Acumen Business Pages Edition 4 July 2012

48
Promoting God’s business and the businesses of God’s people” ACUMEN BUSINESS PAGES MONTHLY E– MAG Edition 4 July 2012 IFY ONOCHIE TV SHOW HOST & BUSINESS ENTREPRENUER WWW.THEIFYSHOW.COM INSIDE THIS EDITION ARTICLES & RESOURCES BUSINESS TIPS BUSINESS ADVERTS CHURCH ADVERTS EVENTS ADVERTS BOOKS FOR SALE CDS FOR SALE

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Acumen Business Pages Edition 4 July 2012

Transcript of Acumen Business Pages Edition 4 July 2012

Page 1: Acumen Business Pages Edition 4 July 2012

“Promoting God’s business and the businesses of God’s people”

ACUMEN BUSINESS PAGES MONTHLY E– MAG Edition 4 July 2012

IFY ONOCHIE

TV SHOW HOST &

BUSINESS ENTREPRENUER

WWW.THEIFYSHOW.COM

INSIDE THIS EDITION

♦ ARTICLES & RESOURCES

♦ BUSINESS TIPS

♦ BUSINESS ADVERTS

♦ CHURCH ADVERTS

♦ EVENTS ADVERTS

♦ BOOKS FOR SALE

♦ CDS FOR SALE

Page 2: Acumen Business Pages Edition 4 July 2012
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www.churchstyle.com

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CONTENTS

PG 28

Dove Eyes

Chinwe Kalu

PG 26

Smart Tools Coach

Donna Lang

PG 11

Personal Coach

Nina Ijere-Otuka

PG 32

CONTENTS PG 4

EDITORS WELCOME NOTE PG 7

ADVERTISERS INFORMATION PG 9

ACUMEN SUMMER 2012 EDITION INFO PG 14

ACUMEN MAGAZINE PURCHASE INFO PG 5

SMALL BUSINESS ADMINISTRATION INFO PG 13

A HYMN AND ITS HISTORY PG 20

LIVING MIRACLES PG 23

PROFESSIONAL PROFILES—ISMAEL RAMOS PG 39

BUSINESS ADVERTS

EVENTS ADVERTS

FASHION ADVERTS

BOOKS FOR SALE

CDS FOR SALE

PG 7

THEIFYSHOW

Ify Onochie

Page 5: Acumen Business Pages Edition 4 July 2012

Have you purchased your own copy of

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Acumen Magazine?

To advertise / subscribe

Visit our website for

more information.

INTERVIEWS & INFORMATION

to

Educate, Inform & Equip

the saints in business

And their ministers who pray

& counsel them

ADVERTISEMENTS

Of business resources & events

to promote the businesses of the

saints and the ministries

& churches who organize

weekly, monthly & yearly services

and programs.

Purchase your own

copy today@

www.acumenbusinessmag.com

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It is our mission to every month produce and fill

ACUMEN - Business Pages

with adverts and information about upcoming Christian

and church events and business services to keep

Christians in business and ministry well informed about the latest

happenings in their chosen calling or line of business or trade.

Our Mission

Salva�on

PRAYER REQUEST

If you have a prayer request concerning

your business please send an email –

[email protected]

to us to agree with you in prayer

concerning that prayer point.

Luke 1:37

“ For with God nothing shall be impossible’

6

If you would like to make Jesus Christ the Lord of your life or you

want to recommit your life to him because you have fallen back

into sin, just follow these simple steps;

1. Recognize and admit you are a sinner (Psalm 51;5)

2. Repent of your sins (1John 1;9)

3. Confess Jesus as Lord and savior ( Rom 10: 9-10)

4. Pray this prayer aloud: Lord. I recognize that I am a sinner, I

turn away from my sins and confess you with my mouth and

believe in my heart that Jesus is Lord. Thank you for

saving me. Amen

Welcome to the family of God!

To help you learn more about salva�on please send us an email

@ [email protected]

Our Name WHAT DOES THE WORD

ACUMEN

MEAN?

ACUMEN ; ( ˈ̍̍̍ækjʊ ˌ̩̩̩mɛn, ə ˈ̍̍̍kju ːːːːmən)

The word is a Latin word from the

1530s which means "a point, sting,"

hence "sharpness, shrewdness," from

acuere "to sharpen" .

ACUMEN is the ability to judge well;

keen discernment; insight

ACUMEN means quickness, accuracy,

and keenness of judgment or insight.

BUSINESS ACUMEN is keenness and

quickness in understanding and

dealing with a business situation in a

manner that is likely to lead to a

good outcome.

[1] The term "business acumen" can

be broken down literally as a compo-

site of its two component words:

Business literacy is defined in

SHRM's Business Literacy Glossary

as "the knowledge and understand-

ing of the financial, accounting, mar-

keting and operational functions of

an organization”

[2] The Oxford English Dictionary

defines acumen as "the ability to

make good judgments and quick

decisions".

[3] Given these textbook definitions,

a strictly literal definition would be

"keenness and quickness in under-

standing and dealing with a business

situation”

http://en.wikipedia.org/wiki/

Business_acumen

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Acumen Business Pages is a free monthly e mag pub-

lished by MyFaithTVNetwork Interna�onal .Inc.,

ACUMEN—Chris�an Business & Trade Magazine

is a print publica+on also published quarterly by My-

FaithTVNetwork Interna�onal .Inc.,

MyFaithTVNetwork Interna�onal .Inc. is a non-profit

organiza+on serving churches, ministries and non profit

organiza+ons in the propaga+on of the gospel via it’s

free viewership online Chris+an television.

www.myfaithtvnetwork.com.

Adverts and Comments made by the contributors are

not necessarily the views of MyFaithTV Network.

Interna�onal Inc. or it’s personnel.

Le/ers & tes+monies from readers are welcome.

Requests for permission to reprint any por+on should

be directed to [email protected]

Acumen Business Pages Edi�on 4 July 2012

Copyright 2012 All rights reserved.

