ACB Computer Care

Adam Byers: President and

Lead Technician

ACB Computer Care:Adam Byers: PresidentJohn Smith: CEORobin Salia: CFOStephen Johnson: Sales and Marketing VPHarry Rupert: CIOMission:Provide Cheyenne and the surrounding area with premiere IT consulting, computer and peripheral repair and maintenance services for your home and small business devices.

A solution to keep ACB Computer Care

at the top of our game!

will provide:

Sales and marketing support: lead tracking, marketing automation, upselling and cross-selling

Customer Support and Service: helps connect portions of the CRM package and streamlines issue resolution

Inventory: machines that have been collected for redistribution can be tracked more effectively

CRM Account management: streamlines accounting and speeds up the process of collecting revenue

Website integration: assists in educating our customers while allowing us to capture data to increase chance of sales

This software will benefit whom?

Sales staff: plugins available for Outlook to enable mail merge for marketing. iPhone app available for quick access. INCREASED SALES OPPORTUNITIES!

Accounting: Integration with Quickbooks, integration with email can aid in billing reminders for customers. INCREASED COLLECTIONS ON ACCOUNTS RECEIVABLES!

IT: Reduced overhead and costs of maintaining customer data. Frees up IT staff for consulting and technician work. INCREASED TIME TO SERVICE CUSTOMER NEEDS!

Our Porter’s 5 Forces Model says…

Supplier Power is high: There are several PC vendors to choose from.Threat of Substitute Products or Services is low: There aren’t many PC consulting/repair business that also educate their customers like we do.Rivalry among Existing Competitors is low: Most competitors in town focus on their own niche.Buyer Power is high: There are several competitors to choose from.Threat of New Entrants is low: There are few competitors that have tried to break into the market recently.

What features will we use

CRM Workflow Management: This helps automate the sales, marketing and support processes.

Website integration: As customers interact with the plethora of web features of our web portal, the CRM will track customer interaction.

Online inventory management software: This enables us to log what machines we have in stock, what needs fixed and what can be re-distributed to our charity beneficiaries.

Why is it right for us?

Reasons to use ZOHO:Lower cost on a monthly and yearly basis.Flexibility and expansion capability.

Enter number of users 7

Zoho CRM Professional Edition $1,008SugarCRM Professional Edition $3,360Salesboom Professional Edition $3,780Salesforce Professional Edition $5,460Oracle CRM OnDemand $5,880

Yearly Savings with Zoho CRM vs Salesforce 441.67%

Savings with Zoho CRM vs Salesboom 275.00%

Savings with Zoho CRM vs SugarCRM 233.33%

Savings with Zoho CRM vs Oracle CRM OnDemand 483.33%

Cost incurred for the number of users mentioned above:

CRM Service - Price Comparison

The first year:

1. Adjustments will be made as we learn what is effective and what isn’t.

2. Input from customers will constantly be monitored and analyzed.

3. Input from employees is valued and requested.

4. Teamwork and honest attempts at adjusting to the new system is required.

The cost per month and per year. The system costs approximately $12 per

month per user. In our organization this would cost approximately $2880 for the first year.

Total cost to run the system for 3 years assuming no growth in the number of employees: $11,520.

Costs to design and maintain our own CRM would be considerably more expensive and time consuming.

Potential customers would be lost while we are inventing ways to win them.

Let’s not re-invent the wheel!