K A R E N C R O S S • D E S I G N • AT L A S S I A N • @K A R E N M C R O S S

UX at AtlassianDESIGNING FOR EMPATHY IN THE ENTERPRISE

It’s about people Design for enterprise Empathy at scale

People want to feel good.

Watch what people do.

Visualize what you learn.

It’s about people Design for enterprise Empathy at scale

Feel

Watch

Visualize

It’s about people Design for enterprise Empathy at scale

Design for the 100%.

Screenshot?

Incorporate flexibility for companies.

Screenshot

Enable your design to scale.

Screenshot

It’s about people Design for enterprise Empathy at scale

100%

Flexibility

Scalability

It’s about people Design for enterprise Empathy at scale

Build a playbook.

Put developers on support.

Support

Dogfood your products extensively.

It’s about people Design for enterprise Empathy at scale

Playbook

Support

Dogfood

It’s about people Design for enterprise Empathy at scale

Feel

Watch

Visualize

Playbook

Support

Dogfood

100%

Flexibility

Scalability

!

Thank you! K A R E N C R O S S • D E S I G N • AT L A S S I A N • @K A R E N M C R O S S