MyFaithTVNetwork Interna�onal .Inc

CEO/Finance Director

~Olu Fashina ( Deacon)

MD/Opera�ons Director

~Abiola Fashina( Evangelist) Editor-in-chief

Editorial Consultant

~Joshua Daramola (Pastor)

Graphic Designers

~ Abiola Fashina (Evangelist)

~ Bijoubel Young ~ Tosin Fashina

Public Rela�ons

~ Dr Stanley Jean

~ Felicia Olatunji

Sales/Marke�ng

~Pedro Diaz ~Yessica Jean ~Margie Randal

~Sarah ~Vivian Bell ~ Timi Adepoju

Business Pages Columists:

Abiola Fashina—Evangelist

Bob & Adeteju Alonge— Pastors

Chinwe Kalu

Donna Lang

Nina otuka-Ijere

Oma Edoja

Nina Ijere-Otuka

Publisher: MYFAITHTVNETWORK. INT’L INC

P.O Box 492414

Lawrenceville GA 30049

T: 678-667-1550

[email protected]

www.myfaiththtvnetwork.com

Magazine

7

Editor’s NotesEditor’s NotesEditor’s NotesEditor’s Notes

Welcome,Welcome,Welcome,Welcome,

We are excited about stepping into the 7th month which begins the second half of We are excited about stepping into the 7th month which begins the second half of We are excited about stepping into the 7th month which begins the second half of We are excited about stepping into the 7th month which begins the second half of

the this leap year 2012..It is time once again to go back to your drawing boards to the this leap year 2012..It is time once again to go back to your drawing boards to the this leap year 2012..It is time once again to go back to your drawing boards to the this leap year 2012..It is time once again to go back to your drawing boards to

revisit your personal and business goals for this year 2012 and strategically plan how to revisit your personal and business goals for this year 2012 and strategically plan how to revisit your personal and business goals for this year 2012 and strategically plan how to revisit your personal and business goals for this year 2012 and strategically plan how to

achieve them before the year runs out.achieve them before the year runs out.achieve them before the year runs out.achieve them before the year runs out.

Our cover picture is the lovely Ify Onochie of the Tv show THE IFY SHOW..We have Our cover picture is the lovely Ify Onochie of the Tv show THE IFY SHOW..We have Our cover picture is the lovely Ify Onochie of the Tv show THE IFY SHOW..We have Our cover picture is the lovely Ify Onochie of the Tv show THE IFY SHOW..We have

a lot of events for this month advertised in this edition. a lot of events for this month advertised in this edition. a lot of events for this month advertised in this edition. a lot of events for this month advertised in this edition.

This month we start including links to and information from the Small business This month we start including links to and information from the Small business This month we start including links to and information from the Small business This month we start including links to and information from the Small business

administration website that will be beneficial to you .We also feature our usual administration website that will be beneficial to you .We also feature our usual administration website that will be beneficial to you .We also feature our usual administration website that will be beneficial to you .We also feature our usual

columnists. From Atlanta Georgia USA columnists. From Atlanta Georgia USA columnists. From Atlanta Georgia USA columnists. From Atlanta Georgia USA –––– Margie RandleMargie RandleMargie RandleMargie Randle----of Miracles Network ,Donna of Miracles Network ,Donna of Miracles Network ,Donna of Miracles Network ,Donna

Lang , our social media coach, Nina IjereLang , our social media coach, Nina IjereLang , our social media coach, Nina IjereLang , our social media coach, Nina Ijere----OtukaOtukaOtukaOtuka–––– a business coach, from Tanzania the a business coach, from Tanzania the a business coach, from Tanzania the a business coach, from Tanzania the

radio show host of Dove eyes and personal matters consultant Chinwe Kalu and from radio show host of Dove eyes and personal matters consultant Chinwe Kalu and from radio show host of Dove eyes and personal matters consultant Chinwe Kalu and from radio show host of Dove eyes and personal matters consultant Chinwe Kalu and from

U.K Oma Edoja U.K Oma Edoja U.K Oma Edoja U.K Oma Edoja –––– Women Business Growth mentor on Small Business clinic.Women Business Growth mentor on Small Business clinic.Women Business Growth mentor on Small Business clinic.Women Business Growth mentor on Small Business clinic.

Remember Our goal in putting together these business pages is to Remember Our goal in putting together these business pages is to Remember Our goal in putting together these business pages is to Remember Our goal in putting together these business pages is to INFORM, INFORM, INFORM, INFORM,

EDUCATE & EQUIP EDUCATE & EQUIP EDUCATE & EQUIP EDUCATE & EQUIP you to take your business to the next level.you to take your business to the next level.you to take your business to the next level.you to take your business to the next level.

Under the column The hymn and the story behind it. we will be looking at the hymnUnder the column The hymn and the story behind it. we will be looking at the hymnUnder the column The hymn and the story behind it. we will be looking at the hymnUnder the column The hymn and the story behind it. we will be looking at the hymn----

IT IS WELL WITH MY SOUL.. IT IS WELL WITH MY SOUL.. IT IS WELL WITH MY SOUL.. IT IS WELL WITH MY SOUL..

The Quarterly print magazine for Summer is out. It is indeed loaded and Content. The Quarterly print magazine for Summer is out. It is indeed loaded and Content. The Quarterly print magazine for Summer is out. It is indeed loaded and Content. The Quarterly print magazine for Summer is out. It is indeed loaded and Content.

You just have to read to believe me .Grab your own copy now!You just have to read to believe me .Grab your own copy now!You just have to read to believe me .Grab your own copy now!You just have to read to believe me .Grab your own copy now!

Just like the picture above suggests we advise also that you launch out this month and Just like the picture above suggests we advise also that you launch out this month and Just like the picture above suggests we advise also that you launch out this month and Just like the picture above suggests we advise also that you launch out this month and

begin to do for yourself and your business things you have never done before so begin to do for yourself and your business things you have never done before so begin to do for yourself and your business things you have never done before so begin to do for yourself and your business things you have never done before so

that you can begin to see results you have never got before.that you can begin to see results you have never got before.that you can begin to see results you have never got before.that you can begin to see results you have never got before.

