AANZFTA Business Seminar Wellington June 3 2011. About us Operating nationally (New Zealand) and...
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Transcript of AANZFTA Business Seminar Wellington June 3 2011. About us Operating nationally (New Zealand) and...
About us• Operating nationally (New Zealand) and internationally
• New Zealand’s largest independent educational consultancy
• Reputation in schooling effectiveness and improvement in New Zealand and abroad
• Cognition Education Research Trust: giving back to the community
Cognition’s principles
Cognition is a “sense maker in educational reform” : our work is informed by the following principles:
•Commitment to building capacity and capability
•Effective collaboration
•Respectful relationships
•Focus on local context
•Flexibility and responsiveness
•Coherence of approach
Our people have expertise in:• Policy development and implementation
• Educational leadership
• Professional development and support for the teaching profession KG 1-Year 13
• Curriculum and resource development
• Assessment practice and support
• e-learning
• Research and evaluation
• New school design and school review
Market presence, sales and supportCurrently we have:1.2 registered branch offices – Qatar and Abu
Dhabi with administrative and business functions2.220 staff based in the Gulf3.4 major clients - Abu Dhabi, Qatar, Kuwait,
Malaysia• Need now to establish a more permanent in-
market presence – part of current restructuring is to establish a stronger and more visible presence
Market knowledge
Our customers are looking for:1.Experience and expertise in national
education reform to build local capability and capacity
2.Evidence of performance3.Quality people, quality programmes4.Effective collaboration and respectful
relationships
Competitive position
Our defences are:1.tailored solutions not externally imposed “recipes”2.evidence based performance – effective and
transparent3.NZ brand and experience with focus on
relationships4.consistency of delivery and effective outcomes5.close market analysis built out of relationships
Focus on S E Asia
• Diversity and opportunity- strengthening the business
• Building relationships• Establishing a market presence- new
structure of Regional Manager in country
• Building reputation and credibility with first contract
Current projects and future prospects
• Working with a major corporation to develop an extra curricula programme for scholarship students as part of corporate responsibility This has included> Developing the curriculum framework> Detailing the teaching methods> Developing resources> Up-skilling the corporate clients about
student centred learning