Abandoned Cart Email System in PrestaShop
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Transcript of Abandoned Cart Email System in PrestaShop
Baymard Institute Research
Shows that:
67% Sales remain un-successfuldue to Abandoned Carts
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Hey, what’s up?I’m Alastair Brian, a professional
PrestaShop Developer — the blog
which I am discussing today is about
the ISSUE OF ABANDONED CARTS
and the possible solution for it given
at the end.
Like this...
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Merchants can get 3% more salesby controlling their cart abandoned rates.
As a result your revenue will look like this.
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Now the question is
How to recover
unsuccessful sales?
Today, I'm going to show you
How shopping cart abandoned
rates can be reduced –It is just easy but needs some intelligent
and powerful techniques.
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•High Product prices
•Customers are just checking the
product’s final price.
•User interface complexity
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SOME TYPICAL REASON –
TIP NUMBER 2:
DO FOLLOW-UP
WITH THE CUSTOMERS
(It will surly help you
to get back the sales)
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RECOVER LOST SALES…
You can recover sales by
keeping follow-up with the
Customers.
Send Abandoned Cart
email to those customers
who abandons their cart?!
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Why ABANDONMENTS?
Most shopping carts have
lengthy & annoying checkout
process
That’s the sure reason for cart
Abandonments?!
Start an automaticABANDONMENT Cart Email System?
Send automatic emails to those customers who lost their carts
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Parts of abandonment emails?
These email have two parts.
•Cart Reminder Part
•Offer or incentive Part
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Abandoned Cart Reminder Part
In this part, customers are
reminded about products that
they wants to purchase but left
the cart without successful
checkout.
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Offer an incentive Part
In this part, customers are
offered bonus or discount in the
form of coupon codes or other
methods.
Now the question is…..?
“HOW TO SETUP AN ABANDONED
CART EMAIL SYSTEM IN PRESTASHOP?”
(not known?
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You can setup abandoned cart
email system on your PrestaShop
store using a module like PrestaShop Abandonment Cart Reminder
Such module can setup a systematic
and intelligent email system with
customizable features.
Final WordsYou can multiply your sales by using such
emailing system which can definitely
minimize the abandoned cart rate of your
store.
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Thank You
+1512 333 2114
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