Remember what God says in Remember what God says in Remember what God says in Remember what God says in 3 John 2 3 John 2 3 John 2 3 John 2 that “ that “ that “ that “ I wish above I wish above I wish above I wish above

all things that you prosper and be in good health even as all things that you prosper and be in good health even as all things that you prosper and be in good health even as all things that you prosper and be in good health even as

thy soul prospers’ thy soul prospers’ thy soul prospers’ thy soul prospers’

So God wants you to succeed in every thing you do So God wants you to succeed in every thing you do So God wants you to succeed in every thing you do So God wants you to succeed in every thing you do

especially in your business and so do we . especially in your business and so do we . especially in your business and so do we . especially in your business and so do we .

Remain Blessed Remain Blessed Remain Blessed Remain Blessed

Bibi FashinaBibi FashinaBibi FashinaBibi Fashina

Evang Bibi Fashina

www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012

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www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012 8

A:Who is Ify Onochie?

IFY: I am a Nigerian - born, Atlanta based entre-

preneur. My love for the media started from

childhood. I was very fascinated with Radio and

Television and paid much a/en+on to it. This pas-

sion drove me to study Mass Communica+on.

My opportunity to get involved actually came even

before that in 1985 when The Nigerian Television

Authority (NTA) Lagos, Nigeria, West Africa in con-

junc+on with The Bri+sh Broadcas+ng Corpora+on

(BBC) London opened up training opportunity for

Television Script writers. The compe++on was

fierce. Thousands of scripts poured in, everyone

vying for a chance. As God will have it, I emerged as

one of the few winners. AHer the training, I was

signed on to write scripts for The Nigerian Televi-

sion Authority (NTA). Bri+sh Broadcas+ng Corpora-

+on (BBC) also wanted me to work for the African

series then but the +ming was not right for me as I

wasn’t quite ready to leave the shores of Nigeria.

Then known by my maiden name Ifeoma Nneoma

Nwonukwue, I wrote over fiHy Television script s

for The Nigerian Television Authority (NTA), Net-

work service over a period of twelve years. In those

days, the industry had very li/le room for inde-

pendent produc+ons so I joined the Nigerian Immi-

gra+on Services as an Immigra+on officer while s+ll

wri+ng for (NTA) on a freelance basis. My wri+ng

credits include serials like ‘’Second Chance’’, ‘’Tele

Movies’’, Tales by moonlight and ‘’Story Land ‘to

men+on a few.

My produc+on credits include a series on

MAMSER public awareness program which I

wrote, directed and produced for The Ministry

of Internal Affairs, Abuja, Federal Capital Terri-

tory, now known as Ministry of Interior Abuja.

My Immigra+on background landed me a job

here in the USA at the Consulate – General of

Nigeria Atlanta, Georgia where I served for

over seven years at the Immigra+on and con-

sular desk. Now remember that Communica-

+on is s+ll my background even though I have

also over the years go/en some other profes-

sional trainings and licenses along the way. My

passion for the media industry became so

strong that I finally had to follow my passion. I

bid the Nigerian Consulate goodbye and went

back to my career in Media and entertain-

ment. I also went back to Arizona State Univer-

sity to study Films and Media Studies.

A: What is the IFY SHOW all about?

IFY: I created The Ify Show to strengthen rela-

+onships and connec+ons between people in

the US and other parts of the world especially

among the diaspora community. It serves as a

plaNorm for building collabora+ons and to foster

exchange of ideas at local, na+onal and interna-

+onal level.

The show helps U.S firms

develop long term mutu-

ally beneficial business

rela+onships with Africa,

The Caribbean and other

parts of the world

through raising aware-

ness and exposure of

outstanding work from

various sectors of the

society.

Our topics are designed

to draw a/en+on and

visitors to variety of inter-

es+ng ins+tu+ons that

exist across Africa, The

Caribbean, US and other

parts of the world. The

guests of The Ify Show

will also

include everyday people

with interes+ng human-interest stories, innova-

+ve ideas and business models etc

A: What is unique or special about what the

IFY SHOW does?

Look around you. What do you see? You must

have no+ced that many emerging ideas for new

and exci+ng innova+ons have come from ethnic

cultures.

In Fashion and styles, ethnic -inspired clothing,

shoes and jewelries have taken over the racks-

beaded dresses and sandals, gladiators, bohe-

mian style dresses, embroidered clothing, you

name it. Even in home furnishing!

In show business having an accent has suddenly

become an advantage. Bri+sh, Spanish, Italian,

even Nigerian accents have become highly

a/rac+ve to adver+sing companies.

Music that have become so widely popular for

example: salsa, jazz, reggae, Calypso, juju , high-

life , afro and even rap and so many others did

not originate from mainstream America, but

were first popular within various ethnic groups.

Go to any gym now and see Rhumba and Zumba

dance signup sheet, filled to the brim. The same

is true of the demand for much of the ethnic

Foods such as sushi, salsa, tacos, tor+llas, fried

rice, jallof rice, pita, Kish kebabs.

The Ify show is designed to recognize, celebrate

and maintain these various ethnic cultures with-

in our communi+es. There is no show like ours in

the mainstream entertainment industry here in

the USA.

This show is an excellent compendium of facts

about a complex society

portrayed in an exci+ng

talk show series, profiling

people of other cultures

and giving them the

plaNorm to rediscover

who they are and allow

the mainstream America

to get to know them

be/er.

Let’s look at what is

currently going on in the

Nigerian movie industry

called Nollywood; their

movies are flying off the

shelves in the USA. Who

is buying them? Inter-

es+ngly, it is People of

other ethnici+es!

Unques+onably, there

are a growing number of

ethnic communi+es that will make ‘’ The Ify

show’’ their go-to program to obtain informa+on

and share experiences on topics that directly

affect their lives. Leveraging mul+cultural oppor-

tuni+es is definitely a must do for us.

