Achievement Motivation 2

8/4/2019 Achievement Motivation 2

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Supreet JohalLect MBA

MAIMT


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Achievement Motivation

Every Individual acts differently and the reason isMotivation.

Motivation is considered as the base building for humanaction. The studies of motivation broadly refers to twoareas:

Motivating Self

Motivating others


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Process of Motivation

Inner State ofDisequilibriu

m

Behaviour Attainment ofGoal

FeedBack


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The Motivation process may be divided intothree Stages:

Need Arousal (Behaviour is caused)

Motive (Behaviour is motivated)

Process (Behaviour is goal oriented)


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SelfActualization

Needs

Self EsteemNeeds

SociologicalNeeds

Safety Needs

Physiological Needs


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Achievement Motivation may be defined as a desire or

effort to accomplish something difficult, to master,organize physical objects, human beings or ideas, tothis as rapidly and as independently as possible, toover come obstacles and attain a high standard of

excellence.

It is a desire to do well, not so much for the sake of

social recognition or prestige but to attain an innerfeeling of personal accomplishment.


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Motivating Factors

Factors Internal to the entrepreneur:

Strong Desire to do something independent in life.Technical knowledge

Business experience in the same and related line


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Factors External to the Entrepreneur:

Financial assistance from institutional sourcesAttitude of the government to help new units

Financial assistance from non-government sources

Heavy Demand (opportunity )

Profit Margin


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otivation Development

Motivation development is an important attribute of EDPexercise.

It is based on the belief that people can acquire motives anddevelop through education and the newly aroused motives are

more likely to influence future thought and action. The complete exercise of entrepreneurial motivation

training provide the potential entrepreneurs theexperimental learning situations which help them to analyze

and understand their own attitude and behavioral patterntowards entrepreneurship.

EMT laboratories are based on psychodynamic theory ofpersonality formation, development and acquisition ofmotives.


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How to bring desirable change

hrough EMT

The main parts of the mechanism of EMT are:

I. Know Yourself StageII. Knowing the destination Stage

III. Empowerment Stage


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Self Analysis

i. How would you describe yourself as a risk taker?a) High

b) Moderate

c) Low.

ii. You have just been asked by your boss to take a newproject in addition to many tasks you are already doing.What would you tell your boss?

a) Since Im already snowed under, I cant handle anymore.b) Sure I m happy to help out, give it to me.

c) Let me look over my current workload and gat back to youabout whether I can take on any more work.


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iii) Which one of the following games would you like to play?

a) Cards

b) Chess

c) Tombolaiv You have decided to become more physically active. Which

one of these approaches has the greatest attraction for you?

a) Join a neighborhood team

b) Work out on your own

c) Join a local health club

v Which one of these persons would you like to be?

a) A detective solving crimeb) Politician giving a victory statement

c) A millionaire


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vi Which one of these activities would you prefer to do on

an evening off?a) Visit a friend

b) Work on a hobby

c) Watch television

vii which one of these occupations has the greatest careerappeal for you?

a) Computer sales person

b) Corporate accountantc) Criminal lawyer


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Score a b c1 0 10 2

2 6 2 10

3 4 10 4

4 2 10 6

5 10 7 4

6 4 10 5

7 10 5 10


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High Achievement motivation: 50 Above

Moderate Achievement motivation : 30-50

Low Achievement motivation: Less than 30

Achievement Motivation 2

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