081-how-facebook-news-feed-changes-will-affect-your-brand
https://econsultancy.com/blog/64081-how-facebook-news-feed-changes-will-affect-your-brand
http://allfacebook.com/deanna-sandmann-sim-partners-reach_b128335
http://allfacebook.com/deanna-sandmann-sim-partners-reach_b128335
https://social.ogilvy.com/facebook-zero-considering-life-after-the-demise-of-organic-reach
https://social.ogilvy.com/facebook-zero-considering-life-after-the-demise-of-organic-reach
http://socialmediatoday.com/leslie-nuccio/2276496/organic-facebook-reach-throttle-good-news-brands
http://socialmediatoday.com/leslie-nuccio/2276496/organic-facebook-reach-throttle-good-news-brands
http://www.adweek.com/news/technology/facebook-reportedly-slashing-organic-reach-pages-156417
http://www.adweek.com/news/technology/facebook-reportedly-slashing-organic-reach-pages-156417
http://blogs.forrester.com/nate_elliott/14-03-17-facebook_is_still_failing_marketers
http://blogs.forrester.com/nate_elliott/14-03-17-facebook_is_still_failing_marketers
http://venturebeat.com/2013/03/02/facebook-bootcamp
http://venturebeat.com/2013/03/02/facebook-bootcamp
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http://www.twitter.com/thepaulsutton
http://www.twitter.com/thepaulsutton
http://www.bottlepr.co.uk/
http://www.bottlepr.co.uk/
http://www.futurecomms.co.uk/
http://www.futurecomms.co.uk/
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