A: How can people watch your show and what

type of people do you cater for on your show?

IFY: The Ify Show is s+ll going through the

process of signing contracts with the various

channels for airing. Informa+on will be on our

website once contracts are fully executed.

www.theifyshow.com

IFY ONOCHIE

TV SHOW HOST &

BUSINESS ENTREPRENUER

WWW.THEIFYSHOW.COM

Pg 16

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9 www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012

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WHAT IF I/WE WISH TO PAY WITH A CHECK?

Make your check payable to MYFAITHTVNETWORK and

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TO YOU?

Email your artwork in jpeg image 300dpi CMYK to us @

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WHEN IS THE DEADLINE FOR PAYMENTS & SUBMISSION

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Pages Monthly e-mag must reach us by the close of business on

18th of the month or the Friday before the 18th to be included

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HOW WILL I/WE/PEOPLE SEE THE ADVERT?

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ARE THESE RATES THE SAME FOR THE QUARTERLY

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No the rates are not the same. We have a detailed media packet

that describes the different marketing and advertisement

opportunities in Acumen Quarterly print Magazine. Just send

us your request via email to [email protected] for

ACUMEN QUARTERLY PRINT MAGAZINE

MEDIA PACKET

“Promoting God’s business and the businesses of God’s people”

ACUMEN BUSINESS PAGES - MONTHLY E– MAG

About Acumen Business Pages

Acumen—Christian Business & Trade —

Business Pages is a free on line

monthly e-mag published by

MyFaithTVNetwork International Inc.

The monthly digital magazine features church and

Christian related adverts as well as business and

services adverts by Christian businesses and non profits

to promote God’s business and

the businesses of God’s people.

ADVERTISE YOUR BUSINESS

IN

ACUMEN BUSINESS PAGES

Adver�se your church event, company mee�ngs, seminars,

conferences, retreats and educa�onal workshops.

Get thousands of our readers to see your business or

company advert by adver�sing in our magazine.

________________________________________

For more information visit

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11

"SMART TOOLS" FOR ENTREPRENEURS

by Donna Lang

10 TOP SUCCESS FACTORS FOR

ENTREPRENEURS

1. They Measure and Monitor Clearly Defined Objec�ves!

These Entrepreneurs u+lize the +me tested, S.M.A.R.T. Ap-

proach (specific, measureable, ac+onable, realis+c, +me-

bound) in their Business and Marke+ng Plans because they

know that “What they can measure, they can also improve!”

2. They are Nimble and Open.

They focus on what's possible and a/ract new opportuni-

+es and ideas that are revenue generators, so they take

Rapid and Relevant Ac+on and deliver RESULTS, RESULTS,

and RESULTS!

3. As Excellent Networkers, these Rock star - Entrepreneurs

Collaborate & Leverage Win/Win rela+onships to create

even greater reach and exposure. Leverage, Leverage, Lev-

erage is their mantra!

4. They engage in Revenue Shares,

Affiliate Partnership and Joint Venture Rela+onships, Online

Products and Programs along with Internet Marke+ng Cam-

paigns and thus, create Mul+ple Streams of Income. They

know that they cannot sustain themselves over the long run,

by trading dollars for donuts.

5. These Entrepreneurs are Game Changers

because they use the Power of Social Media to grow their

highly qualified LIST of poten+al Clients, Referral Partners

and Joint Venture Rela+onships! Thus as Game Changers,

they know and apply the advantages of Pull Marke+ng vs.

Push Marke+ng in order to take their Marke+ng ini+a+ves to

a whole new level!

6. They posi�on themselves as

Rock stars or Experts in their niche by "Wri�ng a Book"

and Speaking, etc. The idea of "geYng yourself out there"

produces great "Face Value" and can open many, many

doors. Plus, when you strategically posi+on your message

and your presence in this way, it becomes a magnet for

catapul+ng any business into a whole new level of exposure.

I am in favor of leveraging Social Media for great exposure

too, but hiding behind your computer all the +me can

produce limited results. There needs to be smart balance.

7. They Delegate tasks to Virtual Assistants,

and other Experts.

This is a key differen+ator because it provides the +me

needed to work on revenue genera+ng ac+vi+es vs. +me

consuming ac+vi+es. Thus the secret sauce in this recipe

for success is Smart Time Management!

8. They are lifelong learners

which gives them an edge in their niche. This is what’s sets

them apart. They align with coaches, business leaders, mas-

ter mind groups and stellar performers who can help them

take their business to the next level (without the struggle!)

Why REINVENT the wheel?

9. They place Marke�ng over Mastery

and these Entrepreneurs have a strong intui+ve ability to

balance this Mastery/Marke+ng formula in a way that

delivers profound results and value.

10. They have Structures and Systems in place

to support their business and marke+ng objec+ves. The big

win here is that the infrastructure and systems that are in

place set the stage for growth and change.

With systems are in place, Entrepreneurs enjoy more

efficiencies with more room to explore new opportuni+es

with a greater range of op+ons to consider. Extra

+me is your friend.

Donna Lang is the founder of Smart

Tools Coaching a Business Success Coaching

Company & Social Media for Entrepreneurs, a

DIY ( do it yourself) Social Media Training Com-

pany.

Donna Lang

Business Coach / Social Media Trainer

678-795-1410

Websites:

Smart Tools Coaching

hTp://www.smarToolscoaching.com/

Social Media for Entrepreneurs

hTp://sm4e.com/

www.acumenbusinessmag.com Acumen Business Pages Edi+on 4 July 2012

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13 www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012

10 Steps to

Starting a Business

Starting a business involves planning, making key

financial decisions and completing a series of legal

activities. These 10 easy steps can help you plan,

prepare and manage your business.

Click on the links to learn more.

Step 1:

Write a Business Plan

Use these tools and resources to create a business

plan. This written guide will help you map out how

you will start and run your business successfully.

Step 2:

Get Business Assistance

and Training

Take advantage of free training and counseling

services, from preparing a business plan and secur-

ing financing, to expanding or relocating a business.

Step 3:

Choose a Business Location

Get advice on how to select a customer-friendly

location and comply with zoning laws.

Step 4:

Finance Your Business

Find government backed loans, venture capital and

research grants to help you get started.

Step 5:

Determine the Legal Structure

of Your Business

Decide which form of ownership is best for you:

sole proprietorship, partnership, Limited Liability

Company (LLC), corporation, S corporation, non-

profit or cooperative.

Step 6:

Register a Business Name

("Doing Business As")

Register your business name with your state gov-

ernment.

Step 7:

Get a Tax Identification

Number

Learn which tax identification number you'll need

to obtain from the IRS and your state revenue agen-

cy.

Step 8:

Register for State and

Local Taxes

Register with your state to obtain a tax identifica-

tion number, workers' compensation, unemploy-

ment and disability insurance.

Step 9:

Obtain Business Licenses

and Permits

Get a list of federal, state and local licenses and

permits required for your business.

Step 10:

Understand Employer

Responsibilities

Learn the legal steps you need to take to hire

employees.

For more information visit:

hTp://www.sba.gov/content/follow-these-steps-

star�ng-business

ABOUT SBA

Mission Statement

The U.S. Small Business Administration (SBA) was

created in 1953 as an independent agency of the federal

government to aid, counsel, assist and protect the

interests of small business concerns, to preserve free

competitive enterprise and to maintain and strengthen

the overall economy of our nation.

We recognize that small business is critical to our

economic recovery and strength, to building America's

future, and to helping the United States compete in

today's global marketplace. Although SBA has grown

and evolved in the years since it was established in

1953, the bottom line mission remains the same.

The SBA helps Americans start, build and grow busi-

nesses. Through an extensive network of field offices

and partnerships with public and private organizations,

SBA delivers its services to people throughout the

United States, Puerto Rico, the U. S. Virgin Islands

and Guam.

What We Do

Since its founding on July 30, 1953, the U.S. Small

Business Administration has delivered millions of

loans, loan guarantees, contracts, counseling sessions

and other forms of assistance to small businesses.

SBA provides assistances primarily through its four

programmatic functions:

Access to Capital (Business Financing)

SBA provides small businesses with an array of

financing for small businesses from the smallest needs

in micro lending --- to substantial debt and equity

investment capital (venture capital).

Entrepreneurial Development (Education,

Information, Technical Assistance & Training)

SBA provides free individual face-to-face, and internet

counseling for small businesses, and low-cost training

to nascent entrepreneurs and established small business-

es in over 1,800 locations throughout the United States

and US territories.

Government Contracting (Federal Procurement)

In keeping with the mandate of Section 15(g) of the

Small Business Act, SBA’s Office of Government

Contracting sets goals with other federal departments

and agencies to reach the statutory goal of 23 percent

in prime contract dollars to small businesses.

This office also provides small businesses with subcon-

tracting procurement opportunities, outreach programs,

and training.

Advocacy (Voice for Small Business)

Created in 1978, this Office reviews Congressional

legislation and testifies on behalf of small business.

It also assesses the impact of the regulatory burden

on behalf of small businesses.

Additionally, it conducts a vast array of research on

American small businesses and the small business

environment. The Chief Counsel of this office is

appointed by the President of the United States.

Page 14: Acumen Business Pages Edition 4 July 2012

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EMELIA ORUBELE- PRESIDENT

AMERICAN NIGERIAN CHAMBER OF COMMERCE

ELIZE JOSEPH— PRESIDENT

GREATER ATLANTA HAITI CHAMBER OF COMMERCE

IFY ONOCHIE—HOST

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Page 16: Acumen Business Pages Edition 4 July 2012

16

Follow us on facebook.com/theifyshow,

twiTer@theifyshow, myspace.com/theifyshow

We will update our informa+on from +me to +me.

Our audience mirrors two different worlds: Be-

tween the growing minority popula+ons here in

the U.S. and the great opportuni+es foreign mar-

kets offer, the show covers a lot of interests in

both worlds. Because The Ify show will be aired in

other foreign countries, you have the best of the

two worlds to put your brand in the hands of your

poten+al consumers.

Our contents reflect who the viewers are and

topics that are most important to them. These

ethnic communi+es follow us because they know

and understand us and we know and understand

them. Moreover, Diasporas now will be showcased

to their people at home. At the same +me we

bring them stories and interviews from home. It’s

like a mélange of the two worlds.

A: .Are you engaged in any other businesses’

besides the talk show?

IFY: I have a travel and cultural consul+ng

business called Travel Clinique. We handle travel

arrangements, visa and passport expedi+ng for

different countries.

We also do cross-cultural consul+ng with various

firms who send their employees to Nigeria on

assignments. We coach them on some cross-

cultural skills to enable them adapt in Nigeria.

More informa+on on our services can be found

on our website-www.travelclinique.com

I also run Top-Notch Entertainment Network, a

media and entertainment company dedicated to

providing unparalleled communica+on solu+ons,

media contents and consul+ng on a mul+-media

pavilion.

Our services include Corporate Iden+ty design,

Television produc+on, Corporate Photography &

Videography, Photo & Video archiving, TV, Radio,

Newspaper and magazine Media Buying, Print

media design & produc+on, TV & Radio

commercial and public service announcement

produc+on.

We have partnered with some of the best content

providers both in the USA and Africa, crea+ve

directors, producers, talents, Writers and Editors,

Graphic Ar+sts, Photojournalists, Illustrators,

Videographers, Video Editors, Event Planners,

Media – Photographers, Writers, and Web

Designers. Our partners have decades of experi-

ence in mul+cultural media and have developed

and executed successful mul+cultural campaigns

on behalf of various Fortune 500 companies and

government agencies.

Our clients include both government agencies

and corpora+ons. Our other sister company is

Top-Notch events.

