ACFPE Social Networking Workshop
46
Social Networking Workshop Anne Mims Adrian [email protected] Rhonda Conlon [email protected] Jerry Thomas [email protected] Special thanks to Floyd Davenport & Andy Kleinschmidt November 18, 2009 Presented as portion of workshop for AFCPE Annual Meeting www.slideshare.net/aafromaa
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Presentation as part of social networking workshop for ACFPE conference.
Transcript of ACFPE Social Networking Workshop
Social Networking Workshop
Anne Mims Adrian aadrianauburneduRhonda Conlon rconlonncsueduJerry Thomas thomas69osuedu
Special thanks to Floyd Davenport amp Andy Kleinschmidt
November 18 2009Presented as portion of workshop for AFCPE Annual Meeting
wwwslidesharenetaafromaa
Goals of workshop
Learn some specific instructions in using some technologies
Develop some plan or specific ideas to use social media in financial management education
My goals for the workshop
Everyone walk away having learned something new
Everyone is more confident in trying something new
Financial Management educators move forward in educating and utilizing communities in new ways
ldquoToday if youre not staying current with Web 20 technologies impact on business then youre just not staying current PeriodrdquoSarah Perez of ReadWriteWeb
flickrcomphotosrambleon2384382498inset-72157604099911780
ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmidt
flickrcomphotosliewcf3547134847
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Goals of workshop
Learn some specific instructions in using some technologies
Develop some plan or specific ideas to use social media in financial management education
My goals for the workshop
Everyone walk away having learned something new
Everyone is more confident in trying something new
Financial Management educators move forward in educating and utilizing communities in new ways
ldquoToday if youre not staying current with Web 20 technologies impact on business then youre just not staying current PeriodrdquoSarah Perez of ReadWriteWeb
flickrcomphotosrambleon2384382498inset-72157604099911780
ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmidt
flickrcomphotosliewcf3547134847
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
My goals for the workshop
Everyone walk away having learned something new
Everyone is more confident in trying something new
Financial Management educators move forward in educating and utilizing communities in new ways
ldquoToday if youre not staying current with Web 20 technologies impact on business then youre just not staying current PeriodrdquoSarah Perez of ReadWriteWeb
flickrcomphotosrambleon2384382498inset-72157604099911780
ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmidt
flickrcomphotosliewcf3547134847
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
ldquoToday if youre not staying current with Web 20 technologies impact on business then youre just not staying current PeriodrdquoSarah Perez of ReadWriteWeb
flickrcomphotosrambleon2384382498inset-72157604099911780
ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmidt
flickrcomphotosliewcf3547134847
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmidt
flickrcomphotosliewcf3547134847
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Adoption Curve amp Phases
socialnetworkroadmapcomindexwp-contentuploads200904web2_adopt_curve2png
Initial Discovery (2006-2007)Hype amp Experimentation (2008-2009)Failure amp Disappointment (2010)Triumph of Determination (2011-2013)Pervasive Adoption (2014-2015)
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Where to beginPick 1 2 or 3
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
More than 2 billion photos uploaded to the site each month
14+ million videos uploaded each month
2+ billion pieces of content (web links news stories blog posts notes photos etc) are shared each week
facebookcompressinfophpstatistics Retrieved 1012009
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
The fastest growing demographic is those 35 years old and older
facebookcompressinfophpstatistics Retrieved 1012009
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
People who use mobile devices to access Facebook are almost 50 more active on Facebook than non-mobile users
More than 180 mobile operators in 60 countries working to deploy Facebook mobile productsfacebookcompressinfophpstatistics Retrieved 1012009
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Twitter stats
Twitter is the fastest growing with 752 increase in 2008
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Twitter stats
Usage will reach 26 million US adults in 2010 In 2009 18 million US adults accessed Twitter on any platform at least monthly
wwwmashablecom emarketercomArticleaspxR=1007271
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Twitter stats924 of Twitter users follow fewer than 100 other Twitter users
emarketercomArticleaspxR=1007271
Inside Twitter An In-Depth Look Inside the Twitter World
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Wikipedia
75000 active contributors 13 million articles65 million 2009 monthly visitors onthefuturebuzzcom20090112social-media-web-20-internet-numbers-stats amp thefuturebuzzcom20090710future-marketing-trends
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Wikipedia
50 million members in over 200 countries and territories (October 14 2009)Executives from all Fortune 500 companies are LinkedIn members
presslinkedincomabout
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
YouTube
70 million ndash videos (March 2008)954 million ndash videos (May 2009)
13 hours - amount of video uploaded every minute
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats ampthefuturebuzzcom20090710future-marketing-trends
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Blogosphere346 million ndash people read blogs (comScore March 2008)900000 - average number of blog posts in a 24 hour period77 - active Internet users read blogs
thefuturebuzzcom20090112social-media-web-20-internet-numbers-stats
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
What is the point
httpwwwflickrcomphotosskipnclick2945026921
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Go where the people are
flickrcomphotosmcgarry111003432
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
flickrcomphotosyourdon2715599454
Some of the time forget traditional concepts behind traditional media education amp marketing
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Define who are community membersDefine who is core customer client community member Why would they care Create personas flickrcomphotoscambodia4kidsorg202143037
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Define your goals
Look for amp define a higher purposeflickrcomphotostomoski2688883653
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Set your priorities based on your values
flickrcomphotosseekoh1225991680
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Ask and Listen
flickrcomphotosjoyoflife23724427
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
What is being said on the web googlecomalerts
Google Alerts
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Know what people are saying searchtwittercom
Twitter Searches
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Ask a question in LinkedIn Answers
mashablecom20090928social-media-feedback
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Donrsquot forget the use of video to get feedback
Post a YouTube video that invokes emotion
mashablecom20090928social-media-feedback
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Add a poll web site or blog
Add a poll to Your Facebook Page
Poll Your Twitter Followers
mashablecom20090928social-media-feedback
Joe Posnanski blog joeposnanskicomJoeBlog
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Put a survey on your blog
mashablecom20090928social-media-feedback flickrcomphotosryangs3364941723
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Evaluate with new assumptions
flickrcomphotosgoldberg1376718557
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Participate
Become part of the community
flickrcomphotosdavidkohlmeyer3393520471
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Get Transparent
flickrcomphotoseinaros3453909796
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Be Real
flickrcomphotosgillat3483112515
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Utilize the help and expertise of othersimagescalsncsuedugallery2mainphpg2_itemId=2595
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Write for SEO amp clients
Learn to understand amp write for Search Engine Optimization Learn to write for the community
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
flickrcomphotosyourdon2675323741
Social media provides flexibility efficiency amp scalability
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Social media providestimeliness responsiveness inclusiveness amp opportunities for innovation
httpwwwfacebookcomhomephpeatsmart
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Also social media providesMulti-purposingPublishing in new formsMore productivityBeing found by different audiencesTimely reporting amp problem solvingContent developed by many (we are not the only experts)
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Also social media providesa one-on-one feeling in a large group setting Its the best of both worlds
Floyd DavenportIowa State Cooperative Extension
flickrcomphotosyourdon4049950966
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
TryExplore
Learn
ldquoThis is ridiculously simplerdquo Andy Kleinschmidt
flickrcomphotoscoyotejack2566090619
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Choose the right tool
flickrcomphotosgeishaboy500100043823
Adapt as tools amp environments change
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
ReferencesBrogan Chris Audience or Community chrisbrogancomaudience-or-community Hunt Tara The Whuffie Factor Kleinschmidt Andy Agriculture in Van Wert County Ohio agvanwertwordpresscom Scott David Meerman The New Rules of Marketing and PR The Social Network Roadmapglobalhumancapitalorgp=675
Why Are Marketers So Bad At Measuring Social Mediablogsforrestercommarketing200911why-are-marketers-so-bad-at-measuring-social-mediahtmlcm_mmc=Ask-_-twitter-_-twitter-_-8275664
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
ResourcesBeginners Guide for Social Media collaborateextensionorgwikiBeginners_Guide_to_Social_Media_in_Extension Ohio Farm Bureau Social Media Guideofbforguploadssocial-media-guidepdf Find Extension colleagues in social media peopleextensionorg
Social Media Tips and Ideas Put together for presentation for Extension County Directors urbangardenposterouscomsocial-media-tips-and-ideas Intel Social Media Guidelines intelcomsitessitewideen_USsocial-mediahtm
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Resources
Common Craft Twitter in Plain Englishhttpwwwyoutubecomwatchv=ddO9idmax0o Common Craft Blogs in Plain English httpwwwyoutubecomwatchv=NN2I1pWXjXI Common Craft Google Reader in Plain English httpwwwyoutubecomwatchv=VSPZ2Uu_X3Y
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
Creative Commons Attribution-Noncommercial-Share Alike 30 United States License
Ideas for Social Media Strategy by Anne Mims Adrian Rhonda Conlon and Jerry Thomas is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 30 United States License Based on a work at wwwslidesharenetaafromaa
- Social Networking Workshop
- Goals of workshop
- My goals for the workshop
- ldquoToday if youre not staying current with Web 20 technologies
- ldquoFriends it (social media) keeps us relevantrdquo Andy Kleinschmi
- Adoption Curve amp Phases
- Where to begin Pick 1 2 or 3
- Facebook (2)
- Facebook (3)
- Twitter stats
- Twitter stats (2)
- Twitter stats (3)
- Wikipedia
- Wikipedia (2)
- YouTube
- Blogosphere
- What is the point
- Go where the people are
- Some of the time forget traditional concepts behind traditiona
- Define who are community members
- Define your goals
- Set your priorities based on your values
- Ask and Listen
- What is being said on the web googlecomalerts
- Know what people are saying searchtwittercom
- Ask a question in LinkedIn Answers mashablecom200909
- Donrsquot forget the use of video to get feedback Post a YouTube
- Add a poll web site or blog Add a poll to Your Facebook Page
- Put a survey on your blog mashablecom20090928social
- Evaluate with new assumptions
- Participate
- Get Transparent
- Be Real
- Utilize the help and expertise of others
- Write for SEO amp clients
- Social media provides flexibility efficiency amp scalability
- Social media provides timeliness responsiveness inclusivene
- Also social media provides
- Also social media provides (2)
- Try Explore Learn ldquoThis is ridiculously simplerdquo Andy Kle
- Slide 42
- References
- Resources
- Resources (2)
- Creative Commons Attribution-Noncommercial-Share Alike 30 Unit
-