We handle corporate events like business &

product launch, seminars and symposiums, Road

Shows etc. for organiza+ons in Nigeria wishing to

reach the American market. We also specialize in

special events planning like weddings, birthdays,

anniversaries etc

People most oHen wonder how I juggle these

things. All I say is that for everything there is a

+me and season, when that +me comes, I

gather my team and get the job done!

My busy life doesn’t affect my rela+onship with

God. There is +me for everything. I am s+ll very

much a part of my local church.

A: How has your faith in God helped in the

success of your business?

God is in the center of everything I do. I put

Him first. He directs me. This Talk show and all

my other endeavors would not have taken off

without God. He provides for me, strengthens

me and keeps me in check too. He makes ways

for me and helps me harness the support, tal-

ents, consultants, producers and everyone I

need to move forward.

My faith in God is the driving force behind my

success. I believe His word which says in

Philippians 4:13 ‘’I can do all things through

Christ which strengtheneth me.’’

A: How do your husband, family, children

and friends relate to your business?

IFY: Everyone has been excited and very

suppor+ve. My friends helped me with

sponsorship for the taping of the pilot epi-

sode of the show. My husband is the super

hero that I have. From financial to emo+onal

support, he has always been there for me.

He helps me to take care of my health too.

When I am overwhelmed, he helps me get back

to the drawing board where it all began and

emphasize that if I break down, my goals will

not be achieved. So I slow down and get some

rest.

A: What are your major challenges in this

business?

IFY: I would say that one of the major

challenges is funding. Adver+sing dollars are

not easy to come by. But if you have passion

for what you are doing, and you believe in

yourself and your content, properly posi+on

yourself, you will eventually overcome these

challenges and excel. With God, all things are

possible.

A: How lucra�ve has your businesses been

to you?

IFY: What I do is more about passion than

money. It is a service to our community. But I

believe that business can also be lucra+ve. If

you believe it is, and you work hard at it, it will

be.

A: What advice would you give other people

who want to pursue this line of media

business?

IFY: Make sure you have a passion for it. Let

your passion drive you. There will be long

laborious hours, research, pre-produc+on,

Produc+on, post-produc+on, marke+ng and

promo+ons, events and all. Be ready always.

Get a lot of knowledge. This business has

gone to a whole new level. Viewers and

sponsors know what they want. You have to

be able to deliver. My last advice is NEVER

GIVE UP.

A: What should we be looking forward to you

doing in the future?

IFY: I was the Execu+ve Editor for ‘Publici+ Mag-

azine’ Atlanta Georgia. I also wrote columns for

Class Magazine’, Houston Texas, an ultra-glossy

magazine that captures the colorful tapestry

and profiles of the new genera+on of Africans

in the U.S.A., Canada, Caribbean's, and events in

Africa. I also wrote for ‘Envoy Magazine’, an

inflight magazine for North American Airlines.

I am also a published poet, published several

poems.i intend to write a book which will be on

the newsstands very soon ..so watch out for it!

IFY ONOCHIE

TV SHOW HOST &

BUSINESS ENTREPRENUER

WWW.THEIFYSHOW.COM

Pg 8

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www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012 20 Pg 21

Abide with me; fast falls the eventide;

The darkness deepens; Lord with me abide.

When other helpers fail and comforts flee,

Help of the helpless, O abide with me.

Swift to its close ebbs out life’s little day;

Earth’s joys grow dim; its glories pass away;

Change and decay in all around I see;

O Thou who changest not, abide with me.

Not a brief glance I beg, a passing word;

But as Thou dwell’st with Thy disciples, Lord,

Familiar, condescending, patient, free.

Come not to sojourn, but abide with me.

Come not in terrors, as the King of kings,

But kind and good, with healing in Thy wings,

Tears for all woes, a heart for every plea—

Come, Friend of sinners, and thus abide with me.

Heaven’s morning breaks, and earth’s vain shadows flee;

In life, in death, O Lord, abide with me.

Thou on my head in early youth didst smile;

And, though rebellious and perverse meanwhile,

Thou hast not left me, oft as I left Thee,

On to the close, O Lord, abide with me.

I need Thy presence every passing hour.

What but Thy grace can foil the tempter’s power?

Who, like Thyself, my guide and stay can be?

Through cloud and sunshine, Lord, abide with me.

I fear no foe, with Thee at hand to bless;

Ills have no weight, and tears no bitterness.

Where is death’s sting? Where, grave, thy victory?

I triumph still, if Thou abide with me.

Hold Thou Thy cross before my closing eyes;

Shine through the gloom and point me to the skies.

Heaven’s morning breaks, and earth’s vain shadows flee;

In life, in death, O Lord, abide with me.

Henry Francis Lyte - Lyrics William Henry Monk - Composer

1793-1847 1823-1889

Born: June 1, 1793, Ednam, Scotland. Born: March 16, 1823, London, England.

Died: November 20, 1847, Nice, France. Died: March 1, 1889, London, England.

Buried: English Cemetery, Nice, France. Buried: Highgate Cemetery, London, England.

HYMN HISTORY:

It has been stated that only the person who can face the prospect of death realistically is

able to live this life with purpose and confidence. Such was the conviction of a rather

obscure English pastor, Henry F. Lyte, when he wrote the text for this hymn in 1847,

shortly before his own home-going. It has since become one of the favorite hymns for

Christians everywhere during times of sorrow and deep distress.

Henry F. Lyte was born in Scotland on June 1, 1793. He was educated at Trinity Col-

lege, Dublin, Ireland, and was a member of the Church of England all of his life.

Throughout his lifetime he was known as a man frail in body but strong in faith and

spirit. His health was continually threatened by asthma and tuberculosis.

Despite his physical frailties he was a tireless worker with an established reputation as

a poet, musician and minister. It was he who coined the phrase, "It is better to wear out

than to rust out." Wherever he ministered, he was greatly loved and admired by his

people.

For the last twenty-three years of his life Lyte pastored a poor parish church among

fishing people at Lower Brixham, Devonshire, England. During these later years his

health became progressively worse so that he was forced to seek a warmer climate in

Italy. For the last sermon with his poor parishioners on September 4, 1847,

it is recorded that Lyte nearly had to crawl to the pulpit and his message came as from

a dying man. His final words made a deep impact upon his people when he said that it

was his desire to "induce you to prepare for the solemn hour which must come to all by

a timely appreciation and dependence on the death of Christ." On his wayto Rome,

Italy, he was overtaken by death at Nice, France, and was buried there in the English

cemetery on November 20, 1847.

Lyte is said to have written this text along with his own tune shortly before his last

Sunday at the Lower Brixham Church. It never became widely used in England until it

was first published in a book, Lyte's Remains, in 1850, London. Its first appearance in

America was in Henry Ward Beecher's Plymouth Collection in 1855 with the notation

that "this hymn was meant to be read and not sung." Later it was discovered by

William Henry Monk, music editorof the well-known Anglican Church hymnal,

Hymns Ancient and Modern, and it was included in the first edition ofthat hymnal

published in 1861.

Altogether William Monk personally contributed fifty original tunes for the hymnal. It

is said that in less than half an hour he composed for Lyte's text a tune named

"Eventide." He was inspired by the beauty of a glorious sunset while yet experiencing a

deep personal sorrow. In addition to his work as editor of this hymnal, considered by

hymnologists to be one of the most important hymnals ever published, William Monk

was also choir director and organist at King's College, London.

William H. Monk also supplied the music for the hymn, "Look, Ye Saints! The Sight Is

Glorious" and "The Strife Is O'er".

Henry Lyte's text for this hymn was taken from the account of Christ's appearance with

the two disciples on the way to Emmaus and their statement, "Abide with us:

for it is toward evening and the day is far spent" (Luke 24:29).

Although Lyte did not write a great quantity of hymns, others from his pen

include "Jesus, I My Cross Have Taken"

www.biblestudycharts.com

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21

Abide with me

BIBLE REFERENCES:

Yea, though I walk through the valley of the shadow of death, I will fear no evil:

for thou art with me; thy rod and thy staff they comfort me. Psalm 23:4

And these three men, Shadrach, Meshach, and Abednego, fell down bound into

the midst of the burning fiery furnace. Then Nebuchadnezzar the king was

astonished, and rose up in haste, and spake, and said unto his counsellors,

Did not we cast three men bound into the midst of the fire?

They answered and said unto the king, True, O king. He answered and said, Lo, I

see four men loose, walking in the midst of the fire, and they have no hurt; and the

form of the fourth is like the Son of God..

Then Nebuchadnezzar came near to the mouth of the burning fiery furnace, and

spake, and said, Shadrach, Meshach, and Abednego, ye servants of the most high

God, come forth, and come hither.

Then Shadrach, Meshach, and Abednego, came forth of the midst of the fire. And

the princes, governors, and captains, and the king's counsellors, being gathered

together, saw these men, upon whose bodies the fire had no power, nor was an

hair of their head singed, neither were their coats changed, nor the smell of fire

had passed on them.

Then Nebuchadnezzar spake, and said, Blessed be the God of Shadrach,

Meshach, and Abednego, who hath sent his angel, and delivered his servants that

trusted in him, and have changed the king's word, and yielded their bodies, that

they might not serve nor worship any god, except their own God.

Therefore I make a decree, That every people, nation, and language, which speak

any thing amiss against the God of Shadrach, Meshach, and Abednego, shall be

cut in pieces, and their houses shall be made a dunghill: because there is no other

God that can deliver after this sort. Daniel 3:23-29

When thou passest through the waters, I will be with thee; and through the rivers,

they shall not overflow thee: when thou walkest through the fire, thou shalt not be

burned; neither shall the flame kindle upon thee. Isaiah 43:2

Abide in me, and I in you. As the branch cannot bear fruit of itself, except it abide

in the vine; no more can ye, except ye abide in me. I am the vine, ye are the

branches: He that abideth in me, and I in him, the same bringeth forth much fruit:

for without me ye can do nothing.

If a man abide not in me, he is cast forth as a branch, and is withered; and men

gather them, and cast them into the fire, and they are burned. If ye abide in me,

and my words abide in you, ye shall ask what ye will, and it shall be done unto

you. Herein is my Father glorified, that ye bear much fruit; so shall ye be my

disciples.

As the Father hath loved me, so have I loved you: continue ye in my love. If ye

keep my commandments, ye shall abide in my love; even as I have kept my Fa-

ther's commandments, and abide in his love. These things have I spoken unto you,

that my joy might remain in you, and that your joy might be full. John 15:4-11

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PG 20

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9 TIPS TO KEEP THE SIZZLE IN YOUR MARRIAGE CHINWE KALU

Marriage can become a daily

boring rou+ne. In fact for

many couples that is what it

has become. A habit

rather than a rela+onship

they enjoy.

Who is responsible for keep-

ing the sizzle in the rela+on-

ship? I think both par-

+es are, but a lot of the +me they don’t really know what to do.

Any marriage that s+ll has the fire, passion and excitement has

taken a lot of work from the man and woman.

Here are some +ps for you.

1. Put God first in your relationship.

He is the unseen hand that holds it all together. Problems al-

ways come in marriages but with Him in the fore front, they

always go away. He will lead, direct, nudge, encourage and

protect the marriage because it ma/ers to Him.

2. Tell your spouse you love him or her.

Men like to show their affec+ons by the things they do for

their wives and I am sure every wife appreciates the things

they do. Ac+ons speak louder than words, but words oHen

speak more clearly than ac+ons. Take a moment every now

and then to verbalize your feelings for your spouse. A simple “I

love you” or “You mean the world to me” can go a long way

towards making your significant other feel wanted, cared for,

and secure in your rela+onship.

3. Small acts of physical intimacy.

They could be the hand on the small of the back as you brush

by in the hallway, your arm around their shoulder on the sofa,

your hand on their thigh when seated side-by-side, holding

hands while walking down the street – give your spouse a warm

feeling to convey the love and affec+on you feel for him or her.

The li/lest touch can be as important, or even more important,

than the longest night of sexual in+macy.

4. Show appreciation for your spouse.

Let him or her know on a regular basis what it is that you like

most about them – what you admire, what makes you proud,

what their strengths are in your eyes. Encouraging and sup-

por+ng each other’s growth over the course of your lives

should be an everyday thing.

5. Don’t take your spouse for granted.

Cul+vate a daily sense of gra+tude for your spouse and the

thousands of li/le blessings he or she has brought into your life.

Remember that, if you’re happy in your rela+onship, your part-

ner is doing a thousand li/le things for you every day to make

your rela+onship work. I guess it works both ways.

6. Communicate to share yourself.

Don’t keep your likes and dislikes, dreams and fears, achieve-

ments and mistakes, or anything else to yourself. If it’s im-

portant to you, share it with your spouse. Those are the things

couples should talk about when they spend +me together, not

the na+onal economy or the other people’s issues. They get to

know one another be/er-wholesome communica+on.

7. Life can throw stuff at us.

It is important to be there for your spouse when life hits them.

The loss of a job, life threatening ill health or the death of a

loved one, are all part of life. But it’s important to be suppor+ve

when your spouse faces these challenges. Even non-

threatening things like an argument at work, a rough commute,

a misplaced key can be ra/ling. Being the voice of calm and

reason when chaos strikes is the best you can be at such +mes.

Listen to what’s bothering them and offer whatever help you

can, even if it’s just sympathy. It will be appreciated.

8. Be generous with gifts.

Look for any excuse to buy a giH for your spouse. They become

material tokens of your love. Birthdays and anniversaries are giv-

en. But every other day is another reason to give a giH. Just the

right book picked up at the bookstore, a special dessert, a piece of

jewelry or clothing you no+ced at the store – anything small or

large that tells them you were thinking of them. Leave a love note

for them, or send them an SMS at work to “I love you” – again, the

li/le reminder that they’re always on your mind will help your

spouse feel be/er about themselves and secure in your rela+on-

ship.

9. Be fair in your relationship.

Look out for one another. Get out of tradi+onal marriage models

that no longer work. Make sure you follow the Golden Rule in

your rela+onship: do unto your spouse as you would have done

unto you. These are the days all hands have to be on deck for

household tasks. Don’t have unfair expecta+ons of your spouse.

Chinwe Kalu is a woman of worth. She has passion to teach women in par+cular and

young people in general Biblical principles in contemporary modern day methods using

secular and Bible based plaNorms by leveraging her

skills, talents and experience to help women appre-

ciate and maximize the God Factor in every facet of

their lives.

She hosts the radio program +tled Dove Eyes which

is a one hour weekly contemporary and inspira+on-

al radio program that is based on Chris+an princi-

ples. Dove Eyes Airs in Tanzania, Africa on Choice FM 102.6 which addresses issues like

Marriage, Da+ng, Entrepreneurship, Dressing, Lesbianism, Rape, Marriage, Educa+on,

Pregnancy, Divorce e.t.c. as they affect women.

www.doveeyes.com

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Top Tips to keep

clients coming

I was recently asked my top +ps to keep the clients coming.

In this ar+cle I share 5 that con+nue to work for me.

Here they are:

Choose a niche!

You have hundreds of compe+tors; a niche will help

you stand for something in par+cular and get known

for it. When you narrow your focus down to a spe-

cific market segment and their pressing needs it is easier to

stand out, a/ract a/en+on and get known. As a specialist your

audience will have more confidence in you and be able to tell

others about the work you do. Spice up your niche marke+ng

with tes+monials to increase your pulling power and get regular

clients!

Research your target market's needs

and give them what they ask for, not

what you think they want.

Many people who struggle to get con+nuous clients

are not giving the market what it wants. You can find out what

your audience wants by asking them! Conduct surveys, have

chats over coffee or on the phone; join groups and forums and

par+cipate in the discussions; visit the Q & A sec+ons of online

forums and see what they are asking about; find out what key-

words they are searching with online; listen for their common

gripes!

This way, you can tailor your solu+ons to their needs and be-

come the answer they seek; a smart way to keep geYng clients!

Go where your target audience isGo where your target audience isGo where your target audience isGo where your target audience is, and

con+nue to educate them on the unique value you

provide a.k.a. educa+onal marke+ng.

Choose your online and offline plaNorms depending on where

your prospec+ve clients hang out. This educa+onal marke+ng

needs to be on-going, in good weather and bad. If you stop or

slow down when you have clients, once you have served your

current ones your well will dry up! So keep the water steady

with con+nuous, educa+onal marke+ng on the relevant

plaNorms!

Give excellent client service. Do your

best to exceed your clients’ expecta+ons. If some-

how you let them down e.g. through technology

failure, apologize and seek addi+onal ways to

make things up. If you are in the habit of over-delivering, your

hitch can be easily forgiven!

Always ask for referrals and repeat

business. It is easier to get these from sa+sfied

clients than from people you have never served.

Ask your happy clients if they know anyone else

who would like the results you have just helped them achieve.

Always have in place an up-sell product or program to present

to your sa+sfied clients.

In the long term and in a nutshell, this is what will keep the

clients coming. Short cuts will not help and there are no magic

tools or tac+cs!

www.acumenbusinessmag.com Acumen Business Pages Edi�on 4 July 2012 28

Oma Edoja is an author, speaker and Women's

Business Growth Mentor who is actively empow-

ering women entrepreneurs!

She is the UK's go-to-gal for ambitious women

entrepreneurs who want to get more clients,

make more money and make a bigger impact on

the people they serve.

Oma invites you to get your FREE copy of her

book , "The Essential Get Clients Guide:

14 Reasons Women Business Owners

Struggle to Get Clients and How to Avoid

Them" plus other free business-building

resources at

www.TheEssentialGetClientsGuide.com

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P.O. Box 492414 Lawrenceville GA 30049

Tel: 678-667-1550

Email: [email protected]

Website